Gender Male Male Male

Age 18 17 18
Region Berkshire Berkshire Oxfordshire
Occupation Bar tender/student Student Student
Ethnicity White British White South African White British
Religion Atheist Agnostic Buddhist
Marital Status Single Single Single
Psychographic Non-conformist Other Other
Male Male Male Male
18 17 17 18
Berkshire Berkshire Oxfordshire Berkshire
Student Student/Boat Staff Shop assistant/Student Student/Cleaner
White British White British White British White British
Atheist Agnostic Atheist Atheist
Single Single Single Single
Other Socially Conscious Achiever Other Other
Female Male
17 17
Oxfordshire Oxfordshire
Student/Care Worker Student/ PC repairmen
White British White British
Agnostic Atheist
Single Single
Non-conformist Other