“ MIG RAT I ON O N CL OUD ”

SHID
Presented By: MISBAH RA
MSCS-3A
“Introduction”

• Netflix was founded by Marc Randolph and 

Reed Hastings on August 29, 1997
• Headquarter is in Los Gatos, USA
• Netflix is the world’s leading internet television network,
with more than 100 million members in more than 190
countries enjoying 125 million hours of TV shows and
movies each day. 
Why Moved On Cloud..??
• Netflix’s journey to this point started back in 2008 when they experienced a
major database corruption. Back then, Netflix was still predominantly a DVD-
by-mail service and this corruption hit them hard, causing a three-day
disruption to DVD shipping.

• At this point, the team recognized they needed to move away from relational
databases in their data center, away from vertically scaled single points of
failure which could be so disruptive to their business.

• A new approach was necessary, and this led the Netflix team to Amazon Web
Services and the AWS Cloud. For them, it was the perfect fit for their
business. The AWS Cloud not only offered the greatest ability to scale, –
something which was critical for a business growing at their pace – but also
the greatest portfolio of services.
 “Making a Move on Cloud
& challenges faced”
• It might have taken Netflix seven years to complete their full migration to the
Cloud, but it certainly doesn’t have to take that long.

• Netflix could easily move all of its existing systems to AWS but bringing
existing systems also brings all the problems and limitations that were present.

• Netflix migrated from a single application to thousands of micro-services.

 “Netflix Key Partners”
• Netflix has built more than 35+ partners across the media business. Netflix today
has millions of different types of genres for subscribers to select from and enjoy
watching. 
 “Netflix Key Partners Cont.…”
• To expand in West Africa more aggressively, Netflix partnered with 
Nigerian filmmaker Mo Abudu, the owner of Ebony Life TV. This partnership will
enable Netflix to create new content targeting consumers in West African nations.

• Netflix has ramped up its expansion into anime originals by partnering with six 
Japanese anime creators – CLAMP, The Kindaichi Case Files, Mobile Suit Gundam,
Goth, Mardock Scramble, and Thermae Romae.

• Netflix has set an alliance with Wii, X-Box, PlayStation and many other brands in the

gaming industry. Netflix built partnerships to provide and cater its “gamer-clients”
with an entertainment video game.
 “Netflix Consumers”
• The United States is not only the place where Netflix got its start as a DVD rental
service in 1997, but the country also remains Netflix's largest market now that the
company has evolved into the most popular SVOD platform worldwide.

• In the US, an estimated 204 million hours were collectively streamed

during the first major coronavirus lockdown in 2020

• Netflix subscriber count as of 2022 is 223.09 million. Netflix generated $7926

million dollar revenue in the third quarter of 2022.
 “Netflix Key Statistic”
• $12.97 billion of Netflix’s revenue was generated in North America, its largest market

• Netflix had an operating profit of $5.1 billion in 2021, an 85% increase year-on-year
“Netflix VS Disney Plus: Subscribers ”
 “Netflix Channels”
Through Netflix’s channeling sequence, users and interested users can
access Netflix platform from one or more of the following;

• Online streaming through the website

• Streaming through Mobile apps
• Streaming on TV Apps and Gaming consoles
• Mail delivery for DVDs
 “Netflix Costing”
1. Netflix Mobile Plan [Rs. 250 per month]

This is a newly introduced Netflix package in Pakistan and offers the complete video catalog
available in the country. However, this plan works only with mobile devices such as a
smartphone or tablet. Furthermore, the plan only supports 480p streaming.

2. Netflix Basic Plan [Rs. 450 per month]

The Netflix Basic Plan offers the compete video catalog available in the region however, this
package is limited to only one screen at a time and the streaming will only be available in
Standard Definition (SD) Quality.
 “Netflix Costing Cont.”
3. Netflix Standard Plan [Rs. 800 per month]

The Netflix Standard Plan offers some extra features including the option to stream on two screens at
the same time which means you can share your account with a friend or family and don’t worry about
messing up your watch history as the streaming service offers creation of multiple profiles in the
account. Also, the Netflix standard plan has option for streaming in High Definition (HD) Quality.
However, there is still no option for Ultra HD available in this package.

4. Netflix Premium Plan [Rs. 1,100 per month]

The Netflix Premium Plan has all the bells and whistles including the option of streaming at four
screens at the same time and availability of Ultra High Definition (UHD). This option isn’t as
expensive as it sounds since four people can enjoy streaming at the same time.
“Netflix Costing Cont.….”
 “Benefits”

• Increased Availability
• Reliability
• Cost efficiency
• Globally deployment in minutes
• Agility
• Elasticity
 “Conclusion”
Moving to the cloud has allowed Netflix to keep its existing members well engaged with
overall viewing growing exponentially. Netflix itself has continued to evolve rapidly by using
many new features and relying on ever-growing volumes of data.