Professional Documents
Culture Documents
Distributing: Through Physical and Electronic Channels
Distributing: Through Physical and Electronic Channels
Distributing Services
Through Physical and
Electronic Channels
Chapter 1 - Page 1
Overview Of Chapter 5
Chapter 1 - Page 2
Distribution in a
Services Context
Chapter 1 - Page 3
Chapter 1 - Page 4
Determining Type of
Contact: Options for
Service Delivery
Chapter 1 - Page 5
Chapter 1 - Page 6
http://news.cnet.com/8301-11128_3-10454610-54.html?tag=newsEditorsPicksArea.0
Chapter 1 - Page 7
Chapter 1 - Page 8
Chapter 1 - Page 9
Chapter 1 - Page 10
Chapter 1 - Page 11
Today
For flexible, responsive service operations:
-24/7 service 24 hours a day, 7 days a week, around the
world (Service Insights 5.2)
Chapter 1 - Page 12
Delivering Services in
Cyberspace
Chapter 1 - Page 13
Chapter 1 - Page 14
Chapter 1 - Page 15
Chapter 1 - Page 16
Chapter 1 - Page 17
The Role of
Intermediaries
Chapter 1 - Page 18
Chapter 1 - Page 19
Franchising (1)
Chapter 1 - Page 20
Franchising (2)
Disadvantages of franchising
Some loss of control over delivery system and, thereby, over how
customers experience actual service
Effective quality control is important but yet difficult
Conflict between franchisees may arise especially as they gain
experience
Chapter 1 - Page 21
Distributing Services
Internationally
Chapter 1 - Page 22
Chapter 1 - Page 23
Chapter 1 - Page 24
Chapter 1 - Page 25