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Home Assignment Topics: STRATEGIC MANAGEMENT

1. Different Stakeholders of a firm. Stakeholders control on strategic choices 2. What makes for a good strategy? The tests of Fit, distinctiveness and sustainability. 3. Significance of environmental scanning. The macro environment. PESTEL Analysis. 4. Analysing competition. Porters five forces. The concept of synergy. 5. Outcomes of environmental analysis. The environmental threats and opportunity profile. Cases. 6. Internal Analysis: Techniques of internal analysis. Diagnosis of strength and weakness. 7. Assessing the capabilities and competences of firms. The concept of core competence; Applications. 8. Value Chain analysis. Significance of value chain analysis in strategy making. 9. Strategy Formulation. Defining the strategic issues. Setting strategic priorities. Developing strategic alternatives. The generic strategies. Strategic Choice processes. The time dimension and strategic choice. 10. Strategy Implementation. The implementation process. 11. Effecting organizational change. Change triggers and barriers. Overcoming barriers to change.

Other Topics for preparation (For short/detailed notes) 1. 2. 3. 4. 5. 6. 7. Strategic Management: Concepts. Strategy and Planning. Need for strategic management Corporate Mission, Vision and Objectives. Industry life cycle. Contingency strategies Cases. Strategy and structure.

The leadership issue. Evaluation and control of strategy Internal Assessment Test III Unit Total 30

Suggested Reading (i) David Fred R, Strategic Management: Concepts and Cases. (Publisher: PHI) . (ii) Thompson A, Strategic Management: Concepts & Cases. (Publisher: Tata Mcgraw Hill Publishing Co Ltd) (iii) Haberberg, Dr. Adrian, Strategic management: Theory and Application; (Publisher: Oxford University Press)

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