W H AT K I N D O F M E D I A

INSTITUTION MIGHT DISTRIBUTE

YOUR MEDIA PRODUCT AND WHY?

Yasmin Darharbah
Alicja Latka

LIONSGATE FILMS
Lionsgate Films would likely distribute our film
because they have helped release many other horror
movies throughout the years, for example Cabin in
the Woods. That film has many scenes set in a forest
showing numerous characters running from
somebody/thing dangerous. This is also a feature in
our opening scene for Shadow in the Dark.

LIONSGATE FILMS
Lionsgate also distributed The Last Exorcism,
which had its world premiere at the L.A Film
Festival in June 2010, this was an extremely
successful method of advertising as many famous
faces appeared at the event and it spread good
publicity. Lionsgate may use a similar event to
advertise our media product in order for Shadow in
the Dark to be recognized as much as possible in the
film industry, and among our target audience.

R AT PA C E N T E R TA I N M E N T
RatPac Entertainment would help finance our media product, as they
recently helped release the popular horror film Annabelle which was
very successful in the box office. This popular movie is of the same
genre as Shadow in the Dark and so it would make sense for this
company to help release our film.
Annabelle became a sleeper hit, being one of the most profitable films
of 2014 grossing around 38 times its estimated budget. We hope that
with RatPac Entertainment financing Shadow in the Dark, our film will
be just as successful, if not more.

RATPAC
ENTERTAIMENT
Annabelle was also financed by RatPac and became a
sleeper hit, being one of the most profitable films of 2014
grossing around 38 times its estimated budget. We hope
that with RatPac Entertainment financing Shadow in the
Dark, our film will be just as successful, if not more.
Also for promotion pranks were holding public pranks, and
also viral videos put online to improve box office ratings
due to people enjoying activities to do with the film.

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