You are on page 1of 4

4/1/13

#storyappchat Ron Martinez/Aerbook


March 31, 2013

Page 1 of 4

From User brooks_jones brooks_jones wirdmonger DavidBFox brooks_jones iPad_storytime brooks_jones ronmartinez brooks_jones theipodteacher brooks_jones iPad_storytime brooks_jones ronmartinez iPad_storytime ronmartinez lizcastro ronmartinez iPad_storytime brooks_jones ronmartinez wirdmonger ronmartinez iPad_storytime ronmartinez ronmartinez ronmartinez ronmartinez brooks_jones brueckj23 wirdmonger brooks_jones DavidBFox ronmartinez ronmartinez ronmartinez wirdmonger ronmartinez brueckj23

Tweet Time So who's out there ready to get started for #storyappchat tonite? Show of hands? Mon, 01 Apr 2013 01:00:29 +0000 @wirdmonger Welcome to #storyappchat! Glad to have you. Mon, 01 Apr 2013 01:01:37 +0000 Hello #storyappchat from me in New Zealand. Mon, 01 Apr 2013 01:01:48 +0000 I'm here, happy to have @ronmartinez here as our guest host! #storyappchat Mon, 01 Apr 2013 01:02:04 +0000 @DavidBFox @ronmartinez Welcome! Great to have you for #storyappchat tonite :) Mon, 01 Apr 2013 01:03:15 +0000 RT @brooks_jones: So who's out there ready to get started for #storyappchat tonite? Show of hands? Mon, 01 Apr 2013 01:04:56 +0000 So glad to have @ronmartinez of @aerbook with us for #storyappchat tonite! This is a new publishing tool for folks like us. Mon, 01 Apr 2013 01:05:49 +0000 Thanks for having me! #storyappchat Mon, 01 Apr 2013 01:06:20 +0000 @ronmartinez has created a tool that can turn your book idea into an app, iBook, ePub3, KF8 and exports to the web too #storyappchat Mon, 01 Apr 2013 01:07:20 +0000 JonSmith here. In and out. I'm driving. #storyappchat Mon, 01 Apr 2013 01:08:08 +0000 Free to try out, @aerbook only costs real money when you choose and use an export format. #storyappchat Mon, 01 Apr 2013 01:08:11 +0000 I'm excited to hear more about the @Aerobook tool for digital books ... what formats/devices can it publish to? #storyappchat Mon, 01 Apr 2013 01:08:27 +0000 @theipodteacher Welcome to #storyappchat tonite, Jon! Mon, 01 Apr 2013 01:08:30 +0000 Yes, http://t.co/2CFes2F4Rg is free to try for up to three books or book apps. #storyappchat Mon, 01 Apr 2013 01:08:59 +0000 Stay safe - transcript will be waiting for you. :) RT @theipodteacher: JonSmith here. In and out. Im driving. #storyappchat Mon, 01 Apr 2013 01:09:07 +0000 You can export different formats, and only pay when you create a final version (without a watermark). #storyappchat Mon, 01 Apr 2013 01:09:21 +0000 RT @brooks_jones: So glad to have @ronmartinez of @aerbook with us for #storyappchat tonite! This is a new publishing tool for folks like us. Mon, 01 Apr 2013 01:09:45 +0000 You can create, share, and soon sell your books or book apps from within Aerbook, without writing any code. All in the browser #storyappchat Mon, 01 Apr 2013 01:10:04 +0000 RT @ronmartinez: Yes, http://t.co/2CFes2F4Rg is free to try for up to three books or book apps. #storyappchat Mon, 01 Apr 2013 01:10:32 +0000 What sort of projects are best for taking advantage of @aerbook 's capabilities? #storyappchat Mon, 01 Apr 2013 01:11:44 +0000 By the way, please Like us on http://t.co/8i8mRPj6OC to see some of the things we're interested in, and to get news. #storyappchat Mon, 01 Apr 2013 01:12:12 +0000 Do you think software such at Aerbook and the kindle app phenomena are changing the way we think of story? #storyappchat Mon, 01 Apr 2013 01:12:53 +0000 Our focus is illustrated, media-rich, optionally interactive ebooks and book apps. But lately we've added something new... #storyappchat Mon, 01 Apr 2013 01:13:20 +0000 RT @wirdmonger: Do you think software such at Aerbook and the kindle app phenomena are changing the way we think of story? #storyappchat Mon, 01 Apr 2013 01:13:26 +0000 @wordmonger Great question. The novelist John Gardner had a great, concise definition of story... #storyappchat Mon, 01 Apr 2013 01:14:03 +0000 Story is something that happens to characters you care about, he said. I don't think that changes, even as forms evolve. #storyappchat Mon, 01 Apr 2013 01:14:29 +0000 The question is really, what is the meaningful interactivity that delights, instructs, or enlightens. If it doesn't do these.. #storyappchat Mon, 01 Apr 2013 01:15:17 +0000 The interactivity may not be worth adding. Believe the only people who like bells/whistles for their own sake are toddlers! #storyappchat Mon, 01 Apr 2013 01:16:01 +0000 @ronmartinez Agree that just because you CAN add interactivity, doesn't mean you SHOULD! #storyappchat Mon, 01 Apr 2013 01:17:45 +0000 @ronmartinez Id agree. The thing that changes most w/ #ebooks is additional multi-modal formats to help share the narrative. #storyappchat Mon, 01 Apr 2013 01:17:54 +0000 Are you seeing collaboration of storytellers and illustrators through your software? I imagine it might be a good 'sandpit'? #storyappchat Mon, 01 Apr 2013 01:18:27 +0000 @brueckj23 Welcome to #storyappchat! Glad you stopped in :) Mon, 01 Apr 2013 01:18:30 +0000 I used the Aerbook tool to build our last 5 ebooks. One iBook and the rest on Kindle Fire (all picture book fixed layout) #storyappchat Mon, 01 Apr 2013 01:18:59 +0000 @brueckj23 Yes. Absolutely agree. We have a greatly expanded design palette. What modes do you find interesting? #storyappchat Mon, 01 Apr 2013 01:19:36 +0000 @wirdmonger There are collaborations. Since all the design and dev happens in your browser and is stored in the cloud... #storyappchat Mon, 01 Apr 2013 01:20:18 +0000 @wirdmonger People can share login and password information and collaborate from different parts of the world. #storyappchat Mon, 01 Apr 2013 01:20:45 +0000 I think the important difference between an ebook and a paper book is it isn't linear so the story doesn't have to be either #storyappchat Mon, 01 Apr 2013 01:21:26 +0000 @brueckj23 There are a range of native effects in Aerbook: audio, video, parallax animation, toggle- able layers, etc. #storyappchat Mon, 01 Apr 2013 01:21:35 +0000 @ronmartinez interested in how augmented reality can be incorporated meaningfully in ebooks for emerging readers #storyappchat Mon, 01 Apr 2013 01:22:02 +0000

4/1/13

#storyappchat Ron Martinez/Aerbook


March 31, 2013

Page 2 of 4

ronmartinez wirdmonger ronmartinez brueckj23 ronmartinez ronmartinez DavidBFox ronmartinez ronmartinez wirdmonger brooks_jones iPad_storytime ronmartinez ronmartinez ronmartinez ronmartinez brooks_jones wirdmonger ronmartinez brueckj23 wirdmonger ronmartinez brueckj23 ronmartinez wirdmonger ronmartinez ronmartinez brooks_jones theipodteacher DavidBFox ronmartinez ronmartinez brooks_jones ronmartinez ronmartinez ronmartinez ronmartinez ronmartinez

@brueckj23 But to give people the fullest range of design capabilities for animation and interactivity, we've added widgets #storyappchat Mon, 01 Apr 2013 01:22:06 +0000 @ronmartinez I love the idea of building story in the cloud #storyappchat Mon, 01 Apr 2013 01:23:23 +0000 Widgets can be made using inexpensive tools like @hypeapp, Adobe Edge Animation, and Sencha Animator. #storyappchat Mon, 01 Apr 2013 01:24:17 +0000 @ronmartinez @wirdmonger Can you share projects w/ multiple people using separate accounts or is it one login for all to use? #storyappchat Mon, 01 Apr 2013 01:24:27 +0000 @brueckj23 We've seen some interesting work here. Combining the AR with a printed book. Folks at http://t.co/i0FjiA2WyJ e.g. #storyappchat Mon, 01 Apr 2013 01:25:06 +0000 We don't support AR directly, though. #storyappchat Mon, 01 Apr 2013 01:25:18 +0000 You can see an excerpt of one of the books we created using Aerbook: http://t.co/HBVkBLUPTN #storyappchat Mon, 01 Apr 2013 01:25:34 +0000 @brueckj23 Currently, only a shared account amongst multiple users. Roles and permissions are on the roadmap. #storyappchat Mon, 01 Apr 2013 01:26:19 +0000 There's a fair amount of "enterprise" use of Aerbook ramping up, and that's driving more managed accounts and workflow. #storyappchat Mon, 01 Apr 2013 01:27:03 +0000 #storyappchat is the format linear - can you create divergences? Mon, 01 Apr 2013 01:29:03 +0000 @wirdmonger Great questions tonite, Deb! #storyappchat Mon, 01 Apr 2013 01:29:27 +0000 I'm curious about which book apps have been published w/ @Aerbook & if you offer additional marketing support? #storyappchat Mon, 01 Apr 2013 01:30:00 +0000 Even though there's a lot of enterprise customers need and this drives development, we will always push advances to indies. #storyappchat Mon, 01 Apr 2013 01:30:06 +0000 @wirdmonger Yes, you can create non-linear narratives by adding a behavior to an image or text that when tapped... #storyappchat Mon, 01 Apr 2013 01:30:50 +0000 @wirdmonger ...jumps the reader to the page you've targeted. You can also create external links to the web, if you like. #storyappchat Mon, 01 Apr 2013 01:31:12 +0000 There's also a "mail-to" behavior. Added it to a button on the page, pre-fill the message and subject, and will send email #storyappchat Mon, 01 Apr 2013 01:31:50 +0000 Great! MT @ronmartinez: Even though there's a lot of enterprise customers need, we will always push advances to indies. #storyappchat Mon, 01 Apr 2013 01:32:02 +0000 @ronmartinez #storyappchat Great! Mon, 01 Apr 2013 01:32:03 +0000 It's being built into cookbooks, for example, to email shopping lists of ingredients to yourself or others. #storyappchat Mon, 01 Apr 2013 01:32:14 +0000 @wfryer Just learned about @Aerbook from hanging out in #storyappchat. Cloud-based dev & publish graphical #ebooks & native apps. Looks cool Mon, 01 Apr 2013 01:32:23 +0000 @ronmartinez #storyappchat you could make an awesome set of travel books with Aerbook Mon, 01 Apr 2013 01:32:50 +0000 You can see on things that have been developed using in the Studio section on the homepage of the site (box in the middle) #storyappchat Mon, 01 Apr 2013 01:35:36 +0000 RT @ronmartinez: Yes, http://t.co/2CFes2F4Rg is free to try for up to three books or book apps. #storyappchat Mon, 01 Apr 2013 01:36:27 +0000 It is interesting, that app-like behaviors are moving into eBook store, where it is easier to find books and cost is higher #storyappchat Mon, 01 Apr 2013 01:36:50 +0000 I see that magazines are rapidly evolving to take advantage of e-capability @ronmartinez #storyappchat Mon, 01 Apr 2013 01:38:31 +0000 For example, this Aerbook title as picked as a Top 10 Coolest Book App by USA Today. http://t.co/1SNXU2A0aT #storyappchat Mon, 01 Apr 2013 01:38:42 +0000 Here's the book itself: http://t.co/LBJb23ckRN #storyappchat Mon, 01 Apr 2013 01:39:14 +0000 RT @ronmartinez: For example, this Aerbook title as picked as a Top 10 Coolest Book App by USA Today. http://t.co/1SNXU2A0aT #storyappchat Mon, 01 Apr 2013 01:39:23 +0000 @brueckj23 Putting the finishing touches on our first @bookcreatorapp eBook. #storyappchat Mon, 01 Apr 2013 01:39:35 +0000 RT @ronmartinez: For example, this Aerbook title as picked as a Top 10 Coolest Book App by USA Today. http://t.co/1SNXU2A0aT #storyappchat Mon, 01 Apr 2013 01:39:43 +0000 Point being, this was actually an interactive iBooks title, not a native app. Sells for more, and got a lot of attention. #storyappchat Mon, 01 Apr 2013 01:40:39 +0000 @wirdmonger Yes. We're interested in supporting direct sale for publishers, too. It's great to go through the book/app store.. #storyappchat Mon, 01 Apr 2013 01:41:37 +0000 What are the advantages of using Aerbook vs. Apple's free iBook Creator tool for making iBooks? #storyappchat Mon, 01 Apr 2013 01:41:44 +0000 ...but would be good to also sell direct. We'll soon make Aerbook Retail available. This lets you sell direct via browser #storyappchat Mon, 01 Apr 2013 01:42:07 +0000 For better economics, and direct engagement with customers. #storyappchat Mon, 01 Apr 2013 01:42:31 +0000 @brooks_jones iBooks Author is wonderful, but you can only sell your work via Apple. Cannot be ported to another format easily #storyappchat Mon, 01 Apr 2013 01:43:30 +0000 Question re multiple formats...it is difficult to just target iBooks or just Amazon or just anything. #storyappchat Mon, 01 Apr 2013 01:44:27 +0000 Aerbook was designed to address the issue we all have of needing to sell to the broadest possible market: all devices/formats. #storyappchat Mon, 01 Apr 2013 01:45:15 +0000

4/1/13

#storyappchat Ron Martinez/Aerbook


March 31, 2013

Page 3 of 4

iBooks Author...now we are talking. That's my cup of tea. Love it. Don't mind the one format. Less confusing to me :) #storyappchat Mon, 01 Apr 2013 01:45:41 +0000 You build it once, and your project is stored in the cloud, in the abstract. Then press buttons for ronmartinez different formats. #storyappchat Mon, 01 Apr 2013 01:46:02 +0000 ronmartinez @theipodteacher It is wonderful. It's tough, though, from a commercial perspective. #storyappchat Mon, 01 Apr 2013 01:46:36 +0000 theipodteacher @ronmartinez Sounds easy. I may give it a chance. #storyappchat Mon, 01 Apr 2013 01:46:56 +0000 Currently we export to iBooks, Kindle KF8, EPUB 3, and also Cloud Reader, which works on any device ronmartinez with a browser. #storyappchat Mon, 01 Apr 2013 01:47:08 +0000 The Cloud Reader is your book in the browser. You can make a small number of pages available and ronmartinez then sell full access. #storyappchat Mon, 01 Apr 2013 01:47:56 +0000 @ronmartinez And it offers the same types of widgets as iBooks? Sorry. I was driving. Trying to catch theipodteacher up. #storyappchat Mon, 01 Apr 2013 01:48:11 +0000 Along with that comes multpl formats, protected with social DRM: name, email baked into the ronmartinez packaged eBook to discourage share #storyappchat Mon, 01 Apr 2013 01:49:14 +0000 @theipodteacher You can make your own widgets with @hypeapp, or Adobe Edge Animate, or ronmartinez Sencha Animator. Or roll your own. #storyappchat Mon, 01 Apr 2013 01:50:18 +0000 A widget is just a folder of html, css and javascript with a .wdgt extension and a little metadata. ronmartinez #storyappchat Mon, 01 Apr 2013 01:50:45 +0000 We've been able to include full HTMl5 touch games within books. Kids can learn to "program" ronmartinez interactivity with WYSIWYG tools #storyappchat Mon, 01 Apr 2013 01:51:18 +0000 Do you have a prepress stage for feedback, comments and proofing? I found this really useful with wirdmonger @inkleStudios #storyappchat Mon, 01 Apr 2013 01:51:39 +0000 I want to mention that if you email us form the email account you've used to sign up with and mention ronmartinez #storyappchat... #storyappchat Mon, 01 Apr 2013 01:52:01 +0000 RT @ronmartinez: A widget is just a folder of html, css and javascript with a .wdgt extension and a DavidBFox little metadata. #storyappchat Mon, 01 Apr 2013 01:52:02 +0000 ronmartinez We'll get you a free export credit (a $20-$30 value) as a thank you for tuning in. #storyappchat Mon, 01 Apr 2013 01:52:41 +0000 Sorry I was in and out tonight. Mostly out. Going to check out some new tools. Thanks everyone. theipodteacher http://t.co/ccg1a6fnDa #storyappchat Mon, 01 Apr 2013 01:52:55 +0000 ronmartinez That's good through April 15th. (Tax day!) #storyappchat Mon, 01 Apr 2013 01:53:04 +0000 theipodteacher @ronmartinez Wow. Cool. Thanks. #storyappchat Mon, 01 Apr 2013 01:53:17 +0000 ronmartinez send your email to contact@aerbook.com and put #storyappchat in the subject line. #storyappchat Mon, 01 Apr 2013 01:53:45 +0000 Email @ronmartinez at contact@aerbook.com & mention #storyappchat for a free ebook export DavidBFox credit - good thru 4/15/2013 - Thanks Ron! Mon, 01 Apr 2013 01:55:03 +0000 ronmartinez By the way, here's a preview of Aerbook Retail: http://t.co/ne229Yw44Q #storyappchat Mon, 01 Apr 2013 01:55:05 +0000 RT @ronmartinez: By the way, here's a preview of Aerbook Retail: http://t.co/ne229Yw44Q brooks_jones #storyappchat Mon, 01 Apr 2013 01:55:16 +0000 RT @ronmartinez: By the way, here's a preview of Aerbook Retail: http://t.co/ne229Yw44Q iPad_storytime #storyappchat Mon, 01 Apr 2013 01:55:30 +0000 wirdmonger @ronmartinez thank you kindly #storyappchat Mon, 01 Apr 2013 01:55:42 +0000 Try that in your iPad, for example, and you can buy the full crazy retro comic and it will deliver/install ronmartinez directly to iBooks. #storyappchat Mon, 01 Apr 2013 01:55:48 +0000 If you don't have iBooks, you can read the full unlocked comic in the browser on any device, just ronmartinez about. #storyappchat Mon, 01 Apr 2013 01:56:10 +0000 Sorry, but that will cost a couple of bucks to try. But it will be much less than existing retail, any page ronmartinez can be shared... #storyappchat Mon, 01 Apr 2013 01:57:03 +0000 MT @DavidBFox: Email @ronmartinez at contact@aerbook.com & mention #storyappchat 4 a #free iPad_storytime ebook export credit - thru 4/15 - Thanks @Aerbook Mon, 01 Apr 2013 01:57:47 +0000 @ronmartinez #storyappchat that's good because weirdly apple doesnt have ibooks fully enabled in wirdmonger NZ. Usually we are the sandpit. Mon, 01 Apr 2013 01:58:34 +0000 ronmartinez ...on Pinterest, Twitter, Facebook, Google+, LinkedIn, etc. #storyappchat Mon, 01 Apr 2013 01:59:02 +0000 I'm glad I was able to join in tonight after-all ... such great info about @Aerbook by @RonMartinez - iPad_storytime thank you for hosting! #storyappchat Mon, 01 Apr 2013 01:59:22 +0000 RT @DavidBFox: Email @ronmartinez at contact@aerbook.com & mention #storyappchat 4 a free brooks_jones ebook export credit -good thru 41513- Thanks Ron! Mon, 01 Apr 2013 01:59:23 +0000 I should say we're also moving toward support for exporting HTML5 formatted for PhoneGap. ronmartinez #storyappchat Mon, 01 Apr 2013 02:00:15 +0000 @twillistration RT Email @ronmartinez at contact@aerbook.com & mention #storyappchat 4 a #free lantaumama ebook export credit - thru 4/15 @Aerbook Mon, 01 Apr 2013 02:00:22 +0000 brooks_jones @lantaumama Hi and thanks for popping into #storyappchat tonite! Mon, 01 Apr 2013 02:00:54 +0000 RT @brooks_jones: @ronmartinez Agree that just because you CAN add interactivity, doesn't mean MatthewMHodges you SHOULD! #storyappchat Mon, 01 Apr 2013 02:01:16 +0000 Wow, can't believe #storyappchat is already over! HUGE thanks to @ronmartinez for guest hosting brooks_jones and telling us all about @aerbook tonite! Mon, 01 Apr 2013 02:02:47 +0000 PhoneGap is a native wrapper for HTML5 content, and Aerbook exports HTML5 (for example, within ronmartinez iBooks or EPUB3). #storyappchat Mon, 01 Apr 2013 02:03:00 +0000 theipodteacher

4/1/13

#storyappchat Ron Martinez/Aerbook


March 31, 2013

Page 4 of 4

ronmartinez ronmartinez brooks_jones wirdmonger ronmartinez ronmartinez DavidBFox ronmartinez brooks_jones artsylliu ronmartinez ronmartinez ronmartinez ronmartinez UTSmartTechKids

We started out as developers, like many on this chat. And have sought to address design, business, tech issues we all face #storyappchat Mon, 01 Apr 2013 02:03:40 +0000 HTML5 is wonderful base, we've concluded, for 95% of what needs to be done in story apps. We recommend this direction. #storyappchat Mon, 01 Apr 2013 02:04:21 +0000 Thanks to all of you who came and asked great questions, and as always I'm indebted to @iPad_storytime and @DavidBFox , #storyappchat Mon, 01 Apr 2013 02:04:34 +0000 #storyappchat back to the wirdmongering for me. Ty @ronmartinez software engineering like Aerbook is giving story exciting new dimensions. Mon, 01 Apr 2013 02:06:01 +0000 Also, worth looking EPUB3 at the http://t.co/JTpJS4UWn9 - it's basically (oversimplifying) HTML5 in a container. #storyappchat Mon, 01 Apr 2013 02:06:50 +0000 Open app containers are a really important movement, and for indies it helps in having reasonable economics in your dev. #storyappchat Mon, 01 Apr 2013 02:07:44 +0000 Great talk!! Thanks @ronmartinez!! @Aerbook is an awesome tool. And thanks cohosts @brooks_jones and @iPad_storytime #storyappchat Mon, 01 Apr 2013 02:10:54 +0000 Thank you so much for having me! #storyappchat Mon, 01 Apr 2013 02:13:07 +0000 Anytime, Ron! RT @ronmartinez: Thank you so much for having me! #storyappchat Mon, 01 Apr 2013 02:13:42 +0000 @ronmartinez hi Ron...sorry I missed this #storyappchat but will look forward to reading the transcript. Mon, 01 Apr 2013 03:26:25 +0000 @metagaming Thanks! You have control over what assets you share on open web, and what's behind login/pass. IP is yours alone. #storyappchat Mon, 01 Apr 2013 03:45:08 +0000 @theipodteacher @hypeapp Thanks, Jon. Have been following what you've been doing. Great work. #storyappchat Mon, 01 Apr 2013 03:46:16 +0000 @TheWindApps Hi! Here'a link to a demo book. Video up tomorrow showing how it was made with widgets. http://t.co/hmBqvrO5yv #storyappchat Mon, 01 Apr 2013 03:56:39 +0000 @TheWindApps The rocket was done using @hypeapp, and the read aloud is just voiceover uploaded to each page in @Aerbook #storyappchat Mon, 01 Apr 2013 04:00:39 +0000 @storyappchat #storyappchat We're researching story apps for kids and love hearing designers' views. What makes a good story app? Mon, 01 Apr 2013 05:06:21 +0000

You might also like