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ECO-TRACK: Trash

Pickup revolutionized with


technology
Our trash pickup application exists to transform the waste management
industry by connecting the trash pickup companies to the local communities. It
provides a seamless experience for consumers and offers a new revenue
stream for service providers.
Overview of the Trash Pickup Industry

1 Traditional Methods
The waste management industry has long been inefficient in coming to pickup the
trash on a "schedule"

2 Growing Demand
As populations increase, environmental concerns rise and pickups become more
inefficient, the demand for efficient trash pickup services is greater than ever.

3 New Opportunities
Our platform offers a new way to connect consumers with service providers and
improve the trash pickup experience for everyone.
The Problem with Traditional Trash Pickup
Systems

1 Inefficiencies 2 Lack of Transparency


Traditional pickup systems can be Consumers lack visibility into the status of
inefficient, leading to missed pickups and their trash pickup, which can lead to
delayed service. confusion and frustration.

3 Inconvenience 4 Low-tech Solutions


Consumers are forced to work with only The waste management industry has been
one entity, and scheduling pickup times slow to adopt new technology, leaving
can be a hassle. many opportunities for innovation and
disruption.
Our Solution: The Trash Tracking App!

Simplified Experience Efficient Service Better Communication


Our app makes it easy for Our algorithms optimize Service providers can leverage
consumers to monitor pickup routes and schedules, our platform to directly get
schedules, and track the trash making service more customer feedback and
pickups all in one place. convenient for both the manage their business more
provider and the consumers. effectively.
Value Proposition
Our app offers a unique value proposition by helping pin-point areas that have full trashcans and areas
that need trashcans, improving Hysacam's efficiency. With the growing environmental concerns in our
community, our innovative solution has the opportunity to make a significant impact in the waste
management industry.
Market Potential
Massive Market Environmental Innovation
Concerns Opportunities
The waste management
industry is worth billions of As consumers become The waste management
dollars and is projected to more concerned with industry is ripe for
grow at a steady pace over environmental issues, the disruption and new
the next decade. demand for green and eco- technology solutions like
friendly waste ours have the potential to
management options is change the game.
growing.
Target Customers
ECO-TRACK has 2 sets of consumers as our app acts a bridge between the service provider ad the service
users. Our app would have two types of users:

individual households and commercial businesses. Individual households can use ECO-TRACK to
schedule waste pickups, track their recycling progress, and actively participate in waste reduction efforts.
Commercial businesses, on the other hand, can use our app to streamline their waste management
processes, monitor waste disposal costs.
Speculations and schedules
Implementation Marketing and Potential
Plan Growth Strategy Challenges and
Mitigation
• Complete • Partner with
development of app environmental
Approaches
• interface
Secure partnerships organizations to • Regulatory hurdles -
with local service • promote our social
Use targeted Establish strong
providers platform
media ads to reach
• Conduct beta relationships with
testing with early potential customers government
adopters • Expand our services regulators and work
to new regions, and to comply with all
potentially to relevant laws and

• foreign countries to • regulations.


Market saturation -
using influencers
increase visibility Focus on delivering
and brand exceptional service
awareness and building
customer loyalty to
sustain growth in a
• crowded market.
Competition from
larger players -
Continuously
innovate and
improve our
platform to stay
Cost Structure

The cost structure of ECOTRACK primarily involves:

• App development and maintenance


• Marketing and user acquisition
• Customer support and quality control
• Partnerships and collaborations
Startup/ Maintenance
Our total startup cost should be between 30 - 40 million CFA

Our maintenance cost, estimated to be about 20% of the startup cost, would be 6 - 8 million CFA
Our Business Model

1 Multiple Revenue Streams


We generate revenue through
advertisements on the app, freemium
Partnerships with Service 2 upsells, and royalties from Hysacam
Providers
We work with the local waste
management company to provide
reliable and high-quality trash pickup 3 Sustainable Growth
services. We plan to expand our services to new
regions and develop new features to
keep up with changing consumer
demands.
The Team
Our team is passionate about creating a sustainable solution for waste management in our country. We
believe that our combined skills and dedication will help us achieve our goals and establish ECOTRACK as
a leading waste management app in the region.

Rayan Kamdem Emma Njike Yann Libong

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