"#$ %& '()*+(' ,-,./0 1(22,. /% 2(/+,./0 3+/1 .%)4(5 6(0,5+., 5+2+*0 67 89:;;; <=+*,5+.

,0>
?#$ %& 2(/+,./0 *+, 3+/1 /1,+) &+)0/ '()*+(' ,-,./>

1he paLlenLs LargeLed for LesLlng are
1. 1hose wlLh a pro-lnflammaLory sLaLe.
2. 1hose wlLh known dlsease (l.e., CAu).
3. ulabeLlcs.
4. 1hose wlLh Lwo or more rlsk facLors.
3. 1hose havlng one or boLh parenLs who dled before Lhe age of 30.
91, (6%-, 2(/+,./ /72,0 =0=(557 '%42)+0, @"$ %) 4%), %& 2(/+,./0 (5),(*7 6,+.< 4(.(<,* &%) 5+2+*0>


1he besL physlclan LargeLs for PuL
1. Are lamlly racLlce, lnLernal Medlclne, Lndocrlnology, and Cardlology (or any speclalLy
managlng llplds).
2. Are lndependenLly owned (non-hosplLal owned).
3. uraw blood ln Lhelr offlce/have lab ln offlce.
4. Are early adopLers/progresslve.
3. WanL Lo hear abouL new revenue sLreams.
91, (-,)(<, /()<,/,* 2170+'+(. 3+55 %)*,) ?# ABC :(.,50 2,) 3,,D>






1hree parLnershlp opporLunlLles
1. MenLlon Lhe PuL anel aL Lhe end of your deLall Lo creaLe lnLeresL. Are you orderlng Lhls new
Advanced Llpld anel everyone ls dolng? l assumed you would be dolng lL because everyones
Lalklng abouL lL. lLs zero cosL for Lhe paLlenL and Lhey have flgured ouL a way Lo pay you for
every LesL. l know Lhe guy works by appolnLmenL only buL l can Lry Lo geL hlm ln here.
a. l wlll Lalk abouL your drugs by name when deLalllng Lhe physlclan and maklng LreaLmenL
suggesLlons for ouL-of-range values.
b. l am noL regulaLed by PA8MA and can Lalk abouL off-label lnformaLlon or non-
approved sLudles wlLh your physlclans.
c. hyslclans who use Lhe PuL anel wlll flnd more paLlenLs needlng Lherapy and your n8x
volume goes up.

2. 1ake me ln on 8reakfasL, Lunch, or AppolnLmenL.
a. l wlll do all of Lhe above
b. l wlll also pay a referral fee for every new accounL.

3. 8ecome an lndependenL markeLlng parLner
a. ?ou seL Lhe appolnLmenLs
b. l close Lhe accounLs for you
c. ?ou manage Lhe relaLlonshlp
d. l wlll sLlll help move your n8x volume
,> ; 2(7 7%= E" 2,)F/,0/ &%) (0 5%.< (0 /1,7 %)*,)
Lxample uslng average C: 30 LesLs per week
x $3 per LesL
!"#$ per week revenue for you
x 30 weeks per year
EGH"## per year revenue for you (for as long as Lhey order)

8**+.< " /% I# 2170+'+(.0 2,) 7,() 3+55 <,/ 7%= /% 0+J &+<=), '%44+00+%.0 +. K=0/ ( '%=25, %& 7,()0