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OLIGOPOLY
Introduction
The Term Oligopoly has been derived from two Greek words. Oligi which means few and Polien means sellers. Feller defines Oligopoly as Competition among the few.
Meaning of Oligopoly
Thus Oligopoly is an shortened version of
there are a few sellers (2 to 10) in a market, selling homogenous or differentiated products.
Types of oligopoly
Characteristics of Oligopoly
Competition
a constant struggle against rivals.
Different size
Group Behavior
They move on the basis of some assumptions of other behavior
Uncertainty
interdependence creates an atmosphere of uncertainty about price and output
Price Rigidity
The price remains rigid because of constant fear of retaliation from rivals.
Collusive Oligopoly
Combination for firms, mergers
Price Leadership
Oligopoly would accept one firm as a leader and would follow him in setting prices.
Price Wars
economists assume that an oligopolist is able to predict the counter moves of his rivals, and they provide a determinant solution to the price and output problem.
Game Theory
Oligopolist calculates best possible strategies and in view of that adopts its policies and counter moves against rivals.
Non-price competition
Oligopolists face the danger of retaliation in price cut competition, they resort to non-price competition
In many oligopolistic industries, prices remain sticky or inflexible for a long time even though the economic conditions change.
most popular explanation for this rigidity is the Kinked Demand Curve Hypothesis given by an American economist Paul Sweezy.
According to the kinked demand curve hypothesis, the demand curve facing the Oligopolist has a Kink at the level of the prevailing price. The kink is formed at the prevailing price level because the segment of the demand curve above the prevailing price level is highly elastic and the segment of the demand curve below the price level is inelastic.
The figure shows a kinked demand curve dD with a kink at point k. the prevailing price is OP and the firm produces and sells OQ output. The upper segment dk of the demand curve dD is relatively elastic and the lower segment kD is relatively inelastic.
Price Reduction
Besides the competitors quickly follow the price reduction by an oligopolist, he will gain only very little sales
Price Increase
The oligopolist who raises its price will lose a great deal and therefore, refrain from increasing price.
Price Rigidity
The Oligopolist will not gain any larger share of the market by reducing his price below the prevailing level.