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  • Digital Stakeholder

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    Reza Praditya Yudha
    9 views6 pages
    This document discusses cyber public relations and digital stakeholders. It defines stakeholders as internal groups like owners and employees, and external groups such as customers, government, and media. It also discusses virtual communities and digital stakeholders, noting characteristics and segments of digital stakeholders. Finally, it provides tips for engaging with digital stakeholders such as connecting on social media, using video conferencing, emails, and surveys.

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    Digital Stakeholder (5)

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    This document discusses cyber public relations and digital stakeholders. It defines stakeholders as internal groups like owners and employees, and external groups such as customers, government, and media. It also discusses virtual communities and digital stakeholders, noting characteristics and segments of digital stakeholders. Finally, it provides tips for engaging with digital stakeholders such as connecting on social media, using video conferencing, emails, and surveys.

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    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
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    9 views6 pages

    Digital Stakeholder

    Uploaded by

    Reza Praditya Yudha
    This document discusses cyber public relations and digital stakeholders. It defines stakeholders as internal groups like owners and employees, and external groups such as customers, government, and media. It also discusses virtual communities and digital stakeholders, noting characteristics and segments of digital stakeholders. Finally, it provides tips for engaging with digital stakeholders such as connecting on social media, using video conferencing, emails, and surveys.

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    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
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    of 6

    CYBER PUBLIC RELATIONS

    REZA PRADITYA YUDHA, S.IKOM., M.IKOM.


    WE WILL TALK ABOUT..

    • Stakeholder
    • Digital Stakeholder
    • Virtual Community
    • Karakter dan Segmentasi Digital Stakeholder
    STAKEHOLDERS

    INTERNAL EXTERNAL
    • Owner • Customer
    • Manager • Government
    • Designer • Media
    • Marketing • Supplier
    • Employee • Society
    • Etc. • Etc.
    TYPES OF STAKEHOLDERS
    VIRTUAL COMMUNITY
    ENGAGE WITH DIGITAL STAKEHOLDERS:

    1. Connect with their Social Media


    2. Read their book, comment, or news about them
    3. Embrace Video Conferencing.
    4. Email Automation.
    5. Use Stakeholder Focus Groups.
    6. Use Feedback and Survey Tools.

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