BALANCED
SCORECARD
ADVANCED WORKSHOP ON
MAXIMISING BENEFITS AND
ACHIEVING ALIGNMENT
This workshop is an
advanced course on
Balanced Scor ecar d,
Strategy Mapping and
broader issues of Strategic
Performance Management.
Or ganised by
The course builds on the introduction
workshop and is designed to give
participants who attended the
introduction course or who already
have a sound understanding of these
tools a practical understanding of
how to successfully implement these
tools, how to cascade the scorecard
to achieve alignment across the
organisation, and most importantly
how to maximise the benefits of any
implementation.
Background:
Balanced Scorecards, Strategy Maps,
and Strategic Performance
Management are powerful
organisational tools that help to
visualise, communicate, and
implement strategy. However, many
organisation to get maximum benefits
from these tools or find it difficult to
align all parts of the organisation.
Pr eferr ed Partner
Best practice scorecard deployments
therefore recognise the importance of
ensuring that objectives and
measures are cascaded throughout
the organisation in an appropriate
way for each level and, indeed, that
they are meaningful to the individuals
responsible in their own terms at each
of these levels. In addition, it is critical
to create the right environment in
which performance data is
communicated and discussed in the
1
Presenter: Bernard Marr, Director of Research,
The Advanced Performance Institute
18 September, 20 November 2008
www.unicom.co.uk/balancedscorecard
most appropriate format in order to
extract the relevant insights and learn
from it.
Many implementations are done on
the top level and then never cascaded
into the organisation. Also, many
organisations are not using their
performance data in the right way.
Both lead to the fact that performance
measurement is seen as a ‘tick-box’
exercise in which the main emphasis
is on reporting, and not necessarily on
extracting real management insights
and improved strategic decision
making. The results of poor
implementations and communications
are resistance to measurement, the
gaming of numbers, and overall
dysfunctional behaviour.
This interactive course will focus on
how to extract more value from your
Balanced Scorecard and Strategic
Performance Management initiatives.
The course is designed for people
that already have a good
understanding of Scorecards and
Strategic Performance Management
and would be a natural next step for
participants of the course Balanced
Scorecard,
Strategy Maps and Strategic
Performance Management
(Introduction)
After a short recap of the latest
developments and state of the art
thinking on scorecards and Strategic
Performance Management,
participants will learn how to
implement, cascade, and maximise
the benefits of scorecards and
strategy maps. Practical examples
and exercises will be used to illustrate
how scorecards and strategy maps
can be designed, cascaded, and used
to extract management insights.
In order to make scorecards and
strategic performance management
work it is critical to create the right
organisational environment and align
performance review meetings,
reporting and communications. This
course will cover how this can be
achieved. Participants will learn about
advanced strategy mapping,
advanced usage of performance
information, latest insights into
performance reviews, best practice
target setting, as well as the role,
benefits and selection of software
applications which are all key
components of making any scorecard
implementation a breakthrough
success.
Key Points:
• Recap the state of the art thinking
in scorecarding, strategy mapping,
and strategic performance
management.
• How to implement and cascade
scorecards and strategy maps
organisation wide, including
advanced strategy mapping.
• How to maximise the benefit of
performance measurement through
better reporting and communication
of performance data
• How to set the right targets
• How to create a performance
driven culture where performance
management is aligned with
planning, budgeting, and risk
management.
• How to select and use scorecard
software applications.
 Workshop Registration Details

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1st Delegate
18 September 2008
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Surname............................................................................ 20 November 2008
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Position.............................................................................. I would like more information on the following related events:
Balanced Scorecard Introduction & Refresher
Head of Department........................................................... Benefit Realisation Management
Project Portfolio Management
Running Effective Project Reviews

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