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TRENDS.
Harshil Tejani
DEVELOPING COMPANY SECTOR
ELEMENTS AND CUSTOMER BEHAVIOR -
**Worldwide online Based Business Penetration**: Expected growth from 22% to 27% by
2026, with expansion in both mature and developing company sectors, driven by improved
online access and computerized education.(Sapardic, J, 2024, February 21).
- **Segment Shifts**: The majority of online customers are aged 25-34, indicating a move
toward computer natives who prioritize competency and cost-effectiveness in shopping.
- **Web-based Entertainment as a Marketplace**: Platforms such as Instagram and Facebook
are rapidly expanding as sales channels, with features such as Instagram Checkout facilitating
direct purchases.
Harshil Tejani
EXPLORING THE
COMPETITIVE SCENE FOR
FUTURE ACHIEVEMENT.
**Innovative Integration**: The relevance of employing artificial intelligence, AI, and data
analysis to improve the online shopping experience and functional efficacy.
**Adjusting to Shopper Preferences**: Systems aimed at attracting younger socioeconomic
groups should prioritize online entertainment promotion, maintainability, and personalization of
the purchasing experience. (Kearney Consumer Institute | Consumer and Retail – Kearney, n.d.).
**Vital Movements**: The competitive advantage is increasingly defined by critical
acquisitions, expansion into new business areas, and the receipt of innovative coordinated
operational solutions to fulfill customer expectations for speed and comfort.
Harshil Tejani
REFERENCE
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the United States. Journal of Retailing and Consumer Services. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9379614/
Sapardic, J. (2024, February 21). Top 10+ mobile commerce statistics for [WCYEAR] [report]. Tidio.
https://www.tidio.com/blog/mobile-commerce-statistics/
Systems, N. (2020, August 25). How young consumers are changing the Ecommerce Landscape. How Young Consumers Are Changing the
eCommerce Landscape. https://www.newcastlesys.com/blog/how-young-consumers-are-changing-the-ecommerce-landscape
Saveth, B. (2024, February 20). Council post: Embracing sustainability: The rise of eco-friendly Packaging Solutions. Forbes.
https://www.forbes.com/sites/forbesbusinesscouncil/2023/06/23/embracing-sustainability-the-rise-of-eco-friendly-packaging-solutions/?sh=69a652d22
71d
BigCommerce. (n.d.). Ecommerce: The history and future of online shopping. BigCommerce. https://www.bigcommerce.com/articles/ecommerce/
Ecommerce in North America. Statista. (n.d.). https://www.statista.com/study/134453/ecommerce-in-north-america/
Zheng, D. Z. (2023, November 3). Ecommerce competition case study: The stallion technique. Stallion Express.
https://stallionexpress.ca/blog/ecommerce-competition-stallion-technique/
Kearney Consumer Institute | Consumer and Retail – Kearney. (n.d.). https://www.kearney.com/industry/consumer-retail/kearney-consumer-institute
2024 state of american ecommerce report. Digital Commerce 360. (n.d.).
https://www.digitalcommerce360.com/product/state-of-american-ecommerce-report/