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Agroconnect

Bridging gap between farmers and markets


Table of contents

01 02 03
Company Our team Introduction
description

04 05 06
Rural Innovative Rural market
challenges approach analysis
07 08 09
Understanding Revenue Audience
competition generation reach

10 11 12
Scaling our Impact on Core
impact industry and values
society
Company description
• AgroConnect is a B2B agricultural
company started in 2020, dedicated to
revolutionizing the agriculture
industry. Our mission is to bridge the
gap between farmers and the market.
Empowering farmers to maximize
their yields.
• Its unique feature which sets us apart
from everyone is we have
collaborated with local
business, its environment-friendly,
agriculture support, and has active
community involvement, etc.
Introduction
• Is a digital B2B market solution that brings together Farmers and Industrial
Buyers.

• Our digital platform gives access to valuable insights so that they can adopt best
practices and manage farms more efficiently thus reducing losses and maximizing
profits.

• It connects farmers directly with buyers by eliminating middlemen, it provides


insights about market information, i.e. demand and supply.
Rural Challenges and
Solutions:

• Problem: Limited access to modern agricultural technology, sustainable farming


resources and practices in rural areas, and markets and fair pricing for rural farmers.

• Impact: These challenges lead to economic disparities, migration, and reduced quality
of life in rural communities.

• Solution: Create a digital platform that connects rural farmers directly with buyers, and
provides market information.

• Its unique features which set us apart from everyone are we have collaborations with
local businesses, its environment-friendly, have agriculture support and have active
community involvement, etc.
Rural Market Analysis
• Number of rural farmers in the target region: 500,000

• Estimated annual agricultural output: 50 lakh

• Addressable market: 100,000 farmers

JUST FOR REFERENCE..


Understanding Competition
• Krushikendra

• Tradebridge

• Farmerconnet
Reaching Rural Audience
(Marketing Strategy)
1. Social media marketing :

• Currently, about 227 million rural people use


the Internet, compared to about 205 million
people in urban areas. For e.g.,

• Instagram
• FaceBook
• Whatsapp, etc

2. Advertisement:

• Baners
• Wall paintings
• Campaigns
• Pamplets
• Mouth Publicity
• Newspapers
• Opinion Leaders
• Radio
Scaling Our Impact
• Phase 1: Pilot in 10 rural communities in the first year
• Phase 2: Expand to 50 communities in the second year
• Phase 3: National expansion and integration with
regional markets within five years
Impact on Industary and society
• Industry: Revolutionizing the agricultural supply chain and
creating a fair, transparent marketplace.
• Society: Enhanced income for farmers, resources wasteges, and
stronger rural economies.
• Providing fair prices to the people.
• Improving standard of living.
Core Values
• Fairness: We are committed to creating equitable opportunities for rural
farmers.
• Sustainability: We aim to build a sustainable agricultural ecosystem.
• Collaboration: We value partnerships and cooperation for mutual success.
Revenue generation

• Subscription fees from farmers and buyers


• Commission on successful transactions
• Premium features for advanced market insights

• Sponsorships
Business plan timeline

Research and Start-up phase Growth phase


planning
(2020)

Scaling phase Product


expansion
Target Market
Locations Demographics
Rural farmers are interested
producing farm products and
yeilding better profit from the
Age 15-60 years old
product.

Gender Male and female Farmers India has between 90


million and 150 million farmers.
82% of farmers are small and
Occupation Rural farmers marginal.Rural households: 70%
of rural households depend on
agriculture for their livelihood.
Region India
People targeted are kisan.
Area Rural
Our Team:
Our management team consists
of:
• CEO and Founder- Harsh Aware

• Chief Finance Officer- Adish Patil

• Operations Manager- Nikita


Bhagure

• Agricultural Specilist- Paras


Bhandare
Thankyou
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