COUNTRY

ANALYSIS
COUNTRY NAME - QATAR

SUBMITTED TO : ANIL KUMAR

SUBMITTED BY: ADITYA KUMAR
SAP ID : 500099993
 Agenda

1 2 3 4 5
Introduction QATAR PESTEL EVALUATION Summary
To country INTRODUCTION & ANALYSIS OF ON THE BASIS
analysis TRANSFORMATO QATAR OF PORTER’S
N DIAMOND
MODEL
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Introduction to country
analysis
Country analysis helps to identify and assess the
national environment. A nation’s business environment is
crucial in determining the success of the business in a
country. The assessment of a country’s business
environment is called country analysis.

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 Country Analysis for Success of any
Business!
Country analysis helps to identify and assess the national environment. A nation’s business
environment is crucial in determining the success of the business in a country. The assessment of a
country’s business environment is called country analysis. The country analysis framework depends on
three components—strategy, context and performance.
The strategy consists of various goals of a country. Policies are the ways of achieving these goals. The
context of the country includes components related to resources at a nation’s disposal; the players and
the rules of the game that define the functioning of the national system and incentives to mobilize these
resources. The strategy, with the constraints of the context, defines the performance of the country.
Country analysis involves building a complete picture linking the strategy, context and performance.

In order to accomplish country analysis, the nation is assumed to be a purposeful entity managed by its
government that acts as a decision maker. This is a slightly simplistic assumption, as various non-
government players are also involved in the decision making processes and wide common interests exist
only for a few decisions.
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 QATAR INTRODUCTION
Qatar, also known as the State of Qatar, is an
Arab country in the Middle East. It is bordered
by Saudi Arabia to the south; on the other hand,
the Persian Gulf surrounds the state. A strait of
the Persian Gulf separates Qatar from the
nearby island nation of Bahrain. Qatar is a
nation of abundant oil and gas. It has the third
largest gas reserves and the second highest
GDP per capita in the world. An absolute
monarchy, Qatar has been ruled by the al-Thani
family since the mid-19th century. Nowadays,
Qatar is an independent state with tremendous
oil and natural gas revenues.

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 Qatar's Transformation From The 1970s To
Today
 Qatar Before It Became What It Is Today: Qatar became
independent from British rule in 1971. It has since been on its way
up from the bottom to the top. Funnily enough, the tables have
turned. Qatar has invested billions in the UK and currently owns
big chunks of London.
 Development Began Slowly, But Surely In The 1980s: Here's a
photo that shows how developed Qatar was in the 1980s. There
was some ongoing construction, but by no means comparable to
the one the country witnessed in the last 20 years.  The lives of
local people then were completely different.
 Today, Qatar Is The Wealthiest Country In The World: No wonder
Qatar looks like no other place on the planet: they boast the
highest income per capita in the world and it shows. The country
is also home to some of the largest natural gas reserves. And,
around 88% of the population are not Qatar nationals.

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Museum Of Islamic Art Is A Must-Visit
Highlight Of Doha: The Museum of Islamic Art opened
in 2008 and it is a sight to see both on the outside as well as
the inside. Located right at the waterfront, it is one of the best
places in Doha to take pictures. The museum is quiet and it
houses the best Islamic art in the world.
Big Sharks In The Aviation World, Qatar
Airways Was Founded In 1993: Qatar Airways is
one of the best airlines in the world. They serve all continents,
have an amazing entertainment system, and offer long-haul
flights for reasonable prices. In 2014, the state bought the
company. The airport in Doha matches the airline, being one of
the best in the Middle East.
1995: The Luxury Was Still Yet To Come: This
photo of Doha in 1995 shows no signs of the wealth-central
that it is today. The country saw a bloodless unsuccessful coup
and diplomatic tensions, but it overcame such obstacles and
turned a fresh page when the new millennium approached.

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2003: Skyscrapers Are Adding Up: As the photos so
far have shown, Qatar’s transformation began slowly. It
was only in the last 20 years that most of the
transformation happened. The tall skyscrapers that now
define the skyline started adding up after the beginning of
the 21st century.
Time Stands Still In The Desert: Qatar will make you
feel like you have arrived to some sort of a dystopian
future. Doha’s architecture looks like it belongs to a sci-fi
movie and it is surrounded by hot desert with no trees in
sight. The dunes are a massive tourist attraction you must
not miss while there.
The Current Constitution Of Qatar Came Into
Effect In 2004: Besides the technological changes, not much has
changed in the Western world. But Qatar’s rise to fame and riches
happened so recently they actually ratified their constitution just 16
years ago. Qatar is a democratic country and Islam is its official
religion.
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The Head Of State Has A Title 'Emir Of
Qatar’: In simpler terms, the Emir of the
State has a similar function to a king. The
current Emir is Sheikh Tamim bin Hamad Al
Thani who has been in power since 2013. His
family has been in power since the 19th
century. Criticizing the Emir is a serious
offense.
Souq Waqif Is One Of The Oldest Markets In
Qatar: It isn’t obvious at first glance, but
Doha is a place of immense culture and
history. Souq Waqif is a marketplace with an
authentic feel – quite a contrast from the
other modern shopping venues. Prepare to
haggle and don’t worry too much if you get
lost: it is all part of the experience.
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 “
PESTEL Analysis Definition
PESTLE or PESTEL Analysis is a tool which helps
companies have a ten thousand foot view of the 
macro environment it is operating in. PESTEL is an
acronym and the letters stand for Political, Economic,
Social, Technological, Environmental and Legal. Also,
this framework helps to keep track of all the changes

”
happening in the environment.

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 Moreover, this framework has undergone
many changes and also has many variations.
Previously it was only PEST analysis. Then
the legal environment was included later. At
the present time, a debate is going on about
including Ethics in the framework.

 Furthermore, PESTLE is a more

comprehensive and inclusive framework than
its previous counterparts. As it is relatively
easy to understand and implement. Also, it
aids management in the decision-making
process and urges proactive actions. Thus, the
firm is not only reacting to the changes in the
environment but also is converting
opportunities into results.
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 PESTLE Analysis of Qatar
POLITICAL FACTOR :
Qatar has an emirate -type government. Qatar claims that it is
developing into a constitutional monarchy but it doesnt allow political
parties nor hold elections on a national level yet.Suffrage is currently
limited to municipal elections (for both males and females aged 18
years or more). Expatriate residents are excluded, as are the vast
number of residents who are prevented from applying for citizenship.
The elected Municipal Council has no executive powers but may offer
advice to the Minister.

Qatar is divided into ten municipalities,also occasionally or rarely

translated as governorates or provinces:
1. Ad Dawhah 2. Al Ghuwariyah 3. Al Jumaliyah Al Khawr
4. Al Wakrah 5. Ar Rayyan 6.Jariyan al Batnah 7. Ash Shamal
8.Umm Salal 8. Mesaieed

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ECONOMICAL FACTOR :
• Basic Economic Facts
GDP: US$71.2 billion (2007 est, Qatar Statistic
Authority)
GDP per capita: US$74,000
Annual Growth: 14.2%
Inflation: 13.73%
Major Industries: Petrochemicals, Financial Services,
Construction
Major trading partners: Japan, US, UK, Singapore,
South Korea, Italy, Germany, UAE, France, Saudi
Arabia
Exchange rate: £1 = QR 5.97 (October 2009) US$1 =
QR 3.64 (fixed)
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• AVERAGE OIL PRODUCTION
• Global economy expected to grow 3.9% in 2010, emerging economies to expand 6.0%.US economy registered
5.6% growth in Q4 2009, fastest since third quarter of 2003.Global composite PMI indicates continued expansion
of manufacturing and services industry activity. Qatar’s real GDP is expected to expand by 18.1% in 2010
Continued government support and increased hydrocarbon revenues to boost the economy.Central Bank’s net
reserves estimated at US$ 19.3 bn (2009), up from US$ 9.8 bn in 2008. Business optimism in the non
hydrocarbon sector has stabilized in last two quarters.Drop in selling price optimism becomes a drag on the
hydrocarbon sector outlook. Global construction sector currently driven by infrastructure spending as commercial
property undergoes correction.Demand outlook for Qatar’s construction sector shows signs of improvement with
increasing optimism on new orders.Profitability levels are expected to stay muted due to higher raw material
costs.While income from oil, currently produced at around 800,000 barrels per day, accounts for most of the
government’s revenue, Qatar’s future economy will depend increasingly on gas. Qatar has invested heavily in
world class Liquefied Natural Gas (LNG) facilities including a deep-water port at Ras Laffan to exploit the North
Dome gas field. This field is the world’s largest non-associated gas field, holding 14-16% of world reserves. At
current planned rates of extraction the field will last for over two hundred years. Qatar is already the leading
global supplier of LNG and output is expected to increase to 77 million tonnes per year by 2012. There are two
national gas companies, Qatargas and RasGas. Through the South Hook LNG terminal in Wales, Qatar is capable
of supplying up to 20% of the UK’s gas needs. Government efforts to diversify the economy have led to the
establishment of petrochemical, oil-refining, and fertiliser industries, as well as the establishment of Qatar
Airways, the Qatar Science and Technology Park and the growth of Doha as a regional conference centre. Qatar
pursues a vigorous program of “Qatarization,” under which all joint venture industries and government
departments
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strive to move Qatari nationals into positions of greater authority. 20XX
SOCIAL FACTOR :
 Nationality: Noun and adjective–Qatari(s).
 Population (May 2008 est.): 1,448,446; males 1,096,815 (75.7%); females 351,630
(24.3%).
 Population growth rate (May 2008 est.): 59.6%.
 Ethnic groups: Qatari (Arab) 20%; other Arab 20%; Indian 20%; Filipino 10%;
Nepali 13%; Pakistani 7%; Sri Lankan 5%; other 5%.
 Religion: Islam (state religion, claimed by virtually all of the indigenous population).
 Languages: Arabic (official); English (widely spoken).
 Education: Compulsory–ages 6-16. Attendance–98%. Literacy (2004 est.)–89% total
population, 89.1% male, 88.6% female.
 Health (2007 est.): Infant mortality rate–17.46/1,000 live births. Life expectancy–
74.14 years.
 Work force (2006): 508,000. Private sector–61.2%; mixed sector–28.5%;
government–5.6%.
 Public health services and education are provided free by the state through the
Ministry of Labor and Social Affairs, which also provides help to orphans, widows,
and other Qatari nationals in need of assistance.
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• TECHNOLOGICAL FACTOR :
• Qatar’s strength is derived from its oil and gas revenues which have
made it one of the wealthiest countries in the world in terms of per
capita income. The Government of Qatar has ownership interests in
several economic sectors, including oil and gases production,
petrochemicals, and the steel and fertilizer industries. Impressive
Technology is the main reason for Qatar winning bid for 2022 FIFA
world cup.Qatar may not have the largest IT market but in 2010 it
appeared better than many other markets. The IT services market is
forecast to be the fastest-growing segment of the Qatari IT market
between 2010 and 2014, outperforming the hardware and software
sectors. Indeed, it has steadily increased for the last 10 years. With IT
services spending estimated to grow to US$151mn by 2014, the next
period promises to see more opportunities in sectors such as financial
services, healthcare, education and communications. Nanotechnology
in fields helping to make best quality products at lower cost. IT
companies collaborating to access the market. Inventions and
innovation rate. Mechanization trend in the country.
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• ENVIRONMENTAL FACTOR :
• Environmental responsibility is vested in the Ministry of Industry and
Agriculture. An Environmental Protection Committee was created in
1984 to monitor environmental problems. Conservation of oil supplies,
preservation of the natural wildlife heritage, and increasing the water
supply through desalination are high on Qatar’s environmental priority
list. Air, water, and land pollution are also significant environmental
issues in Qatar. In addition to smog and acid rain, the nation has been
affected by the air pollution generated during the Persian Gulf War.
Pollution from the oil industry poses a threat to the nation’s water. The
nation’s soils have been damaged by pesticides and fertilizers, and its
agricultural land is in danger of desertification. Endangered species
include the hawksbill turtle, green sea turtle, and white oryx. Limited
natural fresh water resources are increasing dependence on large-scale
desalination facilities. The State of Qatar is a peninsula located between
24o 27- and 26o 10- N latitude and 50o 45- and 51o 40- E longitude. It is
about 180 km long and 85 km wide, covering an area of 11,437 km2.
Qatar is surrounded on three sides by the waters of the Arabian Gulf and
connected to the south by land to Saudi Arabia. As Qatar is subjected to
an arid climate, it mainly possesses an arid soil, with coarse texture,
shallow depth and low retention low of soluble substances.
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• LEGAL FACTOR :
• Qatar has a discretionary system of law controlled by the emir,
although civil codes are being implemented; Islamic law is significant
in personal matters. When contrasted with other Arab states such as
Saudi Arabia, for instance, Qatar has comparatively liberal laws, but
is still not as liberal as some of its neighbours like UAE or Bahrain.
Qatar is a civil law jurisdiction. However, Shari’a or Islamic law is
applied to aspects of family law, inheritance and certain criminal acts.
Women can legally drive in Qatar, whereas they may not in Saudi
Arabia and there is a strong emphasis in equality and human rights
brought by the HRA. The country has not accepted compulsory
International Court of Justice jurisdiction. On February 24, 2010,
Qatar and Iran signed a defense co-operation agreement in which the
two countries stressed the need to expand their defense cooperation.
• Iran and Qatar will:-
• exchange specialized and technical committees
• expand cooperation in training
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 FACTOR
CONDITION
RELATED AND SUPPORTING
Evaluation Of INDUSTRIES
Qatar on the
basis of Porter’s DEMAND
diamond CONDITION
model:-  STRATEGY 

RIVALRY
FACTOR CONDITION : Qatar may look small, but in commercial terms it is a rising giant.
This Persian Gulf Emirate is just larger than Connecticut and its population is less than 1 million.But its
reform-minded government has ambitious plans to transform this peninsula into an international hub for
tourism, finance, and education. U.S. companies interested in international opportunities should consider
current trends and future projects in Qatar.
 CONSIDER THIS –
 Qatar has the third largest reserves of natural gas in the world.
 Qatar’s per capita GDP is one the highest in the world at around $30,000.
 Multi-billion dollar projects in numerous sectors in the coming years.
 Pro-American business climate and strengthening U.S.-Qatar relations.
 Business-friendly commercial procedures and political stability.
 Strong general government balance sheet.Substantial external liquidity.Good economic prospects and
high per capita income.There is great optimism and excitement among the business community in
Qatar.By transforming hydrocarbon wealth into modern health facilities, tourism infrastructure, and
western-style education institutions, the Qatari Government aims to engender a forward-looking and
highly-skilled population. The Qatari Government has established credibility among the population and
the business community

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RELATED AND SUPPORTING INDUSTRIES : Qatar is one of
the richest country of the Arab. Mostly it is dependent on its Oil and
Gas resources. It is improving in IT sector and emerging as great threat
to many markets because it performed exceptionally well in 2010. Oil
and Gas industries are the major industries.Vodafone also entered the
telecomm market.

DEMAND CONDITION: Qatar demand condition is not so

good.Qatar’s trade and hospitality sector expect better demand
conditions in the second quarter. Sales volume and new orders seen
declining .Most real estate businesses expect a decline in sales.It is the
world’s largest LNG exporter of more than 31 million metric tons per
year this shows the huge demand for QATAR’S natural gas in the
world.
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STRATEGY: Qatar pursues a vigorous program of “Qatarization,” under
which all joint venture industries and government departments strive to
move Qatari nationals into positions of greater authority.

RIVALRY: The biggest rivalry is in telecomm sector between Qtel and

Vodafone.
 Also, Qatar has a stable currency and the country imposes no foreign
exchange controls. There are well-capitalized financial institutions in
Qatar, most notably Qatar National Bank. Furthermore, Qatar allows up to
100% of foreign ownership in agriculture, manufacturing, health,
education, tourism, power, and projects involved in the development and
exploitation of natural resources, pending approval from the Qatari
Government.

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 QATAR DASHBOARD 2022

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 QATAR COUNTRY INTELLIGENCE
REPORT
Qatar: Country Intelligence Report", a new Country Intelligence Report by GlobalData,
provides an executive-level overview of the telecommunications market in Qatar today,
with detailed forecasts of key indicators up to 2022. Published annually, the report
provides detailed analysis of the near-term opportunities, competitive dynamics and
evolution of demand by service type and technology/platform across the fixed telephony,
broadband, mobile and pay-TV, as well as a review of key regulatory trends.
Qatar's telecom and pay-TV services market will grow from an estimated $2.4bn in 2017
to $2.8bn by 2022 at a CAGR of 2.7% over 2017-2022 driven by projected growth in
mobile data and fixed broadband revenues. Mobile voice will be the largest revenue-
contributing segment in 2017. Mobile data revenue will expand at fastest CAGR of
10.7% over 2017-2022 and becopme largest revenue generating segment from 2019
onwards owing to improvements and expansions in mobile data networks by operators.
Going forward, Qatar’s pay-TV market is expected to grow at CAGR of 2.7% driven by
growth in IPTV subscriptions.

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 The four pillars of the Qatar National
Vision 2030
It will focus on infrastructure development in all
Economic sectors, economic diversification, and private sector
Development development. It also seeks to optimise the use and
sustainability of natural resources, and support
emerging enterprises and Small and Medium
Enterprises (SMEs).

This one on the other hand concentrates on a world-

Human Development class education system, healthcare system, and an
efficient and committed workforce that achieves a
competitive labour market that enables Qatar's
population to participate in development.

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 Geared towards the development of environmental
programmes in line with global agenda for future
Social generations, this QNV pillar will provide a safe environment
for society members, culture enrichment and sports
Development excellence for cultural, athletic, youthful, active and creative
that supports society, and create international partnerships
for the development.

Environmental Lastly, the development of environmental

programmes is in line with global agenda for future
Development generations in terms of water and sanitation services,
desalination, and non-alternative energy as another
source of electrical energy.

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Thank
you