Monopolistic

market
By
The commerce commanders
market
Is a place where buyers and
sellers interact with each
other for the purpose of
buying and selling of good
and services in
consideration of money
and satisfaction.

Presentation title 2
Definition
Monopolistic competition
is that market structure in
which there is keen
competition,
but neither perfect nor
pure, among a large
number of producers or
suppliers.

Presentation title 3
Defi nition

•Monopolistic competition com

bines elements of
both monopoly and prefect
competition .since each firm
sell a differentiated product, it
has some control over price at
which it sell its output

Presentation title 4
 Features of monopolistic market

Large no. Of Different Product

buyers and prices of Advertising and differentiatio
seller s product sale promotion n

Presentation title 5
 Features of monopolistic market

Freedom of Incomplete
entry and exit fl ow of
information

Presentation title 6
 Disadvantages
1. The condition are very strict, there are few perfectly competitive
markets.
2. In sufficient profits for investment.
3. Lack of product variety.
4. Unequal distribution of goods & income
 Monopolistic competition vs
Monopoly
Monopolistic
Basis competition
Monopoly
No. of buyers Large Large
No. of sellers Large One
Nature of product Differentiated Unique
Entry & Exit Easy Restricted
Govt. Intervention Low to Medium Very high
Information Flow Very high high
Fa s t F o o d Re s t a u r a n t s : E x a m p l e s :
McDonald's, Burger King, Wendy's, etc.
While the basic product (fast food) is
similar, each chain offers a unique menu,
branding, and dining experience to
differentiate itself.
Soft Drinks:
Coca-Cola and Pepsi are two major players
in the soft drink industry. While their
products are similar, they have different
flavors, advertising strategies, and brand
images.
Presentation title
Re t a i l C l o t h i n g :
Examples: H&M, Zara, Forever 21, etc.
Clothing retailers offer similar types of
products but differentiate through style,
pricing, and brand image
11
conclusion

In a monopolistic market, there

i s a single dominant
seller or producer that
controls a signifi cant
share of the market. This
type of market structure
is characterized by
limited competition, as
the monopolist is often
the sole provider of a
particular product or
service.

Presentation title 12
thankyou