BOOKS RECOMMENDED BY ALL INDIA BOARD OF MANAGEMENT STUDIES (AIB-MS)

ALL INDIA COUNCIL FOR TECHNICAL EDUCATION (A Statutory Body of Government of India) LG. SPORTS COMPLEX, I.P. ESTATE NEW DELHI - 110 002 2001

FOREWORD

Quality of education had been of major concern in Management Studies. Various efforts have been made in recent years and are being made to improve upon the quality & standard of Management Education

All India Board of Management Studies (AIB-MS) of All India Council for Technical Education had been pursuing the improvement in quality of Management programmes Books being the major source imparting knowledge to the students are well scrutinized by the AIB-MS and have come out with a comprehensive list of books, which are required for a good Management School. The list of books covers wide spectrum of Management Programme and its related specializations. It is well realized that for state of art exchange of knowledge availability of these books are the genuine necessity. As a fulfillment of minimum norms of AICTE pertaining to the books, it is desired that the Management School should procure these books in Institute library,

I look forward for cooperation of the Management Institutions in our mission to improve the quality of Management Education, including the procurement of books in library as per the list proposed by All India Board of Management Studies.

(Prof. R. S. Nirjar) Chairman, AICTE

CONTENTS
1. ADVERTISING..........................................................................................................................................1 2. COMMUNICATION..................................................................................................................................6 3. CONSUMER BEHAVIOUR....................................................................................................................11 4. DATA BASE MANAGEMENT SYSTEM..............................................................................................16 5. DESIGING WORK ORGANIZATION....................................................................................................22 6. FINANCIAL MANAGEMENT................................................................................................................24 7. HUMAN RESOURCE MANAGEMENT................................................................................................29 8. INTERNATIONAL MANAGEMENT.....................................................................................................35 9. INTERNATIONAL TRADE....................................................................................................................41 10. INVESTMENT MANAGEMENT..........................................................................................................46 11. INFORMATION TECHNOLOGY.........................................................................................................50 12. LAW........................................................................................................................................................53 13. MARKETING MANAGEMENT...........................................................................................................54 14. MARKETING RESEARCH...................................................................................................................60 15. MANAGEMENT INFORMATION SYSTEMS....................................................................................64 16. MATERIALS MANAGEMENT............................................................................................................69 17. ORGANISATIONAL BEHAVIOUR.....................................................................................................74 18. OPERATIONS MANAGEMENT..........................................................................................................80 19. PERSONNEL MANAGEMENT............................................................................................................85 20. PRODUCT MANAGEMENT.................................................................................................................89 21. STRATEGIC MANAGEMENT.............................................................................................................94 22. TAX PLANNING..................................................................................................................................102 23. SUPPLY CHAIN MANAGEMENT.....................................................................................................103 24. TEAM BUILDING................................................................................................................................105 25. VENTURE CAPITAL...........................................................................................................................107 26. AUTHOR INDEX.................................................................................................................................108

1. ADVERTISING 1. 2. Aaker, David A. Brand equity & advertising: advertising's role in building strong brands Hillsdale: LEA, 1993. ISBN : 0-8058-128 Advertisers world 98-99: the reliable ready reckoner and who's who on media advertising & marketing / edited by Jawahar, Goyel New Delhi: Utkarsh Communications, 1998 The Advertising advantage. Boston: HBS, 1991 The advertising business: operations, creativity, media planning, integrated communications / edited by John Philip Jones: Sage, 1999 Advertising exposure, memory, and choice / Edited by Andrew A. Mitchell New Jersey: LEA, 1993. ISBN : 0-8058-0685-7 Agarwal, P K Advertising management: an Indian perspective Meerut: Pragati Prakashan, 1999. ISBN : 81-7556-109-2 Aitchison, Jim Cutting edge advertising: how to create the World's best print for brands in the 21st centurySingapore: Prentice Hall, 1999. ISBN:0-13-012897-X Applegate, Edd Personalities and products: a historical perspective on advertising in America: Greenwood Press, 1998 Arens, William F. Contemporary advertising 6th ed Chicago: Irwin, 1996 The Art of writing advertising. Lincolnwood: NTC Business Books, 1990 Attention, attitude, and affect in response to advertising / Edited by Eddie M Clark, Timothy C Brock & David W Stewart New Jersey: LEA, 1994. ISBN : 0-8058-0756-X Balsara, Sam Advertising works: papers from the seminar Bombay: The Advertising Club, 1990 Balsara, Sam Advertising works: papers from the seminar Bombay: The Advertising Club, 1990 Banerjee, Subrata Advertising as a career New Delhi: National Book Trust, 1996 Barrett, Neil Advertising on the Internet: how to get your message across on the World Wide Web London: Kogan Page, 1997. ISBN : 0-7494-216 Batra, Rajeev. Advertising management / Rajeev Batra, John G Myers and David A Aaker 5th ed New Delhi: PHI, 1996. ISBN : 81-203-1219-6 Belch, George E. Advertising and promotion: an integrated marketing communications perspective / George E Belch and Michael A Belch 4th ed Boston: Irwin/McGraw-Hill, 1998. ISBN : 0-07-116088-4 Belch, George E. Introduction to advertising & promotion: an integrated marketing communications perspective 2nd ed Burr Ridge : Irwin, 1993 Bennett, Roger. The Handbook of European advertising: media planning, marketing analysis and country-by-country profiles London: Kogan Page, 1993

3. 4. 5. 6. 7. 8. 9. 10. 11.

12. 13.

14. 15. 16. 17.

18. 19.

20. 21. 22. 23. 24. 25. 26.

Bogart, Leo. Strategy in advertising: matching media and messages to markets and motivations 3rd ed Lincolnwood: NTC, 1996. ISBN : 0-8442-301 Burton, Philip Ward. Advertising copywriting7th ed: NTC, 1998. ISBN: 08442 3206 8 Chandan, J S. Essentials of advertising New Delhi: Oxford & IBH Pub., 1990 Chauhan, Meenakshi R. Advertising: the social ad challenge New Delhi: Anmol, 1995 Chunawalla, S A. Advertising: theory and practice 2nd rev ed Bombay: Himalaya Pub., 1994 Chunawalla, S A. Foundations of advertising theory & practice 4th rev.edMumbai: Himalaya Pub., 1997 Clemente, Mark N. The Marketing glossary: key terms, concepts and applications in marketing management, advertising, sales promotion. New York: AMACOM, 1992 Davis, Joel J. Advertising research: theory and practice New Jersey: Prentice Hall, 1997. ISBN : 0-13-221813-5 Dayal, Raghubir. Advertising and promotion management New Delhi: Mittal, 1996 De Mooij, Marieke K Advertising worldwide: concepts, theories and practice of international, multinational and global advertising New York: Prentice Hall, 1991 Diwan, Parag. Advertising management New Delhi: Deep & Deep, 1997 Dutka, Solomon. DAGMAR: defining advertising goals for measured advertising results 2nd ed Lincolnwood: NTC Business Books, 1995 Evans, Robin B. Production and creativity in advertising Allahabad: Wheeler Pub., 1992 Fearon, Robert. Advertising that works: how to create a winning advertising program for your company New Delhi: Capital Books International, 1992 Feldwick, Paul. Advertising works 5 London: Cassell Educational, 1990 Fowles, Jib. Advertising and popular culture London: Sage, 1996. ISBN : 08039-5483-2 Fraser-Robinson, John. Total quality marketing: what has to come next in sales, marketing and advertising New Delhi: Wheeler, 1991. ISBN : 81-85814-5 Gandhi, D V. Advertisers handbook 95: reference annual for marketing, advertising and media professionals with who's who New Delhi: Indraprastha Prakashan, 1995 Gandhi, Dharma Veer. Advertisers handbook 94: a reference annual on press, T. V., Radio and outdoor advertising with who's who New Delhi: Indraprastha, 1994 Gatignon, Hubert ADSTRAT: an advertising decision support system San Francisco: The Scientific Press, 1991. ISBN : 0-89426-18

27. 28. 29.

30. 31. 32. 33. 34. 35. 36. 37.

38.

39.

40. 41. 42. 43. 44. 45. 46. 47.

Global and multinational advertising / Edited by Basil G Englis New Jersey: LEA, 1994. ISBN : 0-8058-1137-0 Haskins, Jack. Successful advertising research methods Lincolnwood: NTC Business Books, 1993 How advertising works: the role of research / edited by John Philip Jones London: Sage, 1998. ISBN : 0-7619-1240-1 Ind, Nicholas. Great advertising campaigns: how they achieve both creative and business objectives London: Kogan Page, 1993 International advertising: standardization & adaptation / edited by V H (Manek) Kirpalani and Michel laroche Chicago: AMA, 1993 Jones, John Philip. How much is enough? getting the most from your advertising dollar New York: Macmillan, 1992 Jones, John Philip. When ads work: new proof that advertising triggers sales New York: Lexington, 1995 Kaatz, Ron. Advertising & marketing checklists: 77 proven checklists to save time & boost advertising effectiveness Englewood Cliffs: NTC Business Books, 1990 Keding, Ann. How to produce creative advertising: proven techniques & computer applications Lincolnwood: NTC Business Books, 1991 Lewis, Herschell Gordon. Advertising age: handbook of advertising / Herschell Gordon Lewis and Carol Nelson Lincolnwood: NTC, 1999. ISBN : 0-84423670-5 The Lintas golden book of advertising 1939-1989. [Bombay?]: [s.n.], 198Marra, James L. Advertising creativity: techniques for generating ideas Englewood Cliffs: Prentice Hall, 1990 Marwah, Raj. Buy this book!: understanding advertisng and making the most out of your advertising dollar Chicago: AMA, 1991 McAllister, Matthew P. The Commercialization of American culture: new advertising, control and democracy London: Sage, 1996. ISBN : 0-8039-53798 McCorkell, Graeme. Advertising that pulls response London: McGraw-Hill Book Company, 1990 Menin, Ben. The Power of point-of-purchase advertising New York: AMACOM, 1992 Messaris, Paul. Visual persuasion: the role images in advertising Thousand Oaks: Sage, 1996. ISBN : 0-8039-7245-8 Mishra, M N. Sales promotion and advertising management Bombay: Himalaya, 1994 Mohan, Manendra. Advertising management: concepts and cases New Delhi: Tata McGraw-Hill Pub, 1990 Mooij, Marieke de. Global marketing and advertising: understanding cultural paradoxes London: Sage, 1998. ISBN : 0-8039-5969-9

48. 49.

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54. 55. 56. 57. 58. 59.

60. 61. 62. 63. 64. 65. 66.

Moriarty, Sandra. Creating & delivering winning advertising & marketing presentations 2nd ed Lincolnwood: NTC Business Books, 1995 Mueller, Barbara. International advertising: communicating across cultures Belmont: Wadsworth, 1996 Nadin, Mihai. Creating effective advertising using semiotics New York : The Consultant Press, 1994 Nelson, Carol. The New road to successful advertising: how to integrate image and response Chicago: Bonus Books, 1991 Nevett, Terence. Cases in advertising management Lincolnwood: NTC Business Books, 1992 Nevett, Terence. Cases in advertising management: case analysis manual Lincolnwood: NTC Business Books, 1992 O'Guinn, Thomas C. Advertising / Thomas C O'Guinn, C T Allen and R J Semenik Cincinnati: South-Western College Publishiing, 2000. ISBN : 0-32400661-6 Parente, Donald. Advertising campaign strategy: a guide to marketing communication plans 2nd ed Fort Worth: Dryden, 2000. ISBN : 0-03021114-X Patti, Charles H. The Making of effective advertising Englewood Cliffs: Prentice Hall, 1990 Ramacitti, David F. Do-it-yourself advertising New York: AMACOM, 1992 Ramaswamy, M S. Marketing salesmanship and advertising New Delhi: Sterling Pub, 1991 Ramu, S Shiva. Advertising agencies: global and Indian perspectives Jaipur: Printwell, 1991 Rijkens, Rein. European advertising strategies: the profiles and policies of multinational companies operating in Europe London: Cassell Professional, 1993. ISBN : 0-304-32813-8 Ring, Jim. Advertising on trial: managing your agency for effective results London: Pitman Pub., 1993 Rossiter, John R. Advertising communications & promotion management / John R Rossiter and Larry Percy2nd ed Boston: Irwin McGraw Hill, 1997. ISBN : 007-053943-x Rossiter, John R & Percy, Larry. Advertising communications and promotion management -2nd- Chicago: AMA, 1997 Rothenberg, Randall. Where the suckers moon: the life and death of an advertising campaign New York: Vintage, 1995 Russell, J Thomas. Kleppner's advertising procedure / Thomas J Russel and Ronald W Lane 14th ed London: Prentice Hall, 1999. ISBN : 0-13-961913-5 Russell, J Thomas. Kleppner's advertising procedure 13th ed Englewood Clieffs: Prentice Hall, 1996. ISBN : 0-13-34883 Sarkar, Manoj Kumar Sales and advertising management New Delhi: Crest,
4

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68. 69. 70. 71. 72.

73. 74.

75. 76. 77. 78. 79.

2000. ISBN : 81-242-0217-6 80. 81. Schulberg, Bob. Radio advertising: the authoritative handbook Illinois: NTC Business Books, 1990 Shimp, Terence A, Advertising promotion: supplemental aspects of integrated marketing communications 5th ed Fort Worth: Dryden, 2000. ISBN : 0-03021113-1 The Showcase of the Indian advertising.: IAA, 2000 Sissors, Jack Z. Advertising media planning 5th ed Lincolnwood: NTC, 1996. ISBN : 0-8442-350 Sissors, Jack Z. Advertising media planning 4th ed Lincolnwood: NTC Business Books, 1993 Smith, Jeanette. Breaking into advertising: how to market yourself like a professional New Jersey: Peterson's, 1998. ISBN : 0-7689-0122-7 Surmanek, Jim. Introduction to advertising media: research, planning, and buying Lincolnwood: NTC Business Books, 1993 Tanaka, Keiko. Advertising language: a pragmatic approach to advertisements in Britain and Japan London: Routledge, 1994 Tellis, Gerald J. Advertising and sales promotion strategy Reading: AddisonWesley, 1998. ISBN : 0-321-01411-1 Unnikrishnan, Namita. The Impact of television advertising on children New Delhi: Sage, 1996 Vesper, Karl H. Advertising creativity: techniques for generating ideas Englewood Cliffs: Prentice-Hall, 1990 Wells, William. Advertising: principles and practice 3rd ed Englewood Cliffs: Prentice Hall, 1995 White, Roderick. Advertising 4th ed London: McGraw-Hill, 2000. ISBN : 0-07-118366-3 Wiechmann, Jack G. NTC's dictionary of advertising 2nd ed Lincolnwood: NTC Business Books, 1993 Woods, Gail Baker. Advertising and marketing to the new majority Belmont'. Wadsworth, 1995 World advertising review. London: Cassell, 1996-98

82. 83. 84. 85. 86. 87. 88. 89. 90. 91. 92. 93. 94. 95.

2. COMMUNICATION
1. 2. Adelstein, Michael E. Business communications New York: Harcourt Brace Jovanovich, 1983 Adler, Ronald B. Communication at work: principles and practices for business and the professions 6th ed. Boston: McGraw- Hill, 1999. ISBN : 0 07 116009 4 Allen, R.R. Communication: interaction through speech / R. R. Allen, Sharol Parish and C. David Mortensen Columbus: Charles E Merrill, 1974 Ashley, A. A Handbook of commercial correspondence Oxford: Oxford Univ. Press, 1984 Axtell, Roger E. Do's and taboos around the world New York: John Wiley, 1985 Bahl, Sushil. Business communication today New Delhi: Response, 1996. ISBN : 0-8039-932 Bakos, Brian D, Business communications at work Englewood Cliffs: Prentice Hall, 1988 Bearpark, Keith. Computer communications: a business perspective London: McGraw-Hill, 1993 Beresford, Cynthia. Business communication: practical written english for the modern business world Rugby: BBC English, 1984 Bogert, Judith B W. Managing business communication: an applied process approach Englewood Cliffs: Prentice-Hall, 1988 Boone, Louis E. Contemporary business communication New Jersey: Prentice Hall, 1994 Bosche, Marc. How to communicate with French business men?: a cultural/interactional perspective for Korean executives - Cergy Pantoise Cedex: CERESSEC, 1990 Bovee, Courtland L. Business communication today 4th ed New York: McGraw- Hill, 1995 Bowbrick, Peter. Effective communication for professionals and executives London: Graham & Trotman, 1988 Bowman, Joel P. Business communication: fro process to product Chicago: The Dryden Press, 1987 Brown, Leland. Communicating facts and ideas in business 3rd ed New Delhi: Prentice Hall, 1982 Comstock, Thomas W. Communicating in business and industry New York: Delmer Pub, 1985 Czerniawska, Fiona. Corporate-speak: the use of language in business Hampshire: Macmillan, 1998. ISBN : 0-333-67477-4 D'Arcy, Jan. Technically speaking: proven ways to make your next presentation a

3. 4. 5. 6. 7. 8. 9. 10. 11. 12.

13. 14. 15. 16. 17. 18. 19.

success New York: AMACOM, 1992 20. Dimond, Lynn. Effective videoconferencing: techniques for better business meetings / Lynn Diamond and Stephanie Robert California: Crisp, 1996. ISBN : 1 56052 354 9 Dwyer, Judith. The Business communication handbook 4th ed Sydney: Prentice Hall, 1997. ISBN : 0-7248-0134-0 Ellsworth, Jill H. The Internet business book New York: John Wiley, 1994 Ferguson, Sherry D. Communication planning: an integrated approach Thousand Oaks: Sage, 1999. ISBN : 0-7619-1314-9 Ferraro, Gary P. The Cultural dimension of international business 2nd ed Englewood Cliffs: Prentice Hall, 1994 Fersyth, Patrick. How to be better at writing...reports & proposal New Delhi: Kogan Page India, 1998. ISBN : 81-7554-085-0 Figgins, Ross. Business communication basics: application and technology New York: John Wiley, 1984 FitzGerald, Jerry. Business data communications: basic concepts, security, and design New York: John Wiley, 1984 Genua, Robert L. Managing your mouth: as owner's manual for your most important business asset New York: AMACOM, 1992 Gould-Marks, Langton. Management communication through audio-visual aids London: Leonard Hill, 1966 Gronstedt, Anders. The Customer century: lessons from world class companies in integrated marketing and communications New York: Routledge, 2000. ISBN : 0-415-92199-6 Guide to internal communication methods / edited by Eileen Scholes Hampshire: Gower, 1999. ISBN : 0-566-08217-9 Hanna, Michael S. Communicating in business and professional settings 4th ed. New York: MGH, 1998. ISBN : 0-07-026022-2 Harcourt, Jules. Business communication Cincinnati: South-Western Pub, 1987 Hargie, Owen. Communication in management / Owen Hargie, David Dickson, and Dennis Tourish Hampshire: Gower, 1999. ISBN : 0-566-07986-0 Hattersley, Michael E. Management communication: principles and practice / Michael E. Hattersley and Linda McJannet New York: McGraw-Hill, 1997. ISBN : 0-07-027041-4 Heller, Robert. Communicate clearly London: Dorling Kindersley, 1999 Himstreet, William C. Business communications: principles and methods 8th ed Boston: Kent Pub, 1987 Huseman, Richard C. Business communication: strategies and skill 2nd ed Chicago: Dryden Press, 1985 Huseman, Richard C. Readings and applications in business communication:

21. 22. 23. 24. 25. 26. 27. 28. 29. 30.

31. 32. 33. 34. 35.

36. 37. 38. 39.

strategies and skills Chicago: Dryden Press, 1985 40. 41. 42. 43. 44. 45. International communication and globalization: a critical introduction / edited by Ali Mohammadi London: Sage, 1997. ISBN : 0-7619-5554-2 Janis, J Harold. Writing and communicating in business 8th print London : Macmillan, 1971 Kaul, Asha. Business communication New Delhi: PHI, 1998. ISBN : 81-2031248-1 Kaumeyer, Richard A. How to write and speak in business New York: Van Nostrand Reinhold, 1985 Kell, Carl L. Let's talk business: improving communication skills Boston: Little Brown, 1983 Kimberley, Paul. Electronic data interchange: a review of the current status of electronic data interchange throughout the world New York: McGraw-Hill, 1991. ISBN : 0-07-03455 Knight, Sue. NLP at work: the difference that makes a difference in business London: Nicholas Brealey, 1995 Kohut, Gary F. Business communication: a functional perspective Columbus: Merrill Pub, 1987 Koul, Omkar N. Effective communication skills New Delhi: Creative, 1994 Kumar, Keval J. Business communication: a modern approach Bombay: Jaico Pub, 1982 Leech, Thomas. How to prepare, stage & deliver winning presentations updated ed New York: AMACOM, 1993 Makay, John J. Business communication skills: principles and practice 2nd ed New Delhi: Prentice Hall, 1984 Margerison, Charles J. The Art of effective communication: conversation control skills for managers New Delhi: Excel Books, 1996 McCann, John T. Business Systems Group's: netWareprogrammer's guide New Delhi: BPB Pub., 1993 McMillan, Sandy. How to be a better...communicator New Delhi: Kogan Page India, 1998. ISBN : 81-7554-076-1 Melrose, John. BUCOMCO : a business communication simulation 2nd ed Chicago: Science Research Associates, 1987 Morrisey, George L. Effective business and technical presentations 10th ed Readings: Addison Wesley, 1987 Munger, Susan H. The International business communications desk reference New York: AMACOM, 1993 Munter, Mary. Business communication: strategy and skill Englewood Cliffs: Prentice Hall, 1987 Networks in marketing / edited by Dawn Iacobucci Thousand Oak: Sage, 1996. TSBN : 0-7619-0139-6

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60. 61. 62. 63.

Neuhauser, Peg C. Corporate legends and lore: the power of story telling as a management tool - New York: McGraw-Hill, 1993 Niemeier, Susanne. The Cultural context in business communication Amsterdam: John Benjamins, 1998. ISBN : 90-272-2176-6 Nixon, Robert. Practical business communications San Diego: Harcourt Brace Jovanovich Pub., 1984 Oiler, John W. Images that work: creating successful messages in marketing and high stakes communication / J W Oiler and J R Giardetti Westport: Quorum Books, 1999. ISBN : 1-56720-184-9 Parkinson, C Northcote. Communicate Parkinson 's formula for business survival Englewood Cliffs: Prentice Hall, 1977 Pearce, C Glenn. Business communication: principles and applications 2nd ed New York: John Wiley, 1988 Poe, Roy W. Business communication: a problem solving approach 3rd ed New Delhi: McGraw-Hill, 1984 Power and influence in organizations / edited by R M Kramer [et al] Thousand Oaks: Sage, 1998. ISBN : 0-7619-0861-7 Quible, Zane K. Introduction to business communication 2nd ed Englewood Cliffs: Prentice Hall, 1988 Rada, Juan F. Communication regulation and international business: proceedings New York: North-Holland, 1984 Rai, Urmila. Business communication 2nd rev ed Bombay: Himalaya Pub, 1989 Ray, Reuben. Communication today Mumbai: Himalaya Pub., 1997 Raymond A, Dumount. Business communcations Boston: Little Brown, 1985 Ricks, Betty R. Business communication systems and applications New York: John Wiley, 1987 Robbins, Harvey A. How to speak and listen effectively New York: AMACOM, 1992 Robbins, Larry M. The Business of writing and speaking: a managerial communication manual New York: McGraw-Hill, 1985 Robbins, Larry M. The Business of writing and speaking: a managerial communication manual New York: McGraw-Hill, 1996. ISBN : 0-07-053091-2 Shaping organization form: communication, connection, and community / edited by Gerardine DeSanctis and Janet Fulk - Thousand Oaks: Sage, 1999. ISBN : 07619-0495-6 Sigband, Norman B. Communication for management and business 5th ed Glenview: Scott, Foresman & Co., 1989 Simons, Chris. Effective communication for managers: getting your message across / Chris Simons and Belinda Naylor-Stables - London: Cassell, 1997. ISBN : 0-304-33125-2

64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77.

78. 79.

80. 81. 82. 83. 84. 85. 86. 87. 88. 89. 90. 91. 92. 93. 94. 95. 96. 97. 98.

Smith, Judson. Designing and developing business communications program that work Illinois: Scott, Foresman, 1985 Sorrels, Bobbye D. Business communication fundamentals London: Charles, 1984 Stevens, Michael. How to be better at...giving presentations New Delhi: Kogan Page India, 1998. ISBN : 81-7554-079-6 Stewart, Marie M. Business english and communication 6th ed New York: McGraw Hill, 1985 Stohl, Cynthia. Organizational communication connectedness in action Thousand Oaks: Sage, 1995. ISBN : 0-8039-3425-4 Thill, John V. Excellence in business communication 3rd ed New York: McGraw-Hill, 1996. ISBN : 0-07-11405 Thomsett, Michael C. The Little black book of business meetings New York: AMACOM, 1989 Thomsett, Michael C. The Little black book of business speaking New York: AMACOM, 1989 Tierney, Elizabeth P. How to make effective presentations Thousand Oaks: Sage, 1996. ISBN : 0-8039-595 Treece, Malra. Successful business communication 3rd ed Boston: Allyn and Bacon, 1980 Turner, Barry. Readymade business speeches London: Kogan Page, 1989 Victor, David A. International business communication New York: Harper Collins, 1992 Vilanilam. More effective communication New Delhi: Sage, 2000, ISBN : 817036-831-6 Virtual culture: identity and communication in cybersociety / edited by Steven G Jones London: Sage, 1997. ISBN : 0-7619-5526-7 Weiss, Donald H. Winning on the telephone New York: AMACOM, 1988 Wells, Walter. Communications in business 4th ed Boston: Kent Pub, 1985 Whalen, D Joel. / see what you mean: persuasive business communication New Delhi: Response, 1996. ISBN : 81-7036-58 Wolf, Morris Philip. Effective communication in business 7th ed Cincinnati: South Western, 1979 Wood, Gill. Customer communications 1999-2000 New Delhi: Viva, 2000. ISBN : 81-7649-127-6

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3. CONSUMER BEHAVIOUR
1. 2. 3. 4. 5. 6. 7. Advertising exposure, memory, and choice / Edited by Andrew A. Mitchell New Jersey: LEA, 1993. ISBN : 0-8058-0685-7 Allison, James. Behavioural economics New York: Praeger, 1983 Antonides, Gerrit. Consumer behaviour: a European perspective Chichester: John Wiley, 1998. ISBN : 0-471-97513-3 Assael, Henry. Consumer behavior and marketing action 5th ed Cincinnati: South Western College, 1995 Assael, Henry. Consumer behavior and marketing action 3rd ed Boston: Kent Pub, 1987 Bacon, Rober W. Consumer spatial behaviour: a model of purchasing decisions over space and time Oxford: Clarendon Press, 1984 Bearden, William O. Handbook of marketing scales: multi-item measures for marketing and consumer behavior research / William O Bearden and Richard G' Netemeyer 2nd ed Thousand Oaks: Sage, 1999. ISBN : 0-7619-1000-X Bearden, William O. Handbook of marketing scales: multi-item measures for marketing and consumer behavior research Newbury Park: Sage, 1993 Bennett, Peter D. Consumer behaviour Englewood Cliffs: Prentice Hall, 1972 Berkman, Harold W. Consumer behavior Illinois: NTC, 1997. ISBN : 0-8442367 Berkman, Harold W. Consumer behavior: concepts and strategies 3rd ed Boston: Kent Pub, 1986 Bettman, James R. An Information processing theory of consumer choice Reading: Addison: Wesley, 1979 Blackwell, Roger D. Contemporary cases in consumer behavior rev ed Chicago : Dryden Press, 1985 Blackwell, Roger D. Contemporary cases in consumer behavior 3rd ed Chicago : The Dryden Press, 1990 Cases in consumer behaviour / edited by Gerrit Antonides and W Fred Van Raaij Chichester: John Wiley, 1999. ISBN : 0-471-98781-6 Chadha, Rajni. The Emerging consumer: a changing profile of the urban Indian house-wife and its implications New Delhi: Wiley Eastern, 1995 Chisnall, Peter M. Marketing: a behavioural analysis 2nd ed London: McGraw Hill, 1985 Consumer behavior in Asia: Issues and marketing practice / edited by Tsang-Sing Chan New York: International business Press, 1999. ISBN : 0-7890-0691-X Consumer behaviour and marketing action / Assael, Henry 5th ed. South Western College, 1995. Consumer marketing strategies. Boston: HBS, 1991

8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20.

21. 22. 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. 38. 39. 40. 41. 42.

Costa, Janeen Arnold. Marketing in a multicultural world: ethnicity, nationalism, and cultural identity Thousand Oaks: Sage, 1995 Debruicker, F Stewart. Cases in consumer behaviour New Jersey: Prentice Hall, 1986 Dutka, Alan. AMA handbook for customer satisfaction Lincolnwood: NTC Pub., 1994 East, Robert. Changing consumer behaviour: Cassell Professional, 1991 East, Robert. Consumer behaviour: advances and applications in marketing London: Prentice-Hall, 1997. ISBN : 0-13-359316-9 Engel, James F. Consumer behavior 6th ed Chicago: The Dryden Press, 1990 Engel, James F. Consumer behaviour 4th ed Chicago: Dryden, 1982 European perspectives on consumer behaviour / edited by Mary Lambkin [et al] London: Prentice Hall, 1997. ISBN : 0-13-552382-6 Evans, Martin J. Applied consumer behaviour / Martin J Evans, Luiz Moutinho and W Fred Van Raaij Harlow: Addison-Wesley, 1996. ISBN : 0 201 56501 3 Foxall, Gordon. Marketing psychology: the paradigm in the wings London: Macmillan Business, 1997 Foxall, Gordon R. Consumer behaviour: a practical guide London: Routledge, 1980 Foxall, Gordon R. Consumer psychology for marketing London: Routledge, 1994 Fulop, Christiana. Advertising, competition and consumer behaviour: public policy and the market London: Holt Rinehart and Winston, 1981 Gabbott, Mark. Consumer and services Chichester: John Wiley, 1998. ISBN : 0-471-96269-4 Gabriel, Yiannis. The Unmanageable consumer: contemporary consumption and its fragmentation London: Sage, 1995. ISBN : 0-8039-774 Gail, Tom. Applications of consumer behaviour: readings and exercises New Delhi: Prentice Hall, 1984 Ghatak, Anita. Consumer behaviour in India New Delhi: D K Agencies, 1985 Global and multinational advertising / Edited by Basil G Englis New Jersey: LEA, 1994. ISBN : 0-8058-1137-0 Greens, Jerome D. Consumer behaviour models for non-statisticians: the river of time New York: Pracger, 1982 Harbury, Colin. Economic behaviour: an introduction London: G.Allen & Unwin, 1980 Hawkins, Del I. Consumer behavior: implications for marketing strategy 3rd ed Piano: Business Pub, 1986 Health marketing and consumer behavior: a guide to basic linkages / edited by William J Winston New York: Haworth, 1985. ISBN : 0-86656-463-2

12

43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59. 60. 61. 62. 63. 64.

Horton, Raymond L. Buyer behavior: a decision-making approach Columbus: Charles E Merrill, 1984 Howard, John A. Consumer behavior in marketing strategy Englewood Cliffs: Prentice Hall, 1989 Ian, Fenwick. Consumer behaviour for marketing managers Boston: Allyn and Bacon, 1984 Jenkins, Mark. Advances in consumer marketing London: Kogan page, 1994 Kassarjian, Harold H. Perspectives in consumer behavior 4th ed New Jersey: Prentice Hall, 1991 Keat, Russell. The Authority of the consumer London: Routledge, 1994 Lele, Milind M. The Customer is key: gaining an unbeatable advantage through customer satisfaction New York: John Wiley, 1987 Loudon, David L. Consumer behavior: concepts and applications 4th ed New York: McGraw-Hill, 1993 Loudon, David L. Consumer behaviour: concepts and Applications 3rd ed New York: McGraw-Hill, 1988 Loudon, David L. Consumer behaviour: concepts and applications 2nd ed. New Delhi: McGraw Hill, 1984 Loudon, David L. Consumer behaviour: concepts and Applications 3rd ed New York: McGraw-Hill, 1988 Loudon, David L. Consumer behaviour: concepts and Applications 3rd ed New York: McGraw-Hill, 1988 Lytle, John F. What do your customers really want?: here's a surefire way to find out New Delhi: Excel Books, 1993 Mahajan, B M. Consumer behaviour in India: an econometric study New Delhi: Concept Pub, 1980 Mariger, Randall P. Consumption behaviour and the effects of government fiscal policies Cambridge: Harvard University Press, 1986 Massy, William F. Stochastic models of buying behaviour Cambridge: MIT, 1970 Mathur, Navin. Advertising and consumer reaction in India Jaipur: Printwell, 1986 McDonald, Malcolm. Market segmentation: a step-by-step approach to creating profitable market segments Houndmills: Macmillan, 1995 McQuarrie, Edward F. Customer visits: building a better market focus Newbury Park: Sage Pub., 1993 Miles, Steve. Consumerism: as a way of life London: Sage, 1998. ISBN : 07619-5215-2 Mowen, John C. Consumer behavior New York: Macmillan, 1987 Title : Instructor's manual accompanying consumer behavior. Author : Mowen, John C Author : Minor, Michael, Edition : 5th ed. Place : New Jersey, Publishr :

Prentice Hall, Pub. Dt. : 1998. ISBN : 0-13-780057-6 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77. 78. 79. 80. 81. 82. 83. 84. O'Shaughnessy, John. Why people buy New York: Oxford U P, 1987 Oliver, Richard L. Satisfaction: a behavioral perspective on the consumer New York: The McGraw-Hill, 1997. ISBN : 0-07-04802 Peter, J Paul, Consumer behavior and marketing strategy: McGraw-Hill, 1999. ISBN : 0-256-22529-X Peter, J Paul, Consumer behavior: marketing strategy perspectives Homewood: Irwin, 1987 Peterson, Robert A. The Role of affect in consumer behavior: emerging theories and applications Lexington: Lexington Books, 1986 Pitts, Robert E. Personal values and consumer psychology Lexington: Lexington Books, 1985 Reynolds, Fred D. Consumer behavior New York: McGraw-Hill, 1977 Robertson, Andrew. Strategic marketing: a business response to consumerism London: Associated Business Programmes, 1978 Robertson, Thomas S. Consumer behavior Glenview: Scott, Forcsman, 1984 Robertson, Thomas S. Handbook of consumer behavior Englewood Cliffs: Prentice-Hall, 1991 Runyon, Kemmeth E. Consumer behaviour and the practice of marketing 3rd ed -Columbus: Merrill Pub, 1987 Saini, D R. Marketing: a behavioural approach Jaipur: Printwell, 1986 Schiffman, Leon G. Consumer behavior 3rd ed Englewood Cliffs: PrenticeHall, 1987 Schiffman, Leon G. Instructor's manual and video guide accompanying consumer behavior 6th ed. New Jersey: Prentice Hall, 1997. ISBN : 0-13-596941-7 Schutte, Hellmut. Consumer behaviour in Asia / Hellmut Schutte and Deanna Ciarlante Hampshire: Macmillan, 1998. ISBN : 0-333-73625-7 Service Scapes: the concept of place in contemporary markets / edited by John F Sherry Chicago: AMA, 1998. ISBN : 0-8442-3005-7 Shapiro, Benson P. Seeking customers Boston: Irwin, 1993 Sherlekar, S A. Trade practices and consumerism: regulation of trade practices 2nd ed Bombay: Himalaya, 1984 Sherry, John F. Contemporary marketing and consumer behavior: an anthropological sourcebook Thousand Oaks: Sage, 1995 Sheth, Jagdish N. Customer behaviour: consumer behaviour and beyond / Jagdish N Sheth, Banwari Mittal and Bruce I Newman Fort Worth: Dryden, 1999. ISBN : 0-03-098016-X Sheth, Jagdish N. Research in consumer behavior: a research annual Connecticut: Jai Press, 1985 Shultz, Clifford J. Research in consumer behavior: v.7; consumption in marketing economies Greenwich: Jai Press Inc., 1994
14

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Singh, Raghbir. Marketing and consumer behaviour New Delhi: Deep & Deep, 1989 Smith, N Craig. Morality and the market: consumer pressure for corporate accountability London: Routledge, 1990 Sternthal, Brain. Consumer behavior: an information processing perspective Englewood Cliffs: Prentice Hall, 1982 Tongren, Hale N. Cases in consumer behavior Englewood Cliffs: Prentice Hall, 1987 Wallendorf, Melanie. Readings in consumer behavior: individuals, groups and organizations 2nd ed New York: John Wiley, 1984 Weinstein, Art. Market segmentation: using demographics, psychographics and other niche marketing techniques to predict and model...rev. ed Chicago: Probus Pub., 1994 Wells, William D. Consumer behaviour / William D Wells and David Prensky New York: John Wiley, 1996. ISBN : 0-471-59641-8 Wilkie. Consumer behaviour 3rd ed: Wiley, 1994. ISBN : 0-47159949, 2 Wilkie, William L. Consumer behavior New York: John Wiley, 1986 Woods, Robin. What's in it for me: a marketer's guide to establishing an equal partnership with customers New York: AMACOM, 1993 Woods, Walter A. Consumer behaviour: adapting and experiencing New York: North Holland, 1981 Woodsidee, Arch G. Consumer and industrial buying behavior New York: North Holland, 1979 Zaltman, Gerald. Consumer behavior: basic findings and management implications New York: John Wiley, 1979

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4. DATA BASE MANAGEMENT SYSTEM

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. Avison, D E. Information systems development: a data base approach Oxford: Blackwe Scientific Pub, 1985 Bamford, Carl. Data structures, files and databases Hampshire: Macmillan, 1987 Barnes, Lan. dBase demystified: dBase II/III/III Plus applications and solutions to real problem New York: McGraw-Hill, 1987 Bernstein, Philip A. Concurrency control and recovery in database systems Reading Addison Wesley, 1987 Brackett, Michael H. Developing data structured databases Englewood Cliffs: Prentice Hal 1987 Brathwaite, Ken S. Data administration New York: John Wiley Buckley, Jo Ann. Essential guide to the library IBM PC; v. 7: database management systems -Westport: Meckler Pub, 1986 Byers, Robert A. Everymans data base primer featuring dBase II California: Ashton Tate 1982 Cardenas, Alfonso F. Data base management systems 2nd ed Boston: Allyn and Bacon, 1985 Cardenas, Alfonso F. Data base management systems 2nd ed Boston: Allyn and Bacon, 1985 Cardenas, Alfonso F. Data base management systems 2nd ed Boston: Allyn and Bacon, 1985 Cardenas, Alfonso F. Data base management systems 2nd ed Boston: Allyn and Bacon, 1985 Castro, Luis. Advanced programmer's guide Torrance: Ashton-Tate, 1985. Ceri, Stefano. Methodology and tools for data base design Amsterdam: NorthHolland, 1985 Chorafas, Dimitris N. Database for networks and minicomputers New York: Petrocelli Book, 1982 Collier, Mel. Microcomputer software for information management: case studies Hant Gower Pub, 1986 Courtney, James F. Database systems for management St Louis: Times Mirror/Most College Pub, 1988 Database application design: a case study. Manchester: NCC, 1980 Date, C J. Database: a primer Reading: Addison-Wesley, 1983 Date, C J. An Introduction to data base systems, v.l Reading: Addison Wesley, 1984 Date, C J. An Introduction to data base systems, v. 2 Reading: Addison Wesley, 1984

16

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Davis, Brian. Database in perspective Manchseter: NCC Pub, 1982 De Pace, M. d Base III a practical guide for professional and business users New York: Van Nostrand Reinhold, 1985 De Pace, M. Working with dBase II: the personal computer database London: Collins, 1985 Deen, S M. Fundamentals of data base systems Hampshire: Macmillan, 1987 Deen, S M. Principles and practice of data base systems London: MacMillan, 1985 Desai, Bipin C. An introduction to databse systems New Delhi: Galgotia, 1997 Dickler, Howard. dBASE III plus trail guide California: Ashton-Tate, 1986 Dickler, Howard. dBase III: trail guide California: Ashton-Tate Pub, 1985 Durell, William. Data administration: a practical guide to successful data management New York: McGraw Hill, 1985 Dutka, Alan F. Fundamentals of data normalization Reading: AddisonWesley, 1989 Elmasri, Ramez. Fundamentals of database systems Redwood City: Benjamin/Cummings, 1989 Everest, Gordon C. Database management: objectives, system functions and administration New York: McGraw-Hill, 1986 Fortier, Paul J. Design and analysis of distributed real time systems New York: Intertext Pub, 1985 Frost, Richard. Introduction to knowledge base systems London: Collins, 1986 Gardarin, Georges. Relational databases and knowledge bases Reading: Addison-Wesley, 1989 Gaydasch, Alexander. Effective database management Englewood Cliffs: Prentice-Hall, 1988 illenson, Mark L. Database: step-by-step New York: John Wiley, 1985 Goldstein, Robert C. Database: technology and management New York: John Wiley, 1985 Goley, George F. The Dow Jones-Irwin technical reference guide to microcomputer database management systems Homewood: Dow Jones-Irwin, 1987 Gorham, Kenneth D. Personal productivity with dBase III Dubuque: Wm C Brown, 1987 Gorman, Michael M. Managing database: four critical factors Welleslcy: QED Information Sciences, 1984 Greenberg, Philip. The complete guide to dBASE III: a self-teaching guide New York: John Wiley, 1986 Harrington, Jan L. Relational database management for microcomputers: design and implementation New York; Holt, Rinehart & Winston, 1988

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45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59. 60. 61. 62. 63. 64. 65. 66. 67. 68. 69.

Hawryszkiewycz, I T. Database analysis and design Chicago: SRA, 1984 Hecht, Myron. File and data base management programs for the IBM PC New York: John Wiley, 1985 Holloway, Simon. Data administration Hants: Gower Technical Press, 1988 Howe, D R. Data analysis for data base design London: Edward Arnold, 1986 Humphrey, Susanne M. Databases: a primer for retrieving information by computer Englewood Cliffs: Prentice-Hall, 1986 Hutt, A T F. A Relational data base management system Chichester: John Wiley, 1979 Inmon, W H. The dynamics of data base Englewood Cliffs: Prentice Hall, 1986 Inmon, William H. Effective data base design Danburg: Grolier, 1983 J, Longstaff. Proceedings of the Third British National Conference on databases Cambridge: Cambridge Uni Press, 1984 Jenkins, David. dBase III: tips and tricks New Jersey: Hayden Book Co., 1986 Kerschberg, Larry. Expert database systems: proceedings from the first international workshop Menlo Park: The Benjamin/Cummings Pub., 1986 Kerschberg, Larry. Proceedings from the first international workshop on expert database systems California: The Benjamin/Cummings Pub, 1986 Kim, Won. Object-oriented concepts, databases and applications Reading: Addison-Wesley, 1989 Knecht, Ken. Advanced dBASE III Plus Glenview: Scott, Foreman, 1988 Knecht, Ken. dBase compilers : a programmer's resource book Blue Ridge, Summit: Tab Book, 1988 Kroenke, David M. Data base processing for microcomputers Chicago: SRA, 1986 Kroenke, David M. Data base processing: fundamentals, design implementation 2nd ed Chicago: Science Research Associates, 1983 Kroenke, David M. Database processing for microcomputers Chicago: Science Research Associates, 1986 Krumm, Rob. dBase III plus power tools Singapore: McGraw Hill, 1987 Larson, James A. Data base management in the 1980 's: tutorial New York: IEEE Computer Society Press, 1981 Laurie, Peter. Databases: how to manage information on your micro London: Chapman and Hall, 1985 Leigh, William E. Database applications in business: a casebook approach Cincinnati: South-Western Pub, 1988 Leong-Hong, Belkis W. Data dictionary/directory systems: administration, implementation and usage New York: John Wiley, 1982 Li, Deyi. A PROLOG database system Herts: Research Studies Press, 1985 Litton, Gerry M. Introduction to database management: a practical approach
18

Dubuque: Wm.C Brown Pub, 1987 70. 71. 72. 73. 74. 75. 76. 77. 78. 79. 80. 81. 82. 83. 84. 85. 86. 87. 88. 89. 90. Maier, David. The Theory of relational databases Rockville: Computer Science Press, 1988 Manis, Rod. UNIX relational database management: application development in the UNIX environment Englewood Cliffs: Prentice Hall, 1988 Martin, Daniel. Advanced database techniques Cambridge: The MIT Press, 1986 Martin, James. Application development without programmers Englewood Cliffs: Prentice Hall, 1982 Martin, James. DB2: concepts, design and programming Englewood Cliffs: Prentice-Hall, 1989 Martin, James. Principles of data base management New Delhi: Prentice Hall, 1985 Martin, James. Strategic data-planning methodologies Englewood Cliffs: Prentice-Hall, 1982 Mayne, Alan. Data base management systems: a technical review New Delhi: Bookmen Associates; NCC Pub, 1985 Mayne, Alan. Data dictionary systems: a technical review Manchester: NCC Pub, 1984 Mayne, Alan. Introducing relational database Manchester: NCC, 1983 McFadden, Fred R. Data Benjamin/Cummings Pub, 1985 McFadden, Fred R. Data Benjamin/Cummings Pub, 1985 McFadden, Fred R. Data Benjamin/Cummings Pub, 1985 McFadden, Fred R. Data Benjamin/Cummings Pub, 1985 base base base base management management management management Reading: Reading: Reading: Reading: The The The The

McNichoIs, Charles W. Data base management: a microcomputer approach Englewood Cliffs: Prentice Hall, 1988 Metzelaar, Lawrence C. Learning to use dBASE III Menlo Park: The Benjamin/Cummings Pub, 1987 Mohan, C. Recent advances in distributed data base management: tutorial Silver Spring: IEEE Computer Society Press, 1984 Murthy, S S. Bibliographic databases and networks: proceedings New Delhi: McGraw-Hill, 1990 Neal, Shirley. Data base management systems in business Englewood Cliffs: Prentice-Hall, 1986 North, Ken. Windows multi-DBMS programming: using C++, Visual Basic, ODBC, OLE2, and tools for DBMS projects New York: John Wiley, 1995 Olle, T William. The Codasyl approach to data base management New York:

John Wiley, 1983 91. 92. 93. 94. 95. 96. 97. 98. 99. Paredaens, J. Databases London: Academic, 1987 Perkinson, Richard C. Data analysis: the key to data base design North Holland: QUED Information science, 1984 Piatetsky-Shapiro, Gregory. Knowledge discovery in databases California: AAAI Press/The MIT Press, 1991 Prague, Cary N. dBase III plus programming: tips and techniques California: Ashton-Tate Pub, 1986 Prakash, Naveen. Data management: current trends; papers New Delhi: Tata McGraw-Hill, 1990 Prakash, Naveen. Understanding data base management New Delhi: Tata McGraw Hill, 1984 Query processing in data base systems / edited by Won Kim, David S Reiner and Don S Batory Berling: Springer Verlag, 1985 Reizer, Aiala. Dynamics of dBase III Homewood: Dow Jones-Irwin, 1986 Rishe, Naphtali. Database design fundamentals: a structured introduction to databases and application design methodology Englewood Cliffs: Prentice Hall, 1988 Rodgers, Ulka. UNIX Database management systems Englewood Cliffs: Yourdon Press, 1990 Rullo, Thomas A. Advances in data base management Philadelphia: Heyden, 1980 Rumble, John R. Database management in science and technology: a CODATA source book on the use of computers in data activities Amsterdam: North Holland, 1986 Salzberg, Betty Joan. An introduction to data base desing Orlando: Academic Press, 1986 Schaffer, Clifford A, Working with FOCUS: an introduction to database management Blue Ridge, Summit: Tab Professional, 1987 Sedlik, Jay M. Inside dBASE III New Jersey: Hayden, 1985 Sharman, Geoff. Introduction to database on microcomputers Reading: Addison Wesley, 1987 Silberschatz, Abraham. Database system concepts 3rd ed New York: McGraw-Hill, 1997. ISBN : 0-07-04475 Simpson, Alan. Understanding dBaseIII Delhi: B P B Pub, 1984 Spaccapietra, Stefane. Entity-relationship approach: ten years of experience in information modelling Amsterdam: North Holland, 1987 Stocker, P M. Databases- role and structure: an advanced course Cambridge: Cambridge Uni Press, 1985 Stultz, Russell A. The Illustrated dBase III book Dallas: Wordware Pub., 1985 Taylor, Allen G. R.base 5000 user's guide Indianapolis: Que Corporation, 1986
20

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113. 114. 115. 116. 117. 118. 119. 120. 121. 122. 123. 124. 125.

Turk, Thomas A. Planning and designing the data base environment New York: Van Nostrand Reinhold, 1985 Ullman, Jeffrey D. Principles of database systems New Delhi: Galgotia Pub, 1984 Ullman, Jeffrey D. Principles of database and knowledge-base systems v.l Rockville: Computer Science Press, 1988 Ullman, Jeffrey D. Principles of database and knowledge-base systems: the new technologies v.2 Rockville: Computer Science Press, 1989 Valduriez, Patrick. Analysis and comparison of relational database systems Reading: Addison-Wesley, 1989 Vesely, Eric Garrigue. The Practitioners blueprint for logical and physical database design Englawood Cliffs: Prentice Hall, 1986 Vetter, M. Strategy for data moddelling: application- and enterprise wide Chichester: John Wiley, 1987 Walsh, Myles E. Database and data communications systems: a guide for managers Reston: Reston pub, 1983 Walters, Richard F. Database principles for personal computers Englewood Cliffs: Prentice Hall, 1987 Wertz, Charles J. The Data dictionary: concepts and uses Massachusetts: QED Information Sciences, 1986 Wiederhold, Gio. File organization for database design New York: McGraw Hill, 1987 William H, Inmon. Effective data base design New Delhi: Prentice Hall, 1981 Yang, Chao-Chih. Relational databases Englewood Cliffs: Prentice Hall, 1986

5. DESIGING WORK ORGANIZATION

1. 2. 3. Bailey, John. Job design and work organization: matching people and technology for productivity and employee involvement New Delhi: Prentice Hall, 1983 Bain, Alastair. The Baric experiment: the design of jobs and organisation for the expression and growth of human capacity London: The Stanhope Press, 1982 Becken, Franklin. Workplace by design: mapping the high performance workscape / Franklin Becker and Fritz Steele San Francisco: Jossey-Bass, 1995. ISBN : 0-7879-0047-8 Blake, Robert R. Change by design Reading: Addison-Wesley, 1989 Brown, O. Human factors in organizational design and management-II: proceedings Amsterdam: North-Holland, 1986 Bryant, Donald T. Manpower planning and organisation design (1977 :Stresa, Italy) Proceedings New York: Plenum Press, 1978 Charnes, A. Management science approaches to manpower planning and organization design Amsterdam: North Holland, 1978 Cushway, Barry. Organisational behaviour and design London: Kogan page, 1993 Davis, Margaret R. Organization design: a guide for team leaders, business owners and change managers / Margaret R Davis and David A Weckler London: Kogan Page, 1996. ISBN : 0-7494-2445-1 Dessler, Gary. Organization theory: integrating structure and behaviour - 2nd ed New Delhi: Prentice-Hall, 1986 Dubey, Sumati. Organizational designs and management methods for human service organization Bombay: Himalaya Pub, 1983 Eales-White, Rupert. How to be a better...teambuilder New Delhi: Kogan Page, India, 1998. ISBN : 81-7554-086-9 Galbraith, Jay R. Organization design Reading: Addison Wesley, 1977 Garg, Pulin K. Organization design and definitions; proceedings v.2 Ahmedabad: ISISD, 1990 Gerloff, Edwin A. Organizational theory and design: a strategic approach for management New Delhi: McGraw-Hill, 1985 Hendrick, H W. Human factors in organizational design and management: proceedings Amsterdam: North-Holland, 1984 Jelinek, Mariann. Organizations by design: theory and practice 2nd ed Texas: Business Pub, 1986 Keidel, Robert W. Corporate players: designs for working and winning together New York: John Wiley, 1988 Keidel, Robert W. Seeing organizational patterns: a new theory and language of organizational design San Francisco: Berrett-Koehler, 1995. ISBN : 1-881052-6 Knowledge management and organizational design / edited by Paul S Myers
22

4. 5. 6. 7. 8. 9.

10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20.

Boston: Buttcrworth-Heinemann, 1996. ISBN : 0-7506-9749-0 21. 22. 23. 24. Kotter, John P. Organization: text cases and readings on the management of organizational design and change 2nd ed Illinois: IRWIN, 1986 Magnusen, Karl O. Organizational design, development and behaviour: a situational view Glenview: Scoot Foresman and CO., 1977 Mansfield, roger. Company strategy and organizational design London: Croom Helm, 1986 McMaster, Michael D. The Praxis equations: design principles for intelligent organizations Douglas, Isle of Man: Knowledge Based Development, 1997. ISBN : 0-9525524-1-8 Miller, Lawrence M. Whole system architecture: beyond reengineering: designing the high performance organization Atlanta: The Miller Consulting Group, 1994 Mintzberg, Henry. Structure in fives: designing effective organizations Englewood Cliffs: Prentice-Hall, 1983 Nystrom, Paul C. Handbook of organizational design Oxford: Univ. Press, 1981 Nystrom, Paul C. Handbook of organizational design Oxford: Univ. Press, 1981 Nystrom, Paul C. Handbook of organizational design / Paul C Nystrom and William H Starbuck Oxford: OUP, 1981 Nystrom, Paul C. Handbook of organizational design / Paul C Nystrom and William H Starbuck Oxford: OUP, 1981 Robbins, Stephen P. Organization theory structure design and applications 2nd ed Englewood Cliffs: Prentice-Hall, 1987 Robbins, Stephen P. Organization theory: structure design and applications - 3rd ed New Delhi: PHI, 1990. ISBN : 81-203-1426-3 Robey, Daniel. Designing organizations: a macroperspective Illinois: Richard D Irwin, 1982 Rowbottom, Ralph. Organisational design: the work-levels approach Hants: Gower Pub, 1987 Shah, Tushaar. Catalysing co-operation: design of self governing organisations New Delhi: Sage, 1996. ISBN : 0-8039-929 Van, Andrew H. Perspectives on organization design and behaviour New York: J Wiley, 1981 Zeidner, Joseph. Training and human factors in systems design New York: Praeger, 1986

25.

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6. FINANCIAL MANAGEMENT
1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. Abrol, P N. Encyclopaedic dictionary of financial management: vol. 1 (A - G) New Delhi: Anmol, 1996 Abrol, P N. Encyclopaedic dictionary of financial management: vol. 2 (H - N) New Delhi: Anmol, 1996 Abrol, P N. Encyclopaedic dictionary of financial management: vol. 3 (O - Z) New Delhi: Anmol, 1996 Allen, David. An Introduction to strategic financial management: the key to long term profitability London: Kogan Page, 1997 Apte, P G. International financial management New Delhi: Tata. McGraw-Hill, 1995 Arnold, Glen. Corporate financial management London: Pitman, 1998. ISBN : 0-273-63078-4 The Art & science of financial management. New Delhi: Crest, 1999. ISBN : 81-242-0170-6 Banerjee, S K. Financial management 2nd ed: S Chand, 2000 Banerjee, Subir Kumar. Financial management 2nd rev. ed. New Delhi: S Chand, 1999. ISBN : 81-219-1325-X Banerjee, Subir Kumar. Financial management New Delhi: S Chand, 1997 Bhalla, V K. Financial management and policy 2nd ed. New Delhi: Anmol, 1998. ISBN : 81-7488-525-0 Bhalla, V K. International financial management: text and cases New Delhi: Anmol, 2000. ISBN : 81-261-0438-4 Block, Stanley B. Foundations of financial management 8th ed Chicago: IRWIN, 1997. ISBN : 0-256-1461 Brigham, Eugene F. Cases in financial management module C Fort Worth: The Dryden, 1992 Brigham, Eugene F. Cases in financial management: dryden request: Dryden, 1999 Brigham, Eugene F. Financial management: theory and practice / Eugene F Brigham, Louis C Gapenski and Michael C Ehrhardt 9th ed. Fort Worth: Dryden, 1999. ISBN : 0-03-024399- 8 Title : Instrutor's manual on diskette: to accompany cases in financial management. Author : Brigham, Eugene F. Author : Gapenski, Louis C. Place : New York. Publishr : Dryden Press. Pub. Dt. : 1996. Collat. : one 1.44 Mb disk Brigham, Eugene F. Intermediate financial management / Eugene F Brigham, Louis C Gapenski and Phillip R Daves6th Fort Worth: Dryden, 1999. ISBN : 0-03-023451-4 Chandra, Prasanna. Financial management; theory and practice 4th ed New Delhi: McGraw-Hill, 1997. ISBN : 0-07-46208

17.

18.

19.

24

20. 21. 22. 23.

Chandra, Prasanna. Financial management: theory and practice 3rd ed New Delhi: Tata McGraw-Hill, 1993 Cooley, Philip L. Advances in business financial management: a collection of readings Chicago: The Dryden Press, 1990 Emery, Douglas R. Corporate financial management (pb) / Douglas R Emery and John D Finnerty: Pearson Education Asia, 1997. ISBN : 0-13-719519-2 Title : Instructor's manual to accompany Corporate financial management. Author: Emery, Douglas R [et al] Place : New Jersey, Publishr : Prentice Hall, Pub. Dt. : 1997, Collat. : xiii, 523p; 28cm. ISBN : 0-13-598913-2 Eun, Cheol S. International financial management / Cheol S Eun and Bruce G Resnick Boston: Irwin/McGraw-Hill, 1998. ISBN : 0-256-16046-5 Financial management / edited by U K Singh and B Narayan New Delhi: Anmol Pub, 1999. ISBN : 81-261-0268-3 Financial management in defence. Secunderabad: College of Defence Management, 1995 Financial management: new methods and practices / edited by P Mohana Rao New Delhi: Deep and Deep, 1999. ISBN : 81-7629-196-X Foundations of finance: the logic an practice of financial management / Arthur J. Keown et al. 2nd ed New Jersey: Prentice Hall, 1998. ISBN : 0-13-748153-5 Garg, M K. Financial management in industrial banks / M K Garg and P K Jain New Delhi: Anmol, 1997. ISBN : 81-7488-471-8 Handa, P. Fincoach: the financial management math practice program: PrenticeHall, 1996. ISBN : 0 13 519430 x Higgins, Robert C. Analysis for financial management 4th ed. Chicago: Irwin, 1995. ISBN : 0-256-13568-1 Hill, D A. The Secrets of successful financial management Oxford: Heinemann, 1990 Hill, Ned C. Short-term financial management: text and cases 3rd ed Englewood Cliffs: Prentice Hall, 1995 Home, James C. Van. Financial management and policy 10th ed. New Jersey: Prentice Hall, 1995. ISBN : 0-13-300195-4 Hudson, Robert. The Capital markets & financial management in banking New York: Amacom, 1999. ISBN : 0-8144-0513-4 Jain, P K Comparative financial management practices of India and south-east Asia (a study of select private corporate enterprises New Delhi: Hindustan Pub., 1997. ISBN : 81-7075-04 Jain, P K. International financial management / P K Jain, Jossette Peyrard and Surendra S Yadav Delhi: Macmillan, 1998. ISBN : 0-333-93069-0 Jakhotia, G P. Strategic financial management: Vikas, 2000. ISBN : 81-2590839-0 Kapur, Sudarshan Kr. Financial management: theory and practice New Delhi: S K Publishers, 1999. ISBN : 81-85701-11-3

24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36.

37. 38. 39.

40.

Kathpalia, Ravi. International conference on financial management and accountability in the public sector: strategies for managing... New Delhi: Oxford & IBH, 1994 Khan, M Y. Basic financial management /MY Khan and P K Jain New Delhi: TMH, 2000. ISBN : 0-07-040223-X Khan, M Y. Financial management: text and problems 2nd ed New Delhi: Tata McGraw-Hill, 1992 Khan, M Y. Financial management: text and problems /MY Khan and P K Jain 3rd ed New Delhi: TMH, 1999. ISBN : 0-07-463225-6 Khan, M Y. Theory and problems of financial management New Delhi: Tat McGraw-Hill, 1993 Levi, Maurice D. International finance: the markets and financial management of multinational business 3rd ed New York: McGraw Hill, 1996. ISBN : 0-0703768 Marsh, William H. Basic financial management Ohio: South-Western, 1995 McMenamin, Jim. Financial management: an introduction New Delhi: OUP, 1999. ISBN : 0 415 18162 3 Mellett, Howard. Financial management in the NHS: a manager's handbook London: Chapman & Hall, 1993 Nair, R K. Financial management / R K Nair, A K Banerjee and V K Agarwal Meerut: Pragati, 1998 O'Brien, Thomas J. Global financial management Brisbane: John wiley, 1996. ISBN : 0-471-57854-1 O'Connor, Dennis J. International dimensions of financial management New York: Macmillan Pub., 1990 Pandey, I M. Cases in financial management New Delhi: Tata McGraw Hill Pub, 1991 Pandey, I M. Cases in financial management New Delhi: Tata McGraw Hill Pub, 1991 Pandey, I M. Financial management New Delhi: Vikas Pub, 1990 Pandey, I M. Financial management New Delhi: Vikas Pub, 1992 Pandey, I M. Financial management 8th ed. New Delhi: Vikas, 1999. ISBN : 81-259-0638-X Pandey, I M. Financial management New Delhi: Vikas Pub, 1990 Patheja, Anju. Financial management of commercial banks with special reference to PNB Delhi: South Asia Pub., 1994 Premchand, A. Government financial management: issues and country studies Washington: IMF, 1990 Ray, H N. Financial management: Wheeler, 2000 Rustagi, R P. Financial management: theory, concepts and problems New Delhi: Galgotia, 1999. ISBN : 81-85989-28-1

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46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59. 60. 61.

26

62.

Samuels, John. Financial management and decision making / John Samuels, Michael Wilkes and Robin Brayshaw London: International Thompsob Business, 1999. ISBN : 1-86152-101-4 Shapiro, Alan C. Foundations of multinational financial management Boston: Allyn and Bacon, 1991 Shapiro, Alan C. Foundations of multinational financial management 2nd ed Boston: Allyn and Bacon, 1994 Shapiro, Alan C. Instructor's manual accompanying foundations of multinational tlnancial management 3rd ed. New Jersey: Prentice Hall, 1998. ISBN : 0-13-896002-X Shapiro, Alan C. Multinational financial management 4th ed New Delhi: Prentice-Hall, 1992 Shapiro, Alan C. Multinational financial management: instructor's manual with test questions 5th ed. New Jersey: Prentice Hall, 1996. ISBN : 0-13-23830 Sharan, V. International financial management: PHI, 2000 Sharan, Vyuptakesh. Financial management New-Delhi: Anmol Pub, 1991 Shim, Jae K. Financial management for nonprofits: the complete guide to maximizing resources and managing assets (accompaning disk) / Jae K Shim and Joel G Siegel New York: McGraw-Hill, 1997. ISBN : 0-7863-0850-8 Siegel, Joel G. Corporate controllers's handbook of financial management Englewood Cliffs: Prentice Hall, 1991. ISBN : 0-13-17445 Sinkey, Joseph F. Commercial bank financial management(pb) 5th: Pearson education asia, 1998. ISBN : 0-13-790593-9 Srivastava, R M. Financial management and policy Mumbai: Himalaya Pub., 1997. ISBN : 81-7493-28 Strategic financial management. New Delhi: CIMA, 1999. ISBN : 81-7649119-5. Alt. Title : Readings in strategic financial management Sulochana, M. Financial management of higher education in India Allahabad: Chugh Pub, 1991 Vale, Philip A. Financial management handbook 3rd ed Bombay: JAICO, 1995 Van Home, James C. Financial management and policy 11th ed. New Jersey: Prentice Hall, 2000. ISBN : 81-203-1602-9 Van Home, James C. Financial management and policy 9th ed New Delhi: Prentice-Hall, 1992 Van Home, James C. Financial management and policy10th ed New Delhi: Prentice-Hall, 1995 Van Home, James C. Fundamentals of financial management 9th ed New Delhi: Prentice-Hall, 1995 Van Home, James C. Fundamentals of financial management / J C Van Horn and J M Wachowicz10th ed New Delhi: Prentice-Hall, 1999. ISBN : 81-2031585-5

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28

7. HUMAN RESOURCE MANAGEMENT

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Akhilesh, K B. Human resource management 2000: Indian perspectives New Delhi: Wiley Eastern, 1990 Armstrong, Michael. The Human resource management yearbook 1992 London: AP Information, 1992 Arya, P P, Human resource development New Delhi: Deep & Deep Pub, 1991 Ashok Chandra, Labour, employment and human development in south asia / Edited by Ashok Chandra Delhi: B R Pub., 1998. ISBN : 81-7018-975-6 Aswathappa, K. Human resources and personnel management New Delhi: Tata McGraw-Hill, 1997. ISBN : 0-07-46300 Baron, James N. Strategic human resources: framework for general managers New York: John Wiley, 1999. ISBN : 0471-07253-2 Begin, James P. Strategic employment policy: an organizational systems perspective Englewood Cliffs: Prentice Hall, 1991 The 2000 annual: vol.1. Training; vol.2. Consulting / edited by Elaine Biech 35th annual San Francisco: Jossey-Bass, 2000 Bramham, John. Human resource planning 2nd ed Mumbai: Jaico, 1999. ISBN : 81-7224-393-6 Bratton, John. Human resource management: theory and practice / John Bratton and Jeffrey Gold2nd ed Hampshire: Macmillan Business, 1999. ISBN : 0333-73208-1 Brewster, Chris. The European human resource management guide London: Academic Press, 1992 Case method of instruction. Secunderabad: CDM, 1992 Ceriello, Vincent R. Human resource management systems: strategies, tactics and techniques New York: Lexington Books, 1991 Chakraborty, S K. Human values for managers New Delhi: Wheeler, 1995 Chanda, Ashok. Human resource strategy: architecture for change / Ashok Chanda and Shilpa Kabra New Delhi: Response Books, 2000. ISBN : 0-76199386-X Chaturvedi, K K. Personnel management for executives Mumbai: Himalaya, 1998. ISBN : 81-7493-395-6 Cherrington, David J. The Management of human resources 4th ed Englewood Cliffs: Prentice Hall, 1995 Cowling, Alan. Managing human resources 2nd ed London: Edward Arnold, 1990 Cushway, Barry. Human resource management rev. ed London: Kogan Page, 1999. ISBN : 0-7494-1172-4 Dale, Barrie. Total quality and human resources: an executive guide Oxford: Blackwell, 1993

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De, Nitish R. Alternative designs of human organizations New Delhi: Sage, 1934 Delivering results: a new mandate for human resource professionals / edited by Dave Ulrich Boston: HBS, 1999. ISBN : 0-87584-869-9 Dessler, Gary. Human resource management 6th ed Englewood Cliffs: Prentice Hall, 1994 Title : Instructor's manual on disk to accompany Human resource management Author : Dessler, Gary. Edition : 7th ed. Place : New Jersey. Publishr : Prentice Hall. Pub. Dt. : 1997 Notes : This manual contains one disk ISBN : 0-13-254541-1 Dwivedi, R S. Managing human resources: personnel management in Indian enterprises New Delhi: Galgotia Pub., 1997. ISBN : 81-85989-1 Engineers and engineering managers career challenges of the 1990s. New York: IEEE, 1989 Ethical issues in contemporary human resource managemnt / Edited by Diana Winstanley and Jean Woodall Hampshire: Macmillan, 1999. ISBN : 0-33373966-3 Fernandez, John P. Managing a diverse work force: regaining the competitive edge Lexington: Lexington Books, 1991 Ferris, Gerald R. Human resource management: perspectives and issues 2nd ed Boston: Allyn and Bacon, 1990 Fitz-enz, Jac. Human value management: the value-adding human resource management strategy for the 1990s San Francisco: Jossey Bass Pub., 1990 Flamholtz, Eric G. Human resource accounting 3rd ed. Boston: Kluwer, 1999. ISBN : 0-7923-8267-6 Folger, Robert. Organizational justice and human resource management / Robert Folger and Russell Cropanzano California: Sage, 1998. ISBN : 0 8039 5687 8 Forrer, Stephen E. Using computers in human resources: how to select and make the best use of automated HR systems San Francisco : Jossey-Bass, 1991 Ghosh, Subratesh. Styles of man-management in India, Japan and socialist countries New Delhi: Oxford & IBH Pub, 1990 Gilley, Jerry W. Marketing HRD within organizations: enhancing the visibility, effectiveness, and credibility of programs San Francisco: Jossey-Bass Pub., 1992 Gilley, Jerry W. Principles of human resource development Reading: Addi son-Wesley, 1989 Gomez-mejia, Luis R. Managing human resources Englewood Cliffs: Prentice Hall, 1995 Goss, David. Principles of human resource management London: Routledge, 1994 Gowler, Dan. Case studies in organizational behaviour and human resource management London: Paul Chapman, 1993 Gupta, Raj Kumar. Human resource accounting: managerial implications
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New Delhi: Anmol Pub, 1988 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59. 60. 61. Gupta, Rajen. Implementing human resources development: action research into the process Jaipur: Rawat Pub, 1990 Harzing, Anne-Wil. International human resource management: an integrated approach London: Sage, 1995 Hegewisch, Ariane. European developments in human resource management London: Kogan Page, 1993 Heisler, William J. Managing human resources issues: confronting challenges and choosing options San Francisco: Jossey-Bass Pub, 1988 Hendry, Chris. Human resource management: a strategic approach to employment Oxford: Butterworth-Heinemann, 1995 Holbeche, Linda. Aligning human resources and business strategy Oxford: Butterworth-Heimann, 1999. ISBN : 0-7506-4477-X HRD in the new millennium / edited by Udai Pareek and V Sisodia New Delhi: TMH, 1999. ISBN : 0-07-463990-0 HRM trends and challenges / edited by Richard E Walton and Paul R Lowrence Boston: HBS, 1985 Hukku, V N. HRD in banking sector New Delhi: Radha Pub., 1993 Human resource management: perspectives for the new era / edited by Debi S Saini and Sami A Khan New Delhi: Response, 2000. ISBN : 0-7619-9433-5 International HRM: contemporary issues in Europe / edited by Chris Brewster and Hilary Harris London: Routledge, 1999. ISBN : 0-415-19490-3 Joynson, Sid. Sid's heros London: BBC, 1995 Katiyar, Rakesh Chandra. Accounting for human resources: standards and practices in Anglo-Saxon countries and India Bareilly: V K Pub, 1992 Kennedy, Gavin. Kennedy's simulations for negotiation training 2nd ed. Hampshire: Gower, 1996. ISBN : 0-566-07731-0 Khanzode, V V. Human resources management: conceptual analysis & strategies New Delhi: Ashish Pub, 1992 Kirkbride, Paul S. Human resource management in Europe: perspectives for the 1990s London: Routledge, 1994 Kohli, Uddesh. Human resource development and the planning process in India New Delhi; Vikas Pub, 1988 Krouwel, Bill. Management development outdoors: a practical guide to getting the best results London: Kogan Page, 1994 MacKay, Ian. 35 checklists for human resource development Hants: Gower, 1989 Mahajan, Y.S. Human resource management and development New Delhi: Centre for Public Sector Studies, 1989 Maheshwari, B L. Management of change through human resource development New Delhi: Tata McGraw Hill Pub, 1991

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Managing change: a human resource strategy approach / Thornhill, Adrian [et al.] Harlow: Financial Times, 2000. ISBN : 0-273-63065-2 Mathur, B L. Human resources development: strategic approaches & experiences Jaipur: Arihant Pub, 1989 McBeath, Gordon. The Handbook of human resource planning Oxford: Blackwell, 1992 Mills, Gordon E. Analysis in human resource training and organization development Reading: Addison-Wesley, 1988 Molander, Christopher. Managing human resources London: Routledge, 1994 Monappa, Arun. Liberalisation and resource management: challenges for the corporations of tomorrow / Arun Monappa and Mahrukh EngineerNew Delhi: Response Books, 1999. ISBN : 0-7619-9273-1 Monappa, Arun Managing human resources Delhi: Macmillan, 1997. ISBN : 0333-92989 Mondy, R Wayne Human resource management 4th ed Boston: Allyn and Bacon, 1990 Nadler, Leonard Every manager's guide to human resource development San Francisco: Jossey-Bass Pub., 1992 Nair, M R R. Excellence through human resource development: improving productivity and competitiveness; conference papers New Delhi: Tata McGrawHill, 1990 Paranjpe, Vivek Human resource management in India: legal perspective New Delhi: Capital Books International, 1991 Paranjpe, Vivek Strategic human resource planning New Delhi: Allied, 1997. ISBN : 81-7023-65 -Pareek, Udai Managing transition: the HRD response; conference papers - New Delhi: Tata McGraw-Hill, 1992 Pattanayak, Biswajeet A textbook on human resource management New Delhi: Wheeler, 1997. ISBN : 81-7544-06 Peterson, Richard B. Systematic management of human resources Reading: Addison-Wesley, 1979 Pettman, Barrie O. Manpower planning workbook England: Gower, 1984 Pieper, Rudiger. Human resource management: an international comparison New York: Walter de Gruyter, 1990 Ramaswami, N Indian case studies: in management of personnel & human resource industrial relations & labour laws Madras: T R Pub, 1992 Rao, T V. Appraising and developing managerial performance Ahmedabad: A H R D, 1992 Rao, T V. The HRD missionary: role and functions of HRD managers and HRD departments New Delhi: Oxford & IBH Pub., 1990

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Rao, T V Readings in human resource development New Delhi: Oxford & IBH Pub, 1991 Ratnam, C S Venkata Personnel management and human resources New Delhi: Tata McGraw-Hill, 1991 Ravishankar, S Human resource development in a changing environment Bombay: Dhruv & Deep Books, 1988 Reddy, Y R K Strategic approach to human resource management New Delhi: Wiley Eastern, 1990 Riley, Michael Human resource management: a guide to personnel practice in the hotel and catering industry Oxford: Butterworth - Heinemann, 1991 Rothwell, William J. Strategic human resource leader: how to prepare your organization for the six key trends shaping the future / William J Rothwell, Robert K Prescott and Maria W Taylor - Mumbai: Jaico, 1999. ISBN : 81-7224-792-3 Schutz, Will Human element: productivity, self esteem and the bottom line San Francisco: Jossey-Bass, 1994. ISBN : 1-55542-612-3 Shah, B G Human resources management in banking industry: text and cases / B G Shah, M S Sayadain and N R Sheth New Delhi: South Asian Pub., 1984 Sharma, V K Ancient Indian wisdom for motivation: proceedings of fourth national conference on HRM in darsanas held at Ahmedabad... Ahmedabad: AMA, 1993 Shea, Gordon F The New employee: developing a productive human resource Reading: Addison-Wesley, 1981 Sherman, Arthur W Managing human resources 8th ed Cincinnati: South Western Pub, 1988 Sikula, Andrew F The Management of human resources: personnel text and current issues / Andrew F Sikula and John F McKenna New York: John Wiley, 1984 Silvera, D M Human resource development: the Indian experience New Delhi: NewsIndia Pub, 1988 Simonetti, Jack L Experiential exercises and cases for human resource management Boston: Allyn and Bacon, 1987 Singh, P N Developing and managing human resources: systems; techniques; practical experiences Bombay: Suchandra Pub, 1992 Sinha, Dharni P Aligning human resource processes: challenges of development: papers New Delhi: Tata McGraw-Hill, 1996. ISBN : 0-07-46336 Snape, E D Managing managers: strategies and techniques for human resource management Oxford: Blackwell, 1994 Stone, Raymond J Human resource management 3rd ed Brisbane: John Wiley, 1998. ISBN : 0-471-33838-9 Storey, John Developments in the management of human resources Oxford: Blackwell, 1992 Storey, John New wave manufacturing strategies: organizational and human

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resource management dimensions London: Paul Chapman, 1994 102. 103. 104. Strategic human resource management / edited by H J Fombrun, Noel M Ticky and Mary A Devauna New York: John Wiley, 1984 Swanson, Richard A Forecasting financial benefits of human resource development San Francisco: Jossey-Bass Pub, 1988 Thomas, R Roosevelt Building a house for diversity: how a fable about a giraffe & an elephant offers new strategies for today's workforce: AMACOM, 1999. ISBN : 0-8144-0463-4 Tobin, Daniel R The Knowledge-enabled organizations: moving from training to learning to meet business goals New York: AMACOM, 1998. ISBN : 0-81440366-2 Towers, Brian The Handbook of human resource management Oxford: Blackwell, 1992 Tracey, William R The Human resources glossary: a complete desk reference for HR professionals New York: AMACOM, 1991 Varkkey, Biju Human resources management in banking industry: a historical perspective Pune: NIBM, 1995 Verma, Madan Mohan Human resource development New Delhi: Gitanjali Pub, 1988 Verma, Pramod Emerging issues in human resources management New Delhi: Oxford & IBH Pub, 1992 Watson, Charles E Management development through training Reading: Addison-Wesley, 1987 Weiss, David S High-impact HR: tranforming human resources for competitive advantage Toronto: John-Wiley, 1999. ISBN : 0-471-64385-8 Wilson, Bob The Systematic design of training courses v.1 Lancashire: Parthenon Pub, 1987

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8. INTERNATIONAL MANAGEMENT
1. 2. Albaum, Gerald International marketing and export management 2nd ed Wokingham: Addison-Wesley, 1994. ISBN : 0-201-6240 Albaum, Gerald International marketing and export management / Gerald Albaum, Jesper Stranskov and Edwin Duerr3rd ed Harlow : Addison-Wesley, 1998. ISBN : 0-201-41964-5 Apte, P G International financial management New Delhi: Tata McGraw-Hill, 1995 Aspray, William Engineers as executives: an international perspective New York: IEEE Press, 1995 Avery, Christine The Quality Management sourcebook: an international guide to materials and resources London: Routledge, 1997. ISBN : 0-415-1083 Baker, James C International finance: management, markets, and institutions New Jersey: Prentice Hall, 1998. ISBN : 0-02-305891-9 Banaji, Jairus Beyond multinationalism: management policy and bargaining relationships in international companies New Delhi: Sage Pub, 1990 Barsoux, Jean-Louis Insead: from intuition to institution London: Macmillan, 2000. ISBN : 0-333-80398-1 Bartlett, Christopher A Transnational management: text, cases, and readings in cross-border management Homewood: Irwin, 1992 Bhalla, V K International business: environment and management New Delhi: Anmol, 1996 Bhalla, V K International financial management: text and cases New Delhi: Anmol, 2000. ISBN : 81-261-0438-4 Bloom, Helen Euro management: a new style for the global market London: Kogan Page, 1994 Brown, Richard Managing in the single European market Oxford: Butterworth-Heinemann, 1993 Buckley, Adrian. Multinational finance 4th ed Harlow: Pearson Education Asia, 2000. ISBN : 0-13-013166-0 Buckley, Adrian Multinational finance 3rd ed New Delhi: Prentice-Hall, 1996 Business simulations, games and experiential learning in international business education / edited by Joseph Wolfe New York: International Business press, 1997. ISBN : 0-7890-0309-0 Buzzell, Robert D Global marketing management: cases and readings 3rd ed Reading: Addison-Wesley, 1995 Casson, Mark Enterprise and competitiveness: a systems view of international business Oxford: Clarendon Press, 1990 Celi, Louis J Global cash management New York: Harper Business, 1991

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Child, John Management issues in China: international enterprises v.2 London: Routledge, 1996. ISBN : 0-415-1300 Chryssochoidis, George Internationalisation Macmillan, 1997. ISBN : 0-333-6295 strategies Houndmills:

Dana, Daniel Managing differences: how to build better relationships at work and home New Delhi: Sterling Pub., 1991 Danton de Fouffignac, Peter Presenting your case to Europe London: Mercury, 1990 Dholakia, Ruby Roy International Conference on Marketing and Development New Delhi, India: proceedings, 1991 Dreifus, Shirley B. Business international's global management desk reference New York: McGraw-Hill, 1992 Dziggel, Enderlyn Cracking Eastern Europe: everything marketers must know to sell into the world's newest emerging markets Chicago: Global Business Press, 1994 Eiteman, David K Multinational business finance 7th ed Reading: Addison Wesley, 1995 Ellis, John International business strategy / John Ellis and David Williams London: Pitman, 1995. ISBN : 0-273-60712-X Eun, Cheol S International financial management / Cheol S Eun and Bruce G Resnick Boston: Irwin/McGraw-Hill, 1998. ISBN : 0-256-16046-5 Fatehi, Kamal International management: a cross-cultural and functional perspective New Jersey: Prentice Hall, 1996. ISBN : 0-13-09972 Global and transnational business: strategy and management / George Stonehouse...[et al.] Chichester: John Wiley, 2000. ISBN : 0-471-98819-7 Grosse, Robert International business: theory and managerial applications / Robert Grosse and Duane Kujawa 3rd ed Chicago: Irwin, 1995. ISBN : 0256-14175-4 Guy, Vincent The New international manager: an action guide for cross-cultural business London: Kogan Page, 1991 Harzing, Anne-Wil International human resource management: an integrated approach London: Sage, 1995 Haskins, Mark E International financial reporting and analysis: a contextual emphasis / Mark E Haskins, Kenneth R Ferris and Thomas I Selling Chicago: Irwin/McGraw-Hill, 1996. ISBN : 0-256-13998-9 Hitchens, D M W N International environmental management benchmarks: best practice experiences from America, Japan and Europe Berlin: Springer, 1999. ISBN : 3-540-65296-5 Hodgetts, Richard M International management 2nd ed New York: McGraw-Hill, 1994 Hodgetts, Richard M International management / Richard M Hodgetts and Fred Luthans3rd ed New York: McGraw-Hill, 1998. ISBN : 0-07-029226-4

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Huat, Tan Chwee Venturing overseas: Singapore's external wing Singapore : McGraw-Hill, 1995 International approaches to finance and accounting / edited by Rajat Joseph New Delhi: Anmol, 1998. ISBN : 81-261-0012-5 The International handbook of corporate finance / edited by Brian J. Terry 3rd ed. Chicago: Glenlake, 1997. ISBN : 1-888998-30-X International HRM: contemporary issues in Europe / edited by Chris Brewster and Hilary Harris London: Routledge, 1999. ISBN : 0-415-19490-3 International logistics / Donald F. Wood [et.al.] Boston: Kluwer, 1995. ISBN : 0-412-99221-3 International working conference on database security (12: Greece: 1998) Database security XII: status and prospects / edited by Sushil Jajodia Boston: Kluwer, 1999. ISBN : 0-7923-8488-1 ISO 9000: international standards for quality management. 2nd ed Geneva: ISO, 1992 Jackson, Terence Organizational behaviour in international management Oxford: Butterworth-Heinemann, 1993 Jain, P K International financial management / P K Jain, Jossette Peyrard and Surendra S Yadav Delhi: Macmillan, 1998. ISBN : 0-333-93069-0 Jain, Subhash C International marketing management 5th ed Cincinnati: South Western College, 1996 Jeannet, Jean-Pierre Global marketing strategies 2nd ed Bombay: Jaico Pub., 1993 Johansson, Johny K Global marketing: foreign entry, local marketing, and global management Chicago: Irwin, 1997. ISBN : 0 07 114402 1 Kasper, Hans Services marketing management: an international perspective / Hans Kasper, Piet van Helsdingen and Wouter de Vries Chichester: JW, 1999. ISBN : 0-471-9P 490-6 Kathpalia, Ravi International conference on financial management and accountability in the public sector: strategies for managing... New Delhi: Oxford & IBH, 1994 Keegan, Warren J Global marketing management 5th ed New Delhi: Prentice Hall, 1995 Keeling, Ralph Project management: an international perspective: Macmillan, 2000. ISBN : 0-333-77765-4 Kelley, Lane International business in China London: Routledge, 1993 Kim, Suk H Global corporate finance: text and cases / Suk H Kim and Seung H Kim3rd ed Cambridge: Blackwell, 1996. ISBN : 1-55786-902-2 Koopman, Albert Transcultural management: how to unlock global resources Cambridge: Basil Blackwell, 1991 Kotabe, Masaaki Global marketing management / Masaaki Kotabe and Kristiaan Helsen New York: John Wiley, 1999. ISBN : 0-471-59288-9

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La Valle, Deanna International directory of business and management scholars and research 1995-96: v.2 Lor-Z indexes Boston : HBS, 1995 La Valle, Deanna International directory of business and management scholars and research 1995-96: v.l A-Lon Boston: HBS, 1995 Levi, Maurice D International finance: the markets and financial management of multinational business 3rd ed New York: McGraw Hill, 1996. ISBN : 0-0703768 Lewis, Richard D When cultures collide: managing successfully across cultures London: Nicholas Brealey, 1997. ISBN : 1-85788-08 Mabin, Victoria J The World of theory of constraints: a review of the international literature / Victoria J Mabin, Steven J Balderstone New York: St. Lucie, 2000. ISBN : 1 57444 276 7 Mead, Richard International management cross-cultural dimensions Cambridge: Blackwell, 1994 Mendenhall, Mark Global management / Mark Mendenhall, Betty Jane Punnett and David Ricks Cambridge: Blackwell, 1995. ISBN : 1-55786-636-8 Michael, V P Globalisation, liberalisation and strategic management Mumbai: Himalaya, 1999. ISBN : 81-7493-665-3 Mockler, Robert J Multinational cross-cultural management: an integrative context-specific process Westport: Quorum Books, 1997 Morgan, Colin Total quality management in the public sector: an international perspective Buckingham: Open University, 1994 The Nature of the international firm: Nordic contributions to international business research / edited by Ingmar Bjorkman and Mats Forsgren Copenhagen: Copenhagen Business School Press, 1999. ISBN : 87-16-13359-5 O'Brien, Thomas J Global financial management Brisbane: John wiley, 1996. ISBN : 0-471-57854-1 O'Connor, Dennis J International dimensions of financial management New York: Macmillan Pub., 1990 Pahwa, H P S Sick industries & BIFR: as amendnded by the sick industrial companies (special provisions) amendment act (12 of 1994) New Delhi: Bharat, 1994 Paliwoda, Stanley J The Essence of international marketing New York: Prentice Hall, 1994 Philippe de, Roland Calori A European management model: beyond diversity New York: Prentice Hall, 1994 Pieper, Rudiger Human resource management: an international comparison New York: Walter de Gruyter, 1990 Pollio, Gerald International project analysis and financing Hampshire: Macmillan, 1999. ISBN : 0-333-77088-9 Prasad, S Banjamin Advances in international comparative management: a research annual Greenwich: Jai Press, 1992

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Preda, Stefano Funds and portfolio management institutions: an international survey North Holland: ELSEVIER, 1991 Pucik, Vladimir Globalizing management: creating and leading the competitive organization New York: John Wiley, 1992 Punnett, Betty Jane Handbook for international management research Cambridge: Blackwell, 1996. ISBN : 1-55786-50 Quelch, John A Global marketing management 4th London: AddisonWesley, 1999. ISBN : 0-201-35062-9 Race for the World / Lowel Bryan [et al.] Boston: HBS, 1998. ISBN : 0-87584846-X Raddock, David M Navigating new markets abroad: charting a course for the international businessperson Maryland: Rowman & Littlefield, 1993 Raj wade, A V Foreign exchange international finance & risk management - New Delhi: Academy of Business Studies, 1995 Raj wade, A V Foreign exchange international finance & risk management - New Delhi: Academy of Business Studies, 1995 Rajwade, A V Foreign exchange international finance & risk management - New Delhi: Academy of Business Studies, 1994 Rajwade, A V Foreign exchange international finance and risk management 2nd rev ed New Delhi: Academy of Business Studies, 1998. ISBN : 81-8623404-7 Renner, Sandra L Fast-track exporting: how your company can succeed in the global market New York: AMACOM, 1991 Rhinesmith, Stephen H A Manager's guide to globalization: six keys to success in a changing world Virginia: ASTD, 1993 Ricks, David A Blunders in international business Cambridge: Blackwell Pub., 1993 Rugman, Alan Global corporate strategy and trade policy London: Routledge, 1990 Rugman, Alan M International business: a strategic management approach New York: McGraw-Hill, 1995 Sadler, Philip International executive development programmes 2nd ed Lodon: Kogan Page, 1997. ISBN : 0-7494-225 Shapiro, Alan C Foundations of multinational financial management 2nd ed Boston: Allyn and Bacon, 1994 Shapiro, Alan C Foundations of multinational financial management Boston: Allyn and Bacon, 1991 Shapiro, Alan C Instructor's manual accompanying foundations of multinational financial management3rd ed. New Jersey: Prentice Hall, 1998. Shapiro, Alan C Multinational financial management 4th ed New Delhi: Prentice-Hall, 1992

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Shapiro, Alan C Multinational financial management: instructor's manual with test questions 5th ed. New Jersey: Prentice Hall, 1996. ISBN : 0-13-23830 Sharan, V International financial management: PHI, 2000 Shim, Jae K The Dictionary of international business terms / Jae K Shim, Joel G Siegel and Marc H Levine Chicago: Glenlake Pub., 1998. ISBN : 1-57958-001-7 Singh, Jagjit World marketing & management scene & its attendant opportunities New Delhi: IMM, 1994 Storey, John International cases in human resource and change management: Beacon Books, 1998 Tang, Roger Y W Transfer pricing in the 1990s: tax and management perspectives Westport: Quorum, 1993 Teare, Richard International hospitality management New York: John Wiley, 1992 Thakur, Manab International management: concepts and cases New Delhi: McGraw-Hill, 1997. ISBN : 0-07-46339 Toffler, Alvin Power shift: knowledge, wealth and violence at the edge of the 21st century New York: Bantam Books, 1990 Turner, Louis Global shakeout: world market competition - the challenges for business and government London: Century, 1992 Ungson, Gerardo R Korean enterprise: the quest for globalization Boston: HBS, 1997 Usunier, Jean Claude International and cross-cultural management research London: Sage, 1998. ISBN : 0-7619-5281-0 Varshney, R L International marketing management: an Indian perspective 10th ed New Delhi: Sultan Chand, 1996 Wong-Rieger, Durhane International management research: looking to the future - Berlin: Walter de Gruyter, 1993 Yoffie, David B International trade and competition: cases and notes in strategy and management 2nd ed New York: McGraw-Hill, 1994. ISBN : 0-07-07230

40

9. INTERNATIONAL TRADE
1. 2. 3. 4. 5. 6. 7. 8. 1984 International trade statistics yearbook. New York: United Nations, 1986 1984 International trade statistics yearbook. New York: United Nations, 1986 1993 International trade statistics yearbook: vol. 2 trade by commodity. New York: United Nations, 1994 1993 International trade statistics yearbook: vol.1 trade by country. New York: United Nations, 1994 Aronson, Jonathan David When countries talk: international trade in telecommunications services Cambridge: Ballinger Pub, 1988 Axtell, Roger E The Do's and taboos of international trade; a small business primer rev ed New York: John Wiley, 1984 Axtell, Roger E The Do's and taboos of international trade; a small business primer New York: John Wiley, 1989 Balassa, Bela Trends in international trade in manufactured goods and structural change in the industrial countries / Bela Balassa and Kenneth Meyers Washington: World Bank, 1984 Baldwin, Robert E International trade and finance: readings 3rd ed Boston: Little, Brown, 1986 Bardhan, P International trade, investment, macro policies and history: essays in memory of Carlos F Diaz-Alijandro Amsterdam: North-Holland, 1987 Behl, Ramesh On-line databases in international trade promotion New Delhi: IIFT, 1996 Berry, Brian J L The Global economy: resource use, locational choice, and international trade Englewood Cliffs: Prentice Hall, 1993 Bhagwati, Jagdish N International trade: selected readings Cambridge: MIT, 1981 Bhagwati, Jagdish N Lectures on international trade Cambridge: The MIT Press, 1984 Black, John Policy and performance in international trade: papers London: Macmillan, 1983 Chacholiades, Miltiades International trade theory and policy Singapore: McGraw Hill, 1978 Cherunilam, Francis International trade and export management Bombay: Himalaya Pub, 1984 Cobham, David The Economics of international trade Cambridge: Woodhead Faulkner, 1979 Competition policy and international trade: OECD instruments of co-operation. Paris: OECD, 1987. ISBN : Organisation for Economic Co-operation and Development Connolly, Michael B International trade and lending New York: Pralger, 1985

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Cowdell, Paul Finance of international trade London: Hutchinson, 1988 Das, Dilip K International trade policy: a developing country perspective Houndmills: Macmillan, 1990 Dixit, Avinash Theory of international trade: a dual, general equilibrium approach Herts: James Nisbit, 1980 El-Agraa, Ali M The Theory of international trade London: Croom Helm, 1983 Ensign, Marie S International trade: contemporary viewpoints California : ABC-Clio, 1986 Feenstra, Robert C Empirical methods for international trade Cambridge: The MIT Press, 1988 Feketekuty, Geza International trade in services: an overview and blueprint for negotiations Cambridge: Ballinger Pub, 1988 Financial and consultancy services: issues in international trade / edited by V L Rao and Jan ter Wengel New Delhi: Sage, 2000. ISBN : 81 7036 860 X Ghosh, Pradip K International trade and third world development Westport: Greenwood Press, 1984 Gray, H Peter International trade, employment and structural adjustment: the United States Geneva: ILO, 1986 Greenaway, David Economic development and international trade London: Macmillan, 1988 Greenaway, David Imperfect competition and international trade: the policy aspects of intra-industry trade Sussex: Wheatsheaf Book, 1986 Greenaway, David. International trade policy: from tariffs to the new protectionism London: Macmillan, 1983 Grimwade, Nigel International trade: new patterns of trade, production and investment 2nd ed. London: Routledge, 2000. ISBN : 0 415 15627 0 Grimwade, Nigel International trade: new patterns of trade, production and investment London: Routledge, 1989 Grunwald, Joseph The Global factory: foreign assembly in international trade. Washington: Brookings Institution, 1985 Haberler, Gottfried International trade and economic development San Francisco: ICEG, 1988 Hammett, M A Finance of international trade Berkshire: VNR Pub. 1987 Handbook of international trade and development statistics. New York: United Nations, 1993 Handbook of international trade and development statistics: supplement 1986. New York: United Nations, 1986 Harrod, Roy International trade theory in a developing world Hampshire: Macmillan, 1986 Hazari, Bharat B. International trade: theoretical issues London: Croom

42

Helm, 1986 43. Hinkelman, Edward G Dictionary of international trade: 4, 071 international trade, economic, banking, legal & shipping terms San Rafael: World Trade Press, 1994 Hufbauer, Gary Clyde Subsidies in international trade Washington: Institute for Int. Economics, 1984 International trade 1983/84. Geneva: GATT, 1984 International trade 1984/85. Geneva: GATT, 1985 International trade 1985-86. Geneva: GATT, 1986 International trade in services securities. paris: OECD International trade in textiles, with special reference to the problems faced by developing countries: report. New York: United Nations, 1984. ISBN : United Nations Conference on Trade and Development (Geneva) International trade: trends and statistics. Geneva: World Trade Organization, 1995 Jhingan, M L Money, banking and international trade 2nd rev ed New Delhi: Konark Pub, 1986 Johns, R A International trade theories and the evolving international economy London: Francis Pinter, 1985 Jones, Ronald W International trade: essays in theory Amsterdam: North Holland, 1979 Jones, Ronald W International trade: surveys of theory and policy; selections from the handbook of international economics Amsterdam: North-Holland, 1986 Kakabadse, Mario A International trade in services: prospects for liberalisation in the 1990s London: Croom Helm, 1987 Kasper, Daniel M Deregulation and globalization: liberalizing international trade in air services Cambridge: Ballinger Pub, 1988 Kelly, Margaret Issues and developments in international trade policy Washington: IMF, 1988 Kelly, Margaret Issues and developments in international trade policy Washington: IMF, 1992 Key, Sydney J International trade in banking services: a conceptual framework Washington: Group of Thirty, 1991 Khanna, Sri Ram International trade in textiles: MFA quotas and a developing exporting country New Delhi: Sage, 1991 Kierzkowski, Henryk Protection and competition in international trade: essays in honour of W.M. Corden ~ Oxford: Basil Blackwell, 1987 Krugman, Paul R Rethinking international trade Cambridge: The MIT Press, 1990 Kumar, Satish Developing countries in international trade relations

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Allahabad: Chugh Pub, 1987 64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77. 78. 79. 80. 81. 82. 83. 84. Lee, James R International trade in construction, design, and engineering services Cambridge: Ballinger Pub, 1989 Madeley, John Trade and the poor: the impact of international trade on developing countries 2nd ed London: Intermediate Technology, 1996 Markusen, James R The Theory of international trade Cambridge: Harper & Row, 1988 Minford, Patrick A Labour-based theory of international trade London: CEPR, 1988 Mishra, M N Money, banking & international trade: S Chand, 2000 Moore, Lynden The Growth and structure of international trade since the Second World War Sussex: Wheatsheaf, 1985 Nagpal, CSi4 Comparative study in international trade New Delhi: Anmol Pub., 1993 Noyelle, Thierry J International trade in business services: accounting, advertising, law, and management consulting Cambridge: Ballinger Pub, 1988 Organization for Economic Co-operation Development - International trade in services: banking, identification & analysis. Paris: OECD, 1984 Organization for Economic Co-operation Development - International trade in services: insurance; identification. Paris: OECD, 1983 Peeters, Theo International trade and exchange rates in the late eighties Amsterdam: North-Holland, 1985 Pomfret, Richard Unequal trade: the economics of discriminatory international trade policie London: Basil Blackwell, 1988 Root, Franklin R International trade investment 5th ed Western, 1984 Chicinnati: South

Roy, P N International trade: theory and practice New Delhi: Wiley Eastern, 1986 Rubin, Seymour J Environment and trade: the relation of international trade and environmental policy London: Frances Pinter, 1982 Sethi, T T Money, banking & International trade 4th rev ed New Delhi: S Chand, 2001. ISBN : 81 219 1115 X Sethi, T T Money, banking and international trade 3rd: S Chand, 1999. ISBN : 81 219 1115 x Sgro, Pasquale M The Theory of duality & international trade London: Croom Helm, 1986 Sgro, Pasquale M The Theory of duality and international trade London: Croom Helm, 1986 Tucker, Ken International trade in services London: Routledge, 1988 Verzariu, Popiliu Countertrade, barter and offsets: new strategies for profit in international trade New York: McGraw Hill, 1985

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Waxman, Leonard Finance of international trade London: Graham & Trotman, 1985 White paper on international trade, Japan 1983. Amsterdam : Elsevier, 1984 White, Lawrence J International trade in ocean shipping services: the United States and the world Cambridge: Ballinger Pub, 1988 Whiting, D P Finance of international trade 5th ed London: Pitman, 1981 Wildman, Steven S International trade in films and television programs Cambridge: Ballinger Pub, 1988 Williams, Alex O International trade and investment: a managerial approach New York: John Wiley, 1982 Wilson, John The Barclays guide to international trade for the small business Oxford: Basil Blackwell, 1990 Woodland, A D International trade and resource allocation Amsterdam: North-Holland, 1982 World Trade Organization World Trade Organization: Annual report 1998: pt.l. special topics: globalization and trade; pt.2. international trade Geneva: WTO, 1999. ISBN : 92-870-1205-9 Yoffie, D B New theories of international trade / D B Yoffie and H A Hazard Boston: HBS. ISBN : 9-390-001 Yoffie, David B International trade and competition: cases and notes in strategy and management 2nd ed New York: McGraw-Hill, 1994. ISBN : 0-0707230

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10. INVESTMENT MANAGEMENT

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. Alexander, Gordon J Portfolio analysis 3rd ed. Englewood Cliffs: PrenticeHall, 1986 Alexander, Gordon J Portfolio analysis 3rd ed. Englewood Cliffs: PrenticeHall, 1986 Alexander, Gordon J Portfolio analysis 3rd ed. Englewood Cliffs: Prentice-Hall, 1986 Alexander, Gordon J Portfolio analysis 3rd ed. Englewood Cliffs: Prentice - Hall, 1986 Alexander, Gordon J Portfolio analysis 3rd ed. Englewood Cliffs: PrenticeHall, 1986 Avadhani, V A Investment and securities markets in India: investment management Bombay: Himalaya Pub, 1992 Avadhani, V A Investment management 2nd rev. ed Mumbai: Himalaya Pub., 1997 Bhalla, V K Investment management: security analysis and portfolio management 6th ed New Delhi: S. Chand, 1999. ISBN : 81-219-1248-2 Bhalla, V K Investment management: security analysis and portfolio management New Delhi: S. Chand, 1997 Bhalla, V K Investment management: security analysis and portfolio management New Delhi: S Chand, 1994 Brimson, James A Activity-based investment management New York: AMA, 1989 Brooke, Michael Z The International firm: a study of management across frontiers trade of and investment text and selected readings London: Pitman, 1977 Cafarelli, Eugene J Developing new products and repositioning mature brands: a risk-reduction system that produces investment alternatives New York: John Wiley, 1980 Capital investment series: part I; no. 5.011. Harvard: Harvard Business College, 1964 Capital investment series: part II; no. 5.012. Harvard: Harvard Business College, 1969 Cohen, Jerome B Investment analysis and portfolio management 4th ed. Homewood: Richard D Irwin, 1982 Cox, B The management of finance an integrated approach to the management of capital investment projects in industry Croly: British Institute of Management Damodaran, Aswath Study guide for Damodaran on valuation security analysis for investment and corporate finance New York: John Wiley, 1994. ISBN : 0471-10897-9

13.

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19. 20.

Dobbins, Richard Portfolio theory and investment management Oxford: Martin Robertson, 1983 Title : Instructor's resource guide with test bank and transparency masters to accompany Modern portfolio theory & investment... Author : Elton, Edwin J Author : Gruber, Martin J Edition : 5th ed, Place : New York, Publishr : John Wiley, Pub. Dt. : 1995, Collat. : 155(129)p.; 27cm Elton, Edwin J. Modern portfolio theory and investment analysis 4th ed Singapore: John Wiley, 1994 Elton, Edwin J Modern portfolio theory and investment analysis 3rd ed New York: John Wiley, 1987 Elton, Edwin J Modern portfolio theory and investment analysis 3rd ed New York: John Wiley, 1987 Elton, Edwin J Modern portfolio theory and investment analysis 5th ed Singapore: John Wiley, 1996 Elton, Edwin J Modern portfolio theory and investment analysis 3rd ed New York: John Wiley, 1987 Elton, Edwin J Modern portfolio theory and investment analysis 3rd ed New York: John Wiley, 1987 Elton, Edwin J Modern portfolio theory and investment analysis 3rd ed New York: John Wiley, 1987 Elton, Edwin J. Modern portfolio theory and investment analysis 3rd ed. - New York: John Wiley, 1987. ISBN : 0-471-85113-2 Encyclopaedia of investment management / edited by R S Bhatia New Delhi: Anmol, 2000. ISBN : 81-261-0455-4 Fabozzi, Frank J Asset/liability management: investment strategies, liquidity requirements and risk controls for banks and thrifts New Delhi: S Chand, 1995 Fabozzi, Frank J The Institutional investor focus on investment management Cambridge: Ballinger Pub, 1989 Fabozzi, Frank J Investment management Englewood Cliffs: Prentice Hall, 1995 Fabozzi, Frank J Investment management (pb) 2nd: Pearson Education Asia, 1998. ISBN : 0-13-010723-9 Fischer, Donald E Security analyis and portfolio management 3rd ed Englewood Cliffs: Prentice Hall, 1983 Fischer, Donald E Security analysis and portfolio management 6th ed New Delhi: Prentice Hall, 1995 Francis, Jack Clark Management of investments Student ed New Delhi: McGraw Hill, 1983 Francis, Jack Clark Management of investments 2nd ed New York: McGraw-Hill, 1988 Frederick, Amling Investments: an introduction to analysis and management 5th ed. New Delhi: Prentice Hall, 1984

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39. 40. 41. 42. 43. 44.

Froot, Kenneth A LDC debt: forgiveness, indexation, and investment incentives Cambridge: NBER, 1988 Goobey, Alastair Ross The Money moguls: the inside story of investment management Cambridge: Woodhead-Faulkner, 1987 Grinold, Richard C Active portfolio management: quantitative theory and applications New Delhi: S Chand, 1995. ISBN : 81-219 096 Haksar, Ajit N Political economic management of India, by India, for India: creation of wealth from public investment New Delhi: Vikas Pub, 1988 Haksar, Ajit N Political economic management of India, by India, for India: creation of wealth from public investment New Delhi: Vikas Pub, 1988 The Handbook of asset/liability management: state-of-the- art investment strategies, risk controls, and regulatory requirements / edited by Frank J Fabozzi and Atsuo KonishiRev ed Boston: Irwin/McGraw-Hill, 1996. ISBN : 155738-800-8 Hertz, David Practical risk analysis: an approach through case histories New York: John Wiley, 1984 Holoviak, Stephen J Managing human productivity: people are your best investment New York: Praeger, 1987 Hong, Han Kang Financial management Singapore: Butterworths, 1984 Huang, Stanley S C Investment analysis and management 2nd ed Boston: Allyn and Bacon, 1987 Kennedy, Charles R Political risk management: international lending and investing under environmental uncertainty New York: Quorum Book, 1987 Klein, Robert A Small cap stocks: investment and portfolio strategies for the institutional investor ~ Chicago: PROBUS, 1993 Krishnama Chary, P Investment management in public enterprises: with special reference to selected undertakings Jaipur: Printwell Pub., 1990 Lofthouse, Stephen Readings in investments Chichester: John Wiley, 1994 Longstreth, Bevis Modern investment management and the prudent man rule New York: Oxford University Press, 1986 Lumby, Stephen Investment appraisal and financing decisions 3rd ed London: Chapman and Hall, 1990 Maim, Levy Capital investment and financial decisions New Delhi: Prentice Hall, 1982 Markowitz, Harry M Mean-variance analysis in portfolio choice and capital markets Oxford: Basil Blackwell, 1987 Mittra, Sid Investment analysis and portfolio management New York: Harcourt B J, 1981 Mott, Graham Investment appraisal for managers: a guide to profit planning 2nd ed Hants: Gower, 1987 Pike, Richard Corporate finance and investment: decisions and strategies /

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Richard Pike and Bill Neale2nd ed. New Delhi: PHI, 1998. ISBN : 81-2031369-0 60. Pike, Richard Corporate finance and investment: decisions and strategies / Richard Pike and Bill Neale 3rd ed. London: Prentice Hall, 1999. ISBN : 013-081270-6 Reilly, Frank K Investment analysis and portfolio management 2nd ed Chicago: Dryden, 1985 Security analysis and portfolio management: book of readings. New Delhi: McGraw-Hill, 1996. ISBN : 0-07-46318 Senju, Shizuo Profitablility analysis for managerial and engineering decisions Tokyo: Asian Productivity Organization, 1980 Singh, Preeti Investment management: security analysis and portfolio management Bombay: Himalaya, 1986 Stevens, G T Economic analysis of capital investments for managers and engineers Reston: Reston Pub, 1983 Syrett, M Management development: making the investment count / Michel Syrett and Jean Lammiman London: Profile Books, 1999. ISBN : 1-86197-056-0 Taggart, R A. Quantitative analysis for investment management New Jersey: Prentice-Hall, 1996. ISBN : 0-13-319690-9 Trippi, Robert R Investment management: decision support and expert systems Boston: Boyd & Fraser Pub, 1990 Vince, Ralph The Mathematics of money management: risk analysis techniques for traders New York: John Wiley, 1992 Wright, M G Using discounted cash flow in investment appraisal 3rd ed London: McGraw-Hill, 1990

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11. INFORMATION TECHNOLOGY

1. Agent technology: foundations, applications, and markets / edited by Nicholas R Jennings and M J Wooldridge New York: Springer, 2000. ISBN : 3-54063591-2 Allen, Thomas J Information technology and the corporation of the 1990s: research studies New York: Oxford Univ. Press, 1994 Arnold, Erik Parallel convergence: national strategies in information technology London: Frances Pinter, 1986 Bandyopadhyay, S Information technology: key to progress: proceedings New Delhi: Tata McGraw-Hill, 1990 Bayles, Deborah L Extranets building the business to business web (with one CD) New Jersey: Prentice-Hall, 1998. ISBN : 0-13-650912-6 Beniger, James R The Control revolution: technological and economic origins of the information society Cambridge: Harvard University Press, 1986 Bennett, P A Multinational aspects of information technology Hants: Gower Pub, 1986 Bhaskar, K N Information technology management Oxford: Butterworth Heinemann, 1990 Boone, Mary E Leadership and the computer Rocklin: Prima, 1991. ISBN : 155958-32 Bowonder, B Information technology: state of the art Hyderabad: TIF AC, 1992 Bradley, Stephen P Globalization, technology and competition: the fusion of computers and telecommunications in the 1990s Boston: HBS, 1993 Bullinger, H J Information technology for organisational systems: concepts for increased competitiveness; proceedings Amsterdam: North-Holland, 1988 Carlyle, Dennis Careers in computers and new information technology 3rd ed London: Kogan Page, 1985 Carter, Roger The Information technology handbook London: Heinemann, 1987 Changing information concepts and technologies: a reader for the professional librarian. New York: Knowledge Industry, 1982 Cotterell, Arthur Advanced information technology in the new industrial society: the Kingston seminars Oxford: Oxford Univ. Press, 1988 Deeson, Eric Managing with information technology London: Kogan Page, 1987 Doswell, R Fraud and abuse of IT systems Manchester: NCC Pub, 1986 Evans, P Blown to bits: how the new economics of information transforms strategy / Philip Evans and Thomas S Wurster Boston: HBS, 1999. ISBN : 087584-877-X

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20.

Golden, James R Economics and national strategy in the information age: global networks, technology policy, and cooperative competition New Delhi: Macmillan India, 1994. ISBN : 03-33-93048-7 Harvard business review on the business value of IT. Boston: HBS, 1999. ISBN : 0-87584-912-1 Haynes, David Information sources in information technology London: Bowker-Saur, 1990 Helme, Mark Managing I/T for competitive advantage: case studies of organisations in Japan, USA and Europe Corby: BIM, 1991 ISBN : edited The Information infrastructure. Boston: HBS, 1991 Information technology and the computer network / edited by Kenneth G Beauchamp Berlin: Springer-Verlag, 1984 Information technology in multinational enterprises / edited by Edward Mozley Roche and Michael James Blaine Cheltenham: Edward Elgar, 2000. ISBN : 1 85898 979 5 Information technology research and development: critical trends and issues. New York: Pergamon Press, 1985 Information technology-led development: a report of APO basic research on information technology... Tokyo: APO, 1990 Inose, Hiroshi Information technology and civilization New York: W H Freeman and Co, 1984 Jarrett, Dennis Fast track: everything the highflying executive ought to know about information teachnology London: McGraw-Hill, 1988 Kanungo, Shivraj Making information technology work New Delhi: Sage, 1999. ISBN : 81-7036-796-4 Kent, Allen Information technology: critical choices for library decision makers New York: Marcel Dekker, 1982 Legge, Karen Case studies in information technology, people and organisations Manchester: NCC Blackwell, 1993 Liwei, Chen Information technology: advancement, productivity and international cooperation: proceedings v.1 Oxford: International Academic Pub., 1989 Liwei, Chen Information technology: advancement, productivity and international cooperation: proceedings v.2 Oxford: International Academic Pub., 1989 Love, Bruce Enterprise information technologies: designing the competitive company New York: Van Nostrand Reinhold, 1993 Madnick, Stuart E The Strategic use of information technology New York: Oxford Univ. Press, 1987 McHugh, Patricia Information technology in business: an RSA/NCC project developed as part of the microelectronic education programme London: McGraw-Hill, 1984 Mckenney, James L Waves of change: business evolution through information technology Boston: HBS, 1995

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27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. 38.

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40. 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57.

Moss-Jones, John Automating managers: the implications of information technology for managers London: Pinter Pub, 1990 New technologies: their impact on employment and working environment. Dublin: Tycooly International Pub., 1984 Peppard, Joe IT strategy for business London: Pitman Pub., 1993 Ravi, N The Hindu speaks on information technology Madras: Kasturi & Sons, 1993 Roche, Edward M Managing information technology in multinational corporations New York: Macmillan, 1992 Rolland, Colette Advanced information systems engineering: proceedings Berlin: Springer-Verlag, 1993 Scott, Michael S The Corporation of the 1990s: information technology and organizational transformation New York: Oxford University, 1991 Senn, James A Information technology in business: principles, practices, and opportunities Englewood Cliffs: Prentice Hall, 1995 Srinivasan, S Information technology and management: proceedings New Delhi: Allied Pub, 1992 Swaminathan, M S Information technology: a dialogue Madras: Macmillan, 1993 Timmerman, Frederick W Winning the information game: seven steps to market domination: Executive Excellence, 2000. ISBN : 1-890009-76-8 Traber, Michael The Myth of the information revolution: social and ethical implications of communication technology London : Sage Pub, 1986 Venture capital in information technology. Paris: OECD, 1985 Walton, Richard E Up and running: integrating information technology and the organizations Boston: HBS Press, 1989 Williams, Bernard C IT and accounting: the impact of information technology London: Chapman & Hall, 1991 Woodall, Jack Total quality in information systems and technology New Delhi: Vanity Books International, 1998. ISBN : 81-7514-029-1 Wriston, Walter B The Twilight of sovereignty: how the information revolution is transforming our world New York: Charles Scribner's Sons, 1992 Yngstrom, Louise Can information technology result in benevolent bureaucracis (1985: Namur, Belgium) Proceedings of the IFIP TC9/WG9.2 wor Amsterdam: North Holland, 1985 Zorkoczy, PI Oxford surveys in information technology v.A Oxford: Oxford Univ. Press, 1987 Zorkoczy, Peter Information technology : an introduction2nd ed. London: Pitman, 1985 Zorkoczy, Peter Information technology: an introduction 2nd ed London: Pitman, 1985

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12. LAW
1. 2. 3. 4. 5. 6. 7. 8. Ahuja, Girish Corporate tax planning & management / Girish Ahuja and Ravi Gupta: Bharat, 1999. ISBN : 81-7733-000-4 Alternative dispute resolution: what it is and how it works / edited by P C Rao and William Sheffield Delhi: Universal Law, 1997. ISBN : 81-7534-031-2 Avtar, Singh Law of partnership Lucknow: Eastern Book CO., 1984 Bakshi, P M Public interest litigation New Delhi: Ashoka Law House, 2000 Baxi, Upendra Mass disasters and multinational liability: the Bhopal case / Upendra Baxi and Thomas Paul New Delhi: Indian Law Institute, 1986 Blake, Susan A practical approach to legal advice & drafting 5th ed Delhi: Universal Law, 2000. ISBN : 81-7534-164-3 Chakravarti, K P Law of industrial employment and management of discipline Delhi: Pioneer pub, 1983 The Contempt of courts act, 1971 along with rules to regulate proceedings for contempt of the supreme court, 1975 with short notes. Delhi: Universal Law, 2000 Curzon, L B Equity and trusts London: Cavendish, 1993. ISBN:1-874241-62-7 Holland, James A Learning legal rules: a students guide to legal method and reasoning / James A Holland and Julian S Webb 2nd ed. Delhi: Universal Law, 1993. ISBN : 81-7534-013-4 Jones, Kelvin Law and economy: the legal regulation of corporate captial London: Academic Press, 1982 The limitation act, 1963 with short notes. Delhi: Universal Law, 2000 Mansell, Wade A Critical introduction to law / Wade Mansell, Belinda Meteyard and Alan Thomson London: Cavendish, 1995. ISBN : 1-85941-139-8 The representation of the people act, 1950 and the representation of the people act, 1951 ... Delhi: Universal Law, 2000 Rylance, Paul Legal writing and drafting: legal practice handbook Delhi: Universal Law Pub., 2000. ISBN : 81 7534 166 1 Saraf, B P Law of arbitration and conciliation / B P Saraf and S M Jhunjhunuwala 2nd ed Mumbai: Snow White, 2000. ISBN : 81-87398-35-3 Taxmann's statutory manual for chartered accountants, company secretaries, cost and works accountants, advocates. New Delhi: Taxmann, 2000. ISBN : 817496-202-6

9. 10.

11. 12. 13. 14. 15. 16. 17.

13. MARKETING MANAGEMENT

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. Assael, Henry Marketing management: strategy and action Boston: Kent Pub, 1985 Bagozzi, Richard P Principles of marketing management Chicago: Science Research Associates, 1986 Bagozzi, Richard P. Marketing management(pb) / Richard P. Bagozzi... et.al.: Pearson education asia, 1998. ISBN : 0-13-906470-2 Bellur, Venkatakrishna V Readings in marketing management Bombay: Himalaya Pub, 1987 Berman, Barry Readings in marketing management: a strategic perspective New York: John Wiley, 1984 Bernhardt, Kenneth L Cases in marketing management / Kenneth L Bernhardt and Thomas C Kinnear7th ed Chicago: Irwin, 1997. ISBN : 0-256-20464-0 Bernhardt, Kenneth L Cases in marketing management 4th ed Piano: Business Pub, 1988 Bhasin, M L Cases in marketing management New Delhi: Anmol, 1998 Bingham, Frank G Business marketing management Cincinnati: South-West College, 1995 Bingham, Frank G Business to business marketing management Homewood: Irwin, 1990 Blackwell, Roger D Cases in marketing management and strategy Chicago: Dryden Press, 1985 Bonoma, Thomas V Marketing management: text and cases Homewood: Irwin, 1990 Boyd, Harper W Marketing management: a strategic approach Homewood: Irwin, 1990 Boyd, Harper W Marketing management: a strategic approach with a global orientation / Harper W Boyd, Orville C Walker and Jean- Claude Larreche3rd ed Boston: Irwin/ McGraw-Hill, 1998. ISBN : 0-256-22632-9 Britt, Steuart Henderson Marketing management and administrative action 5th ed New York: McGraw Hill, 1983 Buell, Victor P Marketing management: a strategic planning approach New Delhi: McGraw Hill, 1985 Burns, Alvin C Readings and cases in marketing management Homewood: Irwin, 1987 Buzzell, Robert D Global marketing management: cases and readings 3rd ed Reading: Addison-Wesley, 1995 Buzzell, Robert D Multinational marketing management: cases and readings Reading: Addison-Wesley, 1988 Cases and simulations in marketing management / edited by M K Rampal, S L
54

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Gupta New Delhi: Gagotia, 1999. ISBN : 81-85989-41-9 21. 22. 23. Chatterjee, B K Marketing management: a finance emphasis Bombay: Jaico Pub, 1988 Chatterjee, B K Marketing management: concepts and strategies Calcutta: Academic Pub., 1993 Clemente, Mark N The Marketing glossary: key terms, concepts and applications in marketing management, advertising, sales promotion... New York: AMACOM, 1992 Cohen, William A The Practice of marketing management: analysis, planning, and implementation New York: Macmillan Pub, 1988 Cortada, James W TQM for sales and marketing management New York: McGraw Hill, 1993. ISBN : 0-07-02375 Cortada, James W TQM for sales and marketing management New York: McGraw Hill, 1993. ISBN : 0-07-02375 Cranfield School of Management Marketing management: a relationship marketing perspective London: Macmillan, 2000. ISBN : 0 333 77750 6 Cravens, David W Marketing management Homewood: Irwin, 1986 Dalrymple, Douglas J Basic marketing management / Douglas J Darymple and Leonard J Parsons 2nd ed New York: John Wiley, 2000. ISBN : 0-47135392-2 Dalrymple, Douglas J Cases in marketing management / Douglas J Dalrymple, Leonard J Parsons and Jean-Pierre Jeannet New York: John Wiley, 1992. ISBN : 0-471-54746-8 Dalrymple, Douglas J Marketing management: strategy and cases / Douglas J Dalrymple and Leonard J Parsons3rd ed. New York: John Wiley, 1983 Dalrymple, Douglas J Marketing management: strategy and cases4th ed New York: John Wiley, 1986 Davis, Kenneth R Marketing management 5th ed New York: John Wiley, 1985 Dayal, Raghubir Marketing management New Delhi: Mittal, 1996 Dolan, Robert J Strategic marketing management Boston: HBS Pub, 1991 Doust, Peter Marketing management - planning and control London: Financial training Pub, 1986 Doyle, Peter Marketing management and strategy 2nd ed. London: Prentice Hall, 1998. ISBN : 0-13-262239-4 Eckles, Robert W Business marketing management: marketing of business products and services Englewood Cliffs: Prentice Hall, 1990 Fish, George Marketing management technology as a social process New York: Praeger, 1986 FitzRoy, Peter T Analytical methods for marketing management Tokyo: McGraw-Hill, 1976

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30.

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41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56.

Guiltinan, Joseph P Marketing management: strategies and programs New Delhi: McGraw Hill, 1983 Guiltinan, Joseph P Marketing management: strategies and programs 5th ed New York: McGraw-Hill, 1994 Gumpert, David E Basic concepts in marketing management Boston: HBS, 1975 Gupta, C B Marketing management New Delhi: Sultan Chand, 1996 Haas, Robert W Industrial marketing management 2nd ed Boston: Kent Pub, 1982 Hinkle, Charles L Cases in marketing management: issues for the 1990s 2nd ed Englewood Cliffs: Prentice Hall, 1992 Hughes, G David Marketing management: a planning approach Reading: Addison-Wesley, 1980 Hutt, Michael D Industrial marketing management Chicago: Dryden, 1981 Jain, P K Marketing management of co-operative sector in India Delhi: Kanishka Pub, 1992 Jain, Subhash C International marketing management 2nd ed Boston: Kent Pub, 1987 Jain, Subhash C International marketing management5th ed Cincinnati: South Western College, 1996 Jain, Vijay K Marketing management for small units Dehra Dun: Management Pub, 1988 Janavaras, Basil John The Global marketing management system Reading: Addison Wesley, 1998. ISBN : 0-201-33882-3 Jha, S M Marketing management in Indian perspective Bombay: Himalaya Pub, 1988 Kapur, S K Marketing management: theory, process, and practice: in the Indian context New Delhi: SK, 1997. ISBN : 81-85701-0 Kasper, Hans Services marketing management: an international perspective / Hans Kasper, Piet van Helsdingen and Wouter de Vries Chichester: JW, 1999. ISBN : 0-471-98490-6 Kaufman, P J Legal restriction on marketing management Boston: HBS. ISBN : 9-588-009 Kaynak, Erdener International marketing management New York: Praeger, 1984 Keegan, Warren J Global marketing management 4th ed Englewood Cliffs: Prentice Hall, 1989 Keegan, Warren J Global marketing management 5 th ed New Delhi: Prentice Hall, 1995 Keegan, Warren J Multinational marketing management2nd ed. New Delhi: Prentice-Hall, 1982

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62. 63. 64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77. 78. 79. 80. 81. 82. 83.

Kerin, Roger A Perspectives on strategic marketing management / Roger A Kerin and Robert A Peterson2nd ed. Boston: Allyn and Bacon, 1983 Khurana, Rakesh Strategic marketing management: concepts & case; an Indian context Delhi: Global Business, 1995 Kotabe, Masaaki Global marketing management / Masaaki Kotabe and Kristiaan Helsen New York: John Wiley, 1999. ISBN : 0-471-59288-9 Kotler, Philip Marketing management: an Asian perspective Singapore: Prentice Hall, 1996 Kotler, Philip Marketing management: analysis planning and control 5th ed New Delhi: Prentice Hall, 1985 Kotler, Philip Marketing management: analysis planning implementation and control 7th ed New Delhi: Prentice-Hall, 1991 Kotler, Philip Marketing management: analysis, planning and control 5th ed New Delhi: Prentice-Hall, 1984 Laric, Michael V Marketing management: analysis using spreadsheets Englewood Cliffs: Prentice-Hall, 1988 Lazer, William Marketing management: a systems perspective New York: John Wiley, 1971 Lazer, William Marketing management: foundations and practices Boston: Houghton Mifflin Co., 1983 Lilien, Gary L Marketing management and strategy: marketing engineering applications Reading: Addison-Wesley, 1999. ISBN : 0-321-04640-4 Lilien, Gary L Marketing management: analytic exercises for spreadsheets Massachusetts: boyd & fraser, 1993 Luck, David J Marketing strategy and plans: systematic marketing management / David J Luck and O C Ferrell New Delhi: PHI, 1982 Mamoria, C B Marketing management Allahabad: Kitab Mahal, 1984 Marcus, Burton H Modern marketing management Rev.ed New York: Random House, 1980 Marketing management handbook New Delhi: Global Books & Subscription Services, 1998 Marketing management: analysis, planning, implementation and control/ Kotler, Philip. 9th ed. PHI, 1997. Mason, J Barry Marketing management New York: Macmillan, 1993 Mc Donald, William J Cases in strategic marketing management: an integrated approach New Jersey: Prentice Hall, 1998. ISBN : 0-02-379424-0 Mishra, M. N. Life Insurance Corporation of India: v.l; marketing management Jaipur: RBSA Pub, 1991 Moore, Arthur B Marketing management in construction: a guide for contractors London: Butterworths, 1984 Mountinho, Luiz Quantitative analysis in marketing management Chichester:

John Wiley, 1998. ISBN : 0-471-96430-1 84. 85. Moutinho, Luiz Cases in marketing management 2nd ed Wokingham: Addison-Wesley, 1995. ISBN : 0-201-6274 Myers, John G Marketing research and knowledge development: an assessment for marketing management /John G Myers, William F Massy and Stephen A Greser New Jersey: Prentice-Hall, 1980 Nair, K Chandrasekharan Modern marketing management Bombay: Himalaya Pub, 1992 Neidell, Lester A Strategic marketing management: an integrated approach Tulsa: PennWell Books, 1983 Norgan, Susan Marketing management: a European Wokingham:Addison-Wesley, 1994. ISBN : 0-201-5444 perspective

86. 87. 88. 89. 90. 91. 92. 93. 94. 95. 96.

Park, C Whan Marketing management Chicago: Dryden Press, 1987 Peter, J Paul Marketing management: knowledge and skills: text, analysis, cases, plans Piano: Business Pub, 1986 Philip, Kotler Marketing management and strategy: a reader Englewood: Prentice Hall, 1984 Quelch, John Cases in marketing management and strategy /John Quelch... et. al: Pearson education asia, 1997. ISBN : 0-13-577057-2 Quelch, John A Cases in european marketing management Burr Ridge: IRWIN, 1994 Quelch, John A Cases in marketing management and strategy: an Asia-Pacific perspective Singapore: Prentice Hall, 1996 Quelch, John A Global marketing management 4th London: AddisonWesley, 1999. ISBN : 0-201-35062-9 Quelch, John J Marketing management: text and cases /John A Quelch, R JDolan and Thomas J Kosnick Boston: Irwin/ Mc Graw-Hill, 1999. ISBN : 0-25610955-9 Rajagopal Marketing management: Vikas, 2000 Ramaswamy, V S Marketing management: planning, implementation and control: the Indian context Delhi: Macmillan, 1990 Rexroad, Robert A High technology marketing management New York: John Wiley, 1983 Roberts, Mary Lou Direct marketing management / Mary Lou Roberts and Paul D Berger 2nd ed New Jersey: Prentice-Hall, 1999. ISBN : 0-13-084084-x Rogers, Len Handbook of sales and marketing management London: Kogan Page, 1987 Samli, A Coskun Social responsibility: a proactive and profitable marketing management strategy: Quorum Books, 1992 Sarkar, Manoj Kumar Marketing management New Delhi: Crest, 2000. ISBN : 81 242 0214 1

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58

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Sethi, S Prakash Marketing management California: Goodyear Pub, 1973 Shaw, Sleven J Marketing management strategy: cases and problems -- Bombay: D B Taraporevala, 1980 Sherlekar, S A Marketing management: integrated managerial approach under current market driven and competitive global marketing 6th ed Mumbai: Himalaya, 1999 Sheth, Jagdish N Marketing management: a comprehensive reader Cincinnati: Southwestern Pub, 1986 Title : Instructor's resource manual and video guide accompany Marketing management Sub-Title : Analysis, planning, implementation, and control Author : Shook, Dale [ et al] Edition : 9th ed. Place : New Jersey Publishr : Prentice Hall Pub. Dt. : 1997 Collar. : xxvii, 508p; 28cm ISBN : 0-13-243528-4 Title : Instructor's resource manual and video guide to accompany marketing management/Philip Kotler Sub-Title : analysis, planning, implementation and control Author : Shook, Dale [et al] Edition : 9th ed. Place : New Jersey Publishr : Prentice Hall Pub. Dt. : 1997 Collat. : xxvii, 508p; 27cm ISBN : 0-13-243528-4 Sissors, Jack Z Problems in marketing management New Jersey: PrenticeHall, 1984 Srivastava, P K Marketing management in a developing economy New Delhi: Sterling Pub, 1991 Tootelian, Dennis H Cases and classics in marketing management San Diego: Harcourt Brace Jovanovich, 1986 Toyne, Brian Global marketing management: a strategic perspective Boston: Allyn and Bacon, 1989 Tull, Donald S Marketing management New York: Macmillan Pub., 1990 Varshney, R L International marketing management: an Indian perspective 10th ed New Delhi: Sultan Chand, 1996 Walters, David Retail marketing management London: Macmaillan, 1987 Weilbacher, William M Marketing management cases: planning and executing marketing strategy New York: Macmillan Pub, 1986 Wilson, Richard M S Strategic marketing management: implementation and control Oxford: Butterworth Heinemann, 1992 planning,

107. 108.

109.

110. 111. 112. 113. 114. 115. 116. 117. 118. 119. 120. 121.

Wragg, David Public relations for sales and marketing management London: Kogan Page, 1987

14. MARKETING RESEARCH

1. 2. 3. 4. 5. Aaker, David A Marketing research 5th ed New York: John Wiley, 1995 Aaker, David A Marketing research 2nd ed New York: John Wiley, 1983 Aaker, David A Marketing research /David A Aaker, V Kumar and George S Day 6th ed New York: Wiley, 1998. ISBN : 9971-51-262-9 Aggarwala, Dharma Vira Marketing research: an over-all view Chandigarh: AIDP, 1979 Agrawal, Sangeeta Marketing research: how to strategically use and implement the latest research techniques for successful marketing Delhi: Global Business Press, 1994 Bagozzi, Richard P Advanced Methods of marketing research Massachusetts: Basil Blackwell, 1994 Bagozzi, Richard P Principles of marketing research Massachusetts: Blackwell, 1994 Baines Introduction to marketing research: Wiley, 2001. ISBN : 0-471497703 Barker, Raymond F Marketing research: text with cases Reston: Reston Pub., 1983 Beri, G C Marketing research 2nd ed New Delhi: Tata McGraw-Hill, 1993 Beri, G C Marketing research: text and cases New Delhi: Tata McGraw-Hill, 1989 Blankenship, A B Marketing research management Bombay: Taraporevala, 1971 Blankenship, A B State of the art marketing research Chicago: AMA, 1993 Blankenship, A B State of the art: marketing research /A B Blankenship, George Edward Breen and Alan Dutka 2nd ed Illinois: NTC Business Books, 1998. ISBN : 0-8442-3443-5 Boyd, Harper W Marketing research: texts and cases 4th ed Illinois: Richard D Irwin, 1977 Brown, F E Marketing research: a structure for decision making Reading: Addison-Wesley, 1980 Burns, Alvin C Marketing research Englewood Cliffs: Prentice Hall, 1995 Burns, Alvin C. Marketing research 2nd: Prentice Hall, 1998 Chisnall, Peter M Marketing research: analysis and measurement 2nd ed New Delhi: McGraw-Hill, 1981 Chunawalla, S A Marketing research: overview Bombay: Himalaya Pub., 1987 Churchill, Gilbert A Basic marketing research Chicago: Dryden Press, 1988 Churchill, Gilbert A Marketing research: methodological foundations 7th ed Fort Worth: Dryden, 1999. ISBN : 0-03-023816-1

6. 7. 8. 9. 10. 11. 12. 13. 14.

15. 16. 17. 18. 19. 20. 21. 22.

60

23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. 38.

Churchill, Gilbert A Marketing research: methodological foundations New York : The Dryden Press, 1983 Churchill, Gilbert A Marketing research: methodological foundations 5th ed Fort Worth: The Dryden Press, 1991 Craig, C Samuel International marketing research / C Samuel Craig and Susan P Douglas 2nd ed Chichester: John Wiley, 1999. ISBN : 0-471-98322-5 Crimp, Margaret The Marketing research process 3rd ed New York: Prentice-Hall, 1990 Crouch, Sunny Marketing research for managers London: Pan Books, 1984 De Bruicker, F Stewart Cases in marketing research New Delhi: Prentice Hall, 1983 Dholakia, Ruby Roy Note on measurement in marketing research Ahmedabad: IIMA, 1981 Dillon, William R Marketing research in a marketing environment 3rd ed Burr Ridge: Irwin, 1994 Douglas, Susan P International marketing research Englewood Cliffs: Prentice Hall, 1983 Fareena Sultan Zenith: marketing research for high definition television(HDTV) Boston: HBS, 1990. ISBN : 9-591-025 Farris, Paul L Future frontiers in agricultural marketing research Iowa: Iowa State U.P., 1983 Ferber, Robert Handbook of marketing research New York: McGraw Hill, 1974 Goel, B S Marketing research Meerut: Pragati Prakashan, 1986 Gorton, Keith Low-cost marketing research: a guide for small businesses Chichester: John wiley, 1983 Hague, Paul Marketing research in practice: a practitioner's guide to effective applications and key strategies London: Kogan Page, 1992 Hair, Joseph F Marketing research: a practical approach for the new millennium /Joseph F Hair, Robert P Bush and David J Ortinau Boston: McGraw-Hill, 2000. ISBN : 0-07-116476-6 Hardy, Hugh S The Politz papers: science and truth in marketing research Chicago: A M A, 1990 Harris, E Edward Marketing research 2nd ed New York: McGraw Hill, 1978 Hartley, Robert F Essentials of marketing research Tulsa: Penn Well Books, 1983 Holbert, Neil Bruce Practical marketing research: an integrated global perspective New York: Prentice Hall, 1993 Introduction to marketing research for decision making.: IIMA Issues in purchasing of marketing research services or information.: IIMA, 2000.

39. 40. 41. 42. 43. 44.

ISBN : MAR 124 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59. Jain, Abhinandan K Note on marketing research designs Ahmedabad: IIMA, 1980 Jain, Abhinandan K Note on sampling in marketing research Ahmedabad: IIMA, 1980 Jain, Abhinandan K Note on scaling in marketing research Ahmedabad: IIMA, 1981 Jain, Arun K Marketing research: applications and problems Chichester: John Wiley, 1983 Kinnear, T. C. Marketing research: an applied approach / T. C. Kinnear and J.R. Taylor 2nd ed New Delhi: TMH, 1983 Kinnear, Thomas C Marketing research: an applied approach 5th ed New York : McGraw-Hill, 1996 Kress, George Marketing research Virginia: Reston Pub., 1979 Kumar, V Essentials of marketing research / V Kumar, David A Aakerand George S Day New York: John Wiley, 1999. ISBN : 0-471-17068-2 Lee, Donald D Industrial marketing research: techniques and practices 2nd ed New York: Van Nostrand, 1984 Lehmann, Donlad R Marketing research / Donald R Lehmann, Sunil Gupta and Joel H Stechel Reading: Addison-wesley, 1998. ISBN : 0-321-01416-2 Lilien, Gary L Marketing research: marketing engineering applications: Addison-Wesley, 1999. ISBN : 0-321-04646-3 Majumdar, Ramanuj Marketing research: text, applications and case studies New Delhi: Wiley Eastern, 1991 Malhotra, Naresh K Marketing research: an applied orientation Englewood Cliffs: Prentice Hall, 1993 Marketing research in India.: IIMA, 2000. ISBN : MAR 142 Marketing research that pays off: case histories of marketing research leading to success in the marketplace / edited by Larry Percy New York: Haworth, 1997. ISBN : 0-7890-0197-7 Marketing research the right way Boston: HBS, 1991 Mascarenhas, Oswald A J New product development: its marketing research and management Calcutta: Oxford & IBH Pub, 1987 McDaniel, Carl Contemporary marketing research / Carl McDaniel & Roger Gates 4th ed New York: South-Western Pub., 1999. ISBN : 0-324-00603-9 McDaniel, Carl Contemporary marketing research 2nd ed Minneapolis: West Pub., 1993 McGown, K L Marketing research: text and cases Cambridge: Winthrop Pub., 1979 Moutinho, Luiz Applied marketing research / Luiz Mountinho and Martin Evans Harlow: Addison-Wesley, 1992. ISBN : 0 201 56504 8

60. 61. 62. 63. 64. 65.

62

66.

Myers, John G Marketing research and knowledge development: an assessment for marketing management / John G Myers, William F Massy and Stephen A Greser New Jersey: Prentice-Hall, 1980 Parasuraman, A Marketing research 2nd ed Reading: Addison-Wesley Pub, 1991 Patil, S G Modern marketing research 3rd ed Bombay: Himalaya, 1983 Peterson, Robert A Marketing research 2nd ed Piano: Business Pub, 1988 Pope, Jeffrey L Practical marketing research updated ed New York: AMACOM, 1993 Proctor, Tony Essentials of marketing research London: Pitman, 1997. ISBN : 0-273-62531-4 Rawnsley, Alan Manual of industrial marketing research Chichester: John Wiley, 1978 Schellinck, D A Marketing research: a computer-assisted approach New York: The Dry den Press, 1987 Schwartz, David J Essentials of marketing research Tulsa: PennWell Books, 1981 Sharma, D D Marketing research: principles, applications & cases New Delhi: Sultan Chand, 1997 Sharma, R D Designing and managing marketing research New Delhi: Deep & Deep Pub, 1991 Soares, Eric J Cost-effective marketing research: a guide for marketing managers New York: Quorum Books, 1988 Sudman, Seymour Marketing research: a problem solving approach / Seymour Sudman and Edward Blair Boston: McGraw-Hill, 1998. ISBN : 0-07-115862-6 Tull, Donald S Marketing research: measurement & method; a text with cases 5th ed New York: Macmillan Pub, 1990 Tull, Donald S Marketing research: measurement and method 3rd ed New York: Macmillan, 1984 Van Minden, Jack J R Dictionary of marketing research Chicago: St James Press, 1987 Vora, M N Note on problem definition in marketing research Ahmedabad: IIMA, 1979 Weiers, Ronald M Marketing research New Jersey: Prentice-Hall, 1984 Wentz, Walter B Marketing research: management, method and cases 2nd ed - New York: Harper & Row, 1979 Zikmund, William G Cases in marketing research / William G Zikmund, W J Lundstrom and Donald Sciglimpaglia Chicago: Dryden Press, 1982 Zikmund, William G Exploring marketing research 2nd ed Chicago: Dryden Press, 1986

67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77. 78. 79. 80. 81. 82. 83. 84. 85. 86.

15. MANAGEMENT INFORMATION SYSTEMS

1. 2. 3. Acharyya, S C Techniques on operation research and computer based management information system Calcutta: The World Press, 1986 Ahituv, Niv Principles of information systems for management 2nd ed Dubugue: Wm.C.Brown Pub, 1986 Anderson, Roy Management, information systems and computers: an introduction a. Hampshire: Macmillan, 1986 4. 5. 6. 7. 8. 9. Archie, Donald Management information and systems 2nd ed Oxford: Pergamon Press, 1979 Banerjee, Utpal K Management information system: a framework New Delhi: Vikas Pub, 1988 Bentley, Trevor J Management information systems and data processing 2nd ed London: Holt, Rinchart and Winston, 1986 Blokdijk, Andre Planning and design of information systems London: Academic Press, 1987 Boddy, David The New management challenge: information systems for improved performance London: Croom Helm, 1988 Bohl, Don Lee The AMA report on end-user and departmental computing: an AMA research report with the cooperation of the microcomputer New York: AMA, 1988. ISBN : edited Braithwaite, Timothy Information service excellence through TQM: building partnerships for business process reengineering and continuous New Delhi: TMH, 1996 Burch, John G Information systems: theory and practice New York: John Wiley, 1983 Chacko, George K Management information systems New York: Petrocelli, 1979 Chang, Shi-Kuo Management and office information systems New York: Plenum Press, 1984 Clare, Chris Business information systems London: Paradigm, 1987 Dickson, Gary W The Management of information systems New York: McGraw Hill, 1985 Dickson, Gary W Management of information systems casebook New York: McGraw-Hill, 1985 Dinerstein, Nelson T Winning the information systems game London: Kogan Page, 1985 Earl, Michael J Management strategies for information technology New York: Prentice Hall, 1989 Edwards, Chris Developing business systems applications: a managerial
64

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11. 12. 13. 14. 15. 16. 17. 18. 19.

approach New Jersey: Prentice-Hall, 1987 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. 38. 39. 40. Ein-Dor, Phillip Information systems management: analytical tools and techniques New York: Elsevier, 1985 Emery, James C Management information systems: the critical strategic resource New York: Oxford Univ. Press, 1987 Enger, Norman L Management standards for developing information systems New York: AMACOM, 1976 Federico, Pat-Anthony Management information systems and organizational behavior 2nd ed New York: Praeger, 1985 Gallagher, John P Knowledge systems for business: integrating expert systems & MIS Englewood Cliffs: Prentice Hall, 1988 Gallo, Thomas E Strategic information management planning Englewood Cliffs: Prentice-Hall, 1988 Garland, John L How to develop business information systems for end users New York: John Wiley, 1986 Gerstein, Marc S The Technology connection: strategy and change in the information age Reading: Addison Wesley, 1987 Gessner, Robert A Manufacturing information systems: implementation planning New York: John Wilay, 1984 Gupta, R C Management information system: a self instruction manual - Delhi: CBS Hicks, James O Management information systems: a user perspective 2nd ed St Paul: West Pub, 1987 Hodge, Bartow Business systems analysis New Delhi: Prentice-Hall, 1986 Jarett, Irwin M Computer graphics and reporting financial data New York : John Wiley, 1983 Kalseth, Karl Information management for business: proceedings The Hague: FID, 1993 Keller, Thomas Administrative information systems: people and technology Boston: Kent Pub, 1987 Kleijnen, Jack P C Computers and profits: qualifying financial benefits of information Reading: Addison-Wesley, 1980 Koory, Jerry L Management information systems: planning and decision making Cincinnati: South-Western Pub, 1987 Kumar, Harish Management information system: a conceptual and empirical approach New Delhi: Ashish Pub, 1989 Leonard-Barton, Dorothy Wellsprings of knowledge: building and sustaining the sources of innovation Boston: Harvard Business School, 1995 Ligon, Helen H Successful management information systems rev ed Michigan: UMI Research Press, 1986 Long, Larry Management information systems Englewood Cliffs: Prentice

Hall, 1989 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59. 60. Long, Larry An MIS case study, Zimco Enterprises Englewood Cliffs: Prentice Hall, 1988 Long, Larry E Design and strategy for corporate information services: MIS longrange planning Englewood Cliffs: Prentice "Hall, 1982 Lucas, Henry C Information systems concepts for management 3rd ed New York: McGraw Hill, 1986 Lundeberg, Mats Information systems development: a systematic approach New Delhi: Prentice Hall, 1981 Madnick, Stuart E The Strategic use of information technology New York: Oxford Univ. Press, 1987 McFarlan, F Warren The Information systems research challenge: proceedings Boston: Harvard Business School Press, 1985 McLeod, Raymond Case book: management information systems 3rd ed Chicago: Science Research Associates, 1987 McLeod, Raymond Management information systems 2nd ed Chicago: Science Research Associates, 1983 Meadow, Charles T Telecommunications for management New Delhi: McGraw-Hill, 1985 Mittra, Sitansu S Decision support systems: tools and techniques New York : John Wiley, 1986 Murdick, Robert G Information systems for modern management 3rd ed New Delhi: Prentice Hall, 1985 Murdick, Robert G Information systems for modern management 3rd ed New Delhi: Prentice Hall, 1985 Murdick, Robert G Information systems for modern management - 3rd ed New Delhi: Prentice Hall, 1985 Murdick, Robert G Information systems for modern management 3rd ed New Delhi: Prentice Hall, 1985 Murray, John P Managing information systems as a corporate resource Homewood: Dow Jones-Irwin, 1984 Nielsen, Jacob Multimedia and hypertext: the internet and beyond Boston: AP Professional, 1995. ISBN : 0-12-51840 O'Leary, T J Computers and information systems 2nd ed Redwood City: The Benjamin/ Cummings Pub, 1989 Olle, T W Information systems design methodologies: improving the practice; proceedings Amsterdam: North Holland, 1986 Philippakis, Andreas S Information systems through cobol 2nd ed Singapore: McGraw Hill, 1986 Pirow, Peter C Information systems in practice and theory: proceedings Amsterdam: Elsevier, 1988

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61. 62. 63. 64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77. 78. 79. 80. 81.

Punset, Eduardo Information resources and corporate growth London: Pinter Pub, 1989 Rabin, Jack Handbook of information resource management New York: Marcel Dekker, 1988 Radford, K J Information systems for strategic decisions Reston: Reston Pub, 1978 Rolph, Paul How to choose and use an executive information system New Delhi: Viva Books, 1992 Senn, James A Information systems in management Belmont: Wadsworth, 1987 Somogyi, Elizabeth K Towards strategic information systems Kent: Abacus Press, 1987 Thierauf, Robert J Effective management information systems: accent on current practices London: Charles E Merrill, 1984 Thierauf, Robert J Effective management information systems: accent on current practices London: Charles E Merrill, 1984 Thierauf, Robert J Effective management information systems: accent on current practices London: Charles E Merrill, 1984 Thierauf, Robert J Effective management information systems: accent on current practices London: Charles E Merrill, 1984 Thierauf, Robert J A Manager's complete guide to effective information systems: a questionnaire approach New York: The Free Press, 1983 Tom, Paul L Computer information systems: a managerial approach Glenview: Scott, Foresman, 1989 Tozer, Edwin E Planning for effective business information systems Oxford: Pergamon, 1988 Training for information resources management: section A: tutorial on information resources management The Hague: FID, 1994 Tricker, R I Effective information management: developing information systems strategies New York: Van Nostrand Reinhold, 1982 U S, Kumar Information systems for modern management New Delhi: S K T Pub Van Sehaik, Edward A A Management system for the information business: organizational analysis New Delhi: Prentice-Hall, 1985 Vaughan, Tay Multimedia: making it work 3rd ed New Delhi: TMH, 1996 Vithal, M Panduranga Information systems and effective management control: a study of selected companies in India New Delhi: Oxford & IBH Pub, 1988 Walsh, Myles E Realizing the potential of computer-based information systems New York: Macmillan, 1984 Watson, Hugh J Information systems for management: a book of readings 3rd ed Piano: Business Pub, 1987

82. 83. 84.

Wilkinson, Joseph W Information systems for accounting and management: concepts, applications and technology Englewood Cliffs: Prentice Hall, 1987 Yewdall, G A Management information: its computation and communication London: Pan Books, 1969 Zwass, Vladimir Management information systems Dubuque: Wm. C Brown Pub, 1992

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16. MATERIALS MANAGEMENT

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. Allegri, Theodore H Materials handling: principles and practice New York: Van Nostrand Reinhold, 1984 Ammer, Dean S Purchasing and materials management for health-care institutions 2nd rev.ed Lexington: Lexington Books, 1983 Ammer, Deans Materials management and purchasing 4th ed. Homewood: Richard D. Irwin, 1982 Ammer, S Materials management and purchasing Bombay: D B Taraporevala, 1980 Ammer, S Materials management and purchasing 4th ed Bombay: D B Taraporevala, 1980 Ammer, S Materials management and purchasing Bombay: D B Taraporevala, 1980 Anthony, Sterling How packaging can improve manufacturing operations New York: American Management Association, 1983 Avery, Christine The Quality Management sourcebook: an international guide to materials and resources London: Routledge, 1997. ISBN : 0-415-1083 Bailey, Peter Materials management handbook Hants: Gower Pub, 1984 Ballon, Ronald H Basic business logistics: transportation materials management physical distribution 2nd ed Englewood Cliffs: Prentice-Hall, 1987 Ballon, Ronald H Basic business logistics: transportation materials management physical distribution 2nd ed Englewood Cliffs: Prentice-Hall, 1987 Ballou, Ronald H Basic business logistics: transportation materials management physical distribution 2nd ed Englewood Cliffs: Prentice-Hall, 1987 Ballou, Ronald H Basic business logistics: transportation, materials management, physical distribution Englewood Cliffs: Prentice-Hall, 1978 Ballou, Ronald H Business logistics management Englewood Cliffs: PrenticeHall, 1973 Ballou, Ronald H Business logistics management: planning and control2nd ed New Delhi: Prentice Hall, 1985 Bhote, Keki R Supply management: how to make U.S. suppliers competitive New York: AMA, 1987 Bowersox, Donald J Logistical management: a systems integration of physical distribution management and materials management 2nd ed - New York: Macmillan, 1978 Bowersox, Donald J Logistical management: the integrated supply chain process New York: McGraw-Hill, 1996. ISBN : 0-07-11407 Clement, Jerry Manufacturing data structures: building foundations for excellence with bills of materials and process information Essex Junction: Oliver Wight Pub., 1992

18. 19.

20. 21. 22.

Compton, H K Supplies and materials management 3rd ed Plymouth: Macdonald and Evans, 1985 Datta, A K Materials management and inventroy control: principles and practice Bombay: Jaico Pub, 1988 DeGarmo, E P Materials and processes in manufacturing / E Paul DeGarmo, J T Black and Ronald A Kohser 8th ed New Delhi: PHI, 1997. ISBN : 81-2031243-0 Dhaka, B P Materials handling: a movement management approach New Delhi: National Productivity Council, 1985 Dhaka, B P Materials movement management New Delhi: National Productivity Council, 1990 Dobler, Donald W Purchasing and materials management: text and cases 4th ed New Delhi: Tata McGra"Hill, 1984 Dobler, Donald W Purchasing and materials management: text and cases New Delhi: Tata McGraw-Hill, 1989 Dobler, Donald W Purchasing and supply management: text and cases 6th ed New Delhi: Tata McGraw-Hill, 1996 Dobler, Donald W Purchasing and materials management: text and cases reprint 4th ed New Delhi: Tata McGraw-Hill, 1985 Eastman, Robert M Materials handling New York: Marcel Dekker, 1987 England, Willur B Purchasing and materials management / Willur B England and Michiel R Leendess 6th ed Homewood: Richard D Irwin, 1975 Farmer, David Effective pipeline management: how to manage integrated logistics Hants: Gower, 1991 Fernandez-Ranada, Miguel 3C: a proven alternative to MRPII for optimizing supply chain performance / Miguel Fernandez-Ranada, F Xavier Gurrola-Gal, Enrique Lope New York: St. Lucie, 2000. ISBN : 1 57444 271 6 Firth, Don Distribution management handbook New Delhi: McGraw-Hill, 1980 Gopalakrishnan, P Handbook of materials management New Delhi: PrenticeHall, 1997. ISBN : 81-203-070 Government policy for the management of public enterprises: v.2 construction management & production and materials... New Delhi: Bureau of Public. Enterprises, 1985 Guidelines for materials management in public enterprises- Delhi: Controller of Pub, 1981 Handbook of materials handling. Chichester: Ellis Horwood, 1985 Hyman, Stanley Supplies management for health services London: Croom Helm, 1979 Lambert, Douglas M Fundamentals of logistics management / D M Lambert, J R Stock and L M Ellram Boston: McGraw-Hill, 1998. ISBN : 0-07-115752-2

23. 24. 25. 26. 27. 28. 29. 30. 31. 32.

33. 34. 35.

36. 37. 38. 39.

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40. 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51.

Lewis, Jordan D The Connected corporation: how leading companies win through customer-supplier alliances New York: The Free Press, 1995 Management of weapons, equipment and operational logistics. Secunderabad: CDM, 1993 Manufacturing management Logistics materials inventory. Boston: BHS Press, 1984 Mital, A A guide to manual materials handling London: Taylor & Francis, 1997. ISBN : 0-7484-072 Mohindra, S Materials management and the challenge of productivity New Delhi: Allied Pub, 1991 Nagaraji, J Materials buyer's guide and handbook Secundrabad: IIMM/ADP, 1989 Orlicky, Joseph Materials requirements planning: the new way of life in production and inventory management New York: McGraw Hill, 1975 Paulden, Sydney How to deliver on time England: Grower, 1977 Perlman, Kalmani Handbook of purchasing and materials management: an indepth hands on reference New Delhi: NEO, 1994 Philip B, Sochary Logistics decisions: text and cases Chicago: The Dryden Press, 1984 Poirier, Charles Advanced supply chain management: how to build a sustained competitive advantage San Francisco: Berret - Koehler, 1999 Pooler, Victor H Purchasing and supply management: creating the vision / Victor H. Pooler and David Pooler New York: Chapman & Hall, 1997. ISBN : 0-41210601-9 Prabhu, Vas Materials management London: McGraw-Hill, 1986 Prabhu, Vas Materials management - London: McGraw-Hill, 1986 Prabhu, Vas Materials management London: McGraw-Hill, 1986 Prabhu, Vas Materials management London: McGraw Hill, 1986 The Purchasing and supply yearbook / edited by John A Woods New York: MGH, 2000. ISBN : 0-07-135860-9 The Purchasing handbook: a guide for the purchasing and supply professional / edited by Joseph L Cavinato and Ralph G Kauffman 6th ed. New York: MGH, 2000. ISBN : 0-07-134526-4 Ravichandran, N Micro-computers in materials management New Delhi: Wiley Eastern, 1991 Raymond R, Collon Industrial purchasing and effective materials management Reston: Reston Pub, 1985 Reuse and recycling - reverse logistics opportunities. Oak Brook: Council of Logistics Management, 1993 Riggs, David A The Executive's guide to supply management strategies: building supply chain thinking in to all business processes / David A Riggs and Sharon L

52. 53. 54. 55. 56. 57.

58. 59. 60. 61.

Robbins New York : AMACOM, 1998. ISBN : 0-8144-0385-9 62. 63. 64. 65. 66. 67. 68. 69. 70. 71. 72. 73. Shah, N M An Integrated concept of materials management New Delhi: Tata McGraw-Hill, 1988 Shapiro, Roy D Logistics strategy: cases and concepts St. Paul: West Pub, 1985 Spare parts management: seminar proceedings. New Delhi: National Productivity Council, 1980 Sterling, Jay U A Methodology for assessing logistics operating systems Bradford: MCB University Press, 1985 Stimson, Nancy Materials New Delhi: Crest, 1998. ISBN : 81-242-0131-5 Swami, Hari R Materials management in public undertakings New Delhi: Ashish Pub, 1987 Tersine, Richard J Modern materials management New York: North-Holland, 1984 Tersine, Richard J Modern materials management New York: North-Holland, 1984 Tersine, Richard J Modern materials management New York: North Holland, 1977 Tersine, Richard J Principles of inventory and materials management 2nd edNew York: North Holland, 1982 Tersine, Richard J Principles of inventory and materials management 3rd edNew York: North-Holland, 1988 Tersine, Richard J Principles of inventory and materials management 3rd edNew York: North-Holland, 1988

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Ukalkar, Sanjay Strategic procurement management for competitive advantage New Delhi: OUP, 2000. ISBN : 0-19-565367-X Westing, J H Purchasing management: materials in motion 4th ed New Delhi: Wiley Eastern, 1985 Zenz, Gary J Purchasing and the management of materials 6th ed New York: John Wiley, 1987

17. ORGANISATIONAL BEHAVIOUR

1. 2. 3. 4. 5. 6. 7. 8. Abrahamsson, Bengt Why organizations? how and why people organize New Delhi: Sage, 1993 Alvesson, Mats Cultural perspectives on organizations Cambridge: University Press, 1993 Anderson, Alan H Effective organizational behaviour: a skills and activity based approach Oxford: Blackwell, 1994 Argyris, Chris On organizational learning Cambridge: Blackwell, 1994 Aswathappa, K Organisational Behaviour: text and cases / K Aswathappa 4th rev ed Mumbai: Himalaya, 1997. ISBN : 81-7493-621-1 Baker, H Eugene Experiential exercises in organization theory Englewood Cliffs: Prentice Hall, 1995 Banner, David K Designing effective organizations: transformational views - Thousand Oaks: Sage, 1995 traditional &

Becken, Franklin Workplace by design: mapping the high performance workscape / Franklin Becker and Fritz Steele - San Francisco: Jossey-Bass, 1995. ISBN : 0-7879-0047-8 Benton, Douglas A Applied human relations: an organizational approach 5th ed Englewood Cliffs: Prentice Hall, 1995 Blunt, Peter Managing organisations in Africa Berlin: Walter de Gruyter, 1992 Brunsson, Nils The Organization of hypocrisy: talk, decisions and actions in organizations - Chichester: John Wiley, 1994 Bryman, Alan Research methods and organization studies London: Routledge, 1995 Carroll, Glenn R Organizations in industry: strategy, structure, and selection New York: Oxford University, 1995 Chaturvedi, Abha The Sociology of formal organizations Delhi: Oxford University, 1995 Cherrington, David J Organizational behavior: the management of individual and organizational performance 2nd ed Boston: Allyn and Bacon, 1994 Cherunilam, Francis Business environment 10th rev. ed. Mumbai: Himalaya, 1999 Chia, Robert Organizational analysis as deconstructive practice Berlin: Walter de Gruyter, 1996. ISBN: 3-11-01455 Conner, Daryl Leading at the edge of chaos: how to create the nimble organization - N York: John Wiley, 1999. ISBN : 0-471-29557-4 Conyne, Robert K Organizational consultation: a casebook Newbury Park: Sage, 1992 Cooper, Cary L Trends in organizational behavior v.1 Chichester: John Wiley, 1994
74

9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20.

21. 22. 23. 24. 25. 26. 27. 28.

Cooper, Cary L Trends in organizational behavior v.2 Chichester: John Wiley, 1995 Cooper, Cary L Trends in organizational behavior v.3 Chichester: John Wiiey, 1996. ISBN : 0-471-9658 Cooper, Cary L Trends in organizational behavior vol.4 New York: John Wiley, 1997. ISBN : 0-471-9720 Cox, Taylor Cultural diversity in organizations: theory research and practice San Francisco: Berrett-Koehler Pub., 1993 Culbert, Samuel A Mind-set management: the heart of leadership New York: OUP, 1996. ISBN : 0-19-509746-7 Cushway, Barry Organisational behaviour and design London: Kogan page, 1993 Czander, William M The Psychodynamics of work and organizations: theory and application New York: Guilford, 1993. ISBN : 0-89862-28 Davis, Margaret R Organization design: a guide for team leaders, business owners and change managers /Margaret R Davis and David A Weckler London: Kogan Page, 1996. ISBN : 0-7494-2445-1 de Vries, Manfred F R Kets Percy Barnevik: the corporate transformation wizard: an interview / Manfred F R Kets de Vries and Raoul de Vitry d'Avaucourt: INSEAD, 1994. ISBN : 05-94-4308 Deetz, Stanley A Democracy in an age of corporate colonization: developments in communication and the politics of everyday life Albany: State University of New York, 1992 Dixon, Nancy M The organizational learning cycle: how we can learn collectively London: McGraw-Hill, 1994 DuPont, Kay Handling diversity in the workplace: communication is the key Iowa: American Media, 1997 Dutta, Soumitra Friends provident: reengineering customer services(TN) / Soumitra Dutta and James Teboul, 1994 Dutta, Soumitra Friends provident: reengineering customer services: case study / Soumitra Dutta and James Teboul, 1994 Dwivedi, R S Human relations and organisational behaviour: a global perspective 4th ed Delhi: Macmillan India, 1995 Eggert, Nancy J Contemplative leadership for entrepreneurial organisations: paradigms, metaphors and wicked problems Westport: Quorum Books, 1998. ISBN : 1-56720-190-3 Frost, Peter J Doing exemplary research Newbury Park: Sage, 1992 Gautam, Vinayshil Issues in organisation management: predilections & potential New Delhi: GBP, 1992 Ghosh, Biswanath A New look organisational behaviour Bombay: Himalaya Pub., 1994 Gordon, Judith R Organizational behavior: a diagnostic approach 6th ed.

29.

30.

31. 32. 33. 34. 35. 36.

37. 38. 39. 40.

New Jersey: Prentice Hall, 1999. ISBN : 0-13-096196-5 41. 42. 43. 44. Gowler, Dan Case studies in organizational behaviour and human resource management London: Paul Chapman, 1993 Grabher, Gemot The embedded firm: on the socioeconomics of industrial networks London: Routledge, 1993 Grandori, Anna Economics and organizational behaviour : Routledge, 1999 Title : Instructor's manual on disk to accompany Behaviour in organizations SubTitl : Jerald Greenberg and Robert A Baron Author : Greenberg, Jerald Author : Baron, Robert A Edition : 6th ed. Place : New Jersey Publishr : Prentice Hall Pub. Dt. : 1997 ISBN : 0-13-568221-5 Handy, Charles The Age of paradox Boston: HBS, 1994 Harari, O Leapfrogging the competition: five giant steps to becoming a market leader 2nd rev ed Rockline: Prima Press, 1999. ISBN : 0-7615-1973-4 Hofstede, Geert Uncommon sense about organizations: cases, studies, and field observations New Delhi: Sage, 1994 Hyde, Dana G The Making of simply better healthcare company: Smith Kline Beecham(A): INSEAD, 1994. ISBN : 03-95-4449 Hyde, Dana G The Making of simply better healthcare company: Smith Kline Beecham(B): INSEAD, 1994. ISBN : 03-95-4449 The I E B M Handbook of organizational behaviour / edited by Arndt Sorge and Malcolm warner Chennai: T R Publications, 1997 Ingersoll, Virginia Hill The Tacit organization Greenwich: Jai Press, 1992 Insead case bibliography: an update to the collection of INSEAD, CEDEP, EuroAsia centre: case studies. Paris: INSEAD, 1994 Insead case bibliography: collection of INSEAD, CEDEP, EURO Asia center.case studies - Paris: INSEAD, 1994 Jackson, Terence Organizational behaviour in international management Oxford: Butterworth- Heinemann, 1993 Jermier, John M Resistance and power in organizations London: Routledge, 1994 Johnson, Phil Management control and organizational behaviour London: Paul Chapman, 1993 Kaur, Parvinder Success: options and organizational dynamics New Delhi: Segment books, 1992 Kerlinger, Fred N Foundations of behavioural research / Fred N Kerlinger and Howard B Lee 4th ed Fort Worth: Harcourt College Publishers, 2000. ISBN : 0-15-507897-6 Kets de Vries, Manfred F R Organizational paradoxes: clinical approaches to management 2nd ed London: Routledge, 1995 Khandwalla, Pradip N Organizational designs for excellence New Delhi: Tata McGraw-Hill, 1992

45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58.

59. 60.

76

61. 62.

Khandwalla, Pradip N Organizational designs for excellence New Delhi: Tata McGraw-Hill, 1992 Kirby, J Philip Thoughtware: change the thinking and the organization will change itself / J Philip Kirby and David Hughes Portland: Productivity, 1997. ISBN : 1-56327-106-0 Korman, Abraham K Human dilemmas in work organizations: strategies for resolution New York: The Guilford, 1994. ISBN : 0-89862-47 Kramer, Roderick M Trust in organizations: frontiers of theory and research / Roderick M Kramer and Tom R Tyler New Delhi: Sage, 1996. ISBN : 0-80395740-8 Lindenberg, Siegwart M Interdisciplinary perspectives on organization studies Oxford: Pergamon Press, 1993 Luthans, Fred Organizational behavior 7th ed New York: McGraw-Hill, 1995 Lynton, Rolf P Facilitating development: readings for trainers, consultants and policy-makers New Delhi: Sage, 1992 Management and cultural values: the indigenization of organizations in Asia / edited by Henry S R Kao, Durganand Sinha and B Wilpert New Delhi: Sage, 1999. ISBN : 0-7619-3318-5 Maslow, Abraham Maslow on management / Abraham H Maslow, Deborah C Stephens and Gary Heil New York: John Wiley, 1998. ISBN : 0-471-24780-4 Miller, Gary J Managerial dilemmas: the political economy of hierarchy Cambridge: Cambridge University Press, 1993 Mitroff, Ian I Frame break: the radical redesign of American business San Francisco: Jossey-Bass, 1994 Moorhead, Gregory Organizational behavior: organizations 3rd ed Bombay: Jaico Pub., 1993 managing people and

63. 64.

65. 66. 67. 68.

69. 70. 71. 72. 73. 74. 75. 76. 77. 78. 79. 80.

Morgan, Gareth Images of organization 2nd ed Thousand Oaks: Sage, 1998. ISBN : 0-7619-1752-7 Mullins, Laurie J Management and organisational behaviour 3rd ed London: Pitman, 1993 Newstrom, John W Organizational behavior: human behavior at work 9th ed New Delhi: Tata McGraw-Hill, 1995 Niv, Amittai The Dilemma of size from a system learning pespective: the case of the kibbutz Greenwich: Jai Press, 1992 Nohria, Nitin Networks and organizations: structure, form, and action Boston: HBS, 1992 O'Callaghan, Ramon Alcatel Bell Telephone: EDI organizational transformation and competitive advantage: case studies, 1995 Organisational effectiveness. Secunderabad: College of Defence Management, 1993 Organizational learning capability / Yeung, A [et at.] New York: OUP, 1998.

ISBN : 0-19-510204-5 81. 82. 83. 84. 85. 86. 87. 88. 89. Pareek, Udai Making organizational roles effective New Delhi: Tata McGrawHill, 1993 Pattanayak, Biswajeet Life in organisations New Delhi: Wheeler, 1997. ISBN : 81-7544-02 Percy Barnevik and ABB: case / Manfred F R Kets de Fries [et al.], 1994 Pheysey, Diana C Organizational cultures: types and transformations London: Routledge, 1993 Power and influence in organizations /edited by R M Kramer [et al] Thousand Oaks: Sage, 1998. ISBN : 0-7619-0861-7 Prasad, Kesho Organisational development for excellence Delhi: M'acmillan India, 1996 Ramnarayan, S Managerial dilemmas: cases in organizational behaviour New Delhi: Tata McGraw-Hill, 1996 Reijmer, A J M Sociocracy in Edenburg Electrotechniek / Annewiek J M Reijmer and A Georges L Romme Rotterdam: Sociocratisch Centrum, 1995 Robbins Stephen P Instructor's resource manual accompanying organizational behavior: concepts, controversies, applications 8th ed. - New Jersey: Prentice Hall, 1998. ISBN : 0-13-899337-8 Robbins, Stephen P Essentials of organizational behavior 4th ed New Delhi: Prentice-Hall, 1994 Robbins, Stephen P Organizational behaviour: concepts, controversies, applications 7th ed New Delhi: Prentice-Hall, 1996. ISBN : 81-203-102 Roberts, Karlene H New challenges to understanding organizations New York: Macmillan, 1993 Sankar, Yassin Organizational behaviour: the ethical challenges: Canadian Scholars' Press, 2000 Schermerhorn, John R [et.al] Basic organizational behaviour 2nd ed New York: Wiley, 1998. ISBN : 0-471-19026-8 Senge, Peter M The Fifth discipline fieldbook: strategies and tools for building a learning organization London: Nicholas Brealey, 1995 Shukla, Madhukar Understanding organisations: organisational theory and practice in India New Delhi: Prentice-Hall, 1996. ISBN : 81-203-112 Sims, Henry P The New leadership paradigm: social learning and cognition in organizations -New Delhi: Sage, 1992 Sorge, Arndt The IEBM handbook of organizational behaviour London: International Thomson Business Press, 1997. ISBN : 1-86152-15 Swales, Christine Organisation structures and processes Oxford: Blackwell, 1995. ISBN : 0-631-1966 Third handbook of psychological and social instruments / edited by D M Pestonjee New Delhi: Concept, 1997. ISBN : 81-7022-652-X

90. 91. 92. 93. 94. 95. 96. 97. 98. 99. 100.

78

101. 102.

Trends in organizational behavior (vol.5) /edited by Cary L Cooper and Denise M Rousseau Chichester: J W, 1998. ISBN : 0-471-98405-1 Trends in organizational behavior: the virtual organization(vol.6) /edited by Cary L Cooper and Denise M Rousseau Chichester: John Wiley, 1999. ISBN : 0471-89943 7 Trust within and between organizations: conceptual issues and empirical applications / Edited by Christel Lane and Reinhard Bachmann Oxford: OUP, 1998. ISBN : 0-19-829318-6 Tyagi, Archna Organisation Behaviour New Delhi: Excel Books, 1997 Variations in organization science: in hour of Donald T Campbell / edited by Joel A C Baum and Bill McKelvey Thousand Oaks: Sage, 1999. ISBN: 0-76191126-X Wagner, John A Management of organizational behavior 2nd ed Englewood Cliffs: Prentice Hall, 1995 Wakhlu, Arun Managing from the heart: unfolding spirit in people and organizations New Delhi: Response Books, 1999. ISBN : 81-7036-767-0 Wheatley, Margaret J Leadership and the new science: learning about organization from an orderly universe San Francisco: Berrett-Koehler, 1994 Wright, Susan Anthropology of organizations London: Routledge, 1994 Yoshimura, Noboru Inside the Kaisha: demystifying Japanese business behavior / Noboru Yoshimuro and Philip Anderson Boston: HBS, 1997. ISBN : 0 87584 415 4

103.

104. 105.

106. 107. 108. 109. 110.

18. OPERATIONS MANAGEMENT

1. 2. 3. Adam, Everett E Production and operations management: concepts, models and behaviour 3rd ed Englewood Cliffs: Prentice-Hall, 1986 Adam, Everett E Production and operations management: concepts, models and behavior Englewood Cliffs: Prentice-Hall, 1978 Adam, Everett E Production and operations management: concepts, models and behaviour / Everett E Adam and Ronald J Elbert 2nd ed. New Jersey: Prentice Hall, 1982 Adam, Everett E Production and operations management: concepts, models, and behavior 5th ed New Delhi: Prentice-Hall, 1995. ISBN : 81-203-083 Adam, Everett E Production and operations management: concepts, models, and behavior / Everett E Adam and Ronald J Ebert 5th ed. New Delhi: PHI, 1997. ISBN : 81-203-0838-7 Ahmadian, Ahmad Readings in production and operations management: a productivity perspective - Boston: Allyn and Bacon, 1990 Ashwathappa, K Production and operations management / K Ashwathappa and K Sridhara Bhatt - Mumbai: Himalaya, 1999. ISBN : 81-7493-691-2 Bassett, Glenn Operations management for service industries: competing in the service era - Westport: Quorum Books, 1992 Belenky, Alexander S Operations research in transportation systems: ideas and schemes of optimization methods for strategic planning and operations management Dordrecht: Kluwer, 1998. ISBN : 0-7923-5157-6 Bennett, David Operations management Oxford: Philip Allan, 1988 Bicheno, John Operations management: an active learning approach Oxford: Blackwell, 1997 The Blackwell encyclopedic dictionary of operations management / edited by Slack, Nigel: Blackwell, 1999 Buffa, Elwood S Management science: operations management: model formulation and solution methods / Elwood S Buffa and James S Dyer 2nd ed. Buffa, Elwood S Modern production/operations management 7th ed New Delhi: Wiley Eastern, 1987 Buffa, Elwood S Modern production/operations management 7th ed New Delhi: Wiley Eastern, 1987 Buffa, Elwood S Modern production/operations management 7th ed New Delhi: Wiley Eastern, 1987 Buffa, Elwood S Modern production/operations management 8th ed Singapore: John Wiley, 1994. ISBN : 9971-51-16 Buffa, Elwood S Modern production/operations management 7th ed New Delhi: Wiley Eastern, 1985 Buffa, Elwood S Modern production: operations management 7th ed New

4. 5.

6. 7. 8. 9.

10. 11. 12. 13. 14. 15. 16. 17. 18. 19.

80

Delhi: Wiley Eastern, 1984 20. 21. 22. 23. 24. 25. 26. 27. Buffa, Elwood S Programmed learning aid for production and operations management Rev. ed - Homewood: Learning Systems, 1981 Buffaq, Elwood S Modern production/operations management 7th ed New Delhi: Wiley Eastern, 1985 Chang, Yih-Long QSOM Quantitative system for operations management Englewood Cliffs: Prentice Hall, 1989 Chary, S N Production and operations management New Delhi: Tata McGraw-Hill, 1988 Chary, S N Theory and problems in production and operations management New Delhi: Tata McGraw-Hill, 1995. ISBN : 0-07-46205 Chase, Richard B Production and operations management: a life cycle approach 4th ed Illinois: Irwin, 1985 Chase, Richard B Production and operations management: manufacturing and services 7th ed - Chicago: Irwin, 1973. ISBN : 0-256-1402 Cook, Thomas M Contemporary operations management: text and cases / Thomas M Cook and Robert A Russell 2nd ed Englewood Cliffs: PrenticeHall, 1984 Dervitsiotis, Kostas N Operations management New Delhi: McGraw Hill, 1984 Dilworth, James B Operations management 2nd ed New York: McGrawHill, 1996. ISBN : 0-07-114137-5 Dilworth, James B Production and operations management: manufacturing and nonmanufacturing - 4th ed New York: McGraw-Hill, 1989 Evans, James R Applied production and operations management St. Paul: West Pub, 1984 Evans, James R Applied production and operations management 3rd ed St. Paul: West Pub, 1990 Finch, Byron J Spreadsheet applications for production and operations management: an end user approach to problem solving... Homewood: Irwin, 1990 Gaither, Norman Production and operations management: a problem - solving and decisionmaking approach 2nd ed London: The Dryden Press, 1984 Goel, B S Production/operations management Meerut: Pragati Pub, 1985 Greene, James H Operations management: productivity and profit Reston: Reston Pub, 1984 Hall, Owen P Computer models for operations management Reading: Addison-Wesley, 1985 Heineke, Janelle N Games and exercises for operations management: hands-on learning activities for basic concepts and tools New Jersey: Prentice Hall, 1995. ISBN : 0-205-1629

28. 29. 30. 31. 32. 33.

34. 35. 36. 37. 38.

39. 40. 41. 42. 43. 44. 45. 46. 47. 48. 49. 50. 51. 52. 53. 54. 55. 56. 57. 58. 59.

Heizer, Jay Principles of operations management /Jay Heizer and Barry Render 3rd ed - New Jersey: Prentice Hall, 1999. ISBN : 0-13-977786-5 Heizer, Jay Production and operations management: strategies and tactics Boston: Allyn and Bacon, 1988 Hill, Terry Operations management: strategic context and managerial analysis: Macmillan, 2000. ISBN : 0-333-77592-9 Hill, Terry Small business: production/operations management London: Macmillan, 1987 Hopeman, Richard J Production and operations management: planning analysis control 4th ed - Columbus: Charles E Merrill, 1980 John O, Mcclaim Operations management: production of goods and services 2nd ed. New Delhi: Prentice Hall, 1985 Johns, D T Operations management: a personal skills handbook Aldershot: Gower Technical, 1989 Krajewski, Lee J Operations management: strategy and analysis Reading: Addison- Wesley, 1987 Krishnaswamy, K N Cases in production/operations management New Delhi: PHI, 1998. ISBN : 81-203-1249-X Lanfer, Arthur C Production and operations management 3rd ed Cincinnati : South Western, 1984 Lewis, C D Operations management in practice New Delhi: Heritage Pub., 1986 Martinich, Joseph S Production and operations management: an applied modern approach New York: John Wiley, 1997 Mayer, Raymond R Production and operations management 4th ed Archland: McGraw Hill, 1982 McClain, John O Operations management: production of goods and services 2nd ed New Delhi: Prentice-hall, 1985 McClain, John O Operations management: production of goods and services 2nd ed New Delhi: Prentice-hall, 1985 McClain, John O Operations management: production of goods and services 2nd ed New Delhi: Prentice-hall, 1985 McClain, John O Operations management: production of goods and services 2nd ed New Delhi: Prentice-hall, 1985 Meier, Robert Cases in production and operations management Englewood Cliffs: Prentice Hall, 1982 Menipaz, Ehud Essentials of production and operations management New Jersey: Prentice-Hall, 1984 Monks, Joseph G Operations management: theory and problems 3rd ed New York: McGraw Hill, 1987 Monks, Joseph G Operations management: theory and problems 3rd ed

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New York: McGraw Hill, 1987 60. 61. 62. 63. 64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77. 78. 79. Monks, Joseph G Operations management: theory and problems 3rd ed New York: McGraw Hill, 1987 Monks, Joseph G Operations management: theory and problems 3rd ed New York: McGraw Hill, 1987 Moore, Franklin G Prfoduction/operations management 7th ed Illionois: R D Irwin, 1977 Moore, Franklin Taraporewala, 1982 G Production/Operations management Bombay:

Murdick, Robert G Service operations management Boston: Allyn and Bacon, 1990 Nair, N G Production and operations management New Delhi: McGraw-Hill, 1996. ISBN : 0-07-46229 Noori, Hamid Production and operations management: total quality and responsiveness New York: McGraw-Hill, 1995 Operations management: theory and practice / Monks, Joseph. - 3rd ed MacGraw-Hill. Panneerselvam, R Production and operations management New Delhi: PHI, 1999. ISBN : 81-203-1442-5 Production and operations management / Adam, Everette and Ebert, R J. 5th ed. PHI. Production/Operations management: contemporary policy operating systems. New Delhi: Tata McGraw Hill, 1972 for managing

Ray, Wild Operations management: a policy framework Oxford: Pergamon, 1980 Render, Barry Microcomputer software for management science and operations management Boston: Allyn and Bacon, 1986 Research in production / operations management / edited by Christopher Voss Hampshire: Gower Pub., 1984 Russell, R S Production and operations management: focusing on quality and competitiveness: Prentice Hall, 1995 Sarin, Rakesh K Perspectives in operations management: essays in honour of Elwood S Buffa Boston: Kluwer Academic Pub., 1993 Schmenner, Roger W Plant tours in Production/operations management Chicago: Science research associates inc pub, 1986 Schmenner, Roger W Production/operations management: concepts and situations 3rd ed Chicago: Science Research Associates, 1984 Schmenner, Roger W Service operations management London: Prentice Hall, 1995. ISBN : 0-13-180449-9 Schroeder, Roger G Operations management: decision making in the operations function 2nd ed New Delhi: McGraw-Hill, 1985

80. 81. 82. 83. 84. 85. 86. 87. 88. 89.

Sethi, Narendra K Operations management: production management and operation research - New Delhi: Sterling, 1984 Shore, Barry Operations management New Delhi: Tata McGraw, 1980 Shtub, Avraham Enterprise resource planning (ERP): the dynamics of operations management Boston: Kluwer, 1999. ISBN : 0-7923-8438-5 Singh, M K Production and operations management New Delhi: Discovery Pub, 1990 Sinn, Gerald Cash operations management: profit from within New York : Petrocelli, 1980 Sower, Victor E Classic readings in operations management Fort Worth: The Dryden Press, 1995 Stevenson, William J Production operations management 2nd ed Illinois: Irwin, 1986 Tellier, Richard D Operations management: fundamental concepts and methods New York: Harper & Row, 1978 Terrine, Richard J Problems and models in operations management / Richard J Terrine, Cyrus A Attimns and Frederick Davidson New York: John Wiley, 1980 Title : Instructor's manual production/operations management: concepts, structure, and analysis Author : Tersine, Richard J Author : Gengler, Michael J Edition : 2nd ed Place : New York Publishr : North-Holland Pub. Dt. : 1985 Collat. : 311p. ; 27 cm Tersine, Richard J Production/Operations management: concepts, structure and analysis 2nd ed New York: North-Holland, 1985 Title : Transparency master manual production/operations management: concepts, structure, and analysis Author : Tersine, Richard J Edition : 2nd ed Place : New York Publishr : North-Holland Pub. Dt. : 1985 Collat. : 253 p. ; 27 cm Thomas, L Joseph Cases in operations management: using the XCELL factory modeling system Redwood City: The Scientific Press, 1989 Twiss, Brian A Operations management in the 1990s v.6 Bradford: MCB University Press, 1986 Waller, Derek Operations management: a supply chain approach, 1998 Wild, Ray Concepts for operations management Chichester: John Wiley, 1977 Wild, Ray Essentials of production and operations management London: Holt, Rinehart and Winston, 1980 Zimmerman, Steven M Structuring and solving operations management problems using Lotus 1-2-3 2nd ed St. Paul: West Pub., 1991

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19. PERSONNEL MANAGEMENT

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. Agarwal, Anand S Personnel management: an overview Bombay: Jaico Pub., 1984 Aleem, Shamim Personnel management in a princely state New Delhi: Gitanjali Pub, 1985 Anderson, Alan H Effective personnel management: a skill and activity based approach Oxford: Blackwell, 1994 Apparao, P B Personnel management in small scale industries New Delhi: Deep & Deep, 1988 Armstrong, Michael Handbook of personnel management practice 2nd ed London: Kogan Page, 1985 Armstrong, Michael Personnel management: a handbook for employers and line managers London: Kogan Page, 1987 Aswathappa, K Human resources and personnel management New Delhi: Tata- McGraw-Hill, 1997. ISBN : 0-07-46300 Barber, David The Practice of personnel management 2nd ed London: IPM, 1982 Bhatia, S K Personnel management and industrial relations: new ideas, trends and experiences - New Delhi: Deep and Deep Pub, 1983 Bhatia, S K Principles and techniques of personnel management New Delhi: Deep and Deep Pub., 1986 Bottomley, Michael H Personnel management Plymouth: Macdonald and Evans, 1983 Bridge, John Economics in personnel management London: Institute of Personnel Management, 1981 Casuo, Wayne F Applied psychology in personnel management 3rd ed Englewood Cliffs: Prentice Hall, 1987 Chandra, Durgesh Managing people for productivity: personnel management for profit maximization New Delhi: South Asian Pub, 1985 Chatterjee, S K Personnel management and industrial relations: with special reference to India - Delhi: Surjeet Pub, 1983 Chaturvedi, K K Personnel management for executives Mumbai: Himalaya, 1998. ISBN : 81-7493-395-6 Cherrington, David J Personnel management: the management of human resources 2nd ed - Dubuque: Wm C Brown Pub, 1983 Cole, G A Personnel management: theory and practice Hampshire: DP Pub, 1986 Cuming, Maurice W The Theory and practice of personnel management 5th ed London: Heinemann, 1986 Dessler, Gary Personnel management 4th ed Englewood Cliffs: Prentice

Hall, 1988 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. 31. 32. 33. 34. 35. 36. 37. 38. 39. 40. 41. 42. Dessler, Gary Personnel management: modern concepts and techniques 3rd ed Reston: Reston Pub, 1984 Dresang, Dennis L Public personnel management and public policy Boston: Little, Brown, 1984 Dwivedi, R S Managing human resources: personnel management in Indian enterprises New Delhi: Galgotia Pub., 1997. ISBN : 81-85989-1 Dwivedi, R S Manpower management: an integrated approach to personnel management and labour relations New Delhi: Prentice Hall, 1984 Fiippo, Edwin B Personnel management 6th ed Auckland: McGraw-Hill, 1984 Gallagher, M L Computers and personnel management: a practical guide London: Heinemann, 1986 Ghosh, Biswanath Personnel management and industrial relations: its nature and practice in India 3rd ed Calcutta: The World Press, 1982 Ghosh, Subratesh Personnel management 2nd ed New Delhi: Oxford & IBH, 1985 Gopal, Ji Personnel management through cost and ratios New Delhi: Anmol Pub, 1988 Gopalji Personnel management in Indian industries New Delhi: Ashish, 1985 Greenlaw, Paul S Personnel management: managing human resources Cambridge: Harper and Row, 1986 Guest, David A Textbook of techniques and strategies in personnel management London: IPM, 1983 Harper, Sally Personnel management handbook Hants: Gower Pub, 1987 Jacob, K K Personnel management in India: a study of training and functions of personnel officers Udaipur: Himanshu Pub, 1987 Jan, Mian Personnel management in government undertakings New Delhi: Deep & Deep Pub, 1991 Jucius, Michael J Personnel management 9th ed Illinois: Richard D Irwin, 1979 Karnik, V G Personnel management Bombay: Jaico, 1984 Klingner, Donald E Public personnel management: contexts and strategies 2nd ed New Delhi: Prentice-Hall, 1985 Livy, Bryan Corporate personnel management London: Pitman, 1988 Mackay, Lesley The Changing nature of personnel management London: Institute of Personnel Management, 1987 Martin, Murray S Issues in personnel management in academic libraries Connecticut: Jai Press, 1981 Mathur, J S Personal Management new trends and styles Allahabad: Kitab Mahal, 1986
86

43. 44. 45. 46. 47. 48. 49.

Mcllwee, Terry Personnel management in context: the late 1980s 2nd ed Huntingdon: Elm Pub, 1986 Megginson, Leon C Personnel management: a human resources approach 5th ed -Homewood: Irwin, 1985 Mishra, M N Life Insurance Corporation of India: v.3; personnel management Jaipur: RBSA Pub, 1991 Moore, Perry Public personnel management: a contingency approach Lexington: Lexington Books, 1985 Novit, Mitchell S Essentials of personnel management 2nd ed Englewood Cliffs: Prentice-Hall, 1986 Personnel management series: part II; no. 2.112. Harvard: Harvard Business College, 1970 Personnel management: a comprehensive guide to theory and practice / edited by Stephen Bach and Keith Sisson 3rd ed Oxford: Blackwell, 2000. ISBN : 0631-21292-2 Personnel management: part I; no. 2.111. Harvard: Harvard Business College, 1959 Personnel management: part III; no. 2.113. Harvard: Harvard Business College, 1975 Pratt, K J Elements of personnel management 2nd rev ed London: Chapman and Hall, 1990 Rao, A Amruth Personnel management and municipal administration :n India New Delhi: Ashish, 1985 Ratnam, C S Venkata Personnel management and human resources New Delhi: Tata McGraw-Hill, 1991 Rowland, Kendrith M Current issues in personnel management Boston: Allyn and bacon, 1986 Sapru, R K Personnel management in commercial banks New Delhi: Deep and Deep Pub, 1987 Shafritz, Jay M Personnel management in government politics and process 3rd ed New York: Marcel Dekker, 1986 Singh, A K Personnel management in public enterprises: an economic study Delhi: Mittal Pub, 1985 Singh, N K Personnel management New Delhi: Vikas, 1985 Sisson; Keith Personnel management: a comprehensive guide to theory and practice in Britain 2nd ed Oxford: Blackwell, 1994 Summers, Donald B Personnel management in banking New Delhi: McGrawHill, 1981 Thomason, George F. A Text book of personnel management 4th ed London: IPM, 1981 Torrington, Derek Personnel management New Delhi: Prentice Hall, 1979

50. 51. 52. 53. 54. 55. 56. 57. 58. 59. 60. 61. 62. 63.

64. 65. 66. 67. 68.

Verma, Pramod Personnel management in Indian organizations: concepts and cases New Delhi: Oxford & IBH Pub, 1988 Warrior, S K Manual of general and personnel management New Delhi: Asian Pub, 1987 Werther, William B Personnel management and human resources Student ed New Delhi: McGraw Hill, 1982 Yoder, Dale Personnel management and industrial relations 7th ed New Delhi: P H I, 1986 Yoga, M Personnel management New Delhi: National Productivity Council, 1988

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20. PRODUCT MANAGEMENT

1. Anderson, David M Agile product development for mass customization: how to develop and deliver products for mass customization, niche ... Chicago: Irwin, 1997. ISBN : 0-7863-117 Andreasen, M M Integrated product development Berlin: Springer-Verlag, 1987 Baker, Michael Product strategy and management /Michael Baker and Susan Hart London: Prentice Hall, 1999. ISBN : 0-13-065368-3 Bly, Robert W Create the perfect sales piece: how to produce brochures, catalogs, fliers and pamphlets New York: John Wiley, 1985 Bowman, Joel P Business communication: fro process to product Chicago: The Dryden Press, 1987 Bradley, D A Mechatronics: electronics in products and processes London: Chapman & Hall, 1991. ISBN : 0-412-5829 Buggle, Frederick D New product development strategies New York: AMA, 1981 Cafarelli, Eugene J Developing new products and repositioning mature brands: a risk-reduction system that produces investment alternatives New York: John Wiley, 1980 Cardozo, Richard N Product policy: cases and concepts Reading: AddisonWesley, 1979 Cespedes, Frank V Concurrent marketing: integrating product, sales, and services Boston: HBS, 1995 Clark, Kim B Managing new product and process development: text and cases New York: FP, Macmillan, 1993 Clark, Kim B The Product development challenge: competing through speed, quality, and creativity Boston: HBS, 1994 Collier, Richard A Profitable product management Oxford: Butterworth Heinemann, 1995 Cook, H E Product management: value, quality, cost, price, profits and organization London: Chapman & Hall, 1997 Crawford, C Merle New products management 2nd ed Homewood: Irwin, 1987 Cusumano, Michael A Thinking beyond lean: how multi-project management is transforming product development at Toyota and other companies / Michael A Cusumano and Kentaro Nobeoka New York: The Free Press, 1998. ISBN : 0684-84918-6 Dasu, Sriram Management of design: engineering and management perspectives Boston: Kluwer Academic, 1994. ISBN : 0-7923-950 Dayal, Raghubir Product development and management New Delhi: Mittal, 1996

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Deschamps, Jean-Philippe Product juggernauts: how companies mobilize to generate a stream of market winners Boston: HBS, 1995 Dimancescu, Dan World-class new product development: benchmarking best practices of agile manufacturers New York: AMACOM, 1996 ISBN : 0-8144031 Dolan, Robert J Managing the new product development process: cases and notes Reading: Addison-Wesley, 1993 Eilon, Samuel Elements of production planning and control 2nd ed Bombay: Universal Book Corp, 1984 Eto, Hajime R and D management systems in Japanese industry - Amsterdam: North Holland, 1984 Gabel, H Landis Competitive strategies for product standards: the strategic use of compatibility standards for competitive advantage London: McGraw-Hill, 1991 Gabel, H Landis Product standardisation and competitive strategy Amsterdam: Nsorth-Holland, 1987 Gannon, Thomas A Product service management Bombay: Taraporevala, 1977 Gorchels, Linda The Product manager's handbook Lincolnwood: NTC, 1996. ISBN : 0-8442-366 Groocock, J M The Chain of quality: market dominance through product superiority New York: John Wiley, 1986 Gunther, Richard C Management methodology for software product engineering New York: John Wiley, 1978 Hammer, Michael Reengineering the corporation: a manifesto for business revolution London: Nicholas Brealey, 1994 Handscombe, Richard S The Product management handbook: your practical guide to improving and sustaining results London: McGraw-Hill, 1989 Harrison, Tony The Product manager's handbook Allahabad: Wheeler, 1994 Heineke, Janelle N Games and exercises for operations management: hands-on learning activities for basic concepts and tools New Jersey: Prentice Hall, 1995. ISBN : 0-205-1629 Holt, Knut Product innovation management: a work book for management in industry London: Butterworth, 1983 Jagannathan, G Getting more at less cost: the value engineering way New Delhi: McGraw-Hill, 1992 Johne, F A Industrial product innovation: organisation and management London: Croom Helm, 1985 Jones, Tim New product development: an introduction to a multifunctional process Oxford: Butterworth Heinemann, 1997. ISBN : 0-7506-242 Juran, J M Quality planning and analysis from product development through use 2nd ed New Delhi: Tata McGraw-Hill, 1982
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39. 40.

Kuczmarski, Thomas D Managing new products: competing through excellence Englewood Cliffs: Prentice Hall, 1988 Lay, G Innovation in production: the adoption and impacts of new manufacturing concepts in German industry / G Lay, P Shapira, J Wengel: Springer, 1999. ISBN : 3 7908 1140 8 Lehmann, Donald R Product management 2nd ed New York: Irwin, 1997. ISBN : 0-07-11542 Lilien, Gary L New product and brand management: marketing engineering applications / Gary L lilien and Arvind Rangaswamy Reading: AddisonWesley, 1999. ISBN : 0-321-04643-9 Littler, Dale Marketing and product development New Delhi: Heritage, 1985 Majumdar, Ramanuj Product management in India New Delhi: Prentice-Hall, 1993 Managerial issues in productivity analysis / edited by Ali Dogramaci and Nahil R Adam Boston: Klumer - Nijhoff Pub, 1985 Markets of one: creating customer-unique value through mass customization /edited with an introduction by James H Gilmore and B Joseph Boston: HBS, 2000. ISBN : 1 57851 238 7 Mascarenhas, Oswald A J New product development: its marketing research and management Calcutta: Oxford & IBH Pub, 1987 McGrath, Michael E Product development: success through product and cycletime excellence Boston: Butterworth-Heinemann, 1992 McGrath, Michael E Product strategy for high-technology companies: how to achieve growth, competitive advantage, and increased profits Chicago: Irwin, 1995 Meyer, Marc H The Power of product platforms: building value and cost leadership New York: The Free Press, 1997. ISBN : 0-684-8258 Meyer, Marc H The Power of product platforms: building value and cost leadership New York: The Free Press, 1997 Moller, K H Software metrics: a practitioner's guide to improved product development London: Chapman & Hall, 1993 Montgomery, Douglas C Introduction to statistical quality control New York: John Wiley, 1985 Moore, William L Product planning and management: designing and delivering value New Delhi: McGraw-Hill, 1993 Moss, Marvin A Applying TQM to product design and development New York Marcel Dekker, ' 1996. ISBN : 0-8247-967 Northey, Patrick Cycle time management: the fast track to time-based productivity improvement / Patrick Northey and Nigel Southway Portland: Productivity, 1998. ISBN : 1-56327-015-3 Oakley, Mark Managing product design London: Weidenfeld and Nicolson, 1984

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Ohno, Taiichi Just-in-time for today and tomorrow Madras: Productivity Press, 1988 Patrick, Jerry How to develop successful new products Lincolnwood: NTC, 1997. ISBN : 0-8442-3662-4 Pine, B Joseph The Experience economy: work is theatre & every business a stage / B Joseph Pine and James H Gilmore Boston: HBS, 1999. ISBN : 087584-819-2 Product policy for consumer goods companies: no. 4.051. Harvard: Harvard Business College, 1976 Product policy for industrial goods companies: no. 4.052. Harvard: Harvard Business College, 1975 Quelch, John A Cases in product management Chicago: IRWIN, 1995 Reinertsen, Donald G Managing the design factory: a product developer's toolkit New York: The Free Press, 1997. ISBN : 0-684-8399 Robert, Michel (Mike) Product innovation strategy pure and simple: how winning companies outpace their competitors New York: McGraw-Hill, 1995 Rogers, Beth Creating product strategies London: International Thomson Business, 1996 Rothberg, Robert R Corporate strategy and prdduct innovation 2nd ed New York: Free Press, 1981 Rothwell, Roy Innovation: adaption and growth; an international perspective Amsterdam: Elsevier, 1987 Sekine, Kenichi One-piece flow: cell design for transforming the production process Cambridge: Productivity Press, 1990 Shingo, Shigeo The Shingo production management system: improving process functions -Cambridge: Productivity Press, 1992 Sowrey, Trevor The Generation of ideas for new products London: Kogan Page, 1987 Spitz, A Edward Product planning Princeton: Auerbach, 1972 Sweeney, Patrick J TQM for engineering: applying quality principles to product design and development New York: Quality Resources, 1993 Szakonyi, Robert Managing new product technology New York: AMA, 1988 Thomas, Robert J New product development: managing and forecasting for strategic success New York: John Wiley, 1993 Tiwari, R A Production planning and control New Delhi: National Productivity Council, 1988 Tripp, Alan R Millions from the mind: how to turn inventions (yours or someone else's) into fortunes New York: AMACOM, 1992 Urban, Glen L Essentials of new product management Englewood Cliffs: Prentice-Hall, 1987 Vorstman, H R Effective product-to-market management: a quality issue New

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York: Prentice Hall, 1993 80. 81. 82. Ward, John Profitable product management London: Heinemann, 1985 Webb, Alan Managing innovative projects London: Chapman & Hall, 1994 Wheelwright, Steven C Leading product development: the senior manager's guide to creating and shaping the enterprise New York: The Free Press, 1995. ISBN : 0-02-93446 Wheelwright, Steven C Revolutionizing product development: quantum leaps in speed, efficiency, and quality New York: The Free Press, 1992. ISBN : 0-0290551 Witt, Phillip R Cost competitive products: managing product concepts to market place reality Reston: Reston Pub, 1986 Wortmann, J C Customer-driven manufacturing London: Chapman & Hall, 1997 Zif, Jehiel Product manager: a simulation Englewood Cliffs: Prentice Hall, 1989

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21. STRATEGIC MANAGEMENT

1. 2. 3. 4. 5. Albert, Kenneth J The Strategic management handbook New York: McGrawHill, 1983 Ansoff, H Igor Implanting strategic management New Jersey: Prentice-Hall, 1984 Ansoff, H Igor Implanting strategic management New Jersey: Prentice Hall, 1984 Aswathappa, K Business environment for strategic management / K Aswathappa Mumbai: Himalaya, 1996. ISBN : 81 7493 603 3 Title : Instructor's manual for strategic management in developing countries: case studies Author : Austin, James E Author : Kohn, Tomas O Place : New York Publishr : Free Press Pub. Dt. : 1990 Collat. : ix, 751p. ;28 cm Austin, James E Strategic management in developing countries: case studies New York: The Free Press, 1990 Bartlett, Hale C Cases in strategic management for business Chicago: Dryden Press, 1988 Bhasin, M L Business policy and strategic management: managerial experiences Delhi: Global Business, 1996. ISBN : 81-7240-10 Bhattacharya, S C Strategic Management: concepts and cases New Delhi: Wheeler, 1998. ISBN : 81-7544-159-3 Boseman, Glenn Cases in strategic management New York: John Wiley, 1988 Boseman, Glenn Strategic management: text and cases New York: John Wiley, 1986 Boulton, William R Business policy: the art of strategic management New York: Macmillan, 1984 Title : Instructor's manual to accompany strategic management from concept to implementation Author : Bourgeois, L J Author : Sharma, Anurag Place : Forth Worth Publishr : The Dryden Pub. Dt. : 1996 Collat. : xviii, 301p.; 28cm ISBN : 003-07225 Bourgeois, L J Series cases to accompany strategic management from concept to implementation Fort Worth: The Dryden, 1996. ISBN : 0-03-07225 Bourgeois, L J Strategic management from concept to implementation Fort Worth: The Dryden, 1996. ISBN : 0-03-05578 Bourgeois, L J Strategic management: a managerial perspective / L J Bourgeois, Irene M Duhaime and J L Stimpert 2nd ed Fort Worth: Dryden, 1999. ISBN : 0-03-022373-3 Bowman, Cliff Strategic management Hampshire: Macmillan, 1987 Bozeman, Barry Strategic management of industrial R&D Toronto: Lexington Books, 1984 Bryce, Herrington J Financial and strategic management for nonprofit

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organizations Englewood Cliffs: Prentice Hall, 1987 20. 21. 22. 23. 24. 25. 26. 27. 28. 29. 30. Budhiraja, S B Cases in strategic management New Delhi: Tata McGraw-Hill, 1996 Burgelman, Robert A Strategic management of technology and innovation Homewood: Irwin, 1988 Business policy and strategic management/ Jauch, L R and Glueck, W F. 5th ed: McGraw-Hill, 1988. Byars, Lloyd L Concepts of strategic management: planning and implementation London: Harper & Row, 1984 Byars, Lloyd L Strategic management planning and implementation concepts and cases 2nd ed New York: Harper & Row, 1987 Calingo, Luis Ma R Strategic management in the Asian context: a casebook in business policy and strategy Singapore: John Wiley, 1997 Casebook on strategic management: managerial experiences/ Krishna Kumar 2nd ed. Global Business, 1998. Certo, Samuel C Strategic management: a focus on process New York: McGraw-Hill, 1990 Channon, Derek F Bank strategic management and marketing Chichester: John Wiley, 1986 Channon, Derek F Cases in bank strategic management and marketing Chichester: John Wiley, 1986 Cherunilam, Francis Strategic management: a book on business policy/corporate planning / Francis Cherunilam 1998 Mumbai: Himalaya, 1998. ISBN : 81-7493323-9 Comerford, Robert A Strategic management: text tools and cases for business policy Boston: Kent Pub, 1985 Competence-based strategic management / edited by Aime Heene and Ron Sanchez Chichester: John Wiley, 1997. ISBN : 0-471-96880-3 Competitive strategic management / edited by Robert Boyden Lamb New Jersey: Prentice-Hall, 1984 Craig, James C Strategic management London: Kogan page, 1993 Crawford, Richard D Financial service organisations: cases in strategic management / Richard D Crawford and William W Sihler New York: HarperCollins College Pub, 1993. ISBN : 0-673-46995-6 Das, Ranjan Crafting the strategy: concepts and cases in strategic management: TMH, 2000. ISBN : 0-07-463092-X Das, Ranjan Strategic management of services: framework and cases Delhi: Oxford University Press, 1997. ISBN : 0-19-56417 David, Fred R Concepts of strategic management 2nd ed Columbus: Merrill Pub, 1989 David, Fred R Fundamentals of strategic management Columbus: Merrill Pub,

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1986 40. 41. 42. 43. 44. 45. 46. 47. David, Fred R Instructor's manual with test item file accompanying strategic management 6th ed. New Jersey: Prentice Hall, 1997. ISBN : 0-13-495490-4 David, Fred R Strategic management 6th New Jersey: Prentice Hall, 1999. ISBN : 0-13-606724-7 David, Fred R Strategic management: concepts and cases 7th ed. New Jersey: Prentice Hall, 1999. ISBN : 0-13-099849-4 Davidson, William H Global strategic management New York: John Wiley, 1982 Dean, Burton V Strategic management: methods and studies Amsterdam: North-Holland, 1990 Dess, Gregory G Strategic management New York: McGraw-Hill, 1993 Doz, Yves Strategic management in multinational companies Oxford: Pergaman, 1986 Title : Instructor's manual to accompany Rue/Hqlland: strategic management; concept and experiences Author : Dsouza, Derrick E Author : Holland, Phyllis G Edition : 2nd ed Place : New York Publishr : McGraw-Hill Pub. Dt. : 1989 Collat. : viii, 308p.; 28cm Duncan, W Jack Strategic management of health care organizations Cambridge: Blackwell Business, 1994 Flueck, William F Business policy and strategic management 4th ed Auckland: McGraw-Hill, 1984 Flueck, William F Business policy and strategic management 4th ed Auckland: McGraw-Hill, 1984 Flueck, William F Business policy and strategic management 4th ed Auckland: McGraw-Hill, 1984 Flueck, William F Business policy and strategic management 4th ed Auckland: McGraw-Hill, 1984 Flueck, William F Business policy and strategic management 4th ed Auckland: McGraw-Hill, 1984 Flueck, William F Business policy and strategic management 4th ed Auckland: McGraw-Hill, 1984 Flueck, William F Business policy and strategic management 4th ed Auckland: McGraw-Hill, 1984 Flueck, William F Business policy and strategic management 4th ed Auckland: McGraw-Hill, 1984 Flueck, William F Business policy and strategic management - 4th ed Auckland: McGraw-Hill, 1984 Fottler, Myron D Strategic management of human resources in health services organizations New York: John Wiley, 1988 Freeman, R Edward Strategic management: a stabeholder approach Boston:

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Pitman, 1984 60. 61. 62. 63. 64. 65. 66. 67. 68. 69. 70. 71. 72. 73. 74. 75. 76. 77. Glueck, William F Business policy and strategic management 4th ed Auckland: McGraw-Hill, 1984 Glueck, William F Business policy and strategic management 4th ed New Delhi: McGraw Hill, 1984 Godet, Michael Scenarios and strategic management London: Butterworths, 1987 H Igor, Ansoff Strategic management London: Macmillan, 1984 Harvey, Don Strategic management London: Charles E Merrill, 1982 Harvey, Donald F Strategic management and business policy 2nd ed Columbus: Merrill Pub, 1988 Hatten, Kenneth J Effective strategic management analysis and action New Jersey: Prentice Hall, 1988 Hatten, Kenneth J Strategic management: analysis and action Englewood Cliffs: Prentice-Hall, 1987 Hax, Arnoldo C Readings on strategic management Cambridge: Ballinger Pub, 1984 Hax, Arnoldo C Strategic management: an integrative perspective New Delhi: Prentice Hall, 1984 Higgins, James M Strategic management and organizational policy: text and cases 3rd ed - Chicago: The Dryden Press, 1986 Hill, Terry Manufacturing strategy: the strategic management of the manufacturing function - London: Macmillan, 1985 Hofer, Charles W Strategic management: a casebook in policy and planning 2nd ed New York: West, 1984 Hofer, Charles W Strategic management: a casebook in policy and planning 2nd ed St Paul: West Pub, 1984 Hosmer, LaRue T Strategic management: text and cases on business policy New Delhi: PHI, 1982 Hunger, J David Strategic management / J David Hunger and Thomas L Wheelen 6th ed Harlow: Addison-Wesley, 1999. ISBN : 981-235-860-9 Hussey, D E Strategic management: theory and practice 3rd ed Oxford: Pergamon, 1994 Title : Instructor's manual to accompany Jauch/Glueck: business policy and strategic management Author : Jauch, Lawrence R Author : Townsend, James B Edition : 5th ed Place : New York Publishr : McGraw-Hill Pub. Dt. : 1988 Collat. : vii, 343p.; 29cm Justis, Robert T Strategic management and policy: concepts and cases Englewood Cliffs: Prentice-Hall, 1985 Kassem, M Sami Strategic management of services in the Arab Gulf states: company and industry cases Berlin: Walter de Gruyter, 1989

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Title : Case analyses & instructors' guide to cases in strategic management: managerial experiences Author : Kumar, Krishna Place : Lucknow Publishr : Suri Educational Systems Pub. Dt. : 1996 Collat. : ix, 228p.; 24cm Kumar, Krishna Cases in strategic management: managerial experiences Delhi: Global Business, 1996. ISBN : 81-7240-08 Lawrence R, Jauch Cases in strategic management and bnusiness policy New York: McGraw Hill, 1986 Loveridge, Ray The Strategic management of technological innovation Chichester: John Wiley, 1990 Lowendahl, Bente R Strategic management of professional service firms Copenhagen: Copenhagen Business School ess, 1999. ISBN : 87-16-13323-4 McGee, John Strategic management research: a European perspective Chichester: John Wiley, 1986 McGlashan, Robert Strategic management Columbus: Merrill Pub., 1987 McNamee, Patrick B Strategic management: a PC-based approach Oxford: Butterworth Heinemann, 1992 McNamee, Patrick B Tools and techniques for strategic management Oxford: Pergamon Press, 1985 Mescon, Debbie L Instructor's manual to accompany cases in strategic management: an industry approach New York: Harper & Row, 1988 Mescon, Timothy S Cases in strategic management: an industry approach New York: Harper & Row, 1988 Michael, V P Globalisation, liberalisation and strategic management Mumbai: Himalaya, 1999. ISBN : 81-7493-665-3 Miller, Alex Instructor's manual to accompany Strategic management 3rd Boston: Irwin McGraw-Hill, 1998 Miller, Alex Strategic management 3rd ed Boston: MGH, 1996. ISBN : 007-043014-4 Mintzberg, Henry Strategy safari: a guided tour through the wilds of strategic management / H Mintzberg, Bruce Ahlstrand and Joseph Lampel New York: Free Press, 1998. ISBN : 0-684-84743-4 Negandhi, Anant R International strategic management Lexington: LexingtonBooks, 1989 Odagiri, Hiroyuki Growth through competition, competition through growth: strategic management and the economy in Japan Oxford: Oxford University, 1992 Ordiorne, George S Strategic management of Human resources San Francisco: Jossey-Bass Pub, 1985 Paine, Frank T Strategic management New York: The Dryden Press, 1983 Paul, Samuel Strategic management of development programmes: guidelines for action Geneva: ILO, 1984

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Pearce, John A Strategic management : strategy formulation and implementation / John A Pearce and Richard B Robinson 3rd ed Illinois: Irwin, 1988. ISBN : 0-256-06236-6 Plummer, James L Strategic management and planning for electric utilities New Jersey: Prentice Hall, 1985 Power, Daniel J Strategic management skills Reading: Addison Wesley, 1986 Ramaswamy, E A The Rayon spinners: the strategic management of industrial relations - Delhi: Oxford University, 1994 Rao, H R Seshagiri Strategic management: text and cases Manipal: T A Pai Management Institute, 1994 Rao, P Subba Business policy and strategic management Mumbai: Himalaya, 1999 Reimann, Bernard C Managing for value: a guide to value-based strategic management - Oxford: Blackwell, 1987 Robinson, C G Strategic management techniqes Durban: Butterworths, 1986 Robson, Wendy Strategic management and information systems: an integrated approach - London: Pitman, 1994 Rowe, Alan J Computer models for strategic management Reading: AddisonWesley, 1987 Rowe, Alan J Strategic management and business policy: a methodological approach Reading: Addison-Wesley, 1982 Rowe, Alan J Strategic management: a methodological approach Reading : Addison-Wesley, 1986 Rowley, Jennifer Strategic management information systems and techniques Manchester: Blackwell, 1994 Roy, Dilip Strategic management: Indian experience New Delhi: Gyan, 1997. ISBN : 81-212-054 Rue, Leslie W Strategic management: concepts and experience New York: Mc-Graw Hill, 1986 Rue, Leslie W Strategic management: concepts and experience New York: Mc-Graw Hill, 1986 Rue, Leslie W Strategic management: concepts and experience New York: Mc-Graw Hill, 1986 Rue, Leslie W Strategic management: concepts and experience New York: Mc-Graw Hill, 1986 Rue, Leslie W Strategic management: concepts and experience New York: Mc-Graw Hill, 1986 Rue, Leslie W Strategic management: concepts and experience New York: Mc-Graw Hill, 1986 Rue, Leslie W Strategic management: concepts and experience New York: Mc-Graw Hill, 1986

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121. 122. 123. 124. 125. 126. 127. 128. 129. 130. 131. 132. 133. 134. 135. 136.

Rue, Leslie W Strategic management: concepts and experience New York: Mc-Graw Hill, 1986 Rue, Leslie W Strategic management: concepts and experience New York: Mc-Graw Hill, 1986 Rue, Leslie W Strategic management: concepts and experiences New Delhi: Mc-Graw Hill, 1986 Rue, Leslie W Strategic management: concepts and experiences New York : McGraw-Hill, 1986 Rugman, Alan M International business: a strategic management approach New York: McGraw-Hill, 1995 Sanchez, Ron Dynamics of competence-based competition: theory and practice in the new strategic management Oxford: Pergamon, 1996. ISBN : 0-08-42585 Schmitt, Bernd Marketing aesthetics: the strategic management of brands, identity, and image - New York: The Free Press, 1997 Sharplin, Arthur Strategic management. New York: McGraw-Hill, 1985 Sheth, Jagdish N Global strategic management perspectives Cincinnati: South - Western Pub, 1989 Simyar, Farhad Strategic management in the health care sector: toward the year 2000 - Englewood Cliffs: Prentice Hall, 1988 Slatter, Stuart St P Cases in strategic management for smaller business: teaching manual Oxford: Basil Blacwell, 1989 Slatter, Stuart St P Cases in strategic management for the smaller business Oxford: Basil Blackwell, 1988 Srivastava, R M Management policy and strategic management: concepts, skills and practices /R M Srivastava Mumbai: Himalaya, 1999. ISBN:81-7493-697-1 Stacey, Ralph D Dynamic strategic management for the 1990s: balancing opportunism and business planning London: Kogan Page, 1990 Stacey, Ralph D Strategic management and organisational dynamics London : Pitman Pub., 1993 Strategic management in the Asia Pacific: harnessing regional and organizational change for competitive advantage / edited by Haley, Usha C V: Butterworth Heinemann, 1999. ISBN : 0-7506-4129-0 The strategic management of intellectual capital / edited by David A Klein Boston: Butterworth-Heinemann, 1998. ISBN : 0-7506-9850-0 Strategic management: concept and experiences/Rue, L W and Holland 2nd ed. McGraw-Hill. Strickland, A J Cases in strategic management 3rd ed Texas: Business Pub, 1988 Thomas, Joe G Strategic management: concepts, practice, and cases New York: Harper & Row, 1988 Thompson, Arthur A Strategic management concepts and cases 4th ed

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Piano: Business, 1987 142. Thompson, Arthur A Strategic management: concepts and cases / Arthur A Thompson and A J Strickland 10th ed Boston: Irwin, 1998. ISBN : 0-25623738-7 Thompson, John L Strategic management: awareness and change London: Chapman and Hall, 1990 Tung, Rosalie L Strategic management in the United States and Japan: a comparative analysis Cambridge: Ballinger Pub, 1986 Vaghefi, M Reza Strategic management for the XXIst century / M Reza Vaghefi and Alan B Huellmantel Boca Raton: St.Lucie, 1999. ISBN : 1-57444-210-4 Vernon-Wortzel, Heidi Global strategic management: the essentials 2nd ed New York: John Wiley, 1985 Ward, Keith Strategic management accounting Oxford: ButterworthHeinemann, 1992 Wheelen, L Thomas Strategic management and business policy: entering 21rst century global society Reading: Addison-Wesley, 1998. ISBN : 0-13-087359-4 Wheelen, Thomas L Strategic management Reading: Addison Wesley, 1984 Wheelen, Thomas L Strategic management and business policy Reading: Addison: Wesley, 1983 Wortzel, Heidi Vernon Strategic management of multinational corporation New York: John Wiley, 1985 Wright, Peter Strategic management: concepts and cases /Peter Wright, Mark J. Kroll and John A. Parnell 4th ed. New Jersey: Prentice Hall, 1998. ISBN : 013-698763-X Wright, Peter Strategic management: text and cases 2nd ed Boston: Allyn and Bacon, 1994

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22. TAX PLANNING

1. 2. Agrawal, H P Business collaborations in India: industrial procedures and tax planning - 4th rev ed Nagpur: Wadhwa and Co, 1986 Agrawal, H P Business collaborations in India: industrial procedures and tax planning based on new industrial policy of 1991 5th rev ed Nagpur: Law Pub, 1992 Ahuja, Girish Corporate tax planning & management / Girish Ahuja and Ravi Gupta: Bharat, 1999. ISBN : 81-7733-000-4 Bagchi, Amaresh Tax policy and planning in developing countries Delhi: Oxford university press, 1994 Dhawan, O P Non resident Indians, investments and facilities (with tax planning) New Delhi: Bureau of Financial and Customs Studies, 1985 Ginsburg, Anthony Sanfield Tax havens New York: NYIF, 1991. ISBN : 0 13 886649 x Lai, B B Direct taxes: practice and planning; income-tax, wealth- tax, gift-tax and tax planning - 13th rv.ed Delhi: Konark Pub, 1988 Singhania, Vinod K Taxman's direct taxes planning and management New Delhi : Taxmann, 1997. ISBN : 81-7194-15 Singhania, Vinod K Taxmann's direct taxes ready reckoner with last 10 year's tax tables and yearly planning / Vinod K Singhania and Jeewan Singhania New Delhi: Taxmann, 2000. ISBN : 81-7194-226-1 Singhania, Vinod K Taxmann's direct taxes ready reckoner: last 10 years' tax tables yearly tax planning 17th ed New Delhi: Taxmann Pub., 1994 Singhania, Vinod K Taxmann's direct taxes ready reckoner: with last 10 year's and yearly tax planning 1999-2000 / Vinod K Singhania and Jeewan Singhania 22nd ed. - New Delhi: Taxmann, 1999. ISBN : 81-7194-194-X Singhania, Vinod K Taxmann's direct taxes ready renocker: with last 10 year's tax tables & yearly tax planning 18 th ed New Delhi: Taxmann, 1995 Srinivas, E A Handbook of corporate tax planning 2nd ed New Delhi: Tata McGraw-Hill, 1989 Sriniwas, E A Corporate tax planning New Delhi: TMH, 1981 Tax planning through capital gains 1999-2000. 6th rev New Delhi: Nabhi, 1999. ISBN : 81-7274-314-9. Alt. Title : Nabhi's Tax planning through capital gains 1999-2000 Taxmann's employees how to save income tax: with planned pay package/investment planner tax planning for retiring employes & instant tax calculator. New Delhi: Taxmann, 2000. ISBN : 81-7496-242-5

3. 4. 5. 6. 7. 8. 9.

10. 11.

12. 13. 14. 15.

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23. SUPPLY CHAIN MANAGEMENT

1. Ballou, Ronald H. Business Logistics management: planning, organizing, and controlling the supply chain 4th ed New Jersey: Prentice Hall, 1999. ISBN : 0-13-081262-5 Blackwell, Roger D From mind to market: reinventing the retail supply chain New York: Harper Business, 1997. ISBN : 0 88730 833 3 Bowersox, Donald J Logistical management: the integrated supply chain process New York: McGraw-Hill, 1996. ISBN : 0-07-11407 Buxmann, Peter Inter organizational cooperation with SAP systems: perspectives on logistics and service management / Peter Buxmann and Wolfgang Koing Berlin: Springer, 2000. ISBN : 3-540-66983-3 Capacino, William Supply chain management: the basics and beyond Christopher, Martin Logistics and supply chain management Longman: Pitman, 1994 Christopher, Martin Logistics and supply chain management: strategies for reducing cost and improving services 2nd ed London: Prentice Hall (Financial Times), 1998. ISBN : 0-273-6049-0 Covington, J Applying the theor of constraints to supply chain management: Saint Lucie Press, Fernandez-Ranada, Miguel 3C: a proven alternative to MRPII for optimizing supply chain performance /Miguel Fernandez-Ranada, F Xavier Gurrola-Gal, Enrique Lope New York: St. Lucie, 2000. ISBN : 1 57444 271 6 Handfield, Robert B Iktroduction to supply chain management / Robert B Hondfield and Ernest L Nichols New Jersey: Prentice Hall, 1999. ISBN : 0-13621616-1 Hartley, John Electronic data interchange: gateway to World-class supply chain management - Hyderabad: University Press, 1993. ISBN : 81-7371-04 Knolmayer, G Supply chain management based on SAP systems: Springer, 2000 Koshy, Abraham Foodworld-A, B & C: market entry strategy; supply chain strategy; the road ahead Ahmedabad: IIMA, 1999 Kuglin, Fred A Customer-centered supply chain management: a link-by-link guide- New York: AMACOM, 1998. ISBN : 0-8144-0408-1 Poirier, Charles Advanced supply chain management: how to build a sustained competitive advantage San Francisco: Berret-Koehler, 1999 Ptak, Carol ERP: tools, techniques and applications for integrating the supply chain management: APICS/St. Lucie Press, 2000 Quantitative models for supply chain management / edited by Sridhar Tayur, Ram Ganeshan and Michael Magazine Boston: Kluwer, 1999. ISBN : 07923-8344-3 Quick response in the supply chain /edited by Hadjiconstantinou, E Berlin: Springer, 1999. ISBN : 3 540 65045 8

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18.

19.

Raghuram, G Logistics and supply chain management: cases and concepts / edited by G Raghuram and N Rangaraj Delhi: Macmillan, 2000. ISBN : 0333 93342 7 Riggs, David A The Executive's guide to supply management strategies: building supply chain thinking in to all business processes / David A Riggs and Sharon L Robbins - New York : AMACOM, 1998. ISBN : 0-8144-0385-9 Ross, David Frederick Competing through supply chain management: creating market-winning strategies through supply chain partnerships New York: Chapman & Hall, 1998. - ISBN : 0-412-1372 Saunders, Malcolm J Strategic purchasing and supply and chain management 2nd ed.: Trans-Atlantic, 1997 Simchi-Levi, David Designing and managing the supply chain: concepts, strategies, and case studies / D Simchi-Levi, P Kaminsky and E Simichi-Levi Boston: Irwin, 2000. ISBN : 0-07-116921-0 Supply chain management: for global competitiveness / edited by B S Sahay -New Delhi: Macmillan, 1999. ISBN : 0-333-93236-6 Taylor, David H Global cases in logistics and supply chain management: ITP, 1997 Tompkins, James A No boundaries: moving beyond supply chain management Raleigh: Tompkins Press, 2000. ISBN : 0 9658659 2 4 Tyndall, Gene Supercharging supply chains: new ways to increase value through global operational excellence / Gene Tyndall...[et al.] USA: Wiley, 1998. ISBN : 0-471-25437-1 Waller, Derek Operations management: a supply chain approach, 1998

20.

21.

22. 23.

24. 25. 26. 27.

28.

104

24. TEAM BUILDING

1. 2. 3. 4. 5. 6. 7. Adair, John Effective teambuilding Hants: Gower, 1986 Aravindan, P Team engineering and world-class management New Delhi: Wheeler, 1997. ISBN : 81-7544-033-3 Berger, M L Group training techniques Hampshire: Gower Pub, 1985 Berger, Mel Cross-cultural team building: guidelines for more effective communication and negotiation : TMH, 1998. ISBN : 0-07-707919-1 Blake, Robert R Spectacular teamwork: how to develop the leadership skills for team success - New York: John Wiley, 1987 Cadwell, Charles M Team up for success: building teams in the workplace Iowa: American Media, 1997 Childress, John R The Secret of a winning culture: building high performance teams /John R Childress and Larry E Senn Los Angeles: Leadership Press, 1999. ISBN : 0-9648466-9-1 Dyer, William G Team building: issues and alternatives Reading: Addison : Wesley, 1977 Eales-White, Rupert How to be a better...teambuilder New Delhi: Kogan Page India, 1998. ISBN : 81-7554-086-9 Francis, Dave Improving work groups: a practical manual for team building Rev ed New Delhi: S Chand, 1992 Guest, Robert H Work teams and team building New York: Pergamon, 1986 Harrington-Mackin, Deborah The Team building tool kit: tips, tactics and rules for effective workplace teams New York: AMACOM, 1994 Hartzler, Meg Team fitness: a how to manual for building a winning work team Milwaukee: ASQC Quality Press, 1994 Keidel, Robert W Corporate players: designs for working and winning together New York: John Wiley, 1988 Kilcourse, Tom Management team development: a problem-centred techniqueBradford: MCB University Press, 1984 Maddux, Robert B Team building: an exercise in leadership London: Kogan Page, 1988 Manz, Charles C Business without bosses: how self-managing teams are building high-performing companies New York: John Wiley, 1993 Newstrom, John The Big book of team building games: Trust-building activities, team spirit exercises, and other fun things to do / John Newstrom and Edward Scannell- New York: McGraw-Hill, 1998. ISBN : 0-07-046513-4 Ouchi, William G The M-form society: how American teamwork can recapture the competitive edge Reading: Addison-Wesley, 1984 Platt, Stephen Teams: a game to develop group skills Hants: Gower, 1988

8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18.

19. 20.

21. 22. 23. 24. 25. 26. 27. 28.

Quick, Thomas L Successful team building New York: AMACOM, 1992 Reddy, W Brendan Team building: blueprints for production and satisfaction New Delhi: S Chand, 1995 Scott, Gini Graham Building a winning sales team: how to recruit, train and motivate the best - New Delhi: Capital books, 1992 Sinha, Dharni P T-group team building and organisation development New Delhi: ISABS, 1986 Snow, H The power of team building: using ropes techniques Amsterdam: Pfeiffer, 1992. ISBN : 0-88390-306-7 Team building. Secunderabad: College of Defence Management, [nd] Tjosvold, Dean Teamwork for customers: building organizations that take pride in serving - San Francisco: Jossey-Bass Pub, 1993 West, Michael A Effective teamwork New Delhi: Excel Books, 1996

106

25. VENTURE CAPITAL

1. 2. 3. 4. Baumback, Clifford M Entrepreneurship and venture management Bombay: D B Taraporevala, 1981 Bell, Daniel The Coming of post-industrial society: a venture in social forecasing - New York: Basic Books Pub, 1976 Cox, Jeff The Venture: a novel for entrepreneurs New York: Warner Books, 1997. Gibb, John Michel Venture capital markets for the regeneration of industry: proceedings of the symposium held by commission of the Europe New York: North-Holland, 1984 Gompers, Paul The Venture capital cycle: MIT, 1999. ISBN : 0-262-07194-0 Green, Milford B Venture capital: international comparisons London: Routeledge, 1991 Harrison, Richard Informal venture capital Europe: PH, 1995. ISBN : 0 13 355660 3 Industrial and Technical Consultancy Organisation of Tamil Report on venture capital: a boon for IT entrepreneurs Chennai: ITCOT, 2000 The Intellectual venture capitalist: John H McArthur and the work of the Harvard Business School 1980-1995 /Edited by Thomas K McCraw and Jeffrey L Cruikshank Boston: HBS, 1999. ISBN : 0-87584-900-8 Killing, J Peter Strategies for joint venture success London: Croom Helm, 1983 Management buy-outs and venture capital / Edited by Mike Wright and Ken Robbie: Edwared Elgar, 1999 Merrill, Ronald E The New venture handbook new and updated edition New York: AMACOM, 1993 Mishra, Asim Kumar Venture capital financing in India Delhi: Shipra, 1996 Pandey, I M Venture capital: the Indian experience New Delhi: Prentice-Hall, 1996 Rao, M B Joint venture: international business with dveloping countries New Delhi: Vikas, 1999. ISBN : 81-259-0706-8 Spiro, Melford E Kibbutz: venture in Utopia Cambridge: Harvard Univ. Press, 1970 Venkataramani, Raja apan enters Indian industry: the Maruti-Suzuki joint venture - New Delhi: Radiant Pub, 1990 Venture capital in information technology. Paris: OECD, 1985 Verma, J C Venture capital financing in India New Delhi: Response Books, 1997. ISBN : 81-7036-60 Young, George Venture capital in high-tech companies: the electronics industry in perspectiveLondon: Frances Pinter, 1985

5. 6. 7. 8. 9.

10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20.

26. AUTHOR INDEX

Aaker, David A. Abrahamsson, Bengt Abrol, P.N. Acharyya, S.C. Adair, John Adam, Everette Adelstein, Michael E. Adler, Ronald B. Agarwal, Anand S. Agarwal, P K Aggarwala, Dharma Vira Agrawal, H.P. Agrawal, Sangeeta Ahituv, Niv Ahmadian, Ahmad Ahuja, Girish Aime Heene Aitchison, Jim Akhilesh, K.B. Albaum, Gerald Albert, Kenneth J. Aleem, Shamim Alexander, Gordon J. Ali Dogramaci Ali Mohammadi Allegri, Theodore H. Allen, David Allen, R.R. Allen, Thomas J. Allison, James Alvesson, Mats Ammer, Dean Ammer, S. Anderson, Alan H. Anderson, David M. Anderson, Roy Andreasen, M.M. Andrew A. Mitchell Ansoff, H. Igor Anthony, Sterling Antonides, Gerrit Apparao, P.B. Applegate, Edd Apte, P.G. Aravindan, P. 1, 69 84 29 74 118 91, 94 7 7 97 1 69 115 69 74 91 61, 115 107 1 34 41 106 97 53 103 9 79 29 7 57 13 84 79 79 84, 97 101 74 101 1, 13 106 79 13 97 1 29, 41 118 Archie, Donald Arens, William F. Argyris, Chris Armstrong, Michael Arndt Sorge Arnold, Erik Arnold, Glen Aronson, Jonathan David Arvind Rangaswamy Arya, P.P. Ashley, A. Ashok Chandra Ashwathappa, K. Aspray, William Assael, Henry Aswathappa, K Atsuo Konishi Austin, James E. Avadhani, V.A. Avery, Christine Avison, D.E. Axtell, Roger E. B. Joseph Bacon, Rober W. Bagchi, Amaresh Bagozzi, Richard P. Bahl, Sushil Bailey, John Bailey, Peter Bain, Alastair Baker, H. Baker, James C. Baker, Michael Bakos, Brian D. Bakshi, P.M. Balassa, Bela Baldwin, Robert E. Ballon, Ronald H. Balsara, Sam Bamford, Carl. Banaji, Jairus Bandyopadhyay, S. Banerjee, S.K. Banerjee, Subir Kumar Banerjee, Subrata 74 1 84 34, 97 86 57 29 48 103 34 7 34 91 41 13, 14, 62 34, 84, 97, 106 55 106 53 41, 79 19 7, 48 103 13 115 62, 69 7 26 79 26 84 41 101 7 61 48 48 79, 116 1 19 41 57 29 29 1

108

Banerjee, Utpal K. Banner, David K. Barber, David Bardhan, P. Barker, Raymond F. Barnes, Lan Baron, James N. Barrett, Neil Barsoux, Jean-Louis Bartlett, Christopher A. Bartlett, Hale C. Basil G Englis Bassett, Glenn Batra, Rajeev Baumback, Clifford M. Baxi, Upendra Bayles, Deborah L. Bearden, William O. Bearpark, Keith. Becken, Franklin Begin, James P. Behl, Ramesh Belch, George E. Belenky, Alexander S. Bell, Daniel Bellur, Venkatakrishna Beniger, James R. Bennett, David Bennett, P.A. Bennett, Peter D. Bennett, Roger. Bentley, Trevor J. Benton, Douglas A. Beresford, Cynthia Berger, M.L. Berger, Mel Beri, G.C. Berkman, Harold W. Berman, Barry Bernhardt, Kenneth L. Bernstein, Philip A. Berry, Brian J.L. Bettman, James R. Bhagwati, Jagdish N. Bhalla, V.K. Bhasin, M.L. Bhaskar, K.N. Bhatia, S.K.

74 84 97 48 69 19 34 1 41 41 106 3, 14 91 1 120 61 57 13 7 26, 84 34 48 1 91 120 62 57 91 57 13 2 74 84 7 118 118 69 13 62 62 19 48 13 48 29, 41, 53 62, 106 57 97

Bhattacharya, S.C. Bhote, Keki R. Bicheno, John Bill McKelvey Bingham, Frank G. Black, John Blackwell, Roger D. Blake, Robert R. Blake, Susan Blankenship, A.B. Block, Stanley B. Blokdijk, Andre Bloom, Helen Blunt, Peter Bly, Robert W. Boddy, David Bogart, Leo Bogert, Judith B.W. Bohl, Don Lee Bonoma, Thomas V. Boone, Louis E. Boone, Mary E. Bosche, Marc. Boseman, Glenn Boston Bottomley, Michael H. Boulton, William R. Bourgeois, L.J. Bovee, Courtland L. Bowbrick, Peter. Bowersox, Donald J. Bowman, Cliff Bowman, Joel P. Bowonder, B. Boyd, Harper W Bozeman, Barry Brackett, Michael H. Bradley, D.A. Bradley, Stephen P. Braithwaite, Timothy Bramham, John Brathwaite, Ken S. Bratton, John Brewster, Chris Brian J. Terry Bridge, John Brigham, Eugene F. Brimson, James

106 79 91 89 62 48 13, 62, 116 26, 118 61 69 29 74 41 84 101 74 2 7 74 62 7 57 7 106 14 97 106 106 7 7 79, 116 106 7, 101 57 62, 69 106 19 101 57 74 34 19 34 34 43 97 29, 30 53

Britt, Steuart Henderson Brooke, Michael Z. Brown, F.E. Brown, Leland Brown, 0. Brown, Richard Brunsson, Nils Bryant, Donald T. Bryce, Herrington J. Bryman, Alan Buckley, Adrian Buckley, Jo Ann. Budhiraja, S.B. Buell, Victor P. Buffa, Elwood S. Buggie, Frederick D. Bullinger, HJ. Burch, John G. Burgelman, Robert Burns, Alvin C. Burton, Philip Ward Buxmann, Peter Buzzell, Robert D. Byars, Lloyd L. Byers, Robert A. Cadwell, Charles M. Cafarelli, Eugene J. Calingo, Luis Ma R. Capacino, William Cardenas, Alfonso F. Cardozo, Richard N. Carlyle, Dennis Carroll, Glenn R. Carter, Roger Cary L. Cooper Casson, Mark Castro, Luis Casuo, Wayne F. Celi, Louis J. Ceri, Stefano Ceriello, Vincent R. Certo, Samuel C. Cespedes, Frank V. Chacholiades, Miltiades Chacko, George K. Chadha, Rajni Chakraborty, S.K. Chakravarti, K.P.

62 53 69 7 26 41 84 26 107 84 41 19 107 62 91 101 57 74 107 62, 69 2 116 41, 62 107 19 118 53, 101 107 116 19 101 57 84 57 89 42 19 97 42 19 34 107 101 48 74 13 34 61

Chanda, Ashok Chandan, J S. Chandra, Durgesh Chandra, Prasanna Chang, Shi-Kuo Chang, Yih-Long Channon, Derek F. Charnes, A. Chary, S.N. Chase, Richard B. Chatterjee, B.K. Chatterjee, S.K. Chaturvedi, Abha Chaturvedi, K.K. Chauhan, Meenakshi R. Cherrington, David J. Cherunilam, Francis Chia, Robert Child, John Childress, John R. Chisnall, Peter M. Chorafas, Dimitris N. Chris Brewster Christel Lane Christopher Voss Christopher, Martin Chryssochoidis, George Chunawalla, S A. Churchill, Gilbert A. Clare, Chris Clark, Kim B. Clement, Jerry Clemente, Mark N. Cobham, David Cohen, Jerome B. Cohen, William A. Cole, G.A. Collier, Mel Collier, Richard A. Comerford, Robert A. Compton, H.K. Comstock, Thomas W. Conner, Daryl Connolly, Michael B. Conyne, Robert K. Cook, H.E. Cook, Thomas M. Cooley, Philip L.

34 2 97 30 74 92 107 26 92 92 63 97 84 34, 97 2 34, 84, 97 48, 84, 107 84 42 118 13, 69 19 36, 43 89 95 116 42 2, 69 69 74 101 80 2, 63 48 53 63 97 19 101 107 80 7 84 49 85 101 92 30

110

Cooper, Cary L. Cor'tada, James W. Costa, Janeen Arnold Cotterell, Arthur Courtney, James F. Covington, J. Cowdell, Paul Cowling, Alan Cox, B. Cox, Jeff Cox, Taylor Craig, C. Craig, James C. Cravens, David W. Crawford, C. Merle Crawford, Richard D. Crimp, Margaret Crouch, Sunny Culbert, Samuel A. Cuming, Maurice W. Curzon, L.B. Cushway, Barry Cusumano, Michael A. Czander, William M, Czerniawska, Fiona D.M. Lambert D'Arcy, Jan Dale, Barrie Dalrymple, Douglas J. Damodaran, Aswath Dana, Daniel Danton de Fouffignac, PeterDilip K. Das, Das, Ranjan Dasu, Sriram Date, C J. Datta, A.K. Dave Ulrich David A. Klein David S. Reiner David W Stewart David, Fred R. Davidson, William H. Davis, Brian Davis, Joel J. Davis, Kenneth R. Davis, Margaret R. Dawn Iacobucci

85 63 14 57 19 11 6 49 34 53 120 85 70 107 63 101 107 70 70 85 98 61 26, 35, 85 101 85 7 81 8 35 63 53 42 42 49 107, 108 101 20 80 35 113 23 1 108 108 20 2 63 26, 85 10

Dayal, Raghubir De Bruicker, F. De Mooij, Marieke K De Pace, M. de Vries, Manfred F.R. Kets Percy De, Nitish R. Dean, Burton V. Debi S. Saini Debruicker, F. Stewart Deen, S.M. Deeson, Eric Deetz, Stanley A. DeGarmo, E.P. Denise M. Rousseau Dervitsiotis, Kostas N. Desai, Bipin C. Deschamps, Jean-Philippe Dess, Gregory G. Dessler, Gary Dhaka, B.P. Dhawan, O.P. Dholakia, Ruby Roy Diana Winstanley Dickler, Howard Dickson, Gary W. Dillon, William R. Dilworth, James B. Dimancescu, Dan Dimond, Lynn Dinerstein, Nelson T. Diwan, Parag Dixit, Avinash Dixon, Nancy M. Dobbins, Richard Dobler, Donald W. Dolan, Robert J. Don S. Batory Donald F. Wood Doswell, R. Douglas, Susan P. Doust, Peter Doz, Yves Dreifus, Shirley B. Dresang, Dennis L. Dsouza, Derrick E. Dubey, Sumati Duncan, W. Jack DuPont, Kay

2, 63, 70 2 20 85 35 108 36 14 20 57 85 80 89 92 20 102 108 26, 35, 80 115 42, 70 35 20 74 70 92 102 8 74 2 49 85 53 80 63, 102 23 43 57 70 63 108 42 98 108 26 108 85

Durell, William. Durganand Sinha Dutka, Alan F. Dutka, Alan Dutka, Solomon Dutta, Soumitra Dwivedi, R.S. Dwyer, Judith Dyer, William G. Dziggel, Enderlyn Eales-White, Rupert Earl, Michael J. East, Robert Eastman, Robert M. Ebert, R.J. Eckles, Robert W. Eddie M Clark Edward Mozley Roche Edwards, Chris Eggert, Nancy J. Eileen Scholes Eilon, Samuel Ein-Dor, Phillip Eiteman, David K. El-Agraa, Ali M. Elaine Biech Ellis, John Ellsworth, Jill H. Elmasri, Ramez Elton, Edwin J. Emery, Douglas R Emery, James C. Engel, James F. Enger, Norman L. England, Willur B. Ensign, Marie S. Eto, Hajime Eun, Cheol S. Evans, James R. Evans, Martin J. Evans, P. Evans, Robin B. Everest, Gordon C. Fabozzi, Frank J. Fareena Sultan Farmer, David Farris, Paul L. Fatehi, Kamal

20 87 20 14 2 85 35, 85, 98 8 118 42 26, 118 74 14 80 94 63 1 58 75 85 8 102 75 42 49 34 42 8 20 54 30 75 14 75 80 49 102 30, 42 92 14 57 2 20 54 70 80 70 42

Fearon, Robert Federico, Pat-Anthony Feenstra, Robert C. Feketekuty, Geza Feldwick, Paul Ferber, Robert Ferguson, Sherry D. Fernandez, John P. Feraandez-Ranada, Miguel Ferraro, Gary P. Ferris, Gerald R. Fersyth, Patrick. Figgins, Ross Finch, Byron J. Firth, Don Fischer, Donald E. Fish, George Fitz-enz, Jac FitzGerald, Jerry FitzRoy, Peter T. Flamholtz, Eric G. Flippo, Edwin B. Flueck, William F. Folger, Robert Forrer, Stephen E. Fortier, Paul J. Fottler, Myron D. Fowles, Jib Foxall, Gordon R. Francis Cherunilam Francis, Dave Francis, Jack Clark Frank J Fabozzi Fraser-Robinson, John Frederick, Amling Freeman, R. Edward Froot, Kenneth A. Frost, Peter J. Frost, Richard Fulop, Christiana Gabbott, Mark. Gabel, H. Landis Gabriel, Yiannis Gail, Tom Gaither, Norman Galbraith, Jay R. Gallagher, John P. Gallagher, M.L.

2 75 49 49 ,2 70 8 35 80, 116 8 35 8 8 92 80 54 64 35 8 64 35 98 108 35 35 20 109 2 14 107 118 54 55 2 55 109 55 86 20 14 14 102 14 14 93 26 75 98

112

Gallo, Thomas E. Gandhi, D V. Gandhi, Dharma Veer Gannon, Thomas Gapenski, Louis C. Gardarin, Georges Garg, M.K. Garg, Pulin K. Garland, John L. Gary L. Lilien Gatignon, Hubert Gautam, Vinayshil Gaydasch, Alexander Genua, Robert L. George Stonehouse Gerardine DeSanctis Gerloff, Edwin A. Gerrit Antonides Gerstein, Marc S. Gessner, Robert A. Ghatak, Anita Ghosh, Biswanath Ghosh, Pradip K. Ghosh, Subratesh Gibb, John Michel Gilley, Jerry W. Ginsburg, Anthony Glueck, W.F. Glueck, William F. Godet, Michael Goel, B.S. Golden, James R. Goldstein, Robert C. Goley, George F. Gomez-mejia, Luis R. Gompers, Paul Goobey, Alastair Ross Gopal, Ji Gopalakrishnan, P. Gorchels, Linda Gordon, Judith R. Gorham, Kenneth D. Gorman, Michael M. Gorton, Keith Goss, David Gould-Marks, Langton Gowler, Dan Goyel, Jawahar

75 2 3 102 29 20 30 26 75 103 3 86 20 8 42 11 26 13 75 75 14 86, 98 49 35 120 35 115 107 109 109 70, 93 58 20 20 36 120 55 98 80 102 86 21 21 70 36 8 36, 86 1

Grabher, Gemot Grandori, Anna Gray, H. Peter Green, Milford B. Greenaway, David Greenberg, Philip Greene, James H. Greenlaw, Paul S. Greens, Jerome D. Grimwade, Nigel Grinold, Richard C. Gronstedt, Anders Groocock, J.M. Grosse, Robert Grunwald, Joseph Guest, David A. Guest, Robert H. Guiltinan, Joseph P. Gumpert, David E. Gunther, Richard C. Gupta, C.B. Gupta, R.C. Gupta, Raj Kumar Gupta, Rajen Guy, Vincent H. Igor, Ansoff H. Mintzberg, Bruce Ahlstrand H.J. Fombrun Haas, Robert W. Haberler, Gottfried Hadjiconstantinou, E. Hague, Paul Hair, Joseph F. Haksar, Ajit N. Haley, Usha C.V. Hall, Owen P. Hammer, Michael Hammett, M.A. Handa, P. Handfield, Robert B. Handscombe, Richard S. Handy, Charles Hanna, Michael S. Harari, O. Harbury, Colin Harcourt, Jules Hardy, Hugh S. Hargie, Owen

86 86 49 120 49 21 93 98 15 49 55 8 102 42 49 98 118 64 64 102 64 75 36 36 42 109 111 39 64 49 117 70 70 55 113 93 102 49 30 116 102 86 8 86 15 8 70 8

Harper, Sally Harrington, Jan L. Harrington-Mackin, Deborah Harris, E. Harrison, Richard Harrison, Tony Harrod, Roy Hartley, John Hartley, Robert F. Hartzler, Meg Harvey, Don Harvey, Donald F. Harzing, Anne Harzing, Anne-Wil Haskins, Jack Haskins, Mark E. Hatten, Kenneth J. Hattersley, Michael E. Hawkins, Del Hawryszkiewycz, I T. Hax, Arnoldo C. Haynes, David Hazari, Bharat R. Hecht, Myron Hegewisch, Ariane Heineke, Janelle N. Heisler, William J. Heizer, Jay Heller, Robert Helme, Mark Hendrick, H.W. Hendry, Chris Henry S.R. Kao Hertz, David Hicks, James 0. Higgins, James M. Higgins, Robert C. Hilary Harris Hill, D.A. Hill, Ned C. Hill, Terry Himstreet, William C. Hinkelman, Edward G. Hinkle, Charles L. Hitchens, D.M.W.N. Hodge, Bartow Hodgetts, Richard M. Hofer, Charles W. Author Index 127

98 21 118 70 120 102 50 116 70 118 109 109 42 36 3 42 109 8 15 21 109 58 50 21 36 93, 102 36 93 8 58 26 36 87 55 75 109 30 36, 43 30 30 93, 109 9 50 64 43 75 43 109

Hofstede, Geert Holbeche, Linda Holbert, Neil Bruce Holland, James Holloway, Simon Holoviak, Stephen J. Holt, Knut Hong, Han Kang Hopeman, Richard J. Home, James C. Van Horton, Raymond L. Hosmer, LaRue T. Howard, John A. Howe, D.R. Huang, Stanley S.C. Huat, Tan Chwee Hudson, Robert Hufbauer, Gary Clyde Hughes, G. David Hukku, V.N. Humphrey, Susanne M. Hunger, J. David Huseman, Richard C. Hussey, D.E. Hutt, A.T.F. Hutt, Michael D. Hyde, Dana G. Ian, Fenwick Illenson, Mark L. Ind, Nicholas Ingersoll, Virginia Ingmar Bjorkman Inmon, W.H. Inmon, William H. Inose, Hiroshi J.R. Stock Jackson, Terence Jacob, K.K. Jagannathan, G. Jain, Abhinandan K. Jain, Arun K. Jain, P.K. Jain, Subhash C. Jain, Vijay K. Jakhotia, G.P. James H. Gilmore Jan ter Wengel Jan, Mian

86 36 71 61 21 55 102 55 93 30 15 110 15 21 55 43 30 50 64 36 21 110 9 110 21 64 86 15 20 3 86 44 21 21 58 81 43, 86 98 102 71 71 31, 43, 64 43, 64 64 31 103 49 98

114

Janavaras, Basil John Janet Fulk Janis, J. Harold Jarett, Irwin M. Jarrett, Dennis Jauch, L.R. Jean Woodall Jeannet, Jean-Pierre Jeffrey L. Cruikshank Jelinek, Mariann Jenkins, David Jenkins, Mark Jerald Greenberg Jermier, John M. Jha, S.M. Jhingan, M.L. Joel A.C. Baum Johansson, Johny K. John A. Woods John F. Sherry John 0, Mcclaim John Philip Jones John, Jones Philip Johne, F.A. Johns, D.T. Johns, R.A. Johnson, Phil Jones, John Philip Jones, Kelvin Jones, Ronald W. Jones, Tim Joseph L. Cavinato Joseph Lampel Joseph Wolfe Joynson, Sid. Jucius, Michael J. Juran, J.M. Justis, Robert T. Kaatz, Ron Kakabadse, Mario A. Kalseth, Karl Kanungo, Shivraj Kapur, S.K. Kapur, Sudarshan Kr. Karnik, V.G. Kasper, Daniel M. Kasper, Hans Kassarjian, Harold H.

64 11 9 75 58 107 35 43 120 26 21 15 86 87 64 50 89 43 82 17 93 3 1 102 93 50 87 3 61 50 103 82 111 41 36 98 103 110 3 50 75 58 64 31 98 50 43, 64 15

Kassem, M. Sami Kathpalia, Ravi Katiyar, Rakesh Chandra Kaufman, PJ. Kaul, Asha Kaumeyer, Richard A. Kaur, Parvinder Kaynak, Erdener Keat, Russell Keding, Ann Keegan, Warren J. Keeling, Ralph Keidel, Robert W. Keith Sisson Kell, Carl L. Keller, Thomas Kelley, Lane Kelly, Margaret Ken Robbie Kennedy, Charles R. Kennedy, Gavin Kenneth G. Beauchamp Kent, Allen Keown, J. Kerin, Roger A. Kerlinger, Fred N. Kerschberg, Larry Kets de Vries, Manfred Key, Sydney J. Khan, M.Y. Khandwalla, Pradip N. Khanna, Sri Ram Khanzode, V.V. Khurana, Rakesh Kierzkowski, Henryk Kilcourse, Tom Killing, J. Peter Kim, Suk H. Kim, Won Kimberley, Paul Kinnear, T.C. Kinnear, Thomas C. Kirby, J. Philip Kirkbride, Paul S. Kirpalani, V.H. (Manek) Kleijnen, Jack P.C. Klein, Robert A. Klingner, Donald E.

110 31, 43 36 64 9 9 87 64 15 3 43, 64 44 27, 118 99 9 75 44 50 120 55 36 58 58 30 65 87 21 87 51 31 87 51 36 65 51 118 120 44 21 9 71 71 87 37 3 75 55 98

Knecht, Ken Knight, Sue Knolmayer, G. Kohli, Uddesh Kohut, Gary F. Koopman, Albert Koory, Jerry L. Korman, Abraham K. Koshy, Abraham Kotabe, Masaaki Kotler, Philip Kotter, John P. Koul, Omkar N. Krajewski, Lee J. Kramer, R.M. Kramer, Roderick M. Kress, George Krishna Kumar Krishnama Chary, P. Krishnaswamy, K.N. Kroenke, David M. Krouwel, Bill Krugman, Paul R. Krumm, Rob Kuczmarski, Thomas D. Kuglin, Fred A. Kumar, Harish Kumar, Keval J. Kumar, Krishna Kumar, Satish Kumar, V. L.M. Ellram La Valle, Deanna Lai, B.B. Lanfer, Arthur C. Laric, Michael V. Larry Percy Larson, James A. Laurie, Peter Lawrence R., Jauch Lay, G. Lazer, William Lee, Donald D. Lee, James R. Leech, Thomas. Legge, Karen Lehmann, Donald R. Leigh, William E.

21 9 116 37 9 44 75 87 116 44, 65 65 27 9 93 10, 88 87 71 107 55 93 21, 22 37 51 22 103 116 76 9 110 51 71 81 44 115 93 65 71 22 22 110 103 65 71 51 9 58 71, 103 22

Lele, Milind M. Leonard-Barten, Dorothy Leong-Hong, Belkis W. Levi, Maurice D. Lewis, CD. Lewis, Herschell Gordon Lewis, Jordan D. Lewis, Richard D. Li, Deyi A. Ligon, Helen H. Lilien, Gary L, Lincolnwood Lindinberg, Siegwart M. Littler, Dale Litton, Gerry M. Livy, Bryan Liwei, Chen Lofthouse, Stephen Long, Larry Longstaff, J, Longstreth, Bevis Loudon, David L. Love, Bruce Loveridge, Ray Lowel Bryan Lowendahl, Bente R Lucas, Henry C. Luck, David J. Lumby, Stephen Lundeberg, Mats Luthans, Fred Lynton, Rolf P. Lytle, John F. M.J. Wooldridge M.K. Rampal Mabin, Victoria J. MacKay, Ian Mackay, Lesley Maddux, Robert B. Madeley, John Madnick, Stuart E. Magnusen, Karl O. Mahajan, B.M. Mahajan, Y.S. Maheshwari, B.L. Maier, David Maim, Levy Majumdar, Ramanuj

15 76 22 31, 44 93 3 81 44 22 76 65, 71, 103 1 87 103 22 99 58 55 76 21 55 15 58 110 45 110 76 65 55 76 87 87 15 57 63 44 37 99 118 51 59, 76 27 IS 37 37 22 56 71, 103

116

Makay, John J. Malcolm Warner Malhotra, Naresh K. Mamoria, C.B. Manis, Rod Mansell, Wade Mansfield, Roger Manz, Charles C. Marcus, Burton H. Margerison, Charles J. Mariger, Randall P. Markowitz, Harry M. Markusen, James R. Marra, James L. Marsh, William H. Martin, Daniel Martin, James Martin, Murray S. Martinich, Joseph S. Marwah, Raj Mary A. Devauna Mary Lambkin Mascarenhas, Oswald A. J. Maslow, Abraham Mason, J. Barry Massy, William F. Mathur, B.L. Mathur, J.S. Mathur, Navin. Mats Forsgren Mayer, Raymond R. Mayne, Alan Mc Donald, William J. McAllister, Matthew P. McBeath, Gordon McCann, John T. McClain, John O. McCorkell, Graeme McDaniel, Carl McDonald, Malcolm McFadden, Fred R. McFarlan, F. Warren McGee, John McGlashan, Robert McGown, K.L. McGrath, Michael E. McHugh, Patricia Mcllwee, Terry

9 86 71 65 22 61 27 118 65 9 15 56 51 3 31 22 22 99 93 3 39 14 71, 103 87 66 16 37 99 16 44 93 22 66 3 37 9 94 3 72 16 22, 23 76 110 110 72 103 59 99

Mckenney, James L. McLeod, Raymond McMaster, Michael D. McMenamin, Jim McMillan, Sandy McNamee, Patrick B. McNichols, Charles W. McQuarrie, Edward F. Mead, Richard Meadow, Charles T. Megginson, Leon C. Meier, Robert Mellett, Howard Melrose, John Mendenhall, Mark Menin, Ben Menipaz, Ehud Merrill, Ronald E. Mescon, Debbie L. Mescon, Timothy S. Messaris, Paul Metzelaar, Lawrence C. Meyer, Marc H. Michael James Blaine Michael, V.P. Michel laroche Mike Wright Miles, Steve Miller, Alex Miller, Gary J. Miller, Lawrence M. Mills, Gordon E. Minford, Patrick A. Minor, Michael Mintzberg, Henry Mishra, Asim Kumar Mishra, M N. Mital, A.A. Mitroff, Ian I. Mittra, Sid Mittra, Sitansu S. Mockler, Robert J. Mohan, C. Mohan, Manendra Mohana Rao, P. Mohindra, S. Molander, Christopher Moller, K.H.

59 76 27 31 9 110 23 16 44 76 99 94 31 9 44 3 94 120 110 110 4 23 103 58 44, 111 3 120 16 111 87 27 37 51 16 27, 111 120 4, 51, 66, 99 81 87 56 76 44 23 4 30 81 37 103

Monappa, Arun Mondy, R. Monks, Joseph Montgomery, Douglas C. Mooij, Marieke de. Moore, Arthur B. Moore, Franklin G. Moore, Lynden Moore, Perry Moore, William L. Moorhead, Gregory Morgan, Colin Morgan, Gareth Moriarty, Sandra Morrisey, George L. Moss, Marvin A. Moss-Jones, John Mott, Graham Mountinho, Luiz Mowen, John C. Mueller, Barbara Mullins, Laurie J, Munger, Susan H. Munter, Mary Murdick, Robert G. Murray, John P. Murthy, S.S. Myers, John G. Nadin, Mihai Nadler, Leonard Nagaraji, J. Nagpal, C.S.A. Nahil R. Adam Nair, K. Nair, M.R.R. Nair, N.G. Nair, R.K. Narayan, B. Neal, Shirley Negandhi, Anant R. Neidell, Lester A. Nelson, Carol Neuhauser, Peg C. Nevett, Terence Newstrom, John Nicholas R. Jennings Nielsen, Jacob Niemeier, Susanne

37 37 94 103 4 66 94 51 99 104 88 44 88 4 10 104 59 56 66, 72 16 4 88 10 10 76, 94 77 23 66, 72 4 37 81 51 103 66 37 94 31 30 23 111 66 4 10 4 88, 118 57 77 10

Nigel South way Niv, Amittai Nixon, Robert Noel M. Ticky Nohria, Nitin Noori, Hamid Norgan, Susan North, Ken Northey, Patrick Novit, Mitchell S. Noyelle, Thierry J. Nystrom, Paul C. O'Brien, Thomas J. O'Callaghan, Ramon O'Connor, Dennis J. O'Guinn, Thomas C. O'Leary, T.J. O'Shaughnessy, John Oakley, Mark Odagiri, Hiroyuki Ohno, Taiichi Oliver, Richard L. Olle, T. William Olle, T.W. Oiler, John W. Ordiorne, George S. Orlicky, Joseph Ouchi, William G. P.C. Rao Pahwa, H.P.S. Paine, Frank T. Paliwoda, Stanley J. Pandey, I.M. Panneerselvam, R. Paranjpe, Vivek Parasuraman, A. Paredaens, J. Databases Pareek, Udai Parente, Donald Park, C. Whan Parkinson, C. Northcote. Patheja, Anju Patil, S.G. Patrick Northey Patrick, Jerry Pattanayak, Biswajeet Patti, Charles H. Paul R. Lowrence

104 88 10 39 88 94 66 23 104 99 51 27 31, 44 88 31, 45 4 77 16 104 111 104 16 23 77 10 111 81 119 61 45 111 45 31, 32, 120 94 37 72 23 37, 88 4 66 10 32 72 104 104 38, 88 4 36

118

Paul S. Myers Paul, Samuel Paulden, Sydney Pearce, C. Glenn. Pearce, John Peeters, Theo Peppard, Joe Percy Barnevik Percy, Larry Perkinson, Richard C. Perlman, Kalmani Pestonjee, D.M. Peter, J. Paul Peterson, Richard B. Peterson, Robert Pettman, Barrie 0. Pheysey, Diana C. Philip B, Sochary Philip Kotler Philippakis, Andreas S. Philippe de, Roland Calori Piatetsky-Shapiro, Gregory Pieper, Rudiger Pike, Richard Pine, B. Joseph Pirow, Peter C. Pitts, Robert E. Piatt, Stephen Plummer, James L. Poe, Roy W. Poirier, Charles Pollio, Gerald Pomfret, Richard Pooler, Victor H. Pope, Jeffrey L. Power, Daniel J. Prabhu, Vas Prague, Cary N. Prakash, Naveen Prasad, Kesho Prasad, S. Pratt, K.J. Preda, Stefano Premchand, A. Proctor, Tony Ptak, Carol Pucik, Vladimir Punnett, Betty Jane

27 111 81 10 111 51 59 88 5 23 81 89 16, 66 38 16, 72 38 88 81 66, 67 77 45 23 38, 45 56 104 77 16 119 111 10 81, 116 45 51 81 72 111 81 23 23 88 45 99 45 32 72 116 -45 45

Punset, Eduardo Quelch, John Quelch, John A. Quible, Zane K. Quick, Thomas L. R.S. Bhatia Rabin, Jack Rada, Juan F. Raddock, David M. Radford, K.J. Raghuram, G. Rai, Urmila Rajagopal Raj at Joseph Rajwade, A.V. Ralph G. Kauffman Ramacitti, David F. Ramaswami, N. Ramaswamy, E.A. Ramaswamy, M S. Ramaswamy, V.S. Ramnarayan, S. Ramu, S. Shiva. Rao, A. Amruth Rao, H.R. Rao, M.B. Rao, P. Subba Rao, T.V. Rao, V.L. Ratnam, C.S. Ravi, N. Ravichandran, N. Ravishankar, S. Rawnsley, Alan Ray, H.N. Ray, Reuben Ray, Wild Raymond A., Dumount Raymond R, Collon Reddy, W. Brendan Reddy, Y.R.K. Reijmer, A.J.M. Reilly, Frank K. Reimann, Bernard C. Reinertsen, Donald G. Reinhard Bachmann Reizer, Aiala Render, Barry

77 45, 66 66, 104 10 119 54 77 10 45 77 117 10 67 43 45 82 4 38 111 4 67 88 4 99 111 120 111 38 49 38, 99 59 .82 38 72 32 10 95 10 82 119 38 .88 56 111 104 89 23 95

Renner, Sandra L. Rexroad, Robert A. Reynolds, Fred D. Rhinesmith, Stephen H.A. Richard D. Crawford Richard E. Walton Ricks, Betty R. Ricks, David A. Riggs, David A. Rijkens, Rein Riley, Michael Ring, Jim Rishe, Naphtali Robbins Stephen P. Robbins, Harvey A. Robbins, Larry M. Robbins, Stephen P. Robert A Baron Robert Boyden Lamb Robert, Michel Roberts, Karlene H. Roberts, Mary Lou Robertson, Andrew Robertson, Thomas S. Robey, Daniel Robinson, C.G. Robson, Wendy Roche, Edward M. Rodgers, Ulka Rogers, Beth Rogers, Len Rolland, Colette Rolph, Paul Ron Sanchez Root, Franklin R. Ross, David Frederick Rossiter, John R Rothberg, Robert R. Rothenberg, Randall Rothwell, Roy Rothwell, William J. Rowbottom, Ralph Rowe, Alan J. Rowland, Kendrith M. Rowley, Jennifer Roy, Dilip Roy, P.N. Rubin, Seymour J.

45 67 16 46 107 36 10 46 82, 117 4 38 4 23 88 11 11 27 86 107 104 89 67 16 16 27 111 111 59 23 104 67 59 77 107 51 117 4, 5 104 5 104 38 27 111 99 112 112 51 51

Rue, L.W. Rue, Leslie W. Rugman, Alan Rugman, Alan M. Rullo, Thomas A. Rumble, John R. Runyon, Kemmeth E. Russell, J. Thomas Russell, R.S. Rustagi, R.P. Rylance, Paul S.L. Gupta Sadler, Philip Sahay, B.S. Saini, D.R. Salzberg, Betty Joan Sami A. Khan Samli, A. Samuels, John Sanchez, Ron Sankar, Yassin Sapru, R.K. Saraf, B.P. Sarin, Rakesh K. Sarkar, Manoj Kumar Sounders, Malcolm J. Schaffer, Clifford A. Schellinck, D. Schermerhorn, John R. Schiffman, Leon G Schmenner, Roger W Schmitt, Bernd Schroeder, Roger G. Schulberg, Bob Schutte, Hellmut Schutz, Will Schwartz, David J. Scott, Gini Graham Scott, Michael S. Sedlik, Jay M. Sekine, Kenichi Senge, Peter M. Senju, Shizuo. Senn, James A. Sethi, Narendra K. Sethi, S. Sethi, T.T. Sgro, Pasquale M.

113 112 46 46, 112 23 24 16 5 95 32 61 63 46 117 16 24 36 67 32 112 89 99 61 95 5, 67 117 24 72 89 16, 17 95 113 95 5 17 38 72 119 59 24 104 89 56 59, 77 95 67 52 52

120

Shafritz, Jay M. Shah, B.G. Shah, N.M. Shah, Tushaar Shapiro, Alan C. Shapiro, Benson P. Shapiro, Roy D. Sharan, V, Sharan, Vyuptakesh Sharma, D.D. Sharma, R.D. Sharma, V.K. Sharman, Geoff Sharplin, Arthur Shaw, Sieven J. Shea, Gordon F. Sherlekar, S.A. Sherman, Arthur W. Sherry, John F. Sheth, Jagdish N. Shim, Jae K. Shimp, Terence A. Shingo, Shigeo Shook, Dale Shore, Barry Shtub, Avraham Shukla, Madhukar Shultz, Clifford J. Siegel, Joel G. Sigband, Norman B. Sikula, Andrew F. Silberschatz, Abraham Silvera, D.M. Simchi-Levi, David Simonetti, Jack L. Simons, Chris Simpson, Alan Sims, Henry P. Simyar, Farhad Singh, A.K. Singh, Avtar Singh, Jagjit Singh, M.K. Singh, N.K. Singh, P.N. Singh, Preeti Singh, Raghbir Singh, U.K.

99 38 82 27 32, 46 17 82 32, 46 32 72 72 38 24 113 67 38 17, 67 38 17 17, 67, 113 32, 46 5 104 67 95 95 89 17 32 11 39 24 39 117 39 11 24 89 113 100 61 46 95 100 39 56 17 30

Singhania, Vinod K. Sinha, Dharni P. Sinkey, Joseph F. Sinn, Gerald Sisson, Keith Sissors, Jack Z. Slack, Nigel Slatter, Stuart St P. Smith, Jeanette Smith, Judson Smith, N. Craig Snape, E.D. Snow, H. Soares, Eric J. Somogyi, Elizabeth K. Sorge, Arndt Sorrels, Bobbye D. Sower, Victor E. Sowrey, Trevor Spaccapietra, Stefane Spiro, Melford E. Spitz, A. Edward Sridhar Tayur, Ram Srinivas, E.A. Srinivasan, S. Srivastava, P.K. Srivastava, R.M. Stacey, Ralph D. Stephen Bach Sterling, Jay U. Sternthal, Brain Steven G. Jones Stevens, G.T. Stevens, Michael Stevenson, William J. Stewart, Marie M. Stimson, Nancy Stacker, P.M. Stohl, Cynthia Stone, Raymond J. Storey, John Strickland, A.J. Stultz, Russell A. Sudman, Seymour Sulochana, M. Summers, Donald B. Surmanek, Jim Sushil Jajodia

115 39, 119 32 95 100 5, 67 91 113 5 11 17 39 119 72 77 89 11 95 104 24 120 104 116 115 59 67 33, 113 113 99 82 17 12 56 11 95 11 82 24 11 39 39, 46 113 24 72 33 100 5 43

Swales, Christine Swami, Hari R. Swaminathan, M.S. Swanson, Richard A. Sweeney, Patrick J. Syrett, M. Szakonyi, Robert Taggart, R.A. Tanaka, Keiko Tang, Roger Y.W. Taylor, Allen G. Taylor, David H. Teare, Richard Tellier, Richard D. Tellis, Gerald J. Terrine, Richard J. Thakur, Manab Thierauf, Robert J. Thill, John V. Thomas K. McCraw Thomas, Joe G. Thomas, L. Joseph Thomas, R. Roosevelt Thomas, Robert J. Thomason, George F. Thompson, Arthur A. Thompson, John L. Thomsett, Michael C. Thornhill, Adrian Tierney, Elizabeth P. Timmerman, Frederick W. Timothy C Brock Tiwari, R.A. Tjosvold, Dean Tobin, Daniel R. Toffler, Alvin Tom, Paul L. Tompkins, James A. Tongren, Hale N. Tootelian, Dennis H. Torrington, Derek Towers, Brian Toyne, Brian Tozer, Edwin E. Traber, Michael Tracey, William R. Treece, Malra Tricker, R.I.

89 82 59 39 105 56 105 56 5 46 24 117 46 95 5 82, 95 46 77 11 120 113 96 39 105 100 113 113 11 37 11 59 1 105 119 39 46 77 117 17 67 100 39 67 78 59 39 11 78

Tripp, Alan R. Trippi, Robert R. Tsang-Sing Chan Tucker, Ken Tull, Donald S. Tung, Rosalie L. Turk, Thomas A. Turner, Barry Turner, Louis Twiss, Brian A. Tyagi, Archna Tyndall, Gene U.S. Kumar Udai Pareek Ukalkar, Sanjay Ullman, Jeffrey D. Ungson, Gerardo R. Unnikrishnan, Namita Urban, Glen L. Usunier, Jean Claude V. Sisodia Vaghefi, M. Reza Valduriez, Patrick Vale, Philip A. Van Home, James C. Van Minden, Jack J.R. Van Schaik, Edward A. Van, Andrew H. Varkkey, Biju Varshney, R.L. Vaughan, Tay Venkataramani, Raja Verma, J.C. Verma, Madan Mohan Verma, Pramod Vernon-Wortzel, Heidi Verzariu, Popiliu Vesely, Eric Garrigue Vesper, Karl H. Vetter, M. Victor, David A. Vijayagopalan, E. Vilanilam Vince, Ralph Vithal, M. Vora, M.N. Vorstman, H.R. W Fred Van Raaij

105 56 13 52 68, 72 114 24 11 47 96 89 117 78 36 83 24 47 5 105 47 36 114 24 33 33 72 78 28 39 47, 68 78 120 120 39 39, 100 114 52 24 5 24 11 33 11 56 78 73 105 13

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89 90 17 96, 117 24, 78 68 25, 59 105 33, 114 100 40 78 52 105 73 68 17 40 12 12 17 5 73 100 25 119 83 12 90 114 114 105 52 5 52 6 25 96 52 17 78 25 15 61

William W. Sihler Williams, Alex O. Williams, Bernard C. Wilpert, B. Wilson, Bob Wilson, John Wilson, Richard M.S. Witt, Phillip R. Wolf, Morris Philip Won Kim Wong-Rieger, Durhane Wood, Gill Woodall, Jack Woodland, A.D. Woods, Gail Baker Woods, Robin Woods, Walter A. Woodsidee, Arch G. Wortmann, J.C. Wortzel, Heidi Vernon Wragg, David Wright, M.G. Wright, Peter Wright, Susan Wriston, Walter B. Yang, Chao-Chih Yeung, A Yewdall, G.A. Yngstrom, Louise Yoder, Dale Yoffie, D.B. Yoffie, David B. Yoga, M. Yoshimura, Noboru Young, George Zaltman, Gerald Zeidner, Joseph Zenz, Gary J. Zif, Jehiel Zikmund, William G. Zimmerman, Steven M Zorkoczy, P.I. Zorkoczy, Peter Zwass, Vladimir

107 52 59 87 40 52 68 105 12 23 47 12 60 52 6 17 18 18 105 114 68 56 114 90 60 25 88 78 60 100 52 47, 52 100 90 120 18 28 83 105 73 96 60 60 78