Color Variants

ECIR ECIR ECIR

ECIR ECIR ECIR

Logotype Scalability

ECIR
ECIR
ECIR
ECIR

1 .5

Logotype Design

Firstly, I visited ECIR site and looked at their informaHon like who they are and what they do. The next step was to nd out their compeHtors logotypes. It looks like most of them illustrate their citys or world in logotype. I decided to illustrate world for ECIRs logo. I then explored ve dierent logotype and focused on three logo design. I choose one of three logos which is visible and balanced. I add one more blue color so it looks more sophisHcated than using only two colors.

Choice for Logo and Design Process:

Color Harmony: Shades of Blue

CMYK: 63.59.0.4 RGB: 91.100.245 CMYK: 63.59.0.75 RGB: 23.26.63 CMYK: 63.59.0.50 RGB: 47.52.127

Blue represents trust, intellect, and stable. These are important images that internaHonal House should have since ECIR is the place for people to live and learn.

T-Shirts Shown in 1/10 scale

T-Shirt Designs

Design 1

Logotype width: 10 Logotype height: 5

Design 2

Logotype width: 3 Logotype height: 3