Strategic Sub-Processes

Application of Big data in optimization

Review Corporate and Marketing
Strategy
No application of big data
Identify Criteria for
Categorizing Customers
By analysing frequency, order size
etc from past data.
Provide Guidelines for the
Degree of Differentiation in the
Product/Service Agreement
Tailored PSA for high profile
customers(Potential criteria
include: profitability, growth
potential, competitive positioning
issues, access to market knowledge,
market share goals, margin levels,
level of technology, resources and
capabilities, compatibility of
strategies)
Non frequent orders/ small orders
can be provided with standard
PSA.
Develop Framework
of Metrics
Analysis of cost constraints for
giving tailor made PSA using order
costs history given by the ERP
system.
Develop Guidelines for Sharing
Process Improvement Benefits
with Customers
Intimating the existing customers
about new changes and the
benefits which they would get
from customised PSA.