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values or practices most humans are prone to believing their ways are the best ways to doing
certain things. Ethnocentrism is judging the values of another cultures practices based on
the values of your own community. Ethnocentric views can manifest in the imposition of
ones own cultural values and practices on another culture. In historical cases, believing a
certain cultures values and practices are superior to another have led to the most horrific and
tragic events in human history. For example, in North America, specifically the United States, the
pilgrims believed the Native Americans culture to be inferior. This eventually led to the near
extinction of Native American culture by war and the Americanization of the Natives by
educating their sons in Western structured schooling and by limiting the territories they could
own (reservations). All throughout history the idea of one groups cultures superiority has
resulted in the near extinction of those of other cultures from the Holocaust to the Spanish
Inquisition. So it is very important we explore alternatives versus determine the absolute best
way to do things so we may preserve as much objectivity in the social sciences as possible, fully
appreciate the diversity of the human experience, and help better understand ourselves and our
own culture in the process.
References
Rogoff, B. (2003). Orienting Concepts and Ways of Understanding the
Cultural Nature ofHuman Developme. In The cultural nature of human
development. Oxford [UK: Oxford University Press.