MARKETING

MANAGEMENT

TO:-REKHA
MAM
 ROBIN-TAILOR
DRESSINGS & SUITINGS
 INTRODUCTION

Company name:- robin-tailor

Brand name:- robin-tailor

Establishing :- may- 2010

Symbol:-
TAGLINE:-
“NEED OF UR
PERSONALITY…….
”
MANUFACTURING STRATEGY
• GOOD QUALITY FABRICS ARE USED AS RAW-
MATERIALS.
• MODERN TECHNIQUES ARE USED IN MACHINARY
FOR EFFIECIENT AND EFFECTIVE OUTPUT.
• EMPLOYEES AND WORKERS ARE WELL TRAINED
WITH THE MACHINARY TO PRODUCE QUALITY &
QUANTITY OF PRODUCT.
• SPECIAL DESIGNERSARE RECRUITED FOR DESIGNING
OF DRESSES ACCO. CUSTOM VER DEMAND AND THE
TREND GOIN ON.
 PROMOTION……
• WE WILL PUT OUR ADVERTISEMENT ON
FREQUENTLY USED MEDIAS BY THE CUSTOMERS
• SOME OF THE MEDIAS ARE :-
• INTERNET:-WE CAN PUT ON FREQUENTLY USED
• LIKE GOOGLE, YAHOO,FACEBOOK,ORKUT
SITES
ETC…….
• TELEVISION:- WE WILL SHOW OUR PROMOTION
VEDIOS SOME OF THE FAMOUS CHANNELS……
• NEWS PAPER
• HOARDINGS WILL BE PUT ON METRO CITIES……
• FM ETC……………
SPECIAL ATTRACTIONS!!!!!!
• PRICE DEPPENDS ON THE COST OF
PRODUCTION,PROFIT MARGIN &
DEMANDS OF THE PRODUCT.
• WE ARE GIVING SEASONAL
DISCOUNTS & OFFERS.
• IF PURCHASE IS ABOVE RS 2000/- U
GET A GIFT VOUCHOR…..
SOME OF THE PRODUCTS
ARE:-
FOR CHILDREN
FOR BOYS
FOR WOMENS
WEDDING COLLECTION
PARTY WEAR
FOR KIDS ETC………..
FOR CHILDREN.
FOR BOYS..
FOR WOMENS..
WEDDING COLLECTION…
PARTY WEAR….
FOR KIDS..
SOME OF THE SUITS ARE…
 ROBIN-TAILOR
DRESSINGS & SUITINGS