Discuss the purchasing behavior of the various segments.

How will you utilize th

is information to devise your go-to-market strategy?

30-100
Found value in basic administration,billing and OPD and IPD modules
Price sensitive
Not willing to change
100-300
300 and above
Interested in all the modules of Charak
Ensured alignment with strategy
Holistic aproach towards process improvement
On the basis of the data available :
the mix of resellers and own sellers
The extent of standardisation in the project
The pricing strategy of the prduct