HELPFUL TIPS WHEN WORKING

WITH A VIRTUAL ASSISTANT

Leaving a task up to them is difficult

You need to be comfortable delegating, but there's
still a lot of work involved in making sure the task
gets done properly.
Allocate time to follow up with your VA
Get organized before you start using one
Make a list of all of the tasks you need help with and
then prioritize them in terms of importance and
urgency. This will help you figure out what needs to be
done right away and what can wait.

Allocate time to follow up with your VA, especially if

you're working remotely. It's easy for things to fall
through the cracks if you don't check in regularly.
Interview several prospective candidates
before signing on with any one person

You want someone who has experience with your

Be as specific as possible when you give
them details
When giving instructions or writing emails, don't
leave out any important details or assume that they
understand what you mean or want them to do.
industry, but also someone who is trustworthy and
reliable—and who will understand why it's important
for them not to talk about confidential information
with anyone
 5 REASONS WHY BUSINESS OWNERS
NEED TO BLOG EVERY DAY

1. 2. 3.
Money Traffic Lead generation

Blogging is a great way to make money,
and it doesn't have to be difficult. You can
make money from your blog by selling
products directly from your website or
from affiliate links on your site.
More traffic means more leads and sales
for your business. If people don't know
about you, they can't buy from you!
Your blog could become a book someday,
or even a TV show or movie! That will
bring in a ton of new customers who didn't
know about you before they saw what
you'd created.

4. 5.
Relationship building Content creation

A lot of people think blogging is all about Creating content for your blog is the most
making money, but it's also about building important part of blogging, because
relationships with people who will become without content there's nothing for people
lifelong customers and even friends! to read!
 TOP 5 LEADERSHIP SKILLS TO BUILD TRUST
1. Set a clear and shared vision 3. Hold people accountable 5. Find ways to help people grow

You can't lead without knowing where If someone isn't doing their job well or making good Please tell your company history in this
you're going, and you can't help anyone decisions, they need to hear from their leader that they need section to get the trust of the one
else find their way without having a to step up their game or get out of the way (respectfully).
map.

2. Be an action taker, not a dreamer 4. Empower your people to

make decisions
Don't just talk about what needs to
happen—get out there and make it Give them the authority and
happen! If you want something done responsibility for making decisions on
right, do it yourself! behalf of the entire team so that
everyone feels like they're contributing
 THE BEST WAYS TO GET APPRAISERS
TO REALLY LISTEN

Make the story of your business Tell them how you got started
relevant and personal
If you've had a long history with your
Appraisers are human, after all—they want to business, or if there were a lot of obstacles
hear about how you started and how your along the way that took some creativity to
company has grown over time. overcome, then it's important that they know
about it!

Listen actively and let the appraiser Show them what went wrong without
guide the conversation blaming others

You can trust appraisers to ask the right If something went wrong in your business
questions and guide the conversation in a way model or operations that caused a loss of
that will help them understand what you want Give specific examples of how you revenue or time (or both), tell them about it—
from them. have grown over time but make sure not to blame anyone else for it!

Appraisers love stories about growth—and

they'll always ask for examples if they don't
already know what they're looking for. So be
prepared!
 WHAT MAKES A GOOD BUSINESS PARTNER OR
INVESTOR? FIVE WAYS TO FIND ONE

1. Look for someone who understands 2. Look for someone who can help you 3. Look for someone who shares your
your business and its risks manage the core of your business vision-and ask them, "Why?"

An investor who can't understand why you want to
start your company may not be able to help you
succeed. Make sure your investor gets why you
are doing what you're doing.
Investors should be able to give advice about how
to run your company—from making sure it gets
off on the right foot, all the way through growth
and expansion!
Your investment partner should share your vision
for what this company could become--but more
importantly, an investor should be able to tell you
exactly why they share that vision with such
passion!

4. Find someone who already knows 5. They can help you grow your business
your audience strategically

Find someone who already knows your audience, This person may have connections that would help
such as an industry insider. This person can help you grow your business at a faster rate than if you
you grow your business strategically and also be a were on your own, and they might be able to help
great resource for finding new opportunities. with strategic planning as well.
 5 WAYS TO GET YOUR EMPLOYEES TO
CARE ABOUT THEIR JOB
1. Make it part of their identity 4. Study and pass on previous failures
1. 4.
When employees feel that their work is a part of If there have been previous failures within your
who they are, they'll care about it more. When you company or industry, don't sweep them under the
convince your employees that the work they do is rug! Instead, study them carefully and figure out
important, they'll be more likely to stay with you what went wrong so you can avoid making similar
long-term. mistakes in the future.

2. Motivate them in the right way 2. 5.

If you want your employees to care about their
jobs, then you need to motivate them in a way
that's honest, sincere and shows respect for them 5. Make sure they have a professional
as people. role model within the company

3. Employees who see an example of how to do their

job well will be more likely to care about their
3. Eliminate tasks that don't fit with the
own performance.
identity

If there's work that doesn't fit into your company's

overall identity or goals, don't force it on
employees! Don't make them do something just
because it needs doing.
 TOP 5 WAYS TO SUPPORT CORPORATE
1. Partner with charities and nonprofits
Partner with charities and nonprofits by donating
your time and resources, or hosting a fundraiser
for them.
3. Show commitment to diversity and
inclusion
Show a commitment to diversity and inclusion by
creating a diverse workforce and making sure
there are opportunities for everyone to succeed at
your company.
RESPONSIBILITY
2. Learn about the local community
Learn about the local community by sponsoring
events or becoming involved in organizations that
support local causes.
5. Advocate for social or political change
Advocate for social or political change through
lobbying efforts, donations, or public awareness
4. Create opportunities for employees to campaigns on issues like climate change or
immigration reform.
give back
Create opportunities for employees to give back
by offering paid volunteer days or matching
donations made by employees.
THE 5 HABITS OF HIGHLY
EFFECTIVE BUSINESS OWNERS
1. They are consistent
If you want to build a business that lasts, you
have to be consistent. This means having a
schedule for your day, week and month that helps
you stay on top of your tasks and goals.
2. They are welcoming to new clients
5. They give themselves time and energy
to grow their own business
It's easy to get caught up in work or other
commitments and forget that it's important to give
yourself some breathing room so that you can
grow as an individual and make sure that your
business is growing too!

When you reach out to potential customers, they

don't know who you are or how much value your
product or service will bring them. You need to
make sure they know how much they can benefit
from using your products or services.
3. They engage with companies they
admire
4. They reach out personally to mentors
they are excited about
When it comes to getting mentors, it's important
not just to reach out personally, but also to be
excited about them. If you're not excited about
someone else's business or their advice for yours,
then it will be difficult for them to have a positive
impact on your life.

It's time to start engaging with some awesome

companies who have similar values as yours!
You'll make friends along the way and learn
something new about yourself every single time!
 BEST TIPS FOR WRITING A BUSINESS PLAN
THAT GETS YOU FUNDED
Make sure your business plan is simple
You don't need to go into too much detail here -
just make sure that the information is clear and
easy to understand.
Make sure to include your business
name, your tagline and some personal
background information.
This gives the reader an idea of who they're
reading about, what their goals are for this
project, and why they should care about it!
Be specific about what problem you're
trying to solve or who you're trying to
help
This shows that you've thought through all aspects
of your company - not just the financials or
marketing strategy - which is typically what
investors want to see most!
Don't forget your finances and a detailed
marketing strategy for the next 12
months
Investors want to see that you're not only
passionate about what you're doing but also
realistic about how much time and money it takes
to get there.
Highlight the value of your product or
service
Why does it matter? What will it do for people? If
you can't answer these questions in a concise way,
re-evaluate your idea and make sure you're
actually solving a problem or providing something
valuable to customers.
 FIVE STEPS TO A BETTER ELEVATOR
1. Make it personal PITCH
When you're pitching your idea, people want to
know that you're invested in and excited about it.
Avoid using phrases like "I think" or "I believe."
Instead, try to use more personal language: "I 4. Test your pitch in 30 seconds or less
believe," "I've always wanted," and "my hope is" (practice!)
are all better options.
This is an important step because it helps ensure
that whatever message you're trying to
2. Stick to 2-3 sentences communicate will be clear and concise enough for
people to understand quickly.
You'll get more out of your pitch if you keep it
short and sweet! There's nothing wrong with
writing out a longer pitch, but try saying it as a 5. Review Podcasts for examples of
conversational sentence first before going on to
success stories and learn more about
the next paragraph.
successful pitches

The first step to writing a better elevator pitch is

3. Start with the Destination and the
to review podcasts for examples of success stories
Benefit and learn more about successful pitches.

If you don't know what your destination is—how

can your audience ever visualize themselves
there? Start by describing the end result, then
show how they can get there by making decisions
today.