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Product, Price, Place/dist Ribution, and Promotio N) Is Satisfacto Ry
Product, Price, Place/dist Ribution, and Promotio N) Is Satisfacto Ry
purchasing
Purchas Quan
ed with tity
purch
ased
Time of
Purchase
Decis Purchase
ion
d for (self
influe or other)
nced
by
Decision
derived by
(internal or
external
stimuli)
Level
of
involv
ement
Define
decision
making
process
facewash Garnier
Want to use
cousion
5:00pm
Self
self
Internal
Personal
Dove
shampo
o
Unileve
r
Want to use
Sister
7:00pm
Sister
Self
Internal
Personal
Thinner
Medora
Want to use
Mother
4:00pm
Self
Self
Internal
Personal
Loreal
moisturi
zer
Shirt
loreal
Want to use
Mother
3:00pm
Sister
Self
Internal
Personal
Eden
robe
Brother
cousion
2:00pm
Frien
ds
Other
External
Other
Eye
Liner
Lux
Medora
Want to use
Mother
8:00pm
Self
Self
Internal
Personal
Unileve
r
Want to use
Sister
5:00pm
Sister
Other
External
Personal
Product,
price,
place/dist
ribution,
and
promotio
n) is
satisfacto
ry
Because
its quality
is good 4
others
Its price is
less
Its brand is
good to
use
Its fabric
is soft then
others
Its cost is
less
Its quality
is best
Mango
juice
Nestle
Want to
Drink
My self
6:00pm
Frien
ds
Self
Internal
Personal
I like this
company
Mobile
Samsun
g
For use
My self
9:00pm
Self
Self
Internal
Personal
I like it
because its
company
making
product is
satisfactor
y
Name
of
product
Brand
purchas
ed