MBA 204: INTERNATIONAL BUSINESS ENVIRONMENT

UNIT I: Analysis of Global Business Environment (8 sessions)

Economic, Political, Socio-cultural, Legal, Financial and Technological Environment pertaining to
International Business
UNIT II: Theory of International Trade and International BOP (10 sessions)
Theories of International Trade Comparative Advantage, Absolute Advantage, Factor proportion,
Product Lifecycle and the New Trade Theory
Balance of Payment International Economic Transactions, Equilibrium, Disequilibrium and
Adjustment of BOP
UNIT III: World Trade and International Institutions (6 sessions)
World Trade Recent Trends
International Monetary Fund Objectives and Operations (Financial Assistance, Technical Assistance
and Surveillance)
The World Bank Structure and Affiliates (International Bank for Reconstruction and Development,
International Development Association, International Finance Corporation, Multilateral Investment
Guarantee Agency, International Centre for Settlement of Investment Disputes)
UNIT IV: Trade and Investment Regulation (8 sessions)
General Agreement on Tariffs and Trade (GATT), World Trade Organization (WTO), Trade Related
Intellectual Properties, Trade Related Investment Measures, General Agreement on Trade in Services,
GATT and WTO, UNCTAD
UNIT V: Regional Economic Groupings (8 sessions)
Levels of Economic Integration, Regional Trading Agreements ASEAN, SAARC, MERCOSUR,
CARICOM, NAFTA and European Union (EU)
Suggested Readings
Daniel Hoh D and Radebangh, Lee H, International Business, Addision Wesley, New York
Anant K Sundaram and J Stewart Black, The International Business Environment Text and Cases,
Prentice Hall of India, New Delhi
Keega, Warren, Global Marketing Management, Prentice Hall of India, New Delhi
Varma S, International Business Concept, Environment, Structure and Strategy, Ane Books Pvt. Ltd