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    Eamon Barkhordarian
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    The document summarizes 6 major factors that influence voters' decisions: 1. Personal background of the voter such as age, education, religion, and conflicting elements in their life. 2. Degree of loyalty to political parties, whether they are straight-ticket voters of a single party or independent voters. 3. Issues of the election campaign which are now more accessible to voters through television. 4. The image and personality of the candidates. 5. Propaganda and persuasive tactics used by campaigns to influence voters. 6. Requirements that can affect voter turnout such as residency period and registration deadlines.

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    The document summarizes 6 major factors that influence voters' decisions: 1. Personal background of the voter such as age, education, religion, and conflicting elements in their life. 2. Degree of loyalty to political parties, whether they are straight-ticket voters of a single party or independent voters. 3. Issues of the election campaign which are now more accessible to voters through television. 4. The image and personality of the candidates. 5. Propaganda and persuasive tactics used by campaigns to influence voters. 6. Requirements that can affect voter turnout such as residency period and registration deadlines.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
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    32 views1 page

    C C 5 Major Factors

    Uploaded by

    Eamon Barkhordarian
    The document summarizes 6 major factors that influence voters' decisions: 1. Personal background of the voter such as age, education, religion, and conflicting elements in their life. 2. Degree of loyalty to political parties, whether they are straight-ticket voters of a single party or independent voters. 3. Issues of the election campaign which are now more accessible to voters through television. 4. The image and personality of the candidates. 5. Propaganda and persuasive tactics used by campaigns to influence voters. 6. Requirements that can affect voter turnout such as residency period and registration deadlines.

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    Download as DOCX, PDF, TXT or read online from Scribd
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    of 1

    17.

    1. 5 major factors influence voters decision


    a. Personal background of voter
    b. Degree of voter loyalty to one of the political parties
    c. Issues of the campaign
    d. Voter’s image of the candidates
    e. propaganda
    2. Personal background of voters
    a. Age because different candidates support things that help certain age groups
    b. Other background influences: education, religion, race
    c. Cross pressured voter- one who is caught between conflicting elements in his or
    her own life such as religion, income level and peer group
    i. Ex. Catholic more inclined to vote democrat than republic
    3. Loyalty to political parties
    a. Straight party ticket- selecting candidates of your party only
    b. Independent voters- themselves neither repub nor demo. # of independents
    increase over years
    4. Issues in election campaigns
    a. TV has brought issues into almost every home in the country
    b. Voters today better educated
    5. Candidates image
    a. Want candidates to look good and image must be good
    6. Propaganda- using ideas, info, rumors to influence opinion
    a. “plain folks” asks a person to jump on the bandwagon followed close behind./
    b. Testimonial-endorsement
    7. Profile of non voters
    a. Require residents of state for certain period of time before voting
    b. Require voters register their names officially with local election boards
    c. Possibly shift election day to Sunday from tuesday

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