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SPIRITS
BY CAMPER ENGLISH
PHOTOGRAPHY BY DAVID WALDORF
People went a little crazy when Lance Winters began
selling his pet project just before Christmas. To get the
first bottles of legal, domestically made absinthe in 96
years, hundreds gathered outside St. George Spirits
distillery in Alameda. News helicopters hovered above.
Lines snaked out the door. The distillery sold 1,800
bottles of its new Absinthe Verte in the first day.
Why all the fuss over a libation?
“No other alcoholic drink has inspired so many
geniuses or ruined so many lives,” says Barnaby Conrad III,
author of Absinthe: History in a Bottle (Chronicle Books). “The
19th-century poets called it ‘the Green Fairy’ and claimed it
inspired great art. Verlaine, Rimbaud, and Wilde abused it
while writing some of the great poetry of the age. Van Gogh
drank it while painting his masterpieces in Arles, but also
while cutting off his earlobe. Toulouse-Lautrec and Gauguin
drank it to excess. Manet, Degas, and Picasso painted
haunting pictures of downwardly mobile absinthe drinkers.”
Much of the hysteria centered on the ingredient
wormwood. The chemical thujone, isolated from Grand
Wormwood, was believed to cause artistic visions and
malicious insanity. Though absinthe never contained large
doses of the chemical, crusaders conspired to outlaw the drink.
“Absinthe was the first alcoholic liquor in the world to
be banned—in Switzerland, Belgium, France, and the
United States (in 1912)—and thus served as a prototype for
Prohibition in America,” Conrad says.
That’s now changed. Today, absinthe can be sold if it
meets the U.S. government’s criteria of having a legally
negligible amount of thujone and a bottle label that doesn’t
promise hallucinatory excesses—like monkeys beating on
human skulls, which was the original bottle illustration for St.
George Absinthe Verte. (Now the monkey plays a cowbell.)
St. George’s product wasn’t actually the first absinthe to
be sold in the States in the 21st century. San Francisco launch
parties for Swiss-made Kubler and French-made Lucid took
place only weeks before St. George’s absinthe was introduced.
But the local distillery certainly drew the biggest crowds.
That’s vindication for Winters. St. George's distiller
spent 11 years—practically the whole time he’s worked at
the company—perfecting his formula for absinthe. He also
produced Hangar One vodka and other liquors.
Unbeknownst to many people who lined up to buy it,
modern absinthe does not provide a mythical, psychedelic
experience—just a pleasant buzz. St. George’s version is a
SWEET TOOTH: A cube full of sugar helps the absinthe high-proof, anise-flavored spirit made bitter with
go down—as does a judicious dose of water. wormwood. The base liquid ingredient is a grape brandy;
Winters augments the wormwood’s grassiness with stinging
ABSINTHE AND ACCOUNTED FOR: FORBIDDEN ISLAND, 1304 LINCOLN
AVE., ALAMEDA, 510.749.0332 ELIXIR, 3200 16TH ST., S.F., 415.552.1633
ABSINTHE, 398 HAYES ST., S.F., 415.551.1590 BOURBON & BRANCH,
BOURBONANDBRANCH.COM DALVA, 3121 16TH ST., S.F., 415.252.7740