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Pathos, logos, and Ethos

By Jake

Pathos
Pathos relies on
playing on peoples
feeling and emotions.
You see them most in
help adverts or
adoptions because
they want you to fall
for them to help
them.

Logos

Logos is your typical picture for with


a brand. That if you see you will
instantly recognise which company it
is.

Ethos
Ethos uses
celebrity's/
superstars in
order to
advertise.
Because if you
see them use it
you yourself
wont think its
bad at all

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