Made by:

ASHA RAWAT

It is generally considered to be an organization-

wide change, as opposed to smaller changes such

as adding a new person.
It includes the management of changes to the

organizational culture, business processes,

physical environment, job design / responsibilities,
staff skills / knowledge and policies / procedures.
When the change is fundamental and radical, one

might call it organizational transformation

Change In Organization

REG
Change In Behavior Of
Individuals

CALLS FOR
Unfreezi
ng

Changin
g

Refreez
ing

Unfreezing :Refers to making individuals aware about

the change.

Implementation Of Change :Once subordinates become receptive to

change, then implement the change.

Refreezing :It is a phase of stabilization. Here,

institutionalization of change should occur.

Change pressure
Outside + Inside
Whole organization tends to be affected
by change.
Changes take place in all parts of the
organization, but at varying rates and
speeds.

Technology
Market Condition
Social Changes
Deficiencies in existing situation
Chain effect of change
Political forces

Dissatisfaction with present situation

External pressure towards change
Motivation by the consultant.

Uncertainty regarding change

Fear of unknown
Disruption of routine
Loss of existing benefits
Threat to power
Threat to security

Resistance to change can be predicted

Resistance cannot be repressed effectively in
the long run

STRATEGIES USED :
(a) Education and Communication
(b) Create a Vision
(c) Participation if members in the change
programme
(d) Facilitation and Support
(e) Negotiation and Agreement