Project Report on

STUDY OF CUSTOMER PERCEPTION FOR TATA DOCOMO SERVICES

Submitted for the partial fulfillment of the Award of Degree of Bachelor of Business Administration From Ch. Charan Singh university, meerut (Session 2010-2013)

Submitted To: Dr. Mayank Jain (HOD, BBA Department)

Submitted By:
ANKUSH KUMAR

Roll. No. 8654625777 BBAVIth Sem.

IIMT ENGINEERING COLLEGE, MEERUT

DECLARATION
I Ankush Kumar, hereby declare that the research work presented in this project report entitled STUDY OF CUSTOMER PERCEPTION FOR TATA DOCOMO

SERVICES . For the fulfillment of the award of Bachelor in Business Administration from Choudhary Charan Singh University , Meerut is based on my work during the summer training in the Airtel . The project embodies the result of original work and studies carried out by me and the contents of the project do not form the basis for the award of any other degree to me or to anybody else.

DATE : PLACE:

(Ankush Kumar)

ACKNOWLEDGEMENT
With great pleasure I express my heartiest thanks to Mr. Ajay Gupta, Sales Manager, for giving me an opportunity to work under their guidance in their esteem organization and providing me necessary resources for my project . It makes and feels me proud to be a part of Tata Teleservices

I would like to express my extreme gratitude to

Dr. Mayank Jain ( HOD BBA

Department ) for his inspiring and supporting guidance during the course of this project . No words of appreciation are good enough for the constant encouragement , which I have received from him. I would also thank my institution and my faculty members without whom this project would have been a distant reality.

At last I would like to extend my sincere thanks to all the respondents to whom I visited for giving their support and valuable information , which helps me in completing my project work.

TABLE OF CONTENTS

1. Preface 2. Objective of the Study 3. Introduction 4. Company Profile 5. Research Methodology 6. Data Analysis 7. Observation and Findings 8. Limitation 9. Suggestion & Recommendation 10. Conclusion 11. Bibliography 12. Annexure

01 05 08 12 40 46 82 84 87 88 89 91