Discovering the

World of
Packaging
An Introduction to Packaging and Labeling

September 5, 2023

Anne Michelle C. Ramirez

DEPARTMENT OF SCIENCE AND TECHNOLOGY

REGION VII
All photos and videos of products used in this presentation are only for the
purpose of giving examples and/or giving explanation, and not in any way
advertised or discredit the owner.

DEPARTMENT OF SCIENCE AND TECHNOLOGY

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FOOD PACKAGING
Functions:
• Flinch from “hunger” to retain life
• Live a healthy life
• Enjoy meals
• Improve quality of life

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Packaging
Evolves
Progress

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Application of
Packaging to
From Salting
Food

To Canning

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Packaging
…and the changing lifestyle
of people.
Supports our daily
life…

• More love for pre-

packaged processed
food

• Newfound appreciation
for single-use packaging

DEPARTMENT OF SCIENCE AND TECHNOLOGY

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Packaging
…and help us achieve zero
food waste.
Contributes to
effective use of
resources….

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With Packaging…

There is food supply and

security

Safe distribution of food over long distances

is supported and food waste is minimized by
keeping food fresh for longer

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Packaging

Guarantees quality of
products…

…and of life.

DEPARTMENT OF SCIENCE AND TECHNOLOGY

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 69% of retailers say that 69% of supermarkets 84% of retailers would like
70% of buying pk innovations are prefer pk innovations & to increase product shelf-
decisions are critical to maintaining believe they affect life and functionality.
made in-store. product status purchases.

Why is Packaging Important?

Pk continues to have Functionality remains 92% of most consumers 75% pf brand owners
major impact on the most important believe pk’s role in across the consumer
shopping behaviors driver consumer product safety is headed pk’ed goods expect to
such as product trial, satisfaction. (Westrock, in right directions increase their pk spending
repeat purchase and 2016) (Westrock, 2016) over the next yr. (LEK
brand switching. Consulting Study, 2019)
(Westrock, 2016)

DEPARTMENT OF SCIENCE AND TECHNOLOGY

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“Packaging is not just a container”
 “Package is the Product”

DEPARTMENT OF SCIENCE AND TECHNOLOGY

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 Package should not be viewed isolated from its content,
since it is made exclusively to protect the designed
and/or processed values of the products (Pongracz,
1998)

DEPARTMENT OF SCIENCE AND TECHNOLOGY

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 Purpose of Packaging
• Carry effective moving/transportation
• Retain quality (provides preservation)
• Improve serviceability (provides convenience)
• Value addition (Marketability)

• Kentaro Uno, 206

DEPARTMENT OF SCIENCE AND TECHNOLOGY
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 Role of Packaging and Requirements

1.Material and structure to maintain food inside hygienic and retail quality.
2.Indicate name, brand, manufacturer / seller.
3.High visual cognition, differentiation to “impulse buying”
4.Easy to handle and purchase and use.
5.Structure with displaying friendly at retail shelf.

Kentaro Uno, 206

DEPARTMENT OF SCIENCE AND TECHNOLOGY
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Packaging Issues
Limited shelf-life Unknown packaging
material for the declared
No product shelf-life
identity
Poor printing
quality
Poor graphic
design
Incomplete
information in the
Safety issues label

None compliance
to regulations

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 Major Challenges
Sustain improvement for Philippine products
• Packaging
• Product Shelf-Life
• Graphic Design

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Strategies
• Know your market

• Know your product

• Know the appropriate packaging technology

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 Packaging
Target Market /
Producers Consumers
“Link”

KEEPING
QUALITY

DEPARTMENT OF SCIENCE AND TECHNOLOGY

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 Packaging
Packaging is the art, science, and technology
of bringing foods from its source to place of
consumption at the minimum cost possible.

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 Package Classification
01 Primary Package

02 Secondary Package

03 Tertiary or Shipping Package

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 Packaging is an integral component
of a product because of its many
functions.

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 Packaging Functions
To Contain
To have a defined volume or
weight of product at minimum cost

Provide value adding,

entertainment, or convenience

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 Packaging Functions
To Protect and Preserve
Water
Gases
Vibration

Odor
Dust

Shock Microorganisms
For shelf-life extension

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 Packaging Functions
To Facilitate Handling

Coping with diversified development of novel

material, shape, distribution system, and IT system
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 Packaging Functions
To Promote Sales and Inform
“Silent Salesman” Rapid increase of information required for food

Comply to mandatory labeling requirements

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 Packaging Functions
To Inform
Mandatory Label Requirements (Philippines)
(Mandatory to all Registered Products as per
E.O. 2014-0030)

Department of Health – Food and Drug

Administration
(DOH-FDA)

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 Packaging

Product-Package
Interaction

DEPARTMENT OF SCIENCE AND TECHNOLOGY

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 Product-Package Interaction

There is no general packaging solution and the type of

packaging must be determined individually for each product.

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 Quality of Packaged Food

Food

Packaging

Environment

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 Selection of the food packaging system is very critical and
is based on a knowledge of the composition and stability
of the food product itself and on a consideration of the
environmental factors to which the food product/package
system is exposed during distribution and storage.

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Product-Package Interaction Packaging
Product profile of Requirement
a fruit jam
Target shelf-life:
1 year
Target market:
Cebu City, etc.

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Product-Package Interaction
• Perishable: 5-7 days shelf-life
• Semi perishable: 30-90 days shelf-life
• Non-perishable: can be stored longer than perishable
and semi-perishable foods

Water Activity
Moisture Content
pH

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Water Activity
-Gauge which indicates microorganisms that would grow at specified level

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Classification of Foods According to pH Values
pH Value Classification Food Items
2.3 – 3.7 High acid foods Pickles, lemon juice
High acid, high solids Fruit jams & marmalades
3.8-4.6 Acid foods Mangoes, oranges,
tomatoes
>4.6 Low acid foods Meat & marine products,
Jackfruit, white & red
Mungbeans, vegetables

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Product-Package Interaction
Modes of Food Deterioration

Microbiological
Biological
Insect and animal infestations

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Product-Package Interaction
Modes of Food Deterioration

Chemical

Discoloration

Oxidation

Non-enzymatic browning

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Product-Package Interaction
Modes of Food Deterioration

Physical

Caking

Breakage

Change in texture

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 Shelf-Life of Products

Cups Cans
Laminates
Package
Cartons Product Bags

Trays Glass
Pouches Foils Films

Package Protection Against Environment Package Protection Against Environment

• Light • Temperature • Physical
• Oxygen • Flavor/Odor • Chemical
• Moisture (water vapor) • Infestation (Micro) • Microbiological
• Sensory

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 It is important that you have a standardized process
and formulation (ingredients and components) to
achieve a uniform of product characteristic and shelf-
life.

Source, quality, &

quantity of
ingredients
Packaging
material
Variety of
raw material Batch
size &
process
of
DEPARTMENT OF SCIENCE AND TECHNOLOGY cooking
REGION VII
 The compatibility of the package with the method of
food preservation selected, as well as the effect of
possible migration from the packaging material to the
food contact phase on product quality and safety
must be considered in developing a packaging design.

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Technological Aspects of Food Preservation UHT
Retort
Thermal Boiling, microwaving
Sterilizaiton Dry heating
Chemical sterilization liquid gas
Non-thermal
Irradiation (gamma ray)
UV
Others
Filtration
Removal of Bacteria Sedimentation
(centrifugal separation)
Cleansing
Refrigeration
Cold storage Frozen
Drying, dehydration
Dehydration Concentration
Control
Evacuation, oxygen absorption
Oxygen removal Gas flushing
Salt
Addition of chemicals Organic acids
Sugar
Preservative
Material selection
Packaging
clean room system
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Product-Package Interaction

Sterilization

Cold storage
Product profile of Mango Jam

Packaging Requirement

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 Ham Sandwich Analogy
Monomer
Additive
Ham Plasticizer
Mayonnaise Ink
Cheese Mindy’s Bready
Bread

Monomer
Additive
Plasticizer
Ink

DEPARTMENT OF SCIENCE AND TECHNOLOGY

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 …what now?
 Designation of the package
 Type of product to be packed
 Quantity/volume to be packed
 Construction of the package
 Relevant dimensions of the package
 Graphic design/detailed instructions for printing and other
decoration
 Product characteristics, packaging methods/conditions, and
requirements for the protection of the product during
transport and distribution

DEPARTMENT OF SCIENCE AND TECHNOLOGY

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 GOOD PACKAGING IS…

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 …TECHNOLOGY

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 …MARKET

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 …DISTRIBUTION

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 …COMPLIANCE

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 Thank You.

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