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  • Subject: Travel Series' On Top Tourist Destinations: - Asst. Advertising Manager

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    Y magazine is planning a "Travel Series" on top tourist destinations to run from April to May 2015, just before Oman's key travel season. The series will feature full page editorials on destinations like Munich, Zurich, Geneva, Paris, and London with information on attractions, routes, maps, and images. Turkish Airlines will sponsor the series with ads on each page highlighting flight deals. They are offering Turkish Airlines exclusive rights to the series for 12 weeks at a discounted rate, with options to cover additional destinations of interest and renew the series. Details are provided on rates starting from RO 785 for 12 insertions up to RO 13,188 for 28 insertions. Background is given on Y magazine's weekly circulation of 35

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    Y magazine is planning a "Travel Series" on top tourist destinations to run from April to May 2015, just before Oman's key travel season. The series will feature full page editorials on destinations like Munich, Zurich, Geneva, Paris, and London with information on attractions, routes, maps, and images. Turkish Airlines will sponsor the series with ads on each page highlighting flight deals. They are offering Turkish Airlines exclusive rights to the series for 12 weeks at a discounted rate, with options to cover additional destinations of interest and renew the series. Details are provided on rates starting from RO 785 for 12 insertions up to RO 13,188 for 28 insertions. Background is given on Y magazine's weekly circulation of 35

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    4 views1 page

    Subject: Travel Series' On Top Tourist Destinations: - Asst. Advertising Manager

    Uploaded by

    SohamKhimani
    Y magazine is planning a "Travel Series" on top tourist destinations to run from April to May 2015, just before Oman's key travel season. The series will feature full page editorials on destinations like Munich, Zurich, Geneva, Paris, and London with information on attractions, routes, maps, and images. Turkish Airlines will sponsor the series with ads on each page highlighting flight deals. They are offering Turkish Airlines exclusive rights to the series for 12 weeks at a discounted rate, with options to cover additional destinations of interest and renew the series. Details are provided on rates starting from RO 785 for 12 insertions up to RO 13,188 for 28 insertions. Background is given on Y magazine's weekly circulation of 35

    Copyright:

    © All Rights Reserved
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    of 1

    11th April, 2015

    Subject: Travel Series on top tourist destinations


    Dear Jijo,
    The month of May-June is the key travel season when people prefer to travel abroad for vacations in the Sultanate of
    Oman. Keeping this trend in mind, Y magazine is planning a Travel series on Top tourist destinations in the month of
    April May 2015; just before the travel season in the country. We are planning to continue the Travel series for the
    entire year which will highlight on major tourist destinations across the globe. Kindly find below a brief on the editorial
    series:
    Activity Details:
    - Full page editorial package on top destinations (Ex: Munich, Zurich, Geneva, Paris, London etc) in continuous
    issues of Y magazine
    - All Editorial pages will have a similar template where we will have a brief on the destination, main tourist
    attractions of the destination, route details, map, images, distance between main tourist destinations etc.
    - All pages will be branded by Turkish Airlines with a strip ad at the bottom highlighting connectivity to various
    destinations, Starting from rate of the tickets to destinations and contact details.
    - This concept will be exclusive to Turkish Airlines for the period of at least 12 weeks and you will have the first
    right of refusal for the Travel series concept after 12 weeks. We can also have destinations covered which are
    of interest to you and has a higher traffic from the Sultanate.
    Investment Details:
    Full Page Card Rate
    RO 1570
    RO 1570
    RO 1570

    Special Discount
    RO 785 (50%)
    RO 628 (60%)
    RO 471 (70%)

    Full Page Net Rate


    RO 785
    RO 628
    RO 471

    No. of Insertions
    12+
    20+
    28+

    Total Package Cost


    RO 9420 (for 12 insertions)
    RO 12,560 (for 20 insertions)
    RO 13,188 (for 28 insertions)

    Some quick facts on Y magazine:


    -

    Frequency: Weekly
    Circulation: 35,100 copies / Readership: 140,000
    Facebook Likes: 8,000+ / Twitter Followers: 7,800+
    Y readers are educated, well-travelled, aspirational, social media savvy, opinionated, trend-setting, upwardly
    mobile and inquisitive
    300+ strategic points of distribution

    Look forward to hearing from you.

    Soham Khimani | Asst. Advertising Manager


    PO Box 3779, Ruwi 112, Oman
    Tel: (+968) 24426900
    Fax: (+968) 24426925
    Mobile/GSM: (+968) 9715 8499
    www.y-oman.com
    facebook.com/ytabloid
    twitter.com/ytabloid

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