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126
14
76

BBC 14, 15, 87, 89, 92, 93, 94, 188


31
36
187
- 123164
168
97, 98, 99
121, 124, 134
86

88, 89, 92, 161


190
27
31
183
100
13, 47
48, 50
59, 119, 167, 169

153, 188, 190, 191


183, 194

187, 188, 192


147
204

205

189
127
37, 53, 56, 57, 74, 85, 86, 88, 90, 94, 95, 96, 161, 162, 194
75, 76
48, 49, 70, 71, 77, 181
69, 70, 71, 75
144

165
31, 32, 33, 35, 45, 60, 87, 157, 183, 187, 188

26

10, 13, 14, 15, 16, 17, 18, 22, 36, 47, 71
26
176, 177, 179
26
36, 40, 43, 44, 47, 53, 55, 75, 84, 98, 150, 153, 185, 186, 188,
194, 195
145, 147, 153
103
103
16, 20, 30, 42, 51, 52, 68, 75, 85, 86, 99, 101, 102, 103,
105, 107, 109, 149, 150, 152, 153, 172, 181, 183, 184, 187, 189,
191, 194
145
- 34, 39
65, 176
88

92, 93, 94
10, 20, 28, 31, 35, 78
35, 63, 66, 84, 86, 93, 106, 150, 190
88, 92, 166, 168

206

88, 161
182, 183, 184, 185, 198
39
23, 100, 109, 110, 121, 123, 125, 135, 136, 138, 143
88, 89, 97, 166, 168, 173
14, 15, 23, 71, 76, 77, 78, 80, 102, 105, 116, 135, 138, 139, 140,
142
26
30
54, 56, 57, 94
13
54
108
16, 17
122

18, 19

100, 101, 104, 105, 110, 111, 112, 115, 198


16, 99, 115, 116, 152
54
25
9, 13, 16, 19, 20, 21, 31, 33, 35, 36, 39, 42, 43, 45, 46, 47, 49, 52,
53, 55, 56, 57, 60, 61, 62, 63, 64, 65, 66, 81, 82, 86, 87, 88, 90, 91,
94, 99, 102, 104, 105, 108, 150, 151, 152, 156, 166, 167, 172, 174,
175, 176, 179, 180, 183, 184, 187, 188, 191, 193, 198, 199
106
9, 10, 21, 48, 51, 53, 59, 61, 64, 69, 76, 82, 93, 95,
100, 101, 102, 104, 105, 106, 110, 111, 112, 114, 115, 129, 130,
132, 134, 141, 144, 165, 168, 180, 193
149, 150, 151, 153, 154, 155, 156, 157, 158
65, 69, 80, 120, 121, 130, 139
16

207

9, 36, 55, 69, 109, 115, 120, 121, 127, 139, 140, 141,
142, 152, 156, 158, 164, 168, 189
63, 65, 95, 181
149, 151, 153, 154, 155, 156, 157, 158, 159, 160,
161, 162
149, 151
185, 186
106

165
- 10, 181
13, 73
64, 65, 72, 75, 84
187, 188, 189, 190
16
28, 29, 63, 86, 107, 176

88
31
31
31

131, 153, 160, 162


9, 55, 60, 61, 62, 98, 167, 119
176

31
25
36
22, 24, 25, 32, 34, 35, 36, 38, 65, 87
112, 113
121
26
42, 49

208

10, 18, 58, 59, 90, 93, 156, 165, 167, 172

14, 15, 33, 34, 38, 40, 41, 42, 43, 44, 45, 46, 47, 53, 61, 68, 69, 93,
94, 95, 96, 99, 109, 151, 188, 198
71, 80, 81, 82, 83, 121, 138, 139, 142
48, 49
20

150
144, 182
14, 15, 30, 32, 34, 43, 46, 52, 57, 58, 61, 82, 87, 88, 89, 90, 91, 92,
94, 97, 106, 125, 127, 137, 138, 140, 144, 162, 168, 182
31
62, 63, 64
166
9, 11, 13
35
121, 124, 125, 134, 135, 136, 139, 144

30
26, 27
18, 24, 40, 41, 45, 92, 95, 98, 113, 132, 156, 191
109
126
128
123
128
116
106
54, 145, 172, 182
18, 21, 54, 75, 131, 145, 146, 150, 165, 168, 181, 182, 183,
184, 186, 187, 188, 189, 192, 193
166, 184
19
187

209

185
54, 183

13, 14
137, 143
16, 18, 53, 132, 135, 136, 138
97
121
17, 29, 48, 52, 88, 95, 96
29, 48, 52
65, 172, 176

77
31

26, 27, 49, 52


166, 167
25, 26, 36, 37, 38, 39, 40, 41, 42, 44, 45, 49, 198

31
26

14, 15, 22, 25, 26, 27, 28, 30, 31, 32, 39, 44, 56, 62, 68, 78, 87,
99, 102, 108, 122, 157, 186, 200, 202
87, 94, 109, 186


,
, 2001-2011

Media Sustainability Index


Europe & Eurasia
Compilation of Annual Scores, 2001 - 2011
Important: If creating formulae to capture data over time, please note that in 2008
IREX added a study for Turkmenistan, increasing the number of countries under study
to 21. You should consider customizing your formulae to take this into account (e.g.,
adding Turkmenistan shifted cells for Ukraine and Uzbekistan in 2008; it also impacts
the regional average as presented here).

2001
COUNTRY
Albania
Armenia
Azerbaijan
Belarus
Bosnia &
Herzegovina
Bulgaria
Croatia
Georgia
Kazakhstan
Kosovo
Kyrgyzstan
Macedonia
Moldova
Montenegro
Romania
Russia
Serbia
Tajikistan
Ukraine
Uzbekistan
210

Obj. 1

1.98
1.77
1.75
0.94

Obj. 2 Obj. 3 Obj. 4 Obj. 5 Average


1.40 1.99 1.41 2.02
1.76
1.78 2.00 1.20 1.51
1.65
1.57 2.06 1.65 1.65
1.74
0.93 1.30 1.29 1.40
1.17

1.95

1.37

1.84

1.53

1.63

1.66

2.33
2.72
1.87
1.36
1.98
1.47
1.72
1.96
1.77
2.31
2.15
1.72
1.15
1.62
1.04

2.12
2.50
1.57
1.44
1.78
1.14
1.89
1.44
1.34
2.02
1.75
1.43
1.13
0.90
0.84

2.58
1.97
2.15
1.35
1.79
1.41
2.17
1.78
1.98
2.84
2.28
2.21
1.25
1.46
0.81

2.42
2.71
1.54
1.68
1.59
1.25
1.33
1.19
1.16
2.24
1.75
1.73
1.00
1.51
0.94

1.63
2.30
1.97
1.25
2.34
1.16
1.55
2.24
1.68
2.47
2.05
2.21
1.01
1.37
0.72

2.22
2.44
1.82
1.42
1.90
1.29
1.73
1.72
1.58
2.38
2.00
1.86
1.11
1.37
0.87

All E&E Countries


Southeast Europe
Caucasus
Russia & Western
Eurasia
Central Asia
2002
COUNTRY
Albania
Armenia
Azerbaijan
Belarus
Bosnia &
Herzegovina
Bulgaria
Croatia
Georgia
Kazakhstan
Kosovo
Kyrgyzstan
Macedonia
Moldova
Montenegro
Romania
Russia
Serbia
Tajikistan
Ukraine
Uzbekistan
All E&E Countries
Southeast Europe
Caucasus
Russia & Western
Eurasia
Central Asia

211

Combined Averages
1.78 1.52 1.86 1.56
2.05 1.76 2.15 1.79
1.80 1.64 2.07 1.46

1.71
1.98
1.71

1.68
1.95
1.74

1.67

1.25

1.71

1.43

1.77

1.57

1.26

1.14

1.21

1.22

1.04

1.17

Obj. 1 Obj. 2 Obj. 3 Obj. 4 Obj. 5 Average


2.30 1.79 2.04 1.59 2.15
1.97
1.82 1.89 2.10 1.16 1.60
1.71
2.19 1.69 2.11 1.25 1.54
1.76
1.20 1.30 1.50 1.52 1.65
1.43
2.20

1.46

1.64

1.25

1.74

1.66

2.00 2.13 2.59


3.00 2.56 2.35
1.82 1.59 1.91
1.42 1.32 1.69
2.29 2.14 2.51
1.80 1.42 1.88
1.89 1.94 2.11
1.61 1.41 1.47
2.19 1.92 2.46
2.57 2.21 2.62
1.96 1.50 1.63
2.22 2.00 2.57
1.12 0.84 1.13
1.46 1.01 1.21
1.00 0.69 1.26
Combined Averages
1.90 1.64 1.94
2.30 2.02 2.32
1.94 1.72 2.04

2.34
2.92
1.32
1.70
2.22
1.51
1.89
1.29
1.90
2.58
1.57
2.43
0.74
1.50
1.24

2.80
2.55
1.89
1.58
2.45
1.49
2.27
2.09
2.11
2.44
1.89
2.86
1.10
1.59
0.82

2.37
2.68
1.71
1.54
2.32
1.62
2.02
1.57
2.12
2.48
1.71
2.42
0.99
1.35
1.00

1.70
2.12
1.24

1.93
2.37
1.68

1.82
2.23
1.73

1.56

1.31

1.45

1.47

1.81

1.52

1.34

1.07

1.49

1.30

1.25

1.29

212

2003
COUNTRY
Albania
Armenia
Azerbaijan
Belarus
Bosnia &
Herzegovina
Bulgaria
Croatia
Georgia
Kazakhstan
Kosovo
Kyrgyzstan
Macedonia
Moldova
Montenegro
Romania
Russia
Serbia
Tajikistan
Ukraine
Uzbekistan
All E&E Countries
Southeast Europe
Caucasus
Russia & Western
Eurasia
Central Asia

Obj. 1 Obj. 2 Obj. 3 Obj. 4 Obj. 5 Average


2.36
2.15
2.06
0.54

1.89
1.68
1.90
1.25

2.14
2.30
2.19
0.93

1.42
1.40
1.60
0.90

2.21
1.92
1.95
1.02

2.01
1.89
1.94
0.93

2.35

1.88

2.20

2.01

2.00

2.09

1.60 1.91 2.71


2.55 2.67 2.53
1.98 1.94 2.10
1.20 1.36 1.33
2.35 2.25 2.37
1.95 1.66 1.17
2.20 2.24 2.27
1.59 1.20 1.74
2.46 1.99 2.67
2.33 1.98 2.48
1.99 1.35 1.61
1.80 2.00 3.10
1.19 1.26 1.33
1.70 1.25 1.60
0.70 0.53 0.53
Combined Averages
1.85 1.71 1.96
2.22 2.09 2.50
2.06 1.84 2.20

2.47
3.13
1.44
1.42
2.30
1.19
2.33
1.47
2.19
2.47
1.75
2.90
1.07
1.99
0.82

2.60
3.26
2.34
1.31
2.31
2.03
2.55
2.26
2.26
2.49
1.82
2.80
1.23
1.90
0.65

2.26
2.83
1.96
1.32
2.32
1.60
2.32
1.65
2.31
2.35
1.70
2.52
1.22
1.69
0.65

1.81
2.36
1.48

2.05
2.50
2.07

1.88
2.33
1.93

1.46

1.26

1.47

1.53

1.75

1.49

1.26

1.20

1.09

1.13

1.31

1.20

213

2004
COUNTRY
Albania
Armenia
Azerbaijan
Belarus
Bosnia &
Herzegovina
Bulgaria
Croatia
Georgia
Kazakhstan
Kosovo
Kyrgyzstan
Macedonia
Moldova
Montenegro
Romania
Russia
Serbia
Tajikistan
Ukraine
Uzbekistan
All E&E Countries
Southeast Europe
Caucasus
Russia & Western
Eurasia
Central Asia

Obj. 1 Obj. 2 Obj. 3 Obj. 4 Obj. 5 Average


2.17 1.95 2.06 1.68 2.23
2.02
1.54 1.95 1.57 1.34 1.94
1.67
1.87 1.73 2.03 1.43 1.98
1.81
0.59 0.86 0.70 0.89 0.91
0.79
2.83

2.23

2.71

2.31

2.54

2.52

2.02 2.56 2.50


2.89 2.29 3.00
2.36 2.00 2.25
1.30 1.40 1.50
2.36 2.16 2.66
1.92 1.66 1.83
2.47 2.38 2.61
1.57 1.28 1.50
2.57 2.14 2.77
2.44 1.80 2.10
1.90 1.50 1.64
1.94 1.75 2.80
1.15 1.60 1.80
2.08 1.52 1.81
0.70 0.54 0.52
Combined Averages
1.93 1.77 2.02
2.41 2.14 2.58
1.92 1.89 1.95

2.82
3.29
1.85
1.60
2.25
1.57
2.40
1.35
2.19
2.28
1.75
3.00
1.30
2.24
0.85

2.90
2.64
2.26
1.30
2.38
1.74
2.80
2.10
2.44
2.59
1.76
2.79
1.50
2.17
0.59

2.56
2.82
2.14
1.42
2.36
1.74
2.53
1.56
2.42
2.24
1.71
2.46
1.47
1.96
0.64

1.92
2.47
1.54

2.08
2.59
2.06

1.94
2.44
1.87

1.54

1.29

1.41

1.56

1.74

1.51

1.27

1.30

1.41

1.33

1.28

1.32

214

2005
COUNTRY
Albania
Armenia
Azerbaijan
Belarus
Bosnia &
Herzegovina
Bulgaria
Croatia
Georgia
Kazakhstan
Kosovo
Kyrgyzstan
Macedonia
Moldova
Montenegro
Romania
Russia
Serbia
Tajikistan
Ukraine
Uzbekistan
All E&E Countries
Southeast Europe
Caucasus
Russia & Western
Eurasia
Central Asia

Obj. 1 Obj. 2 Obj. 3 Obj. 4 Obj. 5 Average


2.69 2.07 2.29 1.88 2.44
2.27
1.93 1.66 1.69 1.50 1.49
1.65
1.98 1.83 2.18 1.73 1.80
1.90
0.57 0.78 0.54 0.69 0.72
0.66
2.80

2.11

2.65

2.20

2.31

2.41

2.46 2.09 2.47


2.90 2.67 3.02
2.31 2.12 2.23
1.15 1.35 1.03
2.50 2.30 2.63
1.91 1.61 2.20
2.49 2.48 2.67
1.45 1.21 1.41
2.70 2.07 2.80
2.83 2.09 2.67
1.42 1.25 1.26
2.39 1.75 2.71
1.22 1.66 2.02
2.37 1.99 2.20
0.45 0.46 0.29
Combined Averages
2.03 1.78 2.05
2.64 2.18 2.66
2.07 1.87 2.03

2.59
3.39
1.94
1.50
2.21
1.31
2.45
1.30
2.28
2.58
2.74
2.86
1.35
2.26
0.63

2.99
3.23
2.55
1.93
2.64
1.85
2.83
2.20
2.50
2.62
1.50
2.79
1.65
2.30
0.44

2.52
3.04
2.23
1.39
2.46
1.78
2.58
1.51
2.47
2.56
1.63
2.50
1.58
2.22
0.45

1.97
2.49
1.72

2.14
2.71
1.95

1.99
2.54
1.93

1.45

1.31

1.35

1.75

1.68

1.51

1.18

1.27

1.39

1.20

1.47

1.30

215

2006/2007
COUNTRY
Albania
Armenia
Azerbaijan
Belarus
Bosnia &
Herzegovina
Bulgaria
Croatia
Georgia
Kazakhstan
Kosovo
Kyrgyzstan
Macedonia
Moldova
Montenegro
Romania
Russia
Serbia
Tajikistan
Ukraine
Uzbekistan
All E&E Countries
Southeast Europe
Caucasus
Russia & Western
Eurasia
Central Asia

Obj. 1 Obj. 2 Obj. 3 Obj. 4 Obj. 5 Average


2.65 2.36 2.32 2.32 2.40
2.41
1.88 1.80 1.81 1.34 1.16
1.60
1.78 1.76 1.92 1.51 1.72
1.74
0.50 0.81 0.67 0.78 0.81
0.71
3.09

2.65

2.95

2.74

3.05

2.90

2.74 2.59 3.27


2.95 2.04 2.33
2.73 2.09 2.62
1.19 1.27 1.31
2.45 2.35 2.62
2.07 1.89 2.23
2.38 2.29 2.66
1.49 1.02 1.45
2.83 2.29 2.27
2.90 2.56 2.93
1.61 1.38 1.37
2.11 1.88 2.50
1.21 1.70 2.01
2.25 2.06 2.34
0.43 0.47 0.35
Combined Averages
2.06 1.86 2.10
2.68 2.33 2.65
2.13 1.88 2.12

3.11
3.27
2.14
1.31
2.50
1.55
2.25
1.17
2.57
2.92
2.11
3.07
1.45
2.83
0.64

3.20
3.21
2.42
1.27
2.86
2.09
2.62
2.26
2.66
2.57
1.87
2.79
1.68
2.37
0.35

2.98
2.76
2.40
1.27
2.56
1.97
2.44
1.48
2.52
2.78
1.67
2.47
1.61
2.37
0.45

2.08
2.75
1.66

2.17
2.82
1.77

2.05
2.65
1.91

1.46

1.32

1.46

1.72

1.83

1.56

1.23

1.33

1.48

1.24

1.35

1.32

216

2008
COUNTRY
Albania
Armenia
Azerbaijan
Belarus
Bosnia &
Herzegovina
Bulgaria
Croatia
Georgia
Kazakhstan
Kosovo
Kyrgyzstan
Macedonia
Moldova
Montenegro
Romania
Russia
Serbia
Tajikistan
Turkmenistan
Ukraine
Uzbekistan
All E&E Countries
Southeast Europe
Caucasus
Russia & Western
Eurasia
Central Asia

Obj. 1 Obj. 2 Obj. 3 Obj. 4 Obj. 5 Average


2.47 2.26 2.32 1.71 2.30
2.21
1.93 1.71 1.89 1.31 2.23
1.81
2.01 1.79 2.01 1.54 1.84
1.84
0.48 0.89 0.74 0.82 0.75
0.74
3.04

2.25

2.84

2.50

2.55

2.64

2.42 2.49 3.04


2.76 2.22 2.64
2.16 2.11 2.09
1.24 1.14 1.11
2.33 2.24 2.40
1.77 1.43 2.15
2.10 2.27 2.42
1.79 1.60 1.74
2.62 2.00 2.48
2.62 2.21 2.88
1.62 1.50 1.82
2.21 1.91 2.48
1.47 1.40 1.88
0.32 0.82 0.39
1.93 1.66 2.16
0.44 0.77 0.27
Combined Averages
1.89 1.75 1.99
2.51 2.21 2.61
2.03 1.87 2.00

2.63
2.73
1.77
1.39
1.96
1.64
2.11
1.51
2.22
2.76
1.99
2.87
1.57
0.31
2.15
0.42

2.98
2.71
2.23
1.77
2.39
1.90
2.50
2.12
2.44
2.61
1.96
2.50
1.92
0.26
2.09
0.54

2.71
2.61
2.07
1.33
2.26
1.78
2.28
1.75
2.35
2.62
1.78
2.39
1.65
0.42
2.00
0.49

1.81
2.39
1.54

2.03
2.55
2.10

1.89
2.45
1.91

1.46

1.41

1.62

1.62

1.73

1.57

1.05

1.11

1.16

1.07

1.28

1.13

217

2009
COUNTRY
Albania
Armenia
Azerbaijan
Belarus
Bosnia &
Herzegovina
Bulgaria
Croatia
Georgia
Kazakhstan
Kosovo
Kyrgyzstan
Macedonia
Moldova
Montenegro
Romania
Russia
Serbia
Tajikistan
Turkmenistan
Ukraine
Uzbekistan
All E&E Countries
Southeast Europe
Caucasus
Russia & Western
Eurasia
Central Asia

Obj. 1 Obj. 2 Obj. 3 Obj. 4 Obj. 5 Overall


Free Prof.
Bus. Support Country
Speech Journ. Plurality Mgt. Inst. Average
2.38
1.82
1.94
0.58

2.22
1.90
1.60
0.98

2.26
1.96
1.78
0.75

1.87
1.74
1.44
1.03

2.28
1.88
1.60
0.88

2.20
1.86
1.67
0.84

2.94

2.30

3.02

2.82

2.97

2.81

2.69 2.50
3.03
2.50 2.00
2.45
1.86 1.77
1.91
1.47 1.74
1.43
2.37 2.23
2.59
2.02 1.81
2.25
1.65 1.66
1.93
1.78 1.82
1.71
2.17 1.91
2.41
2.61 2.26
2.77
1.84 1.72
1.84
2.21 1.89
2.64
1.64 1.46
1.70
0.30 0.74
0.21
2.02 1.77
2.18
0.44 0.64
0.39
Combined Averages
1.87 1.76
1.96
2.39 2.11
2.57
1.87 1.76
1.88

2.78
2.51
1.94
1.90
2.40
1.48
1.61
1.65
2.22
2.70
2.12
2.45
1.22
0.11
2.43
0.41

2.88
2.86
1.99
1.85
2.32
2.08
1.71
2.11
2.04
2.52
1.88
2.58
1.30
0.23
2.32
0.38

2.78
2.46
1.89
1.68
2.38
1.93
1.71
1.81
2.15
2.57
1.88
2.35
1.46
0.32
2.14
0.45

1.85
2.37
1.71

1.94
2.46
1.82

1.87
2.38
1.81

1.56

1.57

1.62

1.81

1.80

1.67

1.17

1.28

1.20

1.02

1.17

1.17

218

2010
COUNTRY
Albania
Armenia
Azerbaijan
Belarus
Bosnia &
Herzegovina
Bulgaria
Croatia
Georgia
Kazakhstan
Kosovo
Kyrgyzstan
Macedonia
Moldova
Montenegro
Romania
Russia
Serbia
Tajikistan
Turkmenistan
Ukraine
Uzbekistan
All E&E Countries
Southeast Europe
Caucasus
Russia & Western
Eurasia
Central Asia

Obj. 1 Obj. 2 Obj. 3 Obj. 4 Obj. 5 Average


2.16
1.72
1.74
0.68

2.18
1.65
1.68
1.15

2.19
2.21
1.72
0.85

1.73
1.95
1.62
1.07

2.29
1.72
1.79
1.04

2.11
1.85
1.71
0.96

2.96

2.12

2.77

2.43

2.71

2.60

2.53 2.08 2.62


2.71 2.36 2.60
2.05 1.62 1.68
1.49 1.40 1.34
2.53 2.63 2.77
2.09 1.68 1.88
1.47 1.57 1.65
1.69 1.36 1.73
2.22 2.11 2.41
2.47 2.08 2.51
1.60 1.37 1.54
1.87 1.74 2.28
1.66 1.53 1.61
0.24 0.73 0.26
2.00 1.96 1.89
0.46 0.61 0.55
Combined Averages
1.83 1.70 1.86
2.32 2.10 2.42
1.84 1.65 1.87

2.40
2.59
1.61
1.44
2.32
1.87
1.39
1.22
2.05
2.12
1.44
1.96
1.13
0.14
2.11
0.64

2.55
2.80
2.14
1.51
2.76
2.07
1.67
2.05
2.24
2.33
1.31
2.50
1.33
0.30
2.28
0.46

2.43
2.61
1.82
1.44
2.60
1.92
1.55
1.61
2.21
2.30
1.45
2.07
1.45
0.33
2.05
0.55

1.68
2.11
1.73

1.90
2.43
1.88

1.79
2.28
1.79

1.49

1.46

1.50

1.46

1.67

1.52

1.19

1.19

1.13

1.04

1.13

1.14

219

2011 Executive Summary Chart Scores with Arrow Determination


Included as Color Code
down arrow square (no change)
COLOR KEY:
up arrow
COUNTRY
Albania
Armenia
Azerbaijan
Belarus
Bosnia &
Herzegovina
Bulgaria
Croatia
Georgia
Kazakhstan
Kosovo
Kyrgyzstan
Macedonia
Moldova
Montenegro
Romania
Russia
Serbia
Tajikistan
Turkmenistan
Ukraine
Uzbekistan
All E&E Countries
Southeast Europe
Caucasus
Russia & Western
Eurasia
Central Asia

Obj. 1 Obj. 2 Obj. 3 Obj. 4 Obj. 5 Overall


Free Prof.
Bus. Support Country
Speech Journ. Plurality Mgt. Inst. Average
2.39
2.32
1.66
0.68

2.23
1.93
1.67
1.15

2.51
2.30
1.71
1.13

1.77
1.85
1.31
0.93

2.43
2.05
1.90
1.22

2.27
2.09
1.65
1.02

2.54

1.87

2.59

1.84

2.27

2.22

2.56 1.88
2.66
2.54 2.08
2.83
2.07 1.80
1.85
1.73 1.68
1.79
2.70 2.54
2.78
1.94 1.61
1.88
1.66 1.69
1.70
2.15 2.11
2.36
2.43 2.07
2.64
2.55 1.95
2.61
1.52 1.24
1.76
2.14 1.74
2.27
1.57 1.43
1.59
0.28 0.75
0.25
1.84 1.75
2.04
0.43 0.66
0.53
Combined Averages
1.89 1.71
1.99
2.39 2.01
2.51
2.02 1.80
1.95

2.13
2.24
1.47
1.48
2.15
1.27
1.39
1.60
2.01
1.92
1.35
1.72
1.16
0.14
1.97
0.73

2.22
2.68
2.07
1.71
2.50
1.61
1.79
2.27
2.24
2.43
1.64
2.40
1.33
0.31
2.20
0.46

2.29
2.48
1.85
1.68
2.54
1.66
1.65
2.10
2.28
2.29
1.50
2.06
1.42
0.35
1.96
0.56

1.54
1.91
1.54

1.89
2.33
2.01

1.81
2.23
1.86

1.55

1.56

1.82

1.46

1.83

1.65

1.19

1.23

1.21

0.96

1.08

1.13

CIP -

,
316.774:659.3/.4

.:

:
.
300.

; 20
:
.-

ISBN 978-99955-720-7-5
COBISS.RS-ID 4305688

/
, 2014 (

. 210-219. :

. 196-203. -

.). - 220

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