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Action Plan- Jan-Mar14

Forecasting:
1. Every month for coming 3 months 2. For the current month

Focus on de-grown hotels


1. Banner ads/ other promotion on top producing OTAs 2. Daily Ranking Audit 3. Check inventory is loaded (min 5 on producing channels)

Observations on Monthly productivity for a particular channel to be shared (Monthly)


1. Mention de grown hotels (as compare to SPLY) 2. Channel wise throughput to be shared (Mention hotels where throughput is less than average throughput) 3. Ranking report to be shared ( improve ranking for de grown hotels) 4. Take feedbacks on missed opportunities

Observations on Monthly productivity for a particular hotel to be shared (For De grown hotels -Monthly)
1. Mention de grown channels ( as compare to SPLY) 2. Hotels operational issues if any 3. Missing opportunities & promotion options to be shared

Refresher training on channel management- January for all hotels


1. Make channel wise PPT- In process 2. Training will be for the full day- hotel will put inventory & rates 3. Test- prepare questions to be asked at the end of training, each hotel has to participate

Pricing to be revised for top 10 producing hotels ( Jan-Mar)


1. Comp-set 2. Difference between offline & online pricing

Pricing to be revised for de grown hotels every month ( As compare to LYSP)


1. Comp-set 2. Difference between offline & online pricing

New Channels- Review & Contracting ( for coming year) Promo Calendar for coming year (Apr14-Mar15)
1. Check last year promotions performance

Visit OTAs before end of the year (15-25 Mar14)


1. Share the productivity & through put% 2. Discuss the reasons for drop 3. Areas of improvements

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