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setiviticArtoppuS

Procureme
nt

Flat hierarchy, strong leadership, easier information


transfer
Selection based on ability to innovate
Leading edge technology, continually reinvesting in
R&D, cost reduction, excellent designs
Partnerships with suppliers (e.g. Panasonic),
partnerships with bigger buyers (Daimler, Toyota)

Primary Activities

Inbound
Logistics

Operation Outbou Marketi


s
nd
ng and
Logistic Sales
s

Servic
e

- In-house
Production

- Highly
automated

- Service
centres

- JIT inventory
system

- MultiFunctional
robots

- Own
Stores in
the U.S.,
Canada,
Europe,
and Asia

- Many suppliers
- Easily
reprogramma

- Online
purchasing

- No
advertising
budget
- Rely on
word-ofmouth

- Charge
Stations
Warrant
y and

PROFIT
MARGIN

Infrastruct
ure
HRM
Technology

ble
Showrooms

trade-in
value
guarant
ee
- Online
software
repairs

Value Chain

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