MB020105-

ORGANIZATIONAL
BEHAVIOUR
ORGANIZATIONAL
BEHAVIOUR / UNIT NO -2

To Analyze Various Attitudes in Organizational Behaviour

To Identify Various Emotions in Organizational Behaviour
To Understand Perception Methodologies in Organizational Behaviour
 Attitude
An attitude is a positive, negative, or mixed evaluation of an object
expressed at some level of intensity. It is an expression of a favorable or
unfavorable evaluation of a person, place, thing, or event. These are
fundamental determinants of our perceptions of and actions toward all
aspects of our social environment. Attitudes involve a complex
organization of evaluative beliefs, feelings, and tendencies toward certain
actions.
examples of attitudes are
- he has a positive attitude about the changes,
- she is friendly and has a good attitude,
- he was showing some attitude during practice today, so the coach
benched him,
- I like my friends that means I am expressing my attitudes towards my
friends, etc.
 Definition of Attitude
Attitude is the manner, disposition, feeling, and position about a person or thing,
tendency, or orientation, especially in mind.

According to Gordon Allport, “An attitude is a mental and neural state of readiness,
organized through experience, exerting a directive or dynamic influence upon the
individual’s response to all objects and situations with which it is related.”

Characteristics of Attitude
1. Attitudes are the complex combination of things we call personality, beliefs, values, behaviors, and
motivations.
2. It can fall anywhere along a continuum from very favorable to very unfavorable.
3. All people, irrespective of their status or intelligence, hold attitudes.
 Components of Attitude

Attitudes are simply expressions of much we like or dislike various things.

Attitudes represent our evaluations, preferences, or rejections based on the
information we receive.

3 components of attitude are

(1) Cognitive Component,
(2) Affective Component, and
(3) Behavioral Component.
Many different factors can influence how and why attitudes form. These are-

Social Factors.
Direct Instruction.
Family.
Prejudices.
Personal Experience.
Media.
Educational and Religious Institutions.
Physical Factors.
Economic Status and Occupations
 Types of Attitudes
1 . Job Satisfaction,
2. Job Involvement and
3. Organizational Commitment

Functions of Attitudes
1. Adjustment Function.
2. Ego-Defensive Function.
3. Value-Expressive Function.
4. Knowledge Function.
 Break
For
Question
s
 Polling Questions

1. Attitude is an expression of a favorable or unfavorable evaluation of a

person, place, thing, or event.
2. There are three components of attitude ie. Cognitive Component,
Affective Component, and
Behavioral Component.
 Emotions

Emotion is defined as a short, intense feeling resulting from some event.

Not everyone reacts to the same situation in the same way. For example, a
manager’s way of speaking can cause one person to feel motivated, another
to feel angry, and a third to feel sad.

Positive emotions such as joy, love, and surprise result from our reaction to
desired events.
Negative emotions such as anger, fear, and sadness can result from
undesired events.
 Emotional Intelligence
Emotional Intelligence is the proficiency through which one learns about the
emotions of others, and how the organization affects them. Emotional intelligence
offers understanding of others, means to interact with others that help boost
productivity, improve relationships, and increase your general quality of life.
An organization is more than a workplace, here only emotionally plus intellectually
smart people can thrive and it requires the following six strategies.
1. Practice Organizational Self-Awareness
2. Develop Social Skills
3. Foster Optimism
4. Encourage Flexibility and Problem Solving
5. Model and Encourage Emotional Control
6. Support Teamwork
 Break
For
Question
s
 1. How easy do you think it is to “manage” one’s emotions?
2. Which types of emotions are most socially accepted in the workplace?
Why do you think this is?
3. Share an example of either positive or negative emotional contagion.
How did it start and stop?
 Perception
Perception is a process by which individuals organise and interpret
their sensory impressions in order to give meaning to their
environment.
- Stephen Robins
 Factors Influencing Perception
Factors in the situation
 Time
 Work Setting
 Social Setting
Factors in the Perceiver
 Attitudes
 Motives
 Interests
 Experience
 Expectations
Factors in the target
 Novelty
 Motion
 Sounds
 Size
 Background
 Proximity
 Similarity
 What do you See?

There's a face... and the word liar

Is the left center circle bigger?
No, they're both the same size
It's a spiral, right?
No, these are a bunch of

independent circles
What do you see ?
A couple or a skull?
Count the black dots!
0 (ZERO)
 Break
For
Question
s
 Polling Questions

1. How Many Faces do you see?

A. ONE
b. Two
c. Three
D.Four