PRINCIPLES OF EFFECTIVE

SPEECH WRITING
Why are you reading this? Don’t read this! Listen to our introduction! Stop! Please, stop
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looking at this text and focus!
 ENERGIZER!
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 How do you think one should prepare for his or her speech? What will you
consider in selecting the topic for your speech? In this section, you will learn
techniques and methods on how to make your own speech.We are going to look
closely at how you can write a speech masterpiece, starting with how you should
analyze your target audience up to refining your speech as to logical organization,
word choice and grammatical correctness.
 PRE-TEST!
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1. Which is NOT a reason for doing audience profiling?
A. It will help the speaker limit the content.
B. It will help the speaker make an impressive speech.
C. It will help the speaker identify the language to be used during the delivery.
D. It will help the speaker discover information in order to connect with the
audience.

2. What function of a good introduction is evident when a speaker tells a joke or an

anecdote or a powerful statement?
A. establish credibility
B. gain audience attention
C. preview main idea
D. state the purpose of the speech
3. What function of introduction is used when a speaker shows the audience that
he is reliable and trustworthy to discuss the topic?
A. establish credibility
B. gain audience attention
C. preview main idea
D. state the purpose of the speech

4. What term denotes the smooth transition of one sentence to another or one
paragraph to another?
A. duration
B. grammatical correctness
C. logical organization
D. word choice
5. Which part of the speech provides summary of the main points of the speech?
A. body
B. conclusion
C. introduction
D. thesis statement

6. Which part of the speech reveals the goal of the speech?

A. body
B. conclusion
C. introduction
D. thesis statement
7. Which part of the speech uses definitions, concrete examples and
testimonies?
A. body
B. conclusion
C. introduction
D. thesis statement
8. Which statement is NOT true about the body of the speech?
A. The most common number of key points is five.
B. The body of the speech is the core part of the speech.
C. If you have a long point in your speech, you will need to break that point into
multiple points.
D. If you have only one point in your speech, it will either be too short, or too
complicated for the audience to understand.
9. Which is NOT true about doing the conclusion?
A. Present a summary
B. Repeat the key ideas presented
C. Provide key points of discussion
D. Signal the end of your speech

10.What method of speech organization presents comparison and contrast of

two or three points?
A. Chronological Order
B. Spatial Order
C. Comparison and Contrast order
D. Problem-Solution Order
11.What method of speech organization involves a discussion of both the cause
and effect of an issue?
A. Causal Order
B. Comparison and Contrast
C. Spatial Order
D. Chronological Order

12.What method of speech organization is like going from one place to another,
or from one direction to another?
A. Spatial Order
B. Causal Order
C. Chronological Order
D. Categorical Order
13. What method of speech organization presents the idea in time order? A.
Causal Order
B. Chronological Order
C. Categorical Order
D. Spatial Order
14. Which group shows appropriate use of words?
I. Focus on the age-group of the audience so you can adjust.
II. Avoid redundancies, awkward, vague and unclear word.
III. Choose impressive words to be reliable.
IV. Do not use the word only because others are using it.
V. Replace general words with more specific ones.
VI. Use jargon and slang.
A. I, II, III B. IV, V, VI C. I, II, V D. III, IV,
15. Which pair can help a writer ensure that words are used correctly?
I. almanac
II. thesaurus
III. bibliography
IV. dictionary
V. journal
VI. encyclopedia

A. I and III
B. II and IV
C. III and V
D. IV and VI
 WHAT’S IN
In the previous module, you discovered how a shift
in speech context, speech style, speech act and
communicative strategy affect the language form,
duration of interaction, relationship with the
speaker and the roles and responsibility of the
speaker, content of message and delivery.

Your previous activities let you explore the

importance of the speech in variety of occasions
and settings. This time, you will discover the
complexities of speech
communication in formal writing through writing a
speech. A very random text that is irrelevant in this PowerPoint presentation. Please try focusing on
our lesson and listen carefully. We’re great reporters and trying our best to give you our best
presentation, so please listen. Thank you!
 WHAT’S NEW
In this lesson, we will use what you have learned in the previous module in a more formal context. You
will start to compose your formal speech, but before that, answer this given activity by writing TRUE if
you think the statement is correct. If not, write FALSE.

1, I SHOULD CONSIDER MY AUDIENCE’S AGE, INTEREST AND GENDER WHEN WRITING my speech.

2. I SHOULD USE IMPRESSIVE WORDS SO THAT MY AUDIENCE WILL BE AMAZED.

3. I SHOULD RESEARCH ON WHAT MY AUDIENCE KNOW ABOUT THE TOPIC.

4. I SHOULD USE JARGON IN MY SPEECH TO MAKE IT MORE RELIABLE.

 WHAT’S NEW
5. I SHOULD USE VARIED METHODS TO MAKE MY TOPIC MORE ORGANIZED.

6. I SHOULD NEVER CONSIDER THE LENGTH OF MY SPEECH.

7. I SHOULD CONSIDER MY AUDIENCE’S ATTENTION SPAN IN WRITING MY SPEECH.

8. I SHOULD USE CATCHY STARTER TO GET MY AUDIENCE’S ATTENTION.

9. I SHOULD EDIT MY WORK ONLY BECAUSE OF GRAMMATICAL ERRORS.

10. I SHOULD NEVER ASK SOMEONE TO PROOFREAD OR COMMENT ON MY SPEECH.

 GROUP ACTIVITY!

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 CRITERIA
RELEVANCE 5PTS

ORIGINALITY 5PTS

CREATIVITY 5PTS

DELIVERY 5PTS

TOTAL: 20PTS
 WHAT IS IT
PPT BY MAGTIRA Oral Communication PowerPoint Presentation

A good speech requires days or even weeks of preparation depending on the topic and the
availability of materials needed. While many are expert enough to compose their speech a
night before they deliver it, seldom that it became very successful for a beginner writer. For
this reason, careful planning is important to come up with a well-written speech.

When planning for writing your speech, you should consider the following
principles:
 ICE BREAKER!
TONGUE TWISTER EDITION

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 THE GREAT GODS GRAPE
GROWERS GROW GREAT GREEK
GRAPES
 Knowing your audience specifically their general age,
gender, educational level, religion, language, culture and
group membership is one of the most important aspects in
developing your speech. Basically, this is done so that you
can tailor-fit your speech content and delivery to your
audience.

Analyzing your audience will help you discover the

information you can use to build a connection between
you and members of your audience.

Who is the audience?

1. AUDIENCE How many?

What does the audience know about the

PROFILE subject?
Why should they be interested?
Things to consider:
2. LOGICAL ORGANIZATION
OVERVIEW
The written speech has three parts: the introduction, body, and
Once you have already analyzed your target audience, the next
conclusion. The role of introduction and conclusion is mostly
part is to organize your speech manuscript. The logical
similar in many speeches, that is, the introduction presents the main
organization or arrangement of thoughts when it comes to speech
idea of your speech, while the conclusion
writing can be defined as all aspects of your writing
reiterates the main idea. The body offers definitions, examples, or
that help the reader move smoothly from one sentence to the next,
any information that can help you convey your intent and clarify
and from one paragraph to another. Thus, carefully planning the
the main concept of your speech.
content of your speech is also necessary.
 THE INTRODUCTION

PHASE 01 PHASE 02 PHASE 03

The introduction is the most crucial part of
the speech. It is generally only 10 to 15
percent of the time the speaker spends
speaking. According to Wrench (2012), a
good introduction serves five functions:
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 THE INTRODUCTION

PHASE 01 PHASE 02 PHASE 03

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(1) you should be able to gain audience
attention and interest, (2), it states the
purpose of your speech, (3) it establishes
your credibility, (4) it should provide reasons
for your audience to listen and (5) your
introduction should preview the main idea of
your speech.
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 THE INTRODUCTION

PHASE 01 PHASE 02 THE BODY

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The body of the speech is the core part of
the speech that addresses
the main ideas and principles of the
speech. It consists of the main points.
This is presented using methods of
organization (Flores 2016).
 THE BODY
2. Categorical/Topical Order- It divides the topic into
1. Problem-Solution Order- It explains the subtopics based on the importance or interest value or
problem and suggests a possible solution. simply because the topic requires it.

3. Chronological Order - A historical or time

4. Comparison and Contrast Order- It presents
approach which is from the past to the present. It
comparison and contrast of two or three points.
presents idea in time order.
 5. Spatial/Geographical Order- Going from
6. Causal Order- It involves a discussion of
one place to another, from one direction to
both cause and effect of an issue.
another

Make sure that you move smoothly from one paragraph to another. Transitional words are
used to connect words, phrases or sentences. They help the reader to move from one idea
to the next to build coherent relationships within the text.

Study the following table showing examples of different transitional words and their functions.
 THE CONCLUSION
After writing the body of your speech following the methods of organization, the last thing that you need to work on
is how to end it. The conclusion functions as the summarizer of the entire speech. Theconclusion has to be written using
different strategies (Tandoc, 2016).

REPEAT THE KEY IDEAS REPEAT THE CENTRAL IDEA

PRESENT A SUMMARY
PRESENTED FOR EMPHASIS

GO BACK TO THE STRATEGY USED IN SIGNAL THE END OF END WITH AN IMPACT:
THE INTRODUCTION YOUR SPEECH

Thought-provoking questions Humor Quotation A call for action

A connection to a larger context

 No matter how long the speech is, always
3. DURATION
divide it into five parts: an introduction, the
body (paragraph 2, paragraph 3, and paragraph
4) and aconclusion. This format is adaptable to a
speech of almost any length. By doing this, you
can actually monitor the time and length of
your speech or the so-called
Duration. Most experts say that the ideal length of
speech is up to 20 minutes. (Gray-
Grant, 2017).

Introduction: 2 minutes (250 words)

Body: Point 1: 5 minutes (625 words)
Point 2: 5 minutes (625 words)
Point 3: 5 minutes (625 words)
Conclusion: 3 minutes (375 words)
Total word count: 2,500 words (20 minutes)
 There are a lot of vocabularies available to describe one's idea.
However, the speaker should carefully use the correct word in writing
the speech. The use of conversational language helps put the audience
at ease and creates a special bond between the speaker and the
audience. However, there are things that you
should consider in choosing your words.

The following words should be avoided in a written speech. (Tandoc,

2016)
a. Jargons or technical terms specific only for a group of people
b. Redundancy or excessive repetition of words
c. Language inappropriate for the audience
d. Language inappropriate for the occasion

Jargons are specific words or phrases used by a certain individual or

4. WORD group which are difficult for others to understand.

For example, the word idiopathic (which means unknown cause) and
hyperventilate (rapid breathing) are jargons because they are technical terms

CHOICE
in medical fields. The word affidavit (sworn) and circumstantial (specific
details) are heard commonly in legal aspect or terms in in the field of
Law. These words can be confusing if you are speaking in front of a general
crowd or audience.
5. GRAMMATICAL CORRECTNESS

Using correct grammar when you give a speech is important

to prevent misunderstanding and misinterpretation between
you and the audience. A good command of the language
helps listeners understand you quickly. Grammar
nonconsistencies slow down the communication process and
generate negative impressions for the audience, as your ideas
and thoughts, are not clear and coherently conveyed.