Aby Mathew Ahemad Mujthaba

Is a business-oriented social networking site. Founded in December 2002 and launched in May 2003] it is mainly used for professional networking .As of 8 April 2010 (2010 -04-08) LinkedIn had more than 65 million registered users, spanning more than 200 countries and territories worldwide.The site is available in English, French, German, Italian, Portuguese and Spanish.

Build a creative headline to brand yourself.

Use your summary as your personal elevation pitch. Add keywords for search capabilities.

Upload a picture to build trust.

Create a vanity URL.

Join groupsand participate.

Continue to grow your network of connections.

Ask and answer questions. Be an expert.

List what you are working on.

Promote your profile everywhere

Its a networking tool with >35 million users

Traffic generator Research tool Its your bio for the world to see

Check Overview, Discussions, News, Jobs, Updates, Members Network with others with common interest Get status updates on your contacts (daily LinkedIn message) Find out events others are attending (VCN / CP events, job fairs, networking) Find out groups others are joining this is huge! Join groups with others of similar interests to connect / not collect, a wider base of contacts Start a group share information, generate more contacts, brand awareness, possible job interviews

Communicaton: correct people at the correct place Channel: the medium Convenience Consumer Consumer
Channel

Communicati on
Convenience

The purpose of the site is to allow registered users to maintain a list of contact details of people they know and trust in business. The people in the list are called Connections. Users can invite anyone (whether a site user or not) to become a connection.

A contact network is built up consisting of their direct connections, the connections of each of their connections (termed second-degree connections) and also the connections of second-degree connections (termed thirddegree connections). This can be used to gain an introduction to someone a person wishes to know through a mutual, trusted contact. It can then be used to find jobs, people and business opportunities recommended by someone in one's contact network. Employers can list jobs and search for potential candidates. Job seekers can review the profile of hiring managers and discover which of their existing contacts can introduce them. Users can post their own photos and view photos of others to aid in identification. Users can now follow different companies and can get notification about the new joining and offers available. Users can save jobs which they would like to apply (like bookmark).

Stand out from the crowd.

Point out your skills. Borrow from the best marketers.

Build your connections. Explain your experience. Put your elevator pitch to work.

Do a personal tagline.

Make Your Profile Public

Personalize Your LinkedIn URL

Stand out from the crowd.

Point out your skills. Borrow from the best marketers.

Build your connections. Explain your experience. Put your elevator pitch to work.

Do a personal tagline.

Hint scroll down:

Your LinkedIn profile is your online presence / press release keep it up to date with Professional and/or Personal Info:
New skills New interests/affiliations New positions New hobbies New experiences Accomplishments/awards Volunteer work

Most people look to their co-workers for their connections, but what about?
Past clients Current clients Current prospects Past co-workers Current vendors Past employers Past friends Neighbors Fellow Committee Members College connections College professors College roommates Local organizations Local groups

Join Groups based on: Geography Professional Focus Personal Focus Research Groups that: Your clients are members Your prospects are members

Recommendations, Events, Questions, Posting Jobs, Status Updates, Screening Potential Employees, Relationship Management, Introductions, Providing Answers, Polling Status Updates, Events, Post and Share

Promote Blogs, Events, Drive Traffic To a Website, Tweetup

Thank You!