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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD

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PROGRAM MBA (MANAGEMENT)
SESSION: Spring 2011
PAKISTAN SOFTWARE EXPORT BOARD
(PSEB)
Na!: "a#i$ %a&a' K#an
() ID: * 0+0,01--.
Sp!*ia/i0a'i1n: MANAGEMENT
E2Mai/: 0a#i$3#a&a'34#an5&a#116*1
OF PAKISTAN LA%ORE
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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D!$i*a'i1n
All praises for ALLAH Almighty, the real worthy of all praises who guides inn darness
and helps in difficulties. All respect for the Holy !rophet "#HA""A$ %!eace &
'lessings of Allah Almighty (e upon him) who ena(led us to recogni*e our creator, and
who divides the (lessings of Allah Almighty among all the creatures & 'eloved !arents
for all their love & guidance, which grow me in a shape that + mae it up to this point.
"oreover, + am dedicating my wor to my teachers as well as the +nternship Advisors,
who filled me with courage, commitment and the awareness to follow the (est possi(le
route, (y his unmatcha(le style and (y (est possi(le training.
"a#i$ %a&a' K#an
M*0+0,01--.
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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A*4n17/!$g!!n'
+ thans to ALLA% Almighty, the most (eneficent and merciful to everyone, who gave
me a(ility and courage to successful, complete this wor, (ecause + am nothing without
his (lessings for me.
+ wish to e-press my love and o(liged for my !arents for all those nights he spent praying
for my mission, and me. "y !arents who.s rising gave me character and an empathetic
heart. /pecial thans to (elow mentioned personalities at 0.1.2.L. 0ho have contri(uted
and allowed me to participate in all inds of professional development.
1) Mr6 K#8r9#!!$ An7ar Banga9#
"anager Admin & H3
2) Mr6 Ra1 M8#aa$ Ari:
Admin 4fficer
;) Mr6 Aair S#!#0a$
Assistant Admin 4fficer
,) Mr6 A<$8/ Ra9i$
Admin Assistant
,) Mr6 Fai9a/ A<<a9
Admin Assistant
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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0ho e-tend their full cooperation and supported me morally & financially throughout my
"'A course and especially in internship report maing.
E=!*8'i>! 98ar&
!aistan /oftware 6-port 'oard %!/6') is a /emi78overnment 4rgani*ation
under the head of 'oard of $irectors with the supervision of "inistry of +nformation
9echnology. 9he management of !aistan /oftware 6-port 'oard is pu(lic and private
partnership. 9he main function of !aistan /oftware 6-port 'oard is to promote the +9
culture in the country through different schemes and technologies. 9his internship report
is very primary part of "'A and internship is vital for gaining practical nowledge for
me or any student who is in "'A. 9he intention of this report is investigate, studying the
manager, the ways of management challenges and opportunities face (y mareter in
e-isting environment %especially of !/6').
$uring my internship in !aistan /oftware 6-port 'oard %!/6'), + tried to level
my (est to the completion of the assignment which given internship supervisor and
prepare myself with all important nowledge. +n my internship report + discussed a(out
the !aistan /oftware 6-port 'oard %!/6') introduction, History, Hierarchy, there
!roduct Lines and 2ompetitors. 9hen discussed the 'rief +ntroduction of all $epartments,
2omments on 4rgani*ation /tructure, 9raining !eriod, 9raining !rogram, All
"anagement :unctions, /049 Analysis, 2ritical Analysis, :uture !rospects of
4rgani*ation, 2onclusion, 3ecommendation for improvement and (etterment of
4rgani*ation, 3eference and source which + used to mae my +nternship 3eport and
Anne-es of !aistan /oftware 6-port 'oard %!/6'). $uring internship + spend good
time and learnt how to deals with the different situations and had e-perience of
organi*ation environment. "y e-perience in !aistan /oftware 6-port 'oard %!/6') is
very memora(le and full of learning.
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Ta</! 1: *1n'!n'9
?1n'!n' Na! Pag! N1
+nternship certificate 3
$edication ,
Acnowledgement 5
6-ecutive summary ;
O>!r>i!7 1: Organi0a'i1n 1<
'rief +ntroduction 1<
Address 1<
/ervices 11
2ompetitors 12
Organi0a'i1na/ 9'r8*'8r! 13
4rgani*ational Hierarchy chart 13
2omments on 4rgani*ational /tructure 1,
In'!rn9#ip A*'i>i'& P/an 15
+ntroduction of the (ranch 15
1um(er of employees 15
/tarting and ending dates of your internship 15
9raining $epartments 1;
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Training pr1gra 1=
Manag!!n' F8n*'i1n9 2<
P/anning 2<
4rgani*ations planning strategies 2<
$ecision maing process 2<
Organi0ing 21
Organi0a'i1na/ $!9ign 21
$epartmentali*ation 21
/pan of control 21
2hain of command 21
2entrali*ation/$ecentrali*ation 22
:ormali*ation 22
0or speciali*ation 22
Managing *#ang! an$ inn1>a'i1n 22
Managing IT an$ *18ni*a'i1n 22
L!a$ing 23
Leadership style%s) 23
!ower and politics 23
"otivation 23
?1n'r1//ing 23
2ontrolling approach 23
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2ontrolling standards 23
2ontrolling of operations 23
2ontrolling of performance 2,
2ontrolling of information/nowledge 2,
?ri'i*a/ ana/&9i9 25
SWOT ana/&9i9 2=
?1n*/89i1n 31
R!*1!n$a'i1n9 32
R!:!r!n*!9 An$ Bi</i1grap#&
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O>!r>i!7 1: '#! 1rgani0a'i1n
Bri!: In'r1$8*'i1n
!aistan /oftware 6-port 'oard is made up in 1??5 through the notification of
2a(inet $ivision +n /eptem(er 1??=, 8overnment of !aistan named the company to
!aistan /oftware 6-port 'oard %!/6').
9he 8overnment of !aistan is support the +nformation 9echnology system
through this organi*ation. +n !/6' there are speciali*ed staff in different field of
"anagement, +9, Human 3esource "anagement, "areting, :inance for capturing the
maret. !aistan /oftware 6-port 'oard also listed from the @arachi /toc 6-change
%@/6) and has a share of a(out #/ A 3 (illion to promote the +9 industry in !aistan. 9he
main function of !aistan /oftware 6-port 'oard is to promote the +9 services, 9elecom
sector etc. in the country. "any of the companies are certified. 9he details are that 11<
companies are +/4 ?<<1 certified, 23 companies are 2""+ certified and 11 companies
are +/4 2=<<1 certified.
A$$r!99:
Pa4i9'an S1:'7ar! E=p1r' B1ar$@
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2
n$
F/11r@ E>a*8!! Tr89' ?1p/!=@
F2A I9/aa<a$@ Pa4i9'an
P# B 0A12-20,0.,@ 1112;;;2CCC
Eai/: in:15p9!<61rg6p4
S!r>i*!9
!aistan /oftware 6-port 'oard %!/6') is a /emi78overnment organi*ation. +ts
main o(Bective is to provide and organi*e the (est services to the +nformation 9echnology
%+9) /ector in !aistan. !/6' provides the following services in !aistan
3egistered the +nformation 9echnology companies in !aistan.
3egulate the services of +nformation 9echnology sector in !aistan.
$evelop the new services lie 6nterprise 3esource !lanning %63!) for (etter
relation (etween the small and medium si*e enterprises.
!romote the software companies to develop new technology which are
recogni*ing internationally.
3egister the 2all 2enters.
!rovide the healthy environment to the national and international software
companies.
!/6' give the +nternational /tandard 4rgani*ation %+/4) 2ertificate and
2""+ 2ertificate to the software and +nformation 9echnology companies in
!aistan.
Launch the software in national and +nternational maret.
!rovide a forum for local software manufacturing companies to launch there
software in international maret.
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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0e are searching for a usa(ility specialist / graphic designer or company to
improve the #+ and worflow of the system that is currently under
development. +deally the wor would include also designing a #+ for mo(ile
devices. 9here is adeCuate (udget for the wor.
9he glo(al sales revenue of !aistanDs +9 industry is #/A1.; (illion dollar.
0hich has much (etter for the +9 sector as well as !aistan
?1p!'i'1r:2
:ollowing are the competitor of the !/6'.
1estol technologies
+ntelligentsia software %!vt) ltd
6li-ir technologies limited
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Organi0a'i1na/ 9'r8*'8r!
Organi0a'i1na/ %i!rar*#& ?#ar':
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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?1!n'9 1n Organi0a'i1na/ S'r8*'8r!:2
9he hierarchy structure of !aistan /oftware 6-port 'oard %!/6') is fle-i(le.
9he levels in the organi*ation can (e ensured to create the value to the organi*ation as it
moves higher. !/6' has focused on the e-pansion of tas from upper level to the lower
level to mae the organi*ation in a challenging mode. 0hereas the top management role
would include identification of their future targets and focused on achieving these targets.
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"anaging
$irector
Dir
Infrastructu
re
Dir
Finance
Dir Admin
& HR
Dir
Technical
Dir
Marketing
"anager
Admin 4fficer
Admin Assistant
Admin Assistant
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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!aistan /oftware 6-port 'oard %!/6') is organi*ation structures in a way that every
entity in the organi*ation e-pects one, is su(ordinated to single other entity.
!/6' is a functional organi*ation and are segmented in different departments. +n
a true functional environment of !/6', all the departments are separated and their roles
are defined in the organi*ation.
F!a'8r!9:
9here is low num(er of su(ordination under supervisor.
Long chain of command.
8reater num(er of level.
In'!rn9#ip A*'i>i'& P/an
Bri!: In'r1$8*'i1n:
+ did my internship from the Head 4ffice of the !aistan /oftware 6-port
'oard in +slama(ad. 9he head office has done all the maBor activities to provide there
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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services in +nformation 9echnology sectors of !aistan. 9here are two other (ranches of
!/6' at Lahore and @arachi. 9he main purpose of !/6' is to flourishing the +9 sector in
!aistan. !/6' has there special research department to find the (est solution. 9here are
different departments in the !/6' lie "anagement, :inance, Human 3esource
"anagement, "areting, 3esearch and +9 department to manage the wor in proper way.
"anagement department woring mainly in the procurement, managing all of office
wor, uploading of tender and provide the healthy environment in the organi*ation.
:inance department deals all the financial activities of the organi*ation lie payment,
receiving, financing, investment and other wor in the proper way. Human 3esource
$epartment has woring to promote the motivation of employee, hiring, training the
employees etc. "areting department deals with the all matter related to promoting their
services lie registration of call center and launching their services local and international
maret. +9 department is the main department of !/6', its function is to research a(out
the software.s, maing of software.s, registering the software.s and see all the networing
process in the organi*ation.
N8<!r 1: !p/1&!!9:
!/6' employs a core group of a(out 1<? people, with various others (eing
employed on !/$! proBects as per the demands of each proBect. 0ith regional offices in
@arachi and Lahore, !/6'Ds head office is in +slama(ad, which is where the senior
management team is located.
S'ar'ing an$ !n$ing $a'!9 1: &18r in'!rn9#ip
S'ar'ing Da'!: 1,
th
"arch, 2<11
En$ing Da'!: 15
th
Eune, 2<11
Training D!par'!n'9:
+ did my internship in !aistan /oftware 6-port 'oard %!/6'). !/6' has launched an
internship program to undertae match mae (etween the fresh graduates and +9
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companies and to provide the confidence among the fresh graduates. $uring internship +
have training in Admin and H3 department and the duration period of 3 month in !/6'
under the supervision of Admin 4fficer 3ao "uhammad Arif.
Training pr1gra
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+ was selected for my internship at !aistan /oftware 6-port 'oard %!/6') which
is the reCuirement of my course of "'A in "anagement department.
"y internship in !/6' was starting 1,
th
of "arch to Eune 15. 9he internship plan
is too aimed at allowing a fresh candidate to get an insight view of the organi*ation that
how the organi*ation F/upportG function of +9 wors and how "anagement 9eam is
woring for the all operations of +9.
$uring my internship in !/6', + have o(served that woring environment is
different from student.s life. $uring my training at !/6' + now the environment of
office very well. + learn that how to communicate with seniors and officers in the
organi*ation. How to manage the wor, how the files are circulate in the office.
$uring my internship + am woring in the "anagement and Human 3esource
$epartment. 9he training program is planned for me (y my supervisor "r. 3ao
"uhammad Arif is to learn the (asics of there woring to go through the process of
management and their role in the organi*ation.
Manag!!n'D %R D!par'!n':
!rocurement:
$uring my first month + wored under the Admin 4fficer "r. 3ao "uammad
Arif. + learned a(out the procurement process. 9he Admin 4fficer tells me a(out the full
procedure of !rocurement. 9his was my first assignment during my internship in !aistan
/oftware 6-port 'oard %!/6'). #nder the Admin 4fficer + got full nowledge and
process which used in the procurement. + was also maing a letter to the competent
authority for the approval.
!rocessing of 9ender:
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4n the will of my supervisor of my internship + process all the cases of
tenders including pre7tender and post7tender wor. +n tender cases, + write the tenders
with the terms and condition with the help of the supervisor and cases proceed to the
upper level of management for approval.
2hecing of 4fficial "ail:
+n the second month of my internship the supervisor give me the
opportunity to chec the official mail of the !aistan /oftware 6-port 'oard and then
reply of the some mails on my supervisor reCuest. "r. :aisal A((as Admin Assistant
guides me and helps me.
"aintenance of 4fficial :iles:
+n the second month + wor under the "r. A(dul 3ashid Admin Assistant
who guides me and helps me a(out how to maintain the 4fficial file in the different order
according to there specific names. "r. A(dul 3ashid also told me a(out the confidential
files of the organi*ation employees. + maintained the many files lie the 9ender :ile
%8aming and Animation 9ender), purchase of speciali*ed items etc.
Leaving 3ecord :ile:
"r. Aamir /heh*ad Asst. Admin 4fficer helps me and guides me a(out
the record of employees. Leaving record is important for any of the organi*ation. +
maintained the leaving record of the employees.
4vertime:
+n last month of my internship is wored under "r. :aisal A((as help me and
guide me a(out the maing of 4vertime of the employees. + mae an overtime of the
employees which they are using during official wor in side and outside of the
organi*ation.
3ecord "aintenance of 3epair of 4fficial Hehicles:
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"r. 3ao "uhammad Arif Admin 4fficer guides me and helps me a(out
the how to maintain the record of vehicles. + maintained the record of repairing of official
vehicles.
$rafting of 2ontracts:
+n the last month + mae a letter for the drafting of contract for purchase of
speciali*ed items on the will of my internship supervisor "r. 3ao "uhammad Arif. +n the
drafting contract for the purchasing of +tem lie the purchase of #!/ (atteries, Air
2onditioner, 4ffice 6Cuipments, 4ffice Hehicle etc.
Manag!!n' F8n*'i1n9
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P/anning:
4rgani*ations planning strategies:
!/6' adopt a following organi*ational planning strategy to manage their
organi*ation o(Bectives. All organi*ation has their economic and social o(Bectives to
meet their planning strategy. . !/6' has their strategic plan to run their organi*ation
for long7range, middle7range or short7range planning according to the need of the
maret situation. !/6' use long7range planning for 5 to 1< years, middle range
planning is 2 to 5 years and short range planning for ; month to 2 years. 9he
organi*ation also uses the policy which has recently introduced in the (usiness
environment which is management (y o(Bectives %"'4). 9op level management
meet with there managers to develop the planning strategy a(out the future
prospectus. +n this process the manager correlate with there su(ordinates to their
o(Bectives. /u(ordinates participate in goal setting and if o(Bectives are achieved, the
planning will (e successful.
$ecision "aing !rocess:
$ecision maing is the vital aspect of any company. +n !/6' decision
maing is also from the upper level to the lower level of the organi*ation,
according to the situation of the decision. 9he upper level management did not
consult with their employees.
Organi0ing
Organi0a'i1na/ $!9ign
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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$epartmentali*ation:
+n !/6' every department is woring under the head that are answera(le
a(out the activities which are related to their department. He coordinates to other
department Heads related to the functional activity.
/pan of control:
+n !/6' management department where + wor, + saw that the employees of
management department are woring under the proper span of control from
manager to admin assistant in their woring process.
2hain of command:
2entrali*ation/$ecentrali*ation:
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Director
Manag!r
A$in O::i*!r
A99' $ir!*'i1n
O::i*!r
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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+n !/6', 9he process of decision is only to the few persons of the
organi*ation. + saw that the all decision is at the upper level of organi*ation..
:ormali*ation:
+n !/6' there are strict rules, regulation and actions are followed. All the
employee of the organi*ation must follow these rules and regulations. 9here is
some strict actions should (e taen when some one (rea these rules.
0or speciali*ations:
+n !/6' every department has there own speciali*ed employees which are
dealing according to their education.
Managing *#ang! an$ inn1>a'i1n:
+n !/6' the "$ discuss with the director a(out the needed changes and
innovation in the organi*ation which is with necessary for the organi*ation then the
directors as their manager to supervise the changes in the organi*ation, support them
and see over all their process.
Managing IT an$ *18ni*a'i1n:
+n !/6' the manager supervise the "anaging +9 and communication through the
+mplement data center, use software to increase application throughput and manage
costs, #se software change and configuration with in the time. 9he manager saw all
over process and communication in the organi*ation, outside the organi*ation for
(etterment of their own organi*ation.
L!a$ing:
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Leadership style:
+n !/6', the style of leadership is participative. 9he manager of leader
discusses the pro(lem with their employees and then taes a decision.
!ower and politics:
+n !/6', power and politics (oth are used for completion the goals and
after this the leader gives the rewards to the employees from the using of power.
"otivation:
+n !/6', the manager or leader motivates their employees through giving
them e-tra reward or (onuses, giving them tension free environment for achieving
the goals.
?1n'r1//ing
2ontrolling approach:
+n !/6', the team wor is used for achieving the goals and manager
control the wor and control the function or if their any pro(lem then manager
control this through discussing or giving direct action.
2ontrolling standards:
+n !/6', the manager controls the standards. !/6' give the +nternational
/tandard 4rgani*ation %+/4) 2ertificate and 2""+ 2ertificate to the software
and +nformation 9echnology companies in !aistan.
2ontrolling of operations
+n !/6', the operation controlling system is managed through 6nterprise
3esource !lanning %63!). 63! manage the whole company and draw together all
aspects of is operations.
2ontrolling of performance:
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+n !/6', the management focuses on the controlling of
performance of total organi*ation, including its process, its proBects and the
employees. 6mployees are trained to perform there goals step7(y7step. 'y
reviewing the performance of the employee, the management checs the
performance of employees and confirms that the employees understand there
tass.
9he management of !/6' also focused on the pro(lems which need to (e
identified and solve them (efore the organi*ation desires o(Bective a(out there
tas.
2ontrolling of information/nowledge
+n !/6', the information is organi*ed from many ways and the
information is collect through the documents which are (eing liely woring in
the office. :rom this correct and useful information is o(tained.
?ri'i*a/ ana/&9i9
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9he reason for selecting this organi*ation was to gain my e-perience (eing an
internee and to understand overall organi*ation structure, "anagement tools, +ts culture,
pro(lems employees facing, their level of motivation in Bo(s, employees overall
satisfaction level and to see its real world implication in !/6' whether it apply in the
company and to what e-tent.
+ o(serve that organi*ation is woring according to the management concept,
which + have learned during my study.
All the departments are woring properly. Leadership of the !/6' is good and
capa(le to provide the healthy environment for their employees and now how to get
wor from there employees. 9hey attach the good worers with poor worers to
accomplish there goals.
:or controlling the employ management uses the theory I and theory J according
to the (ehavior of the employees. 9hey give the reword to the capa(le employs and set
the punishment rule that does not follow the rules of the organi*ation.
+n !/6' there is the division of wor according to there nature of the Bo(. +n
!/6' there are separate field which have there speciali*ed worers according to there
field.
!lanning is also the important part of the management tool, through proper
planning organi*ation get the (est result. +n !/6' the planning give the importance to
mae the feature of the organi*ational success. !/6' is using different decision maing
techniCues to capture the (est planning solution for o(taining there goals.
4rgani*ing is also the practice of the management. +n !/6' the e-ecutive is
organi*ing the whole setup. He uses proper chain of command and span of control to
organi*e the whole system.
+n !/6', communication process (etween the departments is not healthy.
$ifferent departments are not cooperating with each other (ecause of separated fields.
9hey did not lie to interfere in their departments. 9his is not well for the organi*ation.
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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As an +nformation 9echnology (ases organi*ation !/6' wors on the managing
the innovation setup for different software.s, internet services, different programs to
promote there services in !aistan and worldwide.
F8'8r! pr19p!*'9:2
:ollowing are the future prospects of the !/6' to get the possi(le result for the
(etterment of the +nformation 9echnology /ector in !aistan and there goal in the
international maret.
!/6' has the !rogram to provide the /peciali*ed +9 education at the doorstep
for the !eople of !aistan.
9he main goal of the !/6' is to promote the information technology setup in
!aistan for this reason there future prospect is to promote the (est service in
!aistan and capture the huge audience for promoting the services in !aistan.
9he 9rac record of the !/6' is e-cellent for this reason there aim is capture
the foreign investment in the +9 sector in !aistan.
9here aim is mae those software which are internationally recogni*e and
easily accepta(le in the worldwide.
9here o(Bective is to collect the record of the silled persons who have
maing the record in the field of +9 sector. 9hese silled persons is capture the
talented people in there own networ.
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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SWOT Ana/&9i9
6very organi*ation has any strength point, some wea points, many
opportunities and threats. /trength and weaness are +nternal in the organi*ation.
4pportunities and 9hreat are e-ternally.
S'r!ng'#:
9he ey strengthen of !/6' is animation, gaming, call centers and other
areas will (e offered to promising marets.
:inancial !osition:
!/6' has a strong financial position. 9he profita(ility of the organi*ation is
increasing day (y day. 9he organi*ation increase its :inancial 8rowth is near a(out 3=K
in last three years which is a positive sign.
2all 2enter:
!/6' accelerate their wor on the call centre (ecause infrastructure of the
internet connectivity is wider in !aistan and they are 2heaper in cost. 9hey are more
relia(le. 4peration cost is much lower. 9he policies of the 8overnment are encouraging
and comforting.
Highly Lualified 6mployees:
9he employees of !/6' has highly Cualified and silled. 9hese employees
attract the (est +9 professionals across from the country due to their capa(ilities and
growing pace.
8rowing +9 +nstitution:
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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9he (usiness policies of the !/6' are very successful and the company has
achieved the reputation of fattest growing +9 institution in the company.
W!a4n!99:
Huge 0oring 'urden:
9here are huge woring load on the employees due to the fastest growing
industry. 9he no. of employees is no much who compete with the speed of growing
industry. $ue to this the efficiency of employees is reduced.
Less motivation of 6mployees:
9here are no policies of the !/6' to give the 'onus or incentives to their
employees as for that they woring too much (ecause of woring (urden and employees
sitting late for the completion of tas. :or this reason the motivation level of employees
are decreased.
$on.t 9ranslation of 3upees in $ollars:
0ith compare to other regional players, !/6' has not converted there
3upees into dollar which is too much affect on the !/6' efficiency as well as country.
!oor 2ommunication (etween $epartments:
+n !/6', there is poor communication (etween the departments. +t creates
a heavy loss for the organi*ation prospects and its policies.
Opp1r'8ni'i!9:
3apidly 8rowing 6conomy:
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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9he economy of !aistan is in a growing pace. :or this the growth rate of
the entire economic sector is increase especially in +9 sector which is growing fastest
speed than ever and in the future the growing of this sector is e-pected in higher rate.
!romotion of +9 !ars:
!/6' (uild the +9 pars in the +slama(ad, @arachi and Lahore for speedup
the growth of +9 industry in !aistan.
!romotion of +9 /ector:
!/6' has promoted the +9 sector through training program of /illed and
capa(le person capture from the local industry lie the '2' sales training program,
internship programs etc.
"ega !roBect :inancing:
As there is increasing of (usiness activity in all over the country, the
investors are investing in the various types of "ega proBects especially in +9 sector. /o
there is great opportunity for !/6' is to capture that investors that investing in these
proBects.
"aret of +nformation 9echnology +9:
As o(serving the growing pace of +9 industry in !aistan is faster. +n
future, !aistan has a chance to (e a maret of +nformation 9echnology %+9) so !/6' has
an opportunity to trac or road for maret in future.
T#r!a':
8overnment !olicies:
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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9he government policies are also (e threatening for the !/6'. Higher
8/9 for 2omputer and its technical parts, higher interest rate for loan, corruption in the
system is the (iggest threat for the development of promotion of its services
6conomic #ncertainty:
6conomic condition of the country is poor due to terrorism in !aistan,
+": policies which cause higher inflation rate is the (iggest threat for the !/6' to
promote its services in !aistan. 1o foreign investor is investing due to economic
uncertainty.
High 6-penditure 2ost:
!/6' is facing the high e-penditure cost of its services lie +9 !ars,
international proBects, training program for the silled staff.
2ompetition:
$ue to the high growth of +9 industry in world, companies are facing huge
competition (etween them. !/6' is also facing this competition and have a (ig threat
that other company.s capture their maret.
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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?1n*/89i1n
4n the (asis of /049 analysis, + o(served that !/6' woring in a very well manner.
9he proBect study was successful in identifying the process and su( process e-isting
in the organi*ation under study with reference to give their intern functional
implication and dependencies. $uring internship + determine that the organi*ation is
functioning successfully (ecause of micro and macro level of management principles
in practice
9his study is also successful crowing at with various management techniCues that are
visi(le in the organi*ation under study (y which new principles can (e derived for
continuous improvements, survival and growth to achieve the desired level of
e-cellence in the competitive scenario of +9 companies.
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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R!*1!n$a'i1n
9here is some recommendation and finding which will ena(le the !/6' to compete with
other +9 companies more effectively and efficiently:
$ue to over(urden of wor, employees woring at late night which affected the
efficiency of employees. /o !/6' hires more employees to reduce the (urden of
wor from current employees.
!/6' should introduce the scheme to motivate the employee.s performance (y
giving the e-tra increments and (onuses for the high output employees which
motivated the other employees in the organi*ation.
!/6' also translate their money into dollars for competing with the other regional
players especially for the international maret to compete the international
standard for entering in there regions.
2ooperation (etween departments should (e restructured for (etter
communication in organi*ation to develop the healthy woring environment in the
organi*ation.
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PAKISTAN SOFTWARE EXPORT BOARD (PSEB) ISLAMABAD
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REFEREN?ES AND BIBLIOGRAP%E
All the in this proBect is taen from following sources:
"r. 3ao "uhammad Arif %Admin 4fficer) at !/6'
"r.A(dul 3ashid %Admin Assistant) at !/6'
4rgani*ation official 0e(site
www.pse(.org.p
'rochures
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3,

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