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  • 2024 Eb C0 Sisb1018 - 232 - Ibp2033

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    Khánh Quỳnh
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    This document outlines an e-business course, including its objectives, assessments, resources, contents, schedule, and advice on the method and teamwork. The course aims to explain e-business concepts and strategies, analyze e-commerce models, and discuss related issues. Assessments include attendance, a midterm test, portfolio assignments, and a final exam. Suggested resources and the contents cover 8 chapters on e-business topics. The schedule lists the chapters and dates, noting additional materials. The method advice is POWER (Prepare, Organize, Work, Evaluate, Rethink), and teamwork advice is T.E.A.M. (Together Each Achieve More).

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    This document outlines an e-business course, including its objectives, assessments, resources, contents, schedule, and advice on the method and teamwork. The course aims to explain e-business concepts and strategies, analyze e-commerce models, and discuss related issues. Assessments include attendance, a midterm test, portfolio assignments, and a final exam. Suggested resources and the contents cover 8 chapters on e-business topics. The schedule lists the chapters and dates, noting additional materials. The method advice is POWER (Prepare, Organize, Work, Evaluate, Rethink), and teamwork advice is T.E.A.M. (Together Each Achieve More).

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    10 views13 pages

    2024 Eb C0 Sisb1018 - 232 - Ibp2033

    Uploaded by

    Khánh Quỳnh
    This document outlines an e-business course, including its objectives, assessments, resources, contents, schedule, and advice on the method and teamwork. The course aims to explain e-business concepts and strategies, analyze e-commerce models, and discuss related issues. Assessments include attendance, a midterm test, portfolio assignments, and a final exam. Suggested resources and the contents cover 8 chapters on e-business topics. The schedule lists the chapters and dates, noting additional materials. The method advice is POWER (Prepare, Organize, Work, Evaluate, Rethink), and teamwork advice is T.E.A.M. (Together Each Achieve More).

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 13

    E-BUSINESS (EB)

    SISB1018_232_IBP2033

    Nguyen Duy Thanh


    (thanhnd@hub.edu.vn)
    LMS ID: 18298
    http://lms.hub.edu.vn/course/view.php?id=18298

    © 2024 2
    Course Objectives

     Explain the basic concepts, and identify the


    main themes of e-business and e-commerce
     Provide the e-business strategies for the
    organizations in all sectors of the economy
     Analyze business models of e-commerce
    enterprises, and other issues related to e-
    business and e-commerce...

    © 2024 3
    Assessments
    Processing 50%
    • Attendance
    10%
    • Midterm - test/home […]
    20%
    • Portfolio - individual/team […]
    20%
    Final exam 50%
    • Final test…
    Bonus +++
    © 2024 4
    Resources
     Slides
    1. Nguyen Duy Thanh (2024), Slides - E-business, HUB.

     References
    1. K. Laudon & C. Traver (2024), E-commerce: business,
    technology, society, 17th Ed., Pearson
    2. W. Wirtz (2021), Digital Business & E-commerce strategy,
    business models & technology, Springer
    3. D. Chaffey, D. Bird, & T. Hemphill (2019), Digital business and e-
    commerce management, 17th Ed., Pearson.
    4. Others…

    © 2024 5
    © 2024 6
    Contents
    - Chapter 1: Introduction…
    - Chapter 2: E-business & e-commerce strategies
    - Chapter 3: E-business infrastructures
    - Chapter 4: Build the interface of e-business
    - Chapter 5: E-payment & security
    - Chapter 6: Marketing & advertising
    - Chapter 7: Online media
    - Chapter 8: Ethics & law for e-business...

    © 2024 7
    Date Description Note
    07/03
    Schedule
    C1: Introduction Team up...
    14/03 C2: E-business strategies +++
    21/03 C3: Infrastructures… Teamwork
    28/03 C4: Build the interface… +++
    04/04 C5: E-payment & security... +++
    11/04 C5: E-payment & security +++
    25/04 C6: Marketing & advertising Mini games
    02/05 C7: Online media +++
    09/05 C8: Ethics & law… Team deadline
    16/05 --- Review / Trial… Presentations
    © 2024 8
    © 2024 9
    Method [Advice]

    P.O.W.E.R.
    (Feldman, 2010)

    - Prepare
    - Organize
    - Work
    - Evaluate
    - Rethink

    © 2024 10
    Teamwork [26]

    Together Each Achieve More


    (Maxwell, 2001)

    1+1 + 1 + 1… >> 5…

    © 2024 11
    Class…

    EB

     Laptop X No Smoking -- Vibrate

    © 2024 12

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