It is a global American pharmaceuticular

company, devices and consumer packaged goods.

Its a company producing
1.MAJOR DRUGS
2.HEALTH CARE SOAPS & SHAMPOOS
3.BABY PRODUCTS

The present net worth is $550 million















Founded in 1886.


Founded by :
ROBERT WOOD-1
JAMES WOOD JOHNSON
EDWARD MEAD JPHNSON



This is the illustration of the fist building of johnson & johnson company


This factory was been set up beside the railroad

By 1907 , J&J expanded from a single building to 35 buildings .


By the same year 2500 employees were working .


Robert Wood Johnson-1 :1887-1910
James Wood Johnson :1910-1932
Robert Wood Johnson-2 :1932-1963
Philip B. Hofmann :1963-1973
Richard B. Sellars :1973-1976
James E. Burke :1976-1989
Ralph S. Larsen :1989-2002
William C. Weldon :2002-


DIVERSIFICATION
SINCE 1900.

SURGICAL PRODUCTS IN 1941.

WOMENS SANITARY PRODUCTS AND TOILETRIES IN 1970s AND 1980s
RESPECTIVELY .

BIOPHARMACEUTICALS, ORTHOPEDIC DEVICES AND INTERNET PUBLISHING .


ENVIRONMENTAL
RECORD

3
rd
RANK IN NEWSWEEKS GREEN RANKINGS


CHANGE IN PACKAGING


NATIONAL GREEN POWER PARTNERSHIP


LARGEST SOLAR POWER GENERATOR



EMBLEMS

TRADEMARK for "medicinal
and surgical plasters"


Baby Powder

Baby Oil

Baby Cream



Baby Soap


listerine









Johnson Buds





Band Aid





Savlon

RoC BRILLIANCE
Starts working immediately to reduce the
appearance of dark circles and puffiness and
is clinically proven to smooth and tighten
the look of delicate skin around the eyes.
NEUTROGENA Rapid Clear Sore Pimple
Gel
Instantly cools to soothe sore pimples and
clinically proven to reduce the size, redness
and swelling of sore pimples in just 8 hours.
PRODUCT


PLACE


PROMOTION


PRICE
MARKETING
STRATAGIES


DEMAND FORECASTING
CASE STUDIES
DANIEL FILIPPONI


LOCATION AND STATISTICS


CHAA


PARAMETERS


CONCLUSION

president Johnson believed that the business has
strong and prosperous aggression.
unchange core idealogy among the workers.
monopoly.

PRESENTED BY
JAI SAVLA 49

RUDRA KHANNA 50

SAUMIL SHAH 51

MAYUR AKULA 52

MITUL RAVAL 53

MIHIKA MUNGALE 54

KARTIK NAIR 55

SAINATH 56