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Strategic Audit Heading

Gourmet

1) Current situation
A) Current Mission
B) Current Objectives
C) Current strategies

SWOT Analysis
2) Corporate Governance
A) Board of Directors
B) Top Management
3) External Environment(EFAS)
B) Societal Environment
C) Task Environment
4) Internal Environment(IFAS)
A) Corporate structure
B) Corporate Culture
C) Corporate Resources
1.Marketing
2.Finance
3.R&D
4.Operations & Logistics
5.Human Resources
6.Information technology
5) Analysis of Strategic Factors(SFAS)
A) key internal and External strategic factor
B) Review of Mission & Objectives
6) Alternatives & Recommendations
A) Strategic Alternatives - (pros & cons)
B) Recommended strategy
7) Implementation
8) Evaluation & Control

Analysis

Comments

(+)Factor (-)Factor
Mission related to specialized products
Not matching to the mission and not achieving
Strategies are implementing very fastly

Not public limited Company so no interest of investors


External factors are supportive
According to Poter's Five force model company Is weak
Centralized decision making
Culture is weak
Sponsoring cricket matches and TVc adds
Strong cashflow
Very weak thats why projects are failing
Negative because they can get servises from other firms
Lack of training high turnout rate.
No collaoration among branches
utilize resources to keep competitive advantage.
mission is very clear no need to change
New strategy is much better than previous
It will soon lead to the Growth
easy to implemet with in the existing stores
evaluation is easy, no new hiring or job assigning.

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