Local Economic Development (LED) for

Local Government Units (LGUs)

Overview of Tourism and

Tourism Industry
TOURISM DEVELOPMENT & LGUs

• Tourism as a key economic driver

• Complementary to other
traditional industries
• Provides opportunities and economic
development and direct/indirect benefits
including the poor

• Allows sustainability
 DISCUSSION AREAS

• Covers key to environmental tourism

and sustainability concepts, systematic
analysis of the local tourism industry,
government policies on tourism
development, sector competitiveness
 DISCUSSION AREAS

product planning and destinations

management and investment
programming and financing including
developing project concepts and
tourism initiatives
OVER-ALL OBJECTIVE

Build the knowledge and skills of the

students in planning, developing and
managing tourism programs and
destinations, strengthen their tourism
industries and allow tourism
investments to come.
SPECIFIC OBJECTIVES

1. Discuss key concepts of tourism,

sustainability, competitiveness,
policies and trends and explain
gender equality and climate change
adaptation concepts and principles
as applied in tourism development
2. Apply Local Economic Development (LED)
knowledge and skills using the following tools and
methods:
• Tourism Profiling
• Value Chain Analysis
• Tourism Action Planning
• Tourism Product and Destination Development
• Destination Marketing
• Investment Financing of new projects
• Action Planning, business plan and pre-
feasibility study
SUSTAINABLE TOURISM

L.O.V.E
Leadership
Success depends upon the
commitment and strong
leadership
O pen for Business
Environment
• Harmonize and improve policies LGU
policies, development plans, taxation and
regulations)
• Align provincial and municipal taxes and fees
to support tourism industry
• Policy decisions should be made based on
assessment not assumptions.
• The rule: DO NOT ASSUME, ASSESS.
Vision
Opportunities for change
focusing on achieving the vision
by fostering innovation and
cultivating new approaches.
E nable and Empower the People
“Love and Pride for the place
spirit.”