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 Dabur India – Overview

 Product Mix
 Growth Strategy
Largest Indian Personal &
Healthcare Company

• Largest in Ayurveda • 3500 employees


• Herbal & Natural Products • 14 Plants
• 350+ Products • 3000 Distributors
• Retail Reach 25,00,000

ne of the 3 most respected FMCG Companies ( BW, March 20


mong “ Best under a Billion “ companies in Asia Pacific
Forbes Asia 2005 & 2006 )
ne of the fastest growing in Industry with CAGR of 19% in Sal
9% in Profits over last 4 years
Factory

Carry & Forward


Agents

Super Institution &


Stockist
Stockist Modern Trade

Wholesalers Sub -
Stockist

Retail Trade

Consumers
Dabur India Ltd.

Dabur Foods H & B Stores


Dabur International
Ltd. Ltd.
Ltd.
100 % 100 %
100 % Subsidiary
Subsidiary Subsidiary

Dabur Nepal Dabur Egypt


Ltd. Ltd.
97.5 % 100 %
Subsidiary Subsidiary
Asian Consumer Care
Asian Consumer Care
Ltd.
Pakistan Ltd.
Bangladesh, 76 %
Bangladesh, 76 % Subsidiary
Subsidiary
African Consumer Care Weikfield
Ltd. International
Nigeria, 76 % UAE, Lic. 38 %
Subsidiary Holding
Consumer Health
Consumer Care Division
Division
Personal care, health Ayurvedic
Others 1%
care & home care medicines and OTC
products products
FOOD
11% CCD
CHD
IBD
13% IBD
FOOD
CHD 7% CCD 68%
Others

Breakup of consolidated reven


for FY 07
International Business
Food Division
Division
Servicing overseas Fruit beverages & culinary
market with its hub at products housed in Dabur
Dubai Foods Ltd, a 100%
Width
Hair Oils Shampoo Oral Care Baby & Health
Skin care Suppleme
nts
Dabur Amla Dabur Dabur Red Dabur Dabur
L Hair Oil Vatika Toothpaste Ayurvedic Chyawanpra
e Shampoo Baby care sh
n Vatika Hair Babool Gulabari Dabur
g Oil Toothpaste Skin Care Honey
t Dabur Promise Herbal & Dabur
h Anmol Medicated Glucose
Soaps
Meswak
Key
Products

Hair Oils

 Dabur Amla Hair Oil :


increasing penetration
 Vatika Hair Oil :
targetting share gain
 Dabur Anmol : value
platform
Shampoo

Vatika Root
Strengthening with Hair
Conditioning
 Vatika Dandruff
Controll
Oral Care

 Dabur Red Toothpaste


: traditional equity
 Babool Toothpaste:
herbal equity & value
Baby & Skin
Care
 Dabur Ayurvedics Baby
Range
 Gulabari skin care
range
Health  Herbal & medicated
Supplements soaps
 Chyawanprash & its
variants
 Glucose& other
nutrition supplements
 Honey
Digestives
Air
Fresheners

Insect
Repellants
Cleaners
Dabur Dabur Dabur
Hanitus Churn Shankpushpi
EXPAND

ACQUIRE INNOVATE

THREE STRATEGIES FOR SUSTAINING


GROWTH
 Acquired Balsara - Rs1.4 billion, one of
the largest acquisitions in Indian FMCG space

 Strengthened the core – oral care


portfolio with strong brands like Babool,
Meswak and Promise, now 12% of total
market

Added Newer Business - home care


with brands like Odonil and Sanifresh
 Increase penetration in South India; turnover to
increase from 10% to 15% in next 4 years

 Tap existing IBD Focus markets thru calibrated


investments

 Upgrade Potential markets to Focus after


evaluating size and relevance

 Acquire technologies, brands, distribution to enter


new markets
 Dabur has entered more than 5 new businesses in
last 10 years
 More than 15 successful new launches across
categories
 Exciting New Product funnel : new products to
contribute 6-7% of total revenue

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