This document provides guidelines for a primary identity palette, including using filters and color balance for images. It also specifies using Helvetica Bold for the main logotype and scaling or converting it. Additional typography guidelines recommend Helvetica Bold for the main identity fonts and Helvetica Regular as web-safe fonts. Finally, it requests 5 images to be used on a "Who We Are" page.
This document provides guidelines for a primary identity palette, including using filters and color balance for images. It also specifies using Helvetica Bold for the main logotype and scaling or converting it. Additional typography guidelines recommend Helvetica Bold for the main identity fonts and Helvetica Regular as web-safe fonts. Finally, it requests 5 images to be used on a "Who We Are" page.
This document provides guidelines for a primary identity palette, including using filters and color balance for images. It also specifies using Helvetica Bold for the main logotype and scaling or converting it. Additional typography guidelines recommend Helvetica Bold for the main identity fonts and Helvetica Regular as web-safe fonts. Finally, it requests 5 images to be used on a "Who We Are" page.