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MAGNOLIA

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SUN SENTINEL

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Circulation:; 2442
WEEKLY
0911012009

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New rules designed to put an end

to pre-recorded telemarketing calls

Special to 'P!e Sun-Sentinel permitted: receive them should file a


'l)',C • Calls delivering purely complaint with the FTC. This
RIDGELAND - Begin­ inIormational pre-recorded can be done online at
ning Sept. I, the Federal messages www.ftc.gov or by calling 1­
Trade Commission (FTC) • Debt collection ca\ls 877-382-4357. The FTC
implemented new rules that • Ca\ls from politicians enters complaints into Con­
should put an end to annoying • Calls from hanks, tele­ swner Sentinel, a secure
pre-recorded commercial phone carriers and most char­ online database available to
telemarketing calls - com­ itable organizations more than 1,500 law enforce­
monly known as robocalls. Conswners who receive ment agencies across the
These calls will be prohib­ robocalls and did not agree to United States.
ited unless telemarketers
obtain written permission
from consumers who want to
receive such calls. This new
requirement is part of the
FTC's Telemarketing Sales
Rule (TSR) and carries a
penalty of up to $16,000 per
call.
According to Bill Moak,
presidenVCEO of the Better
Business Bureau (ll1JB)
Serving Missl'sslpp~ "The
bombardment of pre-record­
ed pitches, senseless solicita­
tions and malicious market­
ing will be illegal. If con­
sumers are being harassed by
robocallers, they need to noti­
lY the FTC immediately."
The following ca\ls are still

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