Professional Documents
Culture Documents
AND BARRIERS TO
COMMUNICATION
A PRESENTATION BY:
YAKEEN AGARWALA
BBS-I(E)
SPECIAL THANKS TO
SUMIT KUMAR
FOR HELPING
ME WITH THE
TECHNICAL
PARNEET
STUFF
CHOPRA
MISCOMMUNICATION IN
PRODUCT EVOLVEMENT
As Marketing Requested It
As Sales Ordered It
As Engineering Designed It
As Production Manufactured It
As Maintenance Installed It
NOISE
Miscommunication
It can happen to anyone
(LACK OF CLEAR OR ADEQUATE COMMUNICATION)
PERCEPTIONS
Stereotypes
Halo effects
Selective perception
See and hear what we expect
Ignore if conflicts with “what we know.”
Projection
What’s your perception?
Perceptual barriers
th e ca r p ark w h er e th e
Ten or 11 staff are to go to in utes.
p s e th e s u n fo r tw o m
CEO will ecli
Some staff will go to the car park today to see the CEO
disappear.
ABSENCE OF FEEDBACK,
POOR FEEDBACK