Professional Documents
Culture Documents
Mrs. M. Villanueva
Course Content
First Quarter
I. The Concept of Entrepreneurship a. Definition of Entrepreneurship b. Importance of Contribution to Economic Development c. Government and Entrepreneurship Kinds of Small Entrepreneurship Micro- business Small and Medium Business Features of Small Business Advantages and Disadvantages
II. a. b. c. d. III.
Characteristics of Entrepreneurs a. Definition of Term b. Qualities of Entrepreneurs c. Contribution of Entrepreneurs Leadership a. Definition of Leadership b. Styles of Leadership c. Functions of a Leader Management a. Definition of Management b. Principles of Management c. Theories of Management
IV.
V.
Second Quarter
VI. VII. VIII. IX. X. XI. Factors to Consider in Searching for Business Opportunities The Common Problems Of Business Enterprises The Business Ideas in the Philippines Steps in Putting Up a Business Steps in Registering a Business Entrepreneurial Options
a. Starting from Scratch b. Buying Out c. Getting into Franchise c.1. Definition of Terms c.2. Benefits of Franchising d. Joining into a Multi-level Marketing e. Advantages of Each Entrepreneurial Option
Third Quarter
XII. Entrepreneurship and Information Technology a. Emerging Trends in Entrepreneurship b. Advantages and Disadvantages of Using Computer and Internet Technology Marketing for Small Business a. Definition of Marketing and Selling b. Approaches to Customer Services c. Reasons Why Customers Buy Product and Services Introduction to Marketing Strategies Developing a Business Plan a. Parts of Business Plan b. Guidelines for Trade Fair
XIII.
XIV. XV.
Fourth Quarter
XVI. Naming, Organizing and Managing Small Business a. Making a Business Plan for Trade Fair Business Name and Logo a.1. Objectives and Business Descriptions a.2. Organizational Plan a.3. Designing a Store a.4. Product List - Descriptions - Procedures a.5. Receipts and Packaging a.6. Advertisement (Product Promotion) a.7. Product Checking and Testing