LESSON 2:

LOCAL AND GLOBAL

COMMUNICATION IN
MULTICULTURAL
SETTING

PURPOSIVE COMMUNICATION
 Multiculturalism
 refers to the presence of people
with several cultures in a
specific setting. It is the co-
existence of diverse culture,
where culture includes racial,
religious or cultural groups and
in manifested in customary
behaviors, cultural assumptions
and values, patterns of thinking,
and communicative styles.
LOCAL
COMMUNICATION
Local communication is
being able to communicate
with the members of your
local area. It can either be
in your local language
("mother tongue"), or a
common language that you
speak within your town.
GLOBAL
COMMUNICATION
refers to the people or
nations of the world,
connected by modern
telecommunications
and as being
economically, socially,
and politically
interdependent.
 MULTICULTURAL
EDUCATION
 refers to any form of
education or teaching that
incorporates the histories,
texts, values, beliefs and
perspectives of people
from different cultural
backgrounds
 INTERCULTURA
L
COMMUNICATI
ON
Is a discipline that studies communication
across different cultures and social group, or
how problems that naturally appear within
organization or social context made up of
individuals from different religious, social,
ethnic, and educational backgrounds. In this
sense it seeks to understand how people
from different countries and cultures act,
communicate and perceive the world around
them.
COMMUNICATING
ACROSS CULTURES

Communicating across cultures is

challenging. Each culture has set rules
that its members take for granted.
Few of us are aware of our own
cultural biases because cultural
imprinting is begun at a very early
age. And while some of culture's
knowledge, rules, beliefs, phobias,
and anxieties are taught explicitly,
most of the information is absorbed
subconsciously.
 Table 2. Cultures and Co-cultures

CULTURE CO-CULTURE

Øa culture is the system Øwithin a culture as a whole

of knowledge, beliefs, are co-cultures, these are
values, customs, composed of members of
behaviors, and the same general culture
artifacts that are acquired who differ in some ethnic or
shared, and used by its sociological way from the
members during daily parent culture.
living.
 BARRIERS TO LOCAL AND GLOBAL COMMUNICATO
IN MULTICULTURAL SETTINGS

List barriers to effective

Culture became barrier to an
communication
effective communication
language, when a person has different
medium, language bearing, and they
have different interpretation
personality,
to such words.
culture.
 MULTICULTURAL
 refers to a society that
contains several cultural or
ethnic groups. People live
alongside one another, but
each cultural group does not
necessarily have engaging
interactions with each other.
CROSS-CULTURAL
(intercultural)

refers to the comparison of

different cultures. In cross-cultural
communication, differences are
understood and acknowledged,
and can bring about individual
change, but not collective
transformations. In cross-cultural
societies, one culture is often
considered "the norm" and all
other cultures are compared or
contrasted.
 What is the difference between
multicultural and cross-cultural or
intercultural?
 SYNTHESIS
Global communication becomes more complicated when there are multiple recipients from different cultures
with different languages all receiving the same message, as well as when there are more layers added to the
channel.
 Local communication means data transferred directly from the gateway to bluz DK, without going through the
Particle cloud. Local communication can be used for a lot of tasks that don't require the cloud.

 Local and global communication in multicultural settings help me realize that miscommunication is essential to
enhance our ability to communicate and effectively accept and embrace across country cultures. And it made
me realize also the importance of cross-culture in globalization business opportunities, job opportunities,
sharing of views and ideas, talent improvisation and understanding of diverse market.

 To enhance our ability to communicate and effectively accept and embrace across country cultures;

 To make realize the importance of cross-culture in globalization business opportunities, job opportunities, sharing
of views and ideas, talent improvisation and understanding of communication.
Identification
1. It refers the presence of the people with several cultures in a
specific settings.

2.It means data transferred directly from the gateway to bluz DK,
without going through the particle cloud.

3. A studies of communication across different cultures and Social

group.

4. refers to comparison of different cultures

True or false:
5.The study of global communication is an interdisciplinary field focusing on.

6. Local communication can be not be used for a lot of tasks that don't require the
cloud

7:

8.

9.

10. What is the title of our topic?

Answer: Local and global communication in multicultural settings