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UNDERSTANDING
STRATEGIC AND
​

INTUITIVE
THINKING
 ACTIVITY

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I D E N T I F Y
3
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I D E N T I F Y
4
 PROBLEM
MARKET GAP CUSTOMERS FINANCIALS
New businesses need 10% increase of task Purchases of task
organizational tools, but are management tools proves management software was
using old or outdated that there's consumer interest up by $2 million in 2019
products for more simple management
tools and technology

COSTS
Loss of sales by not offering
easier management tools
that push teams to the finish
line
USABILITY
Customers want something
that’s easy to adopt and
simple to use

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