WELCOME

MOOC PRESENTATION
TOPIC: EFFECTIVE BUSINESS
COMMUNICATION
SUBMITTED TO : MS ANJALI SHAHI
ASSISTANT PROFESSOR , GEHU DEHRADUN
SUBMITTED BY : PRANAY KUMAR
BBA SECTION –D
PHASE :1
 ABOUT THE COURSE

• TOPIC : EFFECTIVE BUSINESS

COMMUNICATION
• DURATION : 6 WEEKS
• DATE OF REGISTRATION : 25/12/2021
• STARTING DATE : MON, JAN 31 2022
• END DATE : WED, 9 MAR 2022
• WEBSITE : SWAYAM.COM
 OBJECTIVES
.To exchange information
.To develop plan
.To implement plan
.To facilitate policy formulation
.To achieve organizational goal
.To organize resources
.To coordinate
.To direct the subordinate
.To create consciousness
 WEEK WISE TOPICS
. Week 1 : The process of communication

. Week 2 : Professional writing –The basics

. Week 3 : Professional writing – Applications

. Week 4 : Oral communication

. Week 5 : Presentations
INTODUCTION OF COMMUNICATION
The word ‘communication’ is derived from the latin word
‘communicare’
Which means ‘to make common, to share, to transmit our to
Thus communication can be considered or
process that involves the transfer of
information, ideas emotions , feelings etc.
between people.

‘Business communication differs from other

types of communication, not by its means of
communicating but by its objectives’.
Phase -2
WEEK 1

Process of communication
The process of communication refers to the transmission or passage of
information or message from the sender through a selected channel to the
receiver overcoming barriers that affect its pace. on is a cyclic one as it begins
with the sender and ends with the sender in the form of feedback.

SENDER –ENCODING –MESSAG

Meta-communication is a secondary communication about
how a piece of information is meant to be interpreted. It is
based on the idea that the same message accompanied by
different meta-communication can mean something
entirely different, including its opposite, as in irony
WEEK 2

Professional writing – the basics

Written communications skills are those skills that use written

words to deliver your point. While it may have features similar to
verbal communication skills, there are some significant
differences. Verbal communication relies on body language and
your voice's tone to deliver information. Written communication
skills use grammar, punctuation and words. For a written
communication to be effective, ensure it is clear, concise,
complete and courteous. If you want to develop your written
communication skills, you need to practice writing and give
attention to details.
Why are effective communication skills for
managers so important?
.Giving feedback to employees
It is the responsibility of managers to provide regular feedback to employees based on their behavior and
performance. Now, how well a manager communicates will decide on the way employees receive their
feedback.

Relationships with other departments

Effective communication skills for managers are also important when the employees are required to deal
with other departments in an organization, in one way or the other. More often than not, managers are
required to interact with employees belonging to other departments for exchanging ideas and information.
Conflict resolution
Managers need to have excellent listening abilities if they were to improve their communication skills.
Managers who tend to listen better to their employees gain confidence from them and let them know that
their opinions too count. This also helps employees to discuss all their problems freely that have been
affecting their performances.
WEEK 3

Professional writing –Applications

BUSINESS CORRESPONDENCE

Any communication in the form of the letter

is correspondence. Any person related to a
business expresses oneself though business
correspondence. One can also ask any doubt
or uncertainty through business
correspondence
 What is reports?

Reports are documents designed to record and convey

information to the reader. Reports are part of any business or
organization; from credit reports to police reports, they serve to
document specific information for specific audiences, goals, or
functions. The type of report is often identified by its primary
purpose or function, as in an accident report, a laboratory
report, a sales report, or even a book report. Reports are often
analytical, or involve the rational analysis of information.
Sometimes they simply “report the facts” with no analysis at
all, but still need to communicate the information in a clear and
concise format. Other reports summarize past events, present
current data, and forecast future trends.
 Comparison
Persuasive presentation
 Some presentations are for the purpose
of selling a product or service. Other
presentations try to sell an idea. For
example, maybe you want approval for a
proposal. You might want to persuade
people to contribute to a cause. The
success of a persuasive presentation is
determined by how many people make a
purchase or how many people contribute
to the cause. For a proposal, success is
determined by whether or not you get the
approval you need.
Informative presentation
 Many informative presentations are delivered
for training or education. There may be a
small element of persuasion at the beginning
of an educational lecture, for example, as the
teacher tries to persuade students that the
topic is worth learning about. But mostly the
teacher wants the students to understand and
remember the content. An informative
presentation may be followed by a test or
exercise and the success of the presentation
may be determined by how well the students
do on the test or exercise.
WEEK 4
Oral Communication
Fundamentals of Oral Communication
This course introduces students to what communication is and
how it affects human interaction. Emphasis is on public
speaking with attention to audience analysis, organizational,
and delivery skills. The controlled and supportive classroom
environment is an ideal setting for students to practice and
perfect those communication skills of effective speaking and
critical listening valued in all professions, the community, and
personal relations. It is, however, a complex discipline of
reading, writing, research, and performance
Glossophobia and Lack of Confidence
Glossophobia is a subset of social phobia, the fear of social
situations. Most people with glossophobia do not exhibit
symptoms of other types of social phobia, such as fear of
meeting new people or fear of performing tasks in front of
others. In fact, many people with glossophobia are able to
dance or sing on stage, provided they do not have to talk.
Nonetheless, stage fright is a relatively common experience
in those with glossophobia.
Week 5
Presentations
Making Professional Presentation

.Write before you design

.Start with a title slide that piques interest
.Stick to simple designs
.Emphasize one point per slide.
.Use text sparingly.
.Select images for impact.
.Practice your verbal presentation.
.Run it by a colleague.
 PLAN OR PREPARE
What's the difference between planning and preparing? I'm not
sure what sent me wandering down this linguistic tangent, but
I've returned to it a few times this past week. It is easy to
confuse the two terms or use them interchangeably because
they share similar characteristics of intention and forethought
but I've been thinking about how the difference becomes
enormous in practice. To plan usually involves a series of steps
and cascading events that are reliant on previous outcomes and
expectations to get to a goal.
We always overestimate the change that will occur in two years
and underestimate the change in the next ten .“Bill Gates”
Week 6
Interpersonal Skills
Introduction to Interpersonal Communication
Interpersonal communication is the process of exchange of information,
ideas and feelings between two or more people through verbal or non-
verbal methods. It often includes face-to-face exchange of information, in
a form of voice, facial expressions, body language and gestures. The level
of one’s interpersonal communication skills is measured through the
effectiveness of transferring messages to Commonly used interpersonal
communication within an organization include daily internal employee
communication, client meetings, employee performance reviews and
project discussions. In addition, online conversations today make a large
portion of employees’ interpersonal communication in the workplace.
 Behavior and Communication

Interpersonal behavior is the behavior and actions that are

present in human relationships. The way in which people
communicate, and all that this entails, is considered interpersonal
behavior.
Interpersonal skills are the qualities and behaviors a person uses
to interact with others properly. In the business domain, the term
refers to an employee’s ability to work well with others while
performing their job. Interpersonal skills range from
communication and listening to attitude and deportment. Strong
interpersonal skills are a prerequisite for many positions in an
organization.
 Personality and Communication

Some topics that are a focus of the PAIR lab

include:
.The influence of early family dynamics on later
close relationships
.The conceptualization and assessment of
narcissism
.The impact of personality traits on relationship
initiation and maintenance processes within
romantic relationships
.The impact of personality traits on roommate
THANK YOU